Al-Majma'ah University College of Science in AL-Zulfi جـامعة المجمعة كـلية العلوم بالزلفي Dept. Name : Computer Science& Information Course title: Electronic Commerce Course code: CIS 480 Semester: second (1431/1432 ) Credit Hours : ( 3 Cr.Hrs: 3 Th, 0 Pr ) Course prerequisite: Prerequisite Course code: : Office Hours: Sun 12-1, Mon 2 - 3, Tue 12-1, Thu 12-1 Instructor: Loai Bani-Melhim. ( loaibm@yahoo.com ) Text Book: Electronic Commerce: A Managerial Perspective, E. Turban, D. King, J. Lee, and D. Viehland, Prentice Hall, 2006. Objectives: This course is designed to explore both the technical and business-related implications of electronically mediated commerce. This course enables the student to trace the development of electronic commerce from its origins in electronic data interchange to its current growing importance. This course explores the potential of electronic commerce for future development and the development of the ‘Information Society' This course explores the impact of the Information Superhighway on economic and social regeneration through the creation of new forms of organizational structure and working practices. This course introduces the student to the strategic, cultural, legal and ethical issues facing business organizations in their daily use of the Internet. Course Contents & timetable: Week Date Subject 1 Overview of E-Business (Overview of Electronic Commerce Part 1) 2 Overview of E-Business (Overview of Electronic Commerce Part 2) 3 Building EC Applications and Infrastructure (On-line Application Development Part 1) 6 Building EC Applications and Infrastructure (On-line Application Development Part 2) 7 First Exam 8 E-tailing (Retailing in Electronic Commerce: Products and Services.) 9 E-Business Support services (Electronic Payment Systems) 11 E- Marketing Strategies (Consumer Behaviour, Online Market Research, and Customer Relationship Management) 12 Second Exam 13 E- Marketing Strategies (Online Advertising) 14 E-Business Legal Issues (Legal, Ethical, and Social Impacts of EC) 14 E-Supply Chains (E-Supply Chains, Collaborative Commerce, and Intrabusiness EC) 15 E-Business Security (E-Commerce Security) 1 Chapter No CH1 CH2 CH18 CH18 CH3 CH13 CH4 CH5 CH17 CH8 CH12 16 Final exam Teaching Metods: Exams & Evaluation : 1- Lectures 2- Case Study First Exam Second Exam Quizzes and home works Final 20% 20% 10% 50% Refrences:1. The e-business (r)evolution living and working in an interconnected world, Second Edition, Daniel Amor, Prentice Hall PTR, 2002 2. The Digital Economy, D. Tapscott, McGraw-Hill, 1996. 3. Being Digital, N. Negroponte, Hodder & Stoughton, 1995. 4. Digital Business, R. Hammond, Hodder & Stoughton, 1996. 5. Business @ The Speed of Thought, B. Gates, Penguin, 2000. After completing this course the student should be able to: 2 Understand the concepts of e-commerce and e-business Appreciate business models for Business to Business (B2B) and Business to Consumer (B2C) e-commerce See how the use of broadband telecommunications can bring about economic and social regeneration. Evaluate e-commerce scenarios and propose appropriate e-commerce investment strategies Understand sectoral and regional differences in e-commerce applications Determine how best an organization can make strategic use of the facilities provided by the Information Superhighway in order to achieve its goals. Understand some of the new forms of organizational structure and work that can be brought about through advanced telecommunications and GroupWare.