Adams Center Administration, Rm 103
University of Montana
32 Campus Drive
Missoula MT 59812
406-243-5355
406-243-4265
Brad Murphy, Executive Director
Objective
The Adams Center is Western Montana's gateway to quality entertainment in a first-class facility. The area
demographics, the area’s receptibility to a variety of music styles, and the success of past shows in the
Adams Center assure potential success for any performance.
Demographics
The Adams Center is located in Missoula, Montana, home for 68,394
city residents, 110,977 Missoula County residents, and roughly
15,000 students enrolled at the University of Montana, the state’s
flagship university1. The Adams Center is Missoula’s largest indoor
venue and regularly hosts a variety of concerts, circuses, trade & flat
shows, athletic & community events, and houses UM Grizzly Athletics.
Near Interstate-90 and neighboring the Clark Fork River, the Adams
Center is easily accessible and a gorgeous visit for concert goers
(some as far away as Oregon, Texas, New York, even Europe).
Missoula’s many fine hotels, restaurants, museums, sister-venues,
and the great-outdoors aid the Adams Center in welcoming and
entertaining visitors.
Neighboring counties rely on the Adams Center’s varied entertainment options
and big-name performers. 40,617 residents call Ravali County, to the South and
roughly an hour from Missoula’s city center, home. Flathead County to the North,
and roughly two hours from Missoula, has 91,633 residents. Lake, Sanders,
Mineral, Granite, and Powell Counties have 28,986, 11,408, 4,167, 3,109, and
7,096 residents respectively1. With a combined population total of 297,993,
approximately 30% of Montana’s state population, Missoula and adjacent
counties offer area venues, especially the Adams Center, a varied event-attending
demographic.
1
As of 2012 records
Adams Center
Missoula, Montana
Information Packet
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Music Stations
Music represents a state-of-mind for many Missoula residents and visitors. A variety of radio stations
within and around Missoula broadcast a diverse range of popular, classic, and indie music. There are, in
and around Missoula:
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8 Top-40 stations
8 Religious/Christian
stations
9 Country stations
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3 Public/College radio
stations
4 Adult Hits/Hot AC
stations
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2 Rock stations
2 Oldies/Classic Hits
stations
Sold Out Shows at the Adams Center
Artists
Date
Capacity
Zac Brown Band
Macklemore
Rascal Flatts
Pearl Jam
Miranda Lambert
Thursday, 11-21-13
Thursday, 10-24-13
Friday, 1-25-13
Sunday, 9-30-12
Tuesday, 10-11-11
5862
5862
5,413
7,067
4,927
Percent of
Capacity Filled
100%
100%
100%
100%
100%
Gross
$387,043.50
$208,596.00
$ 270,483.75
$ 364,760.00
$ 185,210.25
Facility Technical Specifications
The Adams Center accommodates an audience of up to 7,000 for a 360° concert or can go as small as 2,000
for a Half-House Set; specific capacity sizes vary depending upon stage size, front-of-house size, sightlines,
show/event needs, and general manifest design. On average, Adams Center concert capacities range
between 4,000 and 5,000 seats.
1. Floor Space
a. 148 feet from front to back
b. 96.5 feet from side to side
c. 14,270 square feet with bleachers in a closed position
d. 60 feet from floor to rigging grid
2. Load In
a. There is no loading dock so truck ramps are required. From the ground level load-in
entrance of the building, equipment must be brought down an interior ramp / tunnel that
drops 16 vertical feet down to the venue floor level.
b. We recommend that traveling shows consider boosting their stagehand requirements to
accommodate this ramp as it measures 76' long x 13' feet wide. A forklift is necessary. The
Adams Center can provide a forklift and operator.
3. Staging
Adams Center
Missoula, Montana
Information Packet
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a. An adjustable Stageright stage from 36''-54'' in height.
b. A stage of 60' by 48' can be constructed with the staging.
c. A barricade up to 60' in length is also available for rent upon request. Two of the four fire
exits on the arena floor are located on either side of the stage. (No equipment can be placed
within eight feet of stage right or left in order to maintain a fire aisle.)
4. Dressing Rooms
a. Backstage are two locker rooms that are equipped with bathroom facilities.
b. There is an additional 2,100 square foot green room for equipment storage, production
office or additional dressing rooms.
5. Tour Parking
a. A paved surface fenced lot in front of the load-in door with room for two semis or touring
buses to park one in front of the other.
b. A gravel lot next to the fenced lot that can accommodate approximately 6 touring buses or
trucks
6. Rigging
a. Safe Working Load: 2200 lbs. Per ten feet of steel with bridled points not exceeding 90
degrees at the bridle leg junctions.
b. Adams Center currently has a 60 by 80 feet rigging grid with 60 feet over the working stage
area. The grid consists of 8 and 10 inch square tubing at 10-foot intervals forming 10-foot
squares. (The grid is attached to wooden arches that support the roof by steel rods. The
rods are attached to brackets lagged into wooden arches.)
7. Sound
a. An EV/QSC based house sound system has 7 speakers flying below the level of the steel.
b. The vertical height of a wire rope basket, shackles and chain motor housing will clear both
the trusses and speakers.
c. The house speakers are available for tie into for upper seat coverage. (Information on the
house system is available upon request.)
8. Lighting
a. 2 spot nests are located at the back of the arena, above the top row of seating. Each
accommodates 2 Xenon Super Trouper (#7201156) spotlights. (4 Lycian 1275 portable
spotlights are also available to rent.)
b. House lights (various discharge fixtures controlled from the sound booth located upstage,
stage right in the corner of the venue.)
9. Electrical Service
a. 1200/400/60 amp 3-phase electrical service is upstage, stage right.
b. The 1200amp/400amp services are supplied with 5 wire cam lock hookups
c. 110 and 220 service is available at the far end of the arena
d. 110 service is available at the arena midpoint
e. Shore power is available in the parking area for buses
10. Special Effects
Adams Center
Missoula, Montana
Information Packet
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a. Prior arrangements are needed for the use of theatrical foggers. (The Adams Center fire
alarm system has beam detectors. Alternate arrangements can be to shut down the
detectors for a production.)
11. Storage
a. Road cases and equipment can be stored:
i. Under the stage
ii. The staging area at the top of the venue floor (the ramp)
iii. The arena track tunnel directly behind the stage
Adams Center
Missoula, Montana
Information Packet
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Manifest Designs & Capacities
360° Set-up: standing-GA
(no bleachers) on floor
7,538
270° Set-up: standing-GA (no bleachers)
on floor
5,869
360° Set-up: reserved chairs plus
reserved bleachers on floor (pictured)
7,208
270° Set-up: reserved chairs plus
bleachers on floor (pictured)
5,539
220° Set-up: standing-GA
(no bleachers) on floor
5,387
180° Set-up: standing-GA
(no bleachers) on floor
5,117
5,057
180° Set-up: reserved chairs plus
bleachers on floor (pictured)
4,787
220° Set-up: reserved chairs plus
bleachers on floor (pictured)
Adams Center
Missoula, Montana
Information Packet
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Half-House Specifications
Half-House
Scaling –
West
Half-House West Scaling
P1
P2
Total
Qty.
657
1,444
% of Capacity
31.27%
68.73%
2,101
100.00%
P1
Floor Chairs
101
102
103
104
P1 Total
Capacity
252
40
157
168
40
657
P2
201
202
203
204
P2 Total
Capacity
241
305
374
524
1,444
w/ 4 ADA
w/ 10 ADA
w/ 10 ADA
Adams Center
Missoula, Montana
Information Packet
Page | 7
Half-House
Scaling –
180° South
Half-House South Scaling 180 Sightline
Qty.
P1
P2
Total
736
3,029
3,765
P1
Floor Chairs
105
106
107
P1 Total
Capacity
476
120
100
40
736
P2
203
204
205
206
207
208
209
P2 Total
Capacity
374
524
471
421
474
507
258
3,029
% of Capacity
19.55%
80.45%
100.00%
with 6 ADA
with 10 ADA
with 10 ADA
Adams Center
Missoula, Montana
Information Packet
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Half-House Stage Support Points
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11 dead hang points.
Front of house truss.
Proscenium truss.
Upstage truss
1 ton chain hosts
Proscenium curtain
Side masking curtain
Upstage backdrop curtain
Adams Center
Missoula, Montana
Information Packet
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Concert Costs 2014-2015
Service/Equipment
Facility Fee
Ticketing Service Fee
Ticket Convenience Fee
(Not reflected in Event Settlement or
Gross Sales)
(Paid by buyer)
Costs / Fees
$ 3 / ticket sold
3% of gross ticket sales + 3% gross credit card sales
 Outlets: $3.00 / ticket
 Phone: $4.00 & up / ticket, based upon ticket
cost
 Internet: $1.25 & up / ticket, based upon ticket
cost
Rent
$2,000.00 flat
Spotlight Rent/unit (4 available)
Electrician
Forklift w/driver (1 available)
Ambulance Service
Special Event Team Officers
Fire Watch
$200.00 / each
$60.50 / hour
$76.00 / Overtime hour
$33.00 / hour
$43.00 / Overtime hour
$40.00 / hour
$28.00 / hour
$15.00 / hour
Stage Crew*
Professional Steward*
Professional Riggers*
Ticket Takers / Ushers / Guards
ADA Ushers
Professional Security
Runners with vehicle/day
Barricade
$17.00 / hour (4 hour minimum)
$25.00 / hour (4 hour minimum)
$39.00 / hour (4 hour minimum)
$15.00 / hour
$17.00 / hour
TBD
$250.00 / day
$500.00 / day
Backdrop Curtaining (half house)
Building Conversion Package
(Full House Set) Includes:
Reserved Seating – Full House
Festival Seating – Full House
Reserved Seating – Half House
Festival Seating –Half House
*
Subject to a 12% Administrative Fee
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$2,000.00
custodial,
floor covering,
stage set-up and rent,
dressing room furniture (up to 3 sets),
shorepower,
Wi-Fi,
tables and chairs for floor.
$ 4,480.00
$ 3,630.00
$ 3,105.00
$ 2,680.00
Adams Center
Missoula, Montana
Information Packet
Page | 10
Services
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In-house ticketing via GrizTix
o www.griztix.com,
o phone,
o in-person,
o four community outlets
Ushers, ticket-takers, & box office staff provided in-house
Police services provided through UM Police/Public Safety
Medical/EMS services provided through Missoula Emergency Services
Professional crowd control & security provided by Starplex/Crowd Management Services
Stagehands & labor staff are non-union and in-house
Catering & concessions provided through UM Dining Services
Adams Center Staff
Booking
Brad Murphy, Executive Director
406-243-4261
brad.murphy@mso.umt.edu
Operations
Chad Dupuis, Assist. Director of Operations
406-243-5357
chad.dupuis@umontana.edu
Guest Services
Adrien Wingard, Events/Promo Coord.
406-243-5403
Adrien.wingard@mso.umt.edu
Dining Services
Ryan Martin, Culinary Services Mgr.
406-243-2613
ryan2.martin@umontana.edu
Ticketing
Kelsi Plante, Client Tech. Support Mgr.
406-243-5329
Kelsi.plante@mso.umt.edu
Concessions
Ian Waetje, Concessions Manager
406-243-2325
ian.waetje@mso.umt.edu
Conclusion
The Adams Center serves a distinct and diverse demographic of potential concert-goers, stemming from
approximately 300,000 Western Montana residents and 15,000 University of Montana students. Eager to
express and celebrate their interests, concert goers appreciate a good performance from either established
or up-n-coming artists as the Adams Center concert figures illustrate. The Adams Center facility
specifications and services, and the many ticketing manifest design possibilities, offer concerts many
options and opportunities for success.