POSITION DESCRIPTION QUESTIONNAIRE
ADMINISTRATIVE FACULTY
ALL INFORMATION MUST BE PROVIDED. INCOMPLETE FORMS WILL BE RETURNED TO DEPARTMENT.
QUESTIONS? CALL UNR Faculty Human Resources at 784-6082 x250.
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INSTRUCTIONS: PDQ and Org Chart must be sent to marshag@unr.edu for initial review BEFORE routing.
1. Complete form, sign, and submit to immediate supervisor;
2. Supervisor (chair/director/dean)– review, approve, sign, forward to vice president or vice provost;
3. Pres/Vice Pres/Vice Prov - approve, sign, forward to Placement Committee (c/o UNR HR, M/S 238);
4. Placement Committee recommends administrative salary range and title & forwards to Provost.
5. Approval letters are then sent from HR with final stamped PDQ to Vice President, Dean or Director and
supervisor for PAF/Terms preparation.
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Incumbents’ Name (if applicable):
Position #: 10670
Current Title: Station Manager, KUNR
Current Range: 4
Department: KUNR
College/Division: Information Technology
Action Proposed: (check all that apply)
( ) New position : Proposed Range:
Proposed Title:
( ) Title Change, Proposed Title:
( ) Proposed Reassignment from Range
to Range
( x) Revised PDQ only (no change in range or title)
I certify that the statements in this description are accurate and complete to the best of my knowledge.
Employee’s Signature
Date
I/we have reviewed the statements in this form and they accurately reflect the job assignments.
Immediate Supervisor’s Signature
Date
Director/Chair/Dean
Date
Approved for Salary Placement Committee review.
Pres / Vice Pres / Vice Prov Signature Steven Zink
Date
Vice President, Information Technology
Action Approved by the President (Completed by Faculty HR):
Position #:
EEO Code:
CUPA Code:
Job Class Code:
Exempt: Yes or No
Range:
Effective Date:
Title Approved:
_____________________________________________________________________________
Employee’s Signature (Sign & send to HR for personnel file after final approval) Date
Revised: 3 / 1 / 2006
Revised 3.2006 http://www.unr.edu/vpaf/hr/forms/documents/pdq_001.doc
Position Description – Station Manager, KUNR, Position # 10670
Page 2
1.
Summary Statement: State the major function(s) of the position and its role in the
university. Attach an organizational chart with positions, ranges, and names for the division
which reflects the position in it as well as those supervised in the department. (This section is
used for advertisement of the position.)
The Station Manager. KUNR, provides policy and operations oversight for all aspects of KUNR public
radio, including budgets, personnel, community and university relations, radio expansion planning,
and development. The incumbent serves as the face of the radio station to the community, with an
emphasis on responsibilities related to liaison with community, government and business leaders, and
donor and membership development. The position works closely with on-air staff, outside consultants
and other resources in the development and acquisition of programming, emphasizing community
analysis. It reports to the Vice President for Information Technology.
2. List the major responsibilities, including percentage of time devoted to each. Provide
enough detail to enable a person outside the department to understand the job (percentage
first with heading and then bulleted information from greatest to least percentage).
35% Day-to-Day Station Operations
 Evaluate, streamline and improve station processes and systems
 Analyze ratings and listener/member feedback and develop/adjust programming to meet the
needs of KUNR listeners
 Work with staff to ensure appropriate, professional on-air product
 Prepare annual and long-range programming/operations plans
 Oversee the exploration and implementation of new technologies to maintain a consistent,
high-quality technical sound
 Through advance planning and appropriate communication, minimize equipment and station
operation emergencies; handle urgent issues that arise in a timely and effective manner
 Maintain appropriate contacts with local and remote communities; prioritize and coordinate
resources to provide required technical expertise and equipment for all transmitter/translator
sites
40% External Relations
 Ensure appropriate, regular communication with members; respond to inquiries, concerns or
complaints in a professional and timely manner
 Oversee and/or execute effective grant-writing and fundraising campaigns, including the major
on-air membership campaigns
 Serve as a spokesperson for the station, developing partnerships and liaisons with arts,
funding, government and business groups
 Prepare and deliver KUNR educational/promotional presentations to community groups
 Represent the station on a policy and legislative level with state agencies, the university,
professional and regulatory organizations
25% Planning and Administration
 Provide leadership for a collaborative, innovative team environment
 With appropriate collaboration, develop strategic, business and marketing vision and plans
 Supervise on-air, technical and administrative staff including hiring, training, development,
performance evaluation, and discipline
 Allocate staff and resources for maximum productivity
 Monitor underwriting, grant, and membership receipts to ensure budget goals are met or
expenditures are adjusted
Position Description – Station Manager, KUNR, Position # 10670
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Plan and execute yearly budgets
Work with administrative staff to develop plans, tracking systems and measurements to ensure
weekly, monthly, quarterly, and annual goals and deadlines are met
Complete surveys, audits, performance reports, and other information requirements to ensure
compliance and to meet University, Federal Communications Commission, Corporation for
Public Broadcasting, auditor, and other agency needs
3. Describe the level of freedom to take action and make decisions with or without
supervision and how the results of the work performed impact the department, division and/or
the university as a whole.
Choices made have an immediate and lasting impact on the station's perception by its listeners and
donors. KUNR reaches an audience across Northern Nevada and Northeastern California, influencing
their perceptions about the University as well as opinions on local and national issues. Decisions and
judgments, whether about programming, operations or community relations, clearly and directly
impact user and advertiser support of the station, which receives minimal support from state funds.
Thus, the continued viability and existence of the station is affected by decisions of the station
manager.
4. Describe the knowledge, skills (to include cognitive requirement and verbal and written
communication), and abilities (to include task complexity, problem solving, creativity &
innovation) essential to successful performance of this job (in bullet format).
Knowledge of:
 Major issues affecting the development and operation of university-affiliated public radio
stations
 Audience analysis and subscription building strategies
 Current technologies and understanding of the strategic application of emerging technologies
to broadcasting
 Local community dynamics
Skills:
 Leadership and interpersonal skills
 Organizational skills
 Verbal and written skills
Ability to:
 Develop effective community relationships
 Actively participate in local community activities and boards
5. Describe the type of personal contacts encountered in performing the duties of the job.
Explain the nature and purpose of these contacts: i.e., to provide services, to resolve
problems, to negotiate.
Daily contact with station staff and volunteers in directing station activities, establishing programming,
and developing fund-raising programs
Daily contact with community and business leaders in the marketing and promotion of the station
Frequent contact with the audience in Northern Nevada and Northeastern California communities in
addressing program concerns, querying focus groups, making decisions about signal expansion, and
raising money
Position Description – Station Manager, KUNR, Position # 10670
Page 4
6. Indicate the minimum qualifications which are necessary in filling this position should it
become vacant. Please keep in mind the duties/responsibilities of the position rather than the
qualifications of the incumbent.
a.
Minimum educational level, including appropriate field, if any.
Bachelor’s Degree from a regionally accredited institution
b.
Minimum type and amount of work experience, in addition to the above required
education necessary for a person entering this position.
Bachelor’s Degree and five years experience, including budget, personnel, and public
broadcast issues with an emphasis on marketing and fundraising
c.
None
Indicate any license or certificate required for this position.