WELCOME
TO THE
HAWORTH COLLEGE OF BUSINESS
FAST FACTS
• Enrollment: 4,117 (Fall 2013)
• 90.42% of students surveyed within six
months of graduation reported they were
actively engaged in full-time employment,
continuing education, military service, parttime employment, self-employment, or postgraduate internship or fellowship.
FAST FACTS
• 1,136 interviews
conducted through the
career center at the
Haworth College of
Business in 2013.
• 2,774 students
participated in career
programs in fall
semester.
STATE-OF-THE-ART FACILITY
MAJORS
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Accountancy
Advertising and Promotion
Computer Information Systems
Economics in Business
Electronic Business Marketing
Entrepreneurship
Finance
Food and Consumer Package Goods Marketing
MAJORS, CONTINUED
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General Business
Health Informatics and Information Management
Human Resource Management
Integrated Supply Management
Management
Marketing
Personal Financial Planning
Sales and Business Marketing
Telecommunications and Information
Management
EXPERIENTIAL LEARNING
UNPARALLELED INDUSTRY PARTNERSHIPS
POINTS OF PRIDE
• Selected by the Sales
Education Foundation as
being in the top sales
programs in the nation.
• The college’s sales and
business marketing
program has earned this
designation eight times.
• Educational-Portal.com
ranks the program #2 in
the country.
POINTS OF PRIDE
• A team of WMU
students won first place
in the Russ Berrie
National Sales
Challenge.
• Senior Brian Curlett
was named overall
individual champion at
the event.
POINTS OF PRIDE
• The integrated supply
management program is
ranked #5 nationally for
undergraduate
education.
• WMU was selected by
APICS as the 2014
educational partner of
the year—a designation
that the University has
earned five times.
POINTS OF PRIDE
• Hanna Downs was one of
ten students nationally to
win a Richter Scholarship.
• That places WMU fourth in
the nation for the total
number of students honored
with Richter Scholarships
in the past 10 years.
POINTS OF PRIDE
• A team of nine
advertising and
promotion students
placed first in the
EdVenture Partners’
Jobs for America’s
Graduates Scholastic
Achievement Award
Challenge in
Washington, D.C.
in December 2012.
• WMU has participated
in the competition since
2005 and has placed in
the top 10 nationally
each year.
POINTS OF PRIDE
From left: Dr. Andrew Targowski, Nicholas
Kreider, Brittany Maffesoli and Ashlea
Rowlson.
Team members not pictured: Shaun Chu, Patrick
McCombs and Norman Morris.
• A team of six business
students earned
second place at the
third annual Midwest
Student Information
Systems Project and
Case Competition in
April 2014.
POINTS OF PRIDE
• Dr. Karen Lancendorfer
has been elected
president of the
American Academy of
Advertising.
• Lancendorfer will serve
a three-year term.
POINTS OF PRIDE
• Our finance program
was accepted into the
Chartered Financial
Analyst Institute’s
University Recognition
Program.
• The recognition
includes five annual
student scholarships for
WMU students.
POINTS OF PRIDE
• Gov. Rick Snyder
named Dr. Ola Smith to
the State Board of
Accountancy.
• Smith represents
certified public
accountants and
educators on the
nine-member board.
POINTS OF PRIDE
Nally
Durant
• Accountancy alumni
Greg Durant, B.B.A.’80, and
Dennis Nally, B.B.A.’74, hold
top positions at leading CPA
firms.
• Durant is the regional managing
partner for the
Northeast division and director
of Deloitte LLP.
• Nally is chairman of
PricewaterhouseCoopers
International Ltd., the
coordinating and governance
entity of the PwC network.
POINTS OF PRIDE
• More than 300
first-year students
participated in cleaning
5,000 headstones at
Fort Custer National
Cemetery for
Veterans Day as
part of a common
service project.
POINTS OF PRIDE
• The Princeton Review
named the Haworth
College of Business a
top school at which to
earn an MBA.
LATEST INNOVATIONS
• A full range of
student consulting
in marketing is now
available for clients
in the business
community.
LATEST INNOVATIONS
• A center for integrated
supply management has
been launched, which will
enhance delivery of
leading edge instruction in
the supply chain program.
• A new initiative—Bronco
Force—will offer
corporate clients
consulting in supply
chain.
LATEST INNOVATIONS
• Two new
concentrations are
available in the MBA
program—aviation
and health care.
LATEST INNOVATIONS
• A university-wide
business pitch
competition that tests
students’ business plans
and pitching skills was
launched in spring
2013.
LATEST INNOVATIONS
• WMU Starting Gate,
a business accelerator
where students can
access resources to
develop and grow
their own businesses,
opened in fall 2013.
LATEST INNOVATIONS
• A communication
center focused on
refining the
communication skills
of all business
students opened
in 2012.
LATEST INNOVATIONS
• The Greenleaf Trust
Trading Room, a state-ofthe-art trading lab, will give
students valuable hands-on
learning experience in
financial trading and the
study of market trends.
• The trading room is
scheduled to open fall 2014.