Text: A distinct, limited piece of communication/information Can be a story or a quote, a number or an image Super troopers, Hamlet, Valkyrie, the Mona Lisa, a Geico t.v. ad, an email, Medium: The way a text is communicated, usually having to do with materials Television, a newspaper, stone, sculpture, software, ink/graphite, live speech/lecture, radio, sky writing, billboard, ballet/dance, theater/live performance, bumper sticker, song/music, film, video, clothing, tattoos, paint/oil/acrylic, comic/graphic novel, still photography, paper, book, internet site, sign language, digital images, body language, DNA Context: The circumstances surrounding a text (anything from a book to a statement). We gain clarity in determining a text from the context. Context can include: the time and place in which a text is created/spoken/etc. the background/biography of the author the complete statement/text from which something is taken (Narasingha Deva as example) http://4.bp.blogspot.com/_jijEmx3KxfQ/STvB6Dji_9I/AAAAAAA AAMw/k6stXtpB3GM/s1600-h/nrisim8.jpg Without context, words and ideas can be twisted to mean anything. With context, we get a better understanding of what a text really means.