Course Form

advertisement
Course Form
I. Summary of Proposed Changes
Dept / Program
Management Major
Prefix and Course #
Course Title
Advanced Entrepreneurship Seminar
Short Title (max. 26 characters incl. spaces)
Summarize the change(s) proposed
MGMT 458
Advanced Entrepreneurship
Replace 348 with 486 as pre/co-requisite; turn into
three one-credit courses
II. Endorsement/Approvals
Complete the form and obtain signatures before submitting to Faculty Senate Office
Please type / print name Signature
Requestor:
Klaus Uhlenbruck
Phone/ email :
6523
Program Chair/Director:
Klaus Uhlenbruck
Other affected programs
MBA Program,
Simona Stan
Dean:
Date
Larry Gianchetta
Are other departments/programs affected by this
Please obtain signature(s) from the
modification because of
Chair/Director of any such department/
(a) required courses incl. prerequisites or corequisites,
program (above) before submission
(b) perceived overlap in content areas
(c) cross-listing of coursework
III: To Add a New Course Syllabus and assessment information is required (paste syllabus into
section V or attach). Course should have internal coherence and clear focus.
Common Course Numbering Review (Department Chair Must Initial):
YES
NO
Does an equivalent course exist elsewhere in the MUS? Check all relevant disciplines if
course is interdisciplinary. (http://mus.edu/transfer/CCN/ccn_default.asp)
If YES: Do the proposed abbreviation, number, title and credits align with existing course(s)? Please indicate
equivalent course/campus. 
If NO: Course may be unique, but is subject to common course review. Be sure to include learning outcomes
on syllabus or paste below. The course number may be changed at the system level.
Exact entry to appear in the next catalog (Specify course abbreviation, level, number, title, credits,
repeatability (if applicable), frequency of offering, prerequisites, and a brief description.) 
Justification: How does the course fit with the existing curriculum? Why is it needed?
Are there curricular adjustments to accommodate teaching this course?
Complete for UG courses (UG courses should be assigned a 400 number).
Describe graduate increment - see procedure 301.30
http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx
Complete for Co-convented courses
Companion course number, title, and description (include syllabus of companion course in section V)
See procedure 301.20 http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx.
New fees and changes to existing fees are only approved once each biennium by the
Board of Regents. The coordination of fee submission is administered by
Administration and Finance. Fees may be requested only for courses meeting specific
conditions according to Policy 940.12.1 http://mus.edu/borpol/bor900/940-121.pdf . Please indicate whether this course will be considered for a fee.
If YES, what is the proposed amount of the fee?
Justification:
IV. To Delete or Change an Existing Course – check X all that apply
Deletion
Title
Course Number Change
From:
Level U, UG, G
Co-convened
To:
Description Change
Change in Credits
Prerequisites
Replace 348 with
486 as pre/corequisite; turn into
three one-credit
courses
From:
3
To:
R-3
Senior standing,
MGMT 486 as pre or
co-requisite
YES
NO
From:
To:
Repeatability
Cross Listing
(primary
program initiates
form)
Is there a fee associated with the
course?
no
1. Current course information at it appears in catalog
(http://www.umt.edu/catalog) 
2. Full and exact entry (as proposed) 
UG 458 Advanced Entrepreneurship Seminar 3 cr.
Offered spring. Preq., junior standing, MGMT 457 for nonbusiness majors, MGMT 348 or concurrent enrollment in
MGMT 348 for Business majors. Extends previous course
work in entrepreneurship with focus on managing and
marketing a growing business, legal and technology issues
for entrepreneurs, and financing new ventures. Course
utilizes local and regional experts in the field of
entrepreneurship to deliver course content under the
supervision of UM instructor. Students refine their existing
business plan and participate in business plan competition
or write case analyses.
UG 458 Advanced Entrepreneurship
Seminar 1 cr. (R-3) Offered spring. Prereq.,
senior standing, MGMT 457 if non-business
major, pre or coreq MGMT 486 for business
majors. Focus on managing and marketing a
growing business, legal and technology issues
for entrepreneurs, and financing new ventures.
Students refine an existing business plan and
participate in a business plan competition or
write case analyses. UM instructors supervise
course content delivered by local and regional
experts in entrepreneurship. Three separate
one credit weekend seminars are offered.
3. If cross-listed course: secondary program & course
number
4. If co-convened course: companion course number, title, and description
(include syllabus of companion course in section V) See procedure 301.20
http://umt.edu/facultysenate/committees/grad_council/procedures/default.aspx.
5. Is this a course with MUS Common Course Numbering?
http://mus.edu/transfer/CCN/ccn_default.asp
If yes, please explain below whether this change will eliminate the course’s common course
status.
6. Graduate increment if level of course is changed to UG.
Have you reviewed the graduate
YES NO
X
Reference procedure 301.30:
http://umt.edu/facultysenate/committees/
grad_council/procedures/default.aspx
(syllabus required in section V)
7. Other programs affected by the change
8. Justification for proposed change
increment guidelines? Please check (X)
space provided.
The prerequisite course (MGMT 348) will be
deleted. MGMT 348 will be succeeded by
MGMT 486. MGMT 458 is taken together with
MBA students as MBA 655 or 694 weekend
seminars, where each seminar counts for one
credit.
V. Syllabus/Assessment Information
Required for new courses and course change from U to UG. Paste syllabus in field below or attach and send
digital copy with form.
University of Montana School of Business Administration
MBA694, MBA655, & MGMT458 Advanced Entrepreneurship Seminars I, II, & III
Instructor Information
Dr. Suzanne Tilleman
Office: GBB 369
Office Phone: 243-2915
Email: suzanne.tilleman@business.umt.edu
Office Hours: See website, or by appt.
Readings:
Required:
Readings are listed below and available on the
Moodle site.
Recommended:
The Wall Street Journal
Fast Company
Business 2.0
Inc.
COURSE OVERVIEW
This course provides an opportunity for students to learn more advanced entrepreneurship
concepts and skills directly from successful entrepreneurs. For each of the weekend seminars,
entrepreneurs and business professionals will visit the class and discuss topics in which they have
significant expertise. Students are required to complete assigned readings before each session.
These readings are selected by the instructors and entrepreneurs. Readings are available on
Moodle. Students are expected to print the readings on their own. Sessions include a brief
history of the entrepreneur and his/her experience, a lecture on the focal topic, and an interactive
activity such as a case discussion, debate, or simulation exercise.
COURSE OBJECTIVES AND TEACHING METHODOLOGY
This course uses a combination of lectures by guest entrepreneurs, case studies, class
discussions, and experiential exercises in order to expose students to entrepreneurship topics and
issues. These experiences provide students with insights into how the guest entrepreneurs were
able to successfully launch their ventures. Students drive valuable interactions with entrepreneurs
by asking open-ended engaging questions.
Learning Goals:
 Students understand and can use entrepreneurship vocabulary and jargon
 Students can remember, understand, apply, analyze, evaluate the concepts and themes
relating to managing and marketing a growing business.
 Students can remember, understand, apply, analyze, evaluate the concepts and themes
relating to high-technology start-ups and legal issues, such as intellectual property, patents,
etc..
 Students can remember, understand, apply, analyze, evaluate the concepts and themes
relating to the various methods used for financing new ventures.
 Students become prepared to develop entrepreneurial business plans in the future.
Achievement of these learning goals is evaluated based on the pre-seminar questions students
submit, interactions with the speaker and the written paper (see rubric below for grading criteria)
STUDENT CONDUCT
As an advanced level course, students are expected to perform at a high level. Some specific
examples include:
Students must attend all sessions to receive credit.
Students must complete all readings and be prepared for professional level discussions (i.e. with
notes)
Students must actively engage in discussions with the entrepreneurs.
Students are expected to dress appropriately for the course (i.e., no hats, sweats, etc.). These are
business professionals visiting our class.
Students should apply the readings assigned each week and previous readings to class
discussions.
Students are expected to take notes for each speaker since this a valuable and rare opportunity.
DESCRIPTION OF SEMINARS, REQUIREMENTS, AND STUDENT EVALUATION
Weekend Seminar I: Managing and Marketing a Growing Business (January 21-23) (1 cr.)
This seminar focuses on what it takes to successfully manage and market a growing business.
Topics include: Montana’s entrepreneurial environment, starting and managing a multi-unit service
business, managing and marketing product-based ventures, and acquiring and turning around
small businesses.
Weekend Seminar II: High-Tech & Legal Issues for Entrepreneurs (January 28-30) (1 cr.)
This course focuses on high-technology start-ups and legal issues that entrepreneurs face. Topics
include: specific legal issues during the start-up phase; intellectual property, trademarks,
copyrights, and patents; consulting for high-tech start-ups; web-based nationally competitive startups in Montana; and lessons learned from young entrepreneurs.
Weekend Seminar III: Financing New Ventures (February 4-6) (1 cr.)
This course focuses on the various methods used for financing new ventures. Topics include:
government enhanced loan products, bank financing, angel financing, and venture capital.
Grading for each weekend seminar (see descriptions in next section for details):
Pre-seminar questions
20%
Class contribution/participation
10%
Speaker evaluations on Moodle
10%
Reflection Papers or Business Plan Revision
60%
DESCRIPTION OF EVALUATION COMPONENTS
Pre-seminar questions for Guest Entrepreneurs
Before each weekend seminar begins, each student is required to complete the assigned readings
provided on Moodle and then write 2-3 separate questions for each individual entrepreneur that the
student would like the entrepreneur to address. Please follow these guidelines closely:
1. You are to write 2-3 questions for each individual speaker
2. The questions are to be submitted via Moodle through the Pre-seminar section by clicking
on the item for each speaker.
3. Questions must be submitted by no later than noon on Tuesday January 18, 2011 for
the first seminar, and January 25, 2011 for the second seminar, and by February 1,
2011 for the third seminar.
4. These questions should be well-thought out. They should reflect your reading of the
required and other materials. Substandard work will be graded accordingly.
5. In addition to uploading on Moodle, students should bring a hard copy of their
questions for the speakers to class on Friday and submit them to the instructor.
6. Your writing should be professional and should be free of grammatical, spelling, or other
errors. The entrepreneurs will read these directly and I want to ensure that they reflect
positively on the SOBA and its students.
7. Failure to submit questions will result in a “0” for class contribution in that session.
It is imperative that you take your time, complete the readings, and write professional quality
questions. For example, asking “What is your biggest challenge?” would be considered a rather
weak question. On the other hand, asking “The Missoulian frequently has articles indicating that
starting a business in Montana poses certain challenges (i.e., rural nature of market, capital gains
tax rates, corporate tax rates, etc.). What challenges specific to operating in Montana has your
company faced and how have you addressed these challenges?” would be considered a much
better question. Other ways to approach question development is to think about your own
opinions, judgments, or inferences. Use the questions as an opportunity to challenge those
opinions and judgments. Another approach is to use concepts or ideas from other courses,
sources, or your personal experience to develop well-thought out and engaging questions.
This is your opportunity to impress the speakers with your knowledge of entrepreneurship, the
Montana economy, their business, and business in general. Take advantage of it!
Class Contribution/Participation
As mentioned above, class contribution will play an integral role in how much learning takes place
during the semester. Your contribution will be evaluated in terms of the value you add to class
discussions. Both quality and quantity will be evaluated. This requires not only completing
assigned readings but also coming to class with prepared questions and arguments relating to the
assigned reading and/or ideas speaker has tried to convey. The most valuable contribution that
students can make comes through integrating assigned readings with what you have learned from
other courses with what you have experienced in the outside world. Comments or behaviors that
detract from the learning environment will have a significant and negative impact on your grade.
Reflection Paper: Due 8 days after each weekend seminar (on Mondays by 5pm) (NO
EXTENSIONS)
The Reflection Paper entails writing an 8-10 page (normal margins, 12 point Times New Roman
font, double-spaced) paper that describes and discusses what you learned from each speaker and
the corresponding readings. The paper should include specific quotes from speakers and a critical
evaluation of what you learned. Students should demonstrate an understanding of the seminar’s
assigned readings by integrating these readings with what the speakers say in the seminar. To
accomplish this, students must take good notes during speaker sessions and complete all assigned
readings. Papers that are vague, do not include specific examples from speakers and readings,
and/or are poorly written will be graded accordingly. Papers that focus on only one or two speakers
will not receive as high marks as those that demonstrate integration across all speakers. The
rubric by which the papers are graded is found below and posted on the Moodle site. The student
will fill out a rubric and turn it in with his/her paper. The rubric and papers should be submitted
through the Moodle site in the area Reflection Paper.
Note: Students who have completed MGMT348 can also choose this option if they do not want to
do the Business Plan revision assignment and submit their revised plan for the John Ruffatto
Business Plan Competition (see below).
Revised Business Plans: Due by March 8, 2011 by 5pm (NO EXTENSIONS)
Students who have completed MGMT348 have the following option to consider:
1. Revise your graded business plan, along with original graded copy. The revised
business plan will be graded based on the student’s rigor in addressing the feedback that
he/she received in the first submission.
2. If you choose this option, you are required to submit your business plan to the John
Ruffatto Business Plan Competition. For the competition, you will need to submit 6
additional copies. The deadline for submission to the competition is in late-mid April so
please check the competition website. Thus, if you are not planning to submit your plan
for the competition and to compete if selected, then do not select this option.
Completion of the course using this option requires submission to the Business Plan
Competition.
3. Students must also submit a 2-page, single-spaced, bulleted memo that describes what
you learned from each speaker and how it applies to your business plan. This is due 8
days after each seminar (on Mondays) by 5pm (NO EXTENSIONS). Failure to submit the
memo will negatively impact your grade.
Please be sure that you are committed to and complete all three parts of this option.
Grading Rubric
Learning from
Readings and
Speakers
Critical
Evaluation of
Learning
Does Not Meet
Standard
Exceeds Standard
Meets Standard
Below Standard
30 points Demonstrates
a clear recognition of
the vocabulary,
concepts, and themes
presented in the
readings and class
discussion by utilizing
each in paper. Paper
illustrates
understanding of
material presented in
the presentations,
readings, and the class
discussion, by
providing many
appropriate
explanations of
material, descriptions
from speakers' quotes,
and examples from past
experiences.
40 points Reflection
conveys extensive
evidence of a personal
response to topics
raised with
demonstration of
personal growth and
awareness. Develops
and communicates own
perspective, hypothesis,
or position. Integrates
issues using other
perspectives or
positions. Identifies and
24 points Demonstrate
recognition of some of the
vocabulary, concepts, and
themes presented in the
readings and class
discussion through
incorporating certain of
these in paper. Paper
illustrates an
understanding of material
presented in the
presentations, readings,
and the class discussion,
by providing explanations
of material and at least
two quotes from speakers
or examples from past
experiences.
21 points
Demonstrates
inadequate recognition
of vocabulary or the
concepts and themes.
Omitted previously
mentioned material.
6 points Paper
illustrates a
misunderstanding of
the material and
concepts presented.
Including incorrect
explanations or
examples.
32 points Reflection
conveys evidence of a
personal response to the
issues raised in the course.
Student demonstrates that
he/she is beginning to
develop new ways of
reflecting on
entrepreneurship.
28 points Analysis
conveys little or some
evidence of a personal
response to the
concepts raised in the
presentations and
materials.
8 points No
personal response is
made to the concepts
raised in the course.
Does not reflect on
own synthesis at all
and no examples are
provided.
assesses conclusions,
implications, or
consequences.
Integration
Across
Speakers
Effective
Communication
10 points Writing
demonstrates an indepth reflection across
all speakers including
supporting details,
examples, and real
world applications.
10 points Makes
frequent and effective
use of headings, fonts,
bullet points, and white
space to enhance the
content's visual appeal
and increase readability.
Organization of paper is
clear and easy to
follow.
10 points Edits the text
with no errors in
grammar, capitalization,
punctuation, and
spelling.
8 points Writing
demonstrates a general
reflection on most of the
speakers topics, including
some supporting details
examples and real world
applications.
8 points Makes occasional
use of headings, fonts,
bullet points, and white
space to enhance the
content's visual appeal and
increase readability.
Organization of paper is
okay, but does not
enhance understanding.
7 points Writing
demonstrates a
minimal reflection on a
few topics, including
few supporting details
and examples.
2 points Writing
demonstrates lack of
reflection on the
course, with no
details in the paper.
7 points Makes
minimal use of
headings, fonts, bullet
points, and white space
to enhance visual
appeal and readability.
Organization of paper
confuses reader.
2 points Makes no
use of headings,
fonts, bullet points,
or white space to
enhance visual
appeal and
readability.
8 points Edits text with
minor additional editing
required for grammar,
capitalization,
punctuation, and spelling.
7 points Edits the
text, but errors in
grammar,
capitalization,
punctuation, and
spelling distract or
impair readability. (3
or more errors)
2 points Numerous
errors in grammar,
capitalization,
punctuation, and
spelling repeatedly
distract the reader
and major revision is
required. (more than
5 errors)
(Adapted from Anderson et al. (2001). A Taxonomy for Learning, Teaching, and Assessing: A Revision of
Blooms Taxonomy of Education Objectives. New York: Addison Wesley.)
_______________________________________________________________________________
ADVANCED ENTREPRENEURSHIP SEMINAR II, JANUARY 28-30, 2011
Theme: High Tech and Legal Issues for Entrepreneurs
Pre-seminar assignments:
 Complete all readings
 Write pre-seminar questions for all guest speakers, input on Moodle site by noon on
January 25, 2011 and bring hard copy to class (see details in the syllabus)
Friday, January 28, 2011
6-6:30pm
Course Introduction – Suzanne Tilleman
6:30-9:00pm
Bootstrapping, Founder Issues and Equity Participation – Paul Gladen
Legal Issues to Incorporation & Contracts – Thad Huse
Saturday, January 29, 2011
8:00-9:00
Business Models – Suzanne Tilleman
9:00-10:00
Entrepreneurship on campus – Taylor Woods, Ivy Dong, & Jake Lyon
10:00-Noon
Intellectual Property and Patent Law – Judy Mohr
Noon-1pm
Lunch break
1:00-2:00
Marketing's Role in Product Development – Brian Loucks
2:00-3:00
Building a High Tech Venture in Montana - Diane Smith
3:00-4:00
Lessons from a High Tech Startup – Lou Fontana
4:00-5:00
Joint Q & A – Diane Smith & Lou Fontana
Sunday, January 30, 2011
9-10:30am
Social Media for Marketing – Brian Morgan
10:30-Noon
Global Entrepreneurship – Ashley Raiteri
Noon
Course Wrap-up
Post-seminar assignments:
 Reflection Paper or Business Plan Revision assignment
Seminar Il: Speaker Profiles
Name: Lou Fontana
Current Business: Avail-TVN
Business Notes
Lou Fontana is a fourth generation Montanan born in Butte and raised in Belt, MT. As he
always says: “two good places to be from”. He has an undergrad degree in business from
Montana State University in Bozeman and an MBA from the University of Montana in
Missoula.
A job in the rural telecommunications industry led to grad school, which in turn led to a job in
a small startup company based in Kalispell as employee #11. Through funding cycles,
growth, mergers, acquisitions and spectacular technological innovation, that company (AvailTVN) now employs approximately 190 employees nationwide. Lou has held positions in
marketing, operations and project management and is currently Director of Affiliate
Operations. in 1Q 2011, he will be transitioning back into project management to focus on
new product development and introduction.
Name: Paul Gladen
Current Business: Muzeview
Business Notes
Paul Gladen is President & Founder of Muzeview LLC a market and competitive intelligence
firm focused on the professional services sector. Paul has over 20 years experience in
professional services and has in-depth knowledge of the key trends and issues shaping
client demand for law, accounting and other professional services. Prior to founding
Muzeview Paul was a Partner with Arthur Andersen where he played a key role in growing
Arthur Andersen’s Technology, Media and Communications Industry practice in Europe. He
was also a founding member of Andersen’s Center for Research & Innovation. Paul has
worked extensively with leading global technology and telecoms companies as well as with
numerous technology start-ups in Europe and the US. Paul has a MA in Mathematics from
Oxford University, an MBA from Manchester Business School and is a UK Chartered
Accountant.
Name: Thad Huse
Current Business: Partner, Huse Law Office, P.C.
Business Notes
Thad Huse started his career as a tax attorney and consultant with the Seattle office of
Deloitte & Touche, LLP. While practicing with Deloitte, Thad provided tax advice and
consulting services to some of the largest companies in the United States, including
Microsoft, Safeco, and Boeing. While in Seattle, Thad found that his real passion was
representing and providing advice to smaller companies and entrepreneurs, and assisting
such companies through initial growth stages and Thad returned to Missoula in 1999 to join
the Datsopoulos firm. Thad is currently representing three separate entrepreneurial-derived
businesses with multi-million dollar business endeavors, including one company that is
undertaking one of the largest condominium developments in the State of Montana and
another that is currently in negotiations with a major electronics company for the sale of
recently-patented technology. In October 2006, Thad founded his own law firm, Huse Law
Office, P.C. Thad has judged several business plan competitions in the past and is a
member of MADE’s special task force assigned to the John Ruffatto Business Plan
Competition.
Name: Brian Loucks
Current Business: Independent Consultant
Business Notes
After graduating from Stanford University in 1988, Brian spent the next 10 years working for
innovative Silicon Valley companies such as Apple, Global Village Communications, and
PointCast with increasing levels of responsibility in the fields of product management and
product marketing. Brian now helps short-handed marketing teams on a contract-basis while
residing in the Rocky Mountain college town of Missoula, Montana. He has conducted
extended contracts for companies such as PointCast, madetoorder.com, Roxio,
Ofoto/Kodak, Symbol Technologies, and Hewlett-Packard.
Name: Dr. Judy Mohr
Current Business: Partner, King & Spalding
Business Notes
Judy Mohr is a Partner in the firm’s Redwood Shores, California office. With over fifteen
years of experience in life sciences intellectual property law, Dr. Mohr’s practice
encompasses all aspects of patent procurement, patent portfolio strategic counseling, and
comprehensive portfolio management for emerging as well as mature life science
companies. Her practice also includes patentability opinions, freedom to operate analysis,
infringement evaluations, and validity opinions. She conducts due diligence studies in
connection with venture capital, private and public financing, mergers and acquisitions. Dr.
Mohr has a wide range of technical capabilities in therapeutics, molecular biology,
immunology, proteomics, diagnostics, drug delivery systems, liposomal technology,
microarray technology, gas and liquid separations, small molecules, and materials science.
Name: Brian Morgan
Current Business: Founder and President, Adventure Life,
Missoula
Business Notes
Brian Morgan is founder and President of Adventure Life, a tour operator specializing in
active and experiential travel to South and Central America, as well as expedition cruises
worldwide. He founded the company in 1999 with little more than a cell phone and a laptop,
and the company has grown to serve 3500 travelers each year. The company has been
nationally recognized for it's outstanding itineraries and responsible travel ethic in such
places as The New York Times, USA Today, National Geographic Traveler and
more. Outside Magazine has recognized Adventure Life (twice) as one of the 30 Best
Places to Work in the US. Brian was featured on the cover of Inc. Magazine in their first
annual Dream Companies issue. Brian has also built several apartment buildings in
Missoula and is an investor in a local bank.
Name: Ashley Raiteri
Current Business: Chief Technical Officer, Everbread Limited
Business Notes
Ashley Raiteri is the CTO of Everbread, a travel technology company that has developed a
proprietary fares and pricing search engine. Ashley began his career as a rocket scientist on
complex system-of-system projects for the United States Defense and Aerospace Industry.
He has led teams of hundreds of developers and worked as Senior Architect or Project
Manager on mind-bogglingly complex military and aerospace systems. After launching a
successful consulting group dedicated to making web 2.0 “useful”, he moved to Europe to
work more closely with entrepreneurs focused on the internet industry. With over 17 years of
professional experience as a developer, manager and executive for software projects,
Ashley is an inspiring leader who guarantees the quality and performance of the company’s
technology.
Name: Diane Smith
Current Business: Northfork Strategies, LLC
Business Notes
Diane Smith is a co-founder of Northfork Strategies, a business consulting and public policy
firm. Her experience as an entrepreneur in new media, coupled with her background in
public policy, makes her a compelling expert on subjects ranging from venture capital, to
emerging technologies, to rural connectivity. Previously, Smith was a co-founder and CEO
of Auroras Entertainment, a Montana-based IPTV and advanced media services
company. From 2004-2007, she led Aurora’s evolution from concept to start-up through a
merger to become Avail Media, Inc. The company, now known as Avail-TVN, has grown to
become the nation’s largest digital media services company.
Smith was also a senior executive with Alltel Corporation from 1988-2002. In 1994, Smith
co-founded the Independent Telephone and Telecommunications Alliance, which
successfully advocated for independent telephone company interests in the years leading up
to the 1996 Telecommunications Act. Her telecom career began with Sprint, where for five
years she represented the start-up long distance company before state and federal agencies
and legislatures in the first years of emerging competition in the long distance market.
Today, Smith chairs the Board of the Capitol Connection, a media subsidiary of George
Mason University in Virginia; serves on the Advisory Board of the Mobile Future Coalition
based in Washington, DC, and has authored a book, “TheNewRural.Com” which will be
available in early 2011. She often advises start-up businesses on their fundraising and
launch strategies.
Smith is a member of the State Bars of Montana and Virginia and lives in Whitefish, MT with
her husband and 16 year-old daughter.
Name: Dr. Suzanne Tilleman
Current Organization: University of Montana
Research Notes
Prior to earning her PhD from University of Oregon, Suzanne worked in industry for seven
years. Her industry experience includes General Electric, Exxon, and Monsanto as an
engineer and marketing manager. Additionally, she was instrumental in the creation of the
Montana Cooperative Development Center, a state-wide resource for cooperatives. She
has served on the board of directors for both profit and non-profit organizations. After
graduating with a Bachelor of Mechanical Engineering from Georgia Tech, Suzanne earned
her Master’s of Business Administration from Tulane University. Her research interests
include organizational theory, regional business clusters, and social and sustainable
entrepreneurship. Suzanne is co-editor of a research volume from Edward Elgar Publishing
titled Organizational Learning and Knowledge Management Volume III: Learning by
Populations of Organizations. In addition to her research, Suzanne has received teaching
awards from the University of Oregon College of Business and the U.S. Association of Small
Business and Entrepreneurship.
The following readings and web research are required and available in Moodle:
Gladen & Huse
Lumenti Garty, Laurie (2009) Portrait of a Modern-day Bootstrapper: How pre-funded
entrepreneurs survive and thrive in the new age of technology startups SVB
Accelerator Series December 2009
Tilleman
Teece, David J. (2010) Business Models, Business Strategy and Innovation Long Range
Planning vol 43
Mohr
U.S. Patent No. 7,345,671
U.S. Design Patent, D629,799
U.S. Patent Application Publication No. 2003/0095096
Jade, Kasper and Katie Marsal (2005) Apple Fails to Patent iPod Interface AppleInsider
August 9, 2005
Krazit, Tom (2006) Apple Settles with Creative for $100 Million cnet News.com
downloaded from
http://news.com.com/Apple+settles+with+Creative+for+100+million/2100-1047_36108901.html on December 27, 2006
Conley, James (2006) Trademarks, Not Patents: The real competitive advantage of Apple
iPod 222.core77.com downloaded from
http://www.core77.com/reactor/12.05_ipod_trademark.asp
Coe, Erin (2010) Skullcandy Targets IWave Headphones in IP Suit LAW360 September 22,
2010
Smiley, Lauren (2010) South Butt Wins Trademark Battle Over North Face San Francisco
Weekly
June 18, 2010
Park, Alice (2007) Top-Flight Gets Macho Time MagazineSeptember 10, 2007
List of Patent Search Sites
Loucks
Vance, Ashlee and Jenna Wortham (2010) H.P. to Pay $1.2 Billion for Palm The New York
Times April 28, 2010
Van Camp, Jeffrey (2011) Ultimate CES 2011 Tablet Roundup: 25 Tablets Compared
Digital Trends January 14, 2011 available at
http://www.digitaltrends.com/mobile/ultimate-ces-2011-tablet-roundup-25-tabletscompared/
Smith
Smith, Diane (2010) TheNewRural.Com self-published book
Fontana
Egeland, Brad (2009) Characteristics of a Project Manager – Parts 1, 2, and 3 Project
Management Tips: Guidance for Real Life Situations February 19, 2009 available at
http://pmtips.net/characteristics-project-manager-part-1/,
http://pmtips.net/characteristics-project-manager-part-2/, and
http://pmtips.net/characteristics-project-manager-part-3/
Egeland, Brad (2009) Five More Signs You’re Not Cut Out to be a Project Manager – Parts
1 and 2 Project Management Tips: Guidance for Real Life Situations May 19, 2009
available at: http://pmtips.net/signs-cut-project-manager/ and http://pmtips.net/moresigns-cut-project-manager/
Students should also give our website a visit: www.avail-tvn.com
Morgan
Barwise, Patrick and Sean Meehan (2010) The One Thin You Must Get Right When
Building a Brand. Harvard Business Review December 2010
Dunn, Brain J. (2010) Best Buy’s CEO on Learning to Love Social Media Harvard Business
Review December 2010
Morgan, Brian (2010) Web Research Activity
VI Department Summary (Required if several forms are submitted) In a separate document list course
number, title, and proposed change for all proposals.
VII Copies and Electronic Submission. After approval, submit original, one copy, summary of
proposals and electronic file to the Faculty Senate Office, UH 221, camie.foos@mso.umt.edu.
Revised 5-4-11
Download