DOCUMENT #: GSC13-PLEN-51 FOR: Presentation

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GSC13-PLEN-51

Presentation

TTC

6.6

( plenary

Shinji Ishii ([email protected])

IPTV Standardization and Services in Japan

TTC, Japan

Submission Date:

July 4, 2008

Highlight of Current Activities (1)

• Japanese business background for IPTV Services

– High penetration rate of Fiber-to-the-home: over 10 million subs. (20% household)

– All digital broadcasting media: go to digital including Cable retransmission

– In May 2008, IP re-transmission of Terrestrial Digital Broadcasting started as commercial service .

• MIC Japan (Ministry of Internal Affairs and Communications)

– Launch, March 2008: IPTV special committee

• Equivalent to ITU-T Study Group deliberation council framework

• Responsible for IPTV-related standardization in both ITU-T IPTV-GSI and specific SGs

• TTC IPTV Working Group activities

– Member:

• Telecom, Broadcaster, Cable, Manufacture (network equipments and TV devices)

– Mainly ITU-T IPTV-GSI upstream

• Involving 6 Rapporteurs (SG16, SG9, SG13)

– 4 Sub Working Groups

• Network Architecture

• QoE (and QoS)

• Contents protection

• End system (IPTV terminal and its home network)

– Collaboration

• ARIB and JCTEA (Cable standardization)

2

Highlight of Current Activities (2)

MIC

IPTV deliberation council framework

March 2008 ~

Contribution

ITU

Standardization phase

Jan. 2008 ~

IPTV GSI

~ Dec. 2007

Discussion phase

FG-IPTV

IPTV special

Committee

For SG 9

Committee

For SG 11,13

Committee

For SG 16

Committee

Contribution

TTC

IPTV joint Working Group

~ Dec. 2007

Relationship

IPTV Working Group

•Network Architecture SWG

•QoE SWG

•Contents protection SWG

•End system SWG

3

Highlight of Current Activities (3)

• Start of full-fledged IPTV business

– NGN: trial to commercial

– full digital,

– HDTV,

– VoD

– including digital retransmission of Terrestrial Digital

Broadcasting

• Near future IPTV services

– Download services

• Collaboration with TV Manufacturer

– Mobile multimedia broadcasting

• Collaboration with ARIB

4

Strategic Direction and Next

Challenges

• Early Standardization

– Keep progression of IPTV business

– Making fundamental business model

• Smooth IPTV Contents procurement

• Detailed Standardization

– More interoperability

• Roaming service between IPTV service operators

• Linkage service between Mobile services, Broadcasting services

– Reduce system procurement cost and operation cost

– Reduce retail price Terminal device and keep Manufacture revenue

5

Supplemental Slides

6

IPTV Services in Japan (current)

IPTV Service Provider (ISP)

IPTV Service (

Platformer

)

Broadcaster on telecommunications services

(

Law Concerning Broadcast on Telecommunications Services

)

BB Cable

Corporation

Network Provider

(Telecommunications Business Law)

7

IPTV forum (Japan)

• IPTV Forum was formed in October 2006

• Member: Broadcaster (8), Teleco (5) TV equipment manufacture

(9), Cable (2) and other s

(2)

• Specification documents (will be open)

Spec.

Content delivery service

VOD Download

IP broadcasting

IP

Re-transmission

Spec.

Scope of

Service measures

Broadcast link

Services

Internet scope

CDN scope

8

IPTV forum (Japan)

• A goal of IPTV

Seamless

– Broadcast and

IPTV

– Subscriber can easily select

IPTV operators only by using remote controller.

STB less model (TV integrated model)

Broadband button

Direct change form

Terrestrial to IPTV

Only push

Broadband button

Easy

&

Simple

9

Download