Our Lady of Mount Carmel
Department of Business Studies
Course Name:
Course Code:
Level:
Prerequisite:
International Business Fundamentals
BBB 4M
Grade 12, University/College Prep
None
Course Overview:
This course provides an overview of the importance of international business and trade in the
global economy and explores the factors that influence success in international markets. Students
will learn about the techniques and strategies associated with marketing, distribution, and
managing international business effectively. This course prepares students for postsecondary
programs in business, including international business, marketing, and management.
Curriculum Strands and Overall Expectations:
Business, Trade, and the Economy
• demonstrate an understanding of terminology, concepts, and basic business communication practices
related to
international business;
• analyse the impact of international business activity on Canada's economy;
• demonstrate an understanding of how international business and economic activities increase the
interdependence of nations.
The Global Environment for Business
• analyse ways in which Canadian businesses have been affected by globalization;
• demonstrate an understanding of the factors that influence a country's ability to participate in
international business;
• assess the effects of current trends in global business activity and economic conditions.
Factors Influencing Success in International Markets
• analyse the ways in which cultural factors influence international business methods and operations;
• assess the ways in which political, economic, and geographic factors influence international business
methods and operations;
• identify and describe common mistakes made by businesses in international markets;
• evaluate the factors currently affecting the international competitiveness of Canadian businesses.
Marketing Challenges and Approaches, and Distribution
• assess the challenges facing a business that wants to market a product internationally;
• compare the approaches taken by various companies to market their products internationally;
• demonstrate an understanding of the logistics of, and challenges associated with, distribution to local,
national, and international markets.
Working in International Markets
• analyse the ways in which ethical considerations affect international business decisions;
• assess the working environment in international markets;
• demonstrate an understanding of the process for crossing international borders as it relates to
international business.
Assessment and Evaluation:
Students will be assessed & evaluated according to the work produced & skills displayed. Methods of
providing feedback may include assessing work in process & evaluating completed assignments,
quizzes, tests, co-operative learning activities, research, and presentations.
Category Weightings
Term (70%):
Final (30%):
Knowledge & Understanding
30%
Final Exam
20%
Summative Assessment will be administered towards the end of the course and may include any of the following
Thinking & Inquiry
20%
Culminating Activity 10%
items:
portfolio of computer work, final project,
Communication
20% other culminating activities, and a final examination.
Application
30%
Achievement Categories:
Knowledge/
Understanding
Thinking/Inquiry
knowledge of facts and terms
critical and creative thinking
skills (e.g., evaluating business
situations; analysing financial
data and solving business
problems; making decisions)
understanding of concepts,
principles, and theories
understanding of relationships
between concepts and ideas
inquiry skills (e.g., generating
ideas; formulating questions;
planning; selecting strategies
and resources; analysing,
interpreting, and assessing
information; forming
conclusions)
Communication
communication of information
and ideas (e.g., through
writing, visual and oral
presentations)
use of language, symbols,
and visuals
communication for different
audiences and purposes (e.g.,
choice of language and style
relevant to business
environments)
Application
application of concepts, skills, and
procedures in familiar contexts
transfer of concepts, skills, and
procedures to new contexts
use of equipment, materials, and
technology
application of technology (e.g.
choice of tools and software,
ethical use)
making connections (e.g. between
use of various forms of
personal experiences and the
communication (e.g., memos,
subject, between the subjects and
letters, reports)
the world outside the school
Feedback will also be provided for student learning skills. Skills like working independently, team work, organization, work habits and homework, and
initiative are assessed independently student achievement and will be conducted through the use of a rubric indicating specific criteria to be achieved
to receive each of the following letter grades:
E –Excellent
G – Good
S – Satisfactory
N - Needs Improvement
Achievement Levels:
Level 1: 50 – 59%
Limited knowledge and/or
success
Level 2: 60 – 69%
Some knowledge and/or
success
Level 3: 70 – 79%
Considerable knowledge
and/or success
Level 4: 80 – 100%
Thorough understanding &
mastery of skills
Please refer to your student agenda for the following policies:
Evaluation
Attendance
Uniform
Student Textbook:
Student: (print name)
__________________________ Signature: ____________________________
Parent/Guardian Signature: ___________________________ Date:
____________________________