LEAD THE WAY
THE CAMPAIGN FOR WESTERN CAROLINA UNIVERSITY
DEVELOPMENT AND ALUMNI AFFAIRS DIRECTORY
LYNN AMMONS
Director of Advancement Research and Reporting
ammons@wcu.edu
828-227-2558
Responsible for prospect research, Banner prospect management, Banner security pertaining to the advancement (alumni)
module, and Banner database management pertaining to the advancement module. Supervisory role for the data integrity
and reporting technician positions.
Contact regarding:
• Access to advancement reports (development/alumni staff; deans/administrative staff approved by deans)
• Banner self-service for advancement officers training/navigation
(development/alumni staff; deans/administrative staff approved by deans)
• Banner production advancement training/navigation
• Prospect management (development/alumni staff)
• Prospect research (development/alumni staff)
HERB BAILEY, CFRE
Director of Gift Planning
herbbailey@wcu.edu
828-227-3049
Responsible for philanthropic advising to prospects and donors who wish to explore the most cost-effective ways to
structure personalized and meaningful philanthropic plans for shared benefits to both donors and their charitable interests.
Gift planning arrangements include, but are not limited to: cash*, publicly-traded securities*, closely-held stock, bequests
via wills, trusts, or IRD assets (tax-deferred plans, securities, CDs or money-market accounts), life insurance, charitable
gift annuities, charitable remainder trusts, charitable lead trusts, bargain/sales, personal property (collectibles including
jewelry, art, coins, planes, boats and automobiles), intellectual property (copyrights and trademarks), real property
including fractional interests (farms, homes, businesses, or vacation properties), and retained life estates. Documented
planned gifts are recognized through WCU’s Madison Legacy Society.
*Simple/outright gifts of cash and publicly-traded securities are processed via annual giving.
Contact regarding:
• Gift planning, vehicles and opportunities
• Transfer of assets
• Gift planning documentation
GORHAM BRADLEY
Associate Athletic Director for Development
Director, Catamount Club
bradley@wcu.edu
828-227-3047
Responsible for the strategic development, execution, and management of WCU athletic fundraising initiatives (the
Catamount Club), in coordination with the WCU Foundation, including major gifts (capital projects and endowed
scholarships) as well as the annual scholarship fund and restricted sport donations to support WCU student-athletes. Also
serves as a member of senior staff for the director of athletics.
Contact regarding:
• Major gifts to support athletics
• Annual donations to support athletics
• Athletic fundraising special events
• Reserved parking for donors on home football games
• Donor hospitality for football and basketball games
• Athletic Hall of Fame
CLAIRE BURNS
Director of Annual Giving
cjburns@wcu.edu
828-227-2868
Responsible for the strategic execution and management of a comprehensive annual giving program, including a
coordinated matrix of communication and solicitation strategies involving email, direct mail, and phonathon, all focused on
shaping a sustainable tradition of annual support. The Loyalty Fund represents the giving opportunity for alumni, friends,
parents, faculty and staff to make unrestricted annual gifts to WCU. Additional opportunities to designate annual gifts
include the Catamount Club for athletics and also WCU colleges and schools.
Contact regarding:
• Soliciting alumni
• Loyalty Fund
• Fall Loyalty Fund Phonathon
• Spring College Phonathon
• Online giving link/button for departments or programs
• Technical difficulties regarding giving online
• Payroll deductions
• Senior Toast
JOYCE CARPENTER
Executive Assistant
jacarpenter@wcu.edu
828-227-3054
Responsible for managing the day-to-day operations of the Office of Development and Alumni Affairs. Providing
administrative and clerical support for the Vice Chancellor of Development and Alumni Engagement, including maintaining
vice chancellor’s calendar, scheduling internal and external appointments. Coordinate special events and serve as the
secretary for the WCU Foundation board and WCU Board of Visitors. Responsible for maintaining the membership
accounts of CASE and AGB. Process purchase orders via CataMart system. Additional responsibilities involve supporting
various campaign initiatives and assisting campaign consultant. Administers the detail work of the State Employees
Combined Campaign. Schedule staff meetings with the provost and development and alumni staff. Records daily mail log.
Process acknowledgement letters for development directors.
Contact regarding:
• Scheduling meeting and conferences with development staff
• WCU Foundation Board
• WCU Board of Visitors
• General office inquires
NATALIE CLARK
Director of Donor Relations
nclark@wcu.edu
828-227-3090
Responsible for establishing and managing acknowledgement, recognition, ongoing communications, and continued
stewardship/cultivation processes with past and current major donors to sustain and enhance their relationships with
the university in order to increase the likelihood of continued contributions and to position higher level solicitations and
charitable responses. Additional responsibilities involve supporting various campaign initiatives.
Contact regarding:
• Donor recognition/stewardship
• Donor inquiries regarding endowed funds
• WCU Foundation annual reports
• WCU Madison Legacy Society
• Chancellor’s VIP email communications
MARTY RAMSEY ’85
Director, WCU Alumni Affairs
828-227-7335
mramsey@wcu.edu
Responsible for developing and implementing a comprehensive program of activities designed to inform and engage alumni
towards strengthened lifelong relationships with WCU and to increase responsiveness to appeals for charitable support.
Contact regarding:
•Homecoming
• Alumni reunions
• College-based alumni events
• Geographic or degree/major-based alumni clubs
• Alumni mentorship opportunities
• Alumni internship opportunities
• Alumni speaking opportunities
• Requests for alumni records/data
• Alumni Association board of directors
• Alumni information/news releases for WCU magazine
• Alumni class notes
JAMIE RAYNOR
Director of Development
jtraynor@wcu.edu
828-227-3052
Responsible for identifying, cultivating, soliciting, and stewarding major and planned gifts for the fulfillment of WCU
priorities aligned with support of students, faculty/staff, programs, and facilities. Responsible for working with specified
deans as indicated below to assist with volunteer board management, engagement of key faculty, and solicitation of private
support for approved philanthropic priorities for these specific academic units.
Contact regarding:
College of Education and Allied Professions major and planned gift support
Kimmel School major and planned gift support
Honors College major and planned gift support
GINA STEINBICKER
Accountant
gmsteinbicker@wcu.edu
828-227-3050
Responsible for accounting; budgeting; financial management and reporting; serving as staff support for the WCU
Foundation; managing day-to-day business operations of the Office of Development and Alumni Affairs; and serving as the
principal contact for internal and external constituent inquiries regarding business and financial matters of the Office of
Development and Alumni Affairs.
Contact regarding:
• Transfers from 93xxxx funds to 2xxxxx funds (email requests stating funds and amounts)
• Questions related to gifts, expenditures and other financial transactions associated
with 9xxxxx funds
• Check requests/CataMart purchases involving 9xxxxx funds
MEG WHITE
Senior Director of Development
mawhite@wcu.edu
828-227-3343
Responsible for identifying, cultivating, soliciting, and stewarding major and planned gifts for the fulfillment of WCU
priorities aligned with support of students, faculty/staff, programs, and facilities. Responsible for working with specified
deans as indicated below to assist with volunteer board management, engagement of key faculty, and solicitation of private
support for approved philanthropic priorities for these specific academic units.
Contact regarding:
• College of Arts and Sciences major and planned gift support
• College of Fine and Performing Arts major and planned gift support
• Special development projects
• Corporate and foundation relations
Leadtheway.wcu.edu
February 5, 2016