SCENARIO.docx

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SCENARIO:
Name: Zachary Estes
Person Number: 37834946
Recitation Day/Time: Thursday 2:30-3:20
Lab Internet Research Assignment (10 Points)
MGQ201
Due Class 3
You are researching a PUBLICALLY TRADED company which you would like to buy
stock in. However, you are unsure of how the company you picked compares to its
competitors. Please complete the following task:
Pick an industry (Circle one)
Automotive
Fast Food
Clothing
Technology
Other_________
Write an industry overview. Must be at least 5 sentences.
General Motors (GM) is a manufacturer of cars and trucks, some brands are Buick,
Cadillac, Cheverolet, and GMC. It operates in five business segments: GM North
America. GM Europe, GM International Operations, and GM South America. GM
has nearly 15 locations in Canada and operations in roughly 60 countries. GM
has seen three straight years of revenue growth, a lot better off than when the
recession hit in 2009. GM has been trying to improve their products by
developing energy-saving models, such as the Chevrolet Volt, an electric car
powered by battery.
Pick two publically traded companies within the industry to compare. (Example:
Beverage Industry: Coke vs. Pepsi) List companies AND date they were founded
here:
Company #1:
Ford Motor
Company #2:
Toyota
Name stock is traded under (example, PepsiCo, Inc. trades as PEP on the NYSE):
Company #1:
NYSE: F
Company #2:
NYSE: TM
List top five competitors within the industry.
1. Toyota
2. Ford Motors
3. Honda
4. Volkswagon
5. Chrysler
List Annual Sales for past 3 years (can be estimated)
Company #1: About 135 Billion dollars in sales
Company #2: About 230 Billion dollars in sales
List Annual Revenue for past 3 years:
Company #1: 2010: $128.95 Billion
2011: $136.26 Billion
2012: $134.25 Billion
Company #2: 2010: $204.44 Billion
2011: $229.19 Billion
2012 : $225.84 Billion
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