Green Celebrations
A program of Reclaim Your Holidays,
an initiative to help Iowans create more
meaningful celebrations and reduce
ecological footprints
Susan Salterberg, UNI
and Kristi Cooper, ISU
Green Celebrations
Session 1:
Rethinking Holiday Celebrations
Session 2:
Simplifying Gift-Giving, Food &
Gatherings
Session 3:
Taking Green Celebrations/
RYHs to Your Community
Taking it to YOUR
Community
What inspires,
motivates you
about “Green
Celebrations”?
Review Rethinking Holidays
1) Ecological impact of
consumption
2) Relationship between
satisfaction & “stuff”
Review Simplifying GiftGiving, Food & Gatherings
Resources to help
people consume in
more sustainable
ways and create
more meaningful
lives.
Taking Green Celebrations
to YOUR Community
Goal: To Explore Opportunities,
Audiences, Messages & Marketing,
Challenges, more Resources and
create an Action Plan
Green Celebrations
Opportunities
• Holidays
– Religious & cultural
– Secular
– Governmental
•
•
•
•
Seasons
Life Transitions
Community Events
Organizational Programs
Green Celebrations
Outreach
•
•
•
•
•
•
Presentations
Displays
Open House
Newsletters
News Media
Social Media
Green Celebrations
Audiences
•
•
•
•
•
•
•
Self
Family
Friends
Neighbors
Co-workers
Congregations
Community & Youth organizations
Effective Messages &
Marketing
•
•
•
•
•
Positive
Easy & Simple
“Norm”
Don’t talk about climate
Thriving (not surviving)
• Abundance (not sacrifice)
Green Celebrations
Challenges
•
•
•
•
Commitment & Time
Money
Timing
Match Outreach
methods to Audience
• Message
Green Celebrations Plan
Local Partners:
• ISU Extension &
Outreach
• Library
• Nature Center
• Landfill/Solid Waste
• Congregations
Existing Audiences:
• Congregations
• Community centers
• Civic organizations
• Schools, colleges
• Fairs, open houses
More Resources – UNI CEEE
• Reclaim Your Holidays
www.ReclaimYourHolidays.org
• RYH Facebook
https://www.facebook.com/ReclaimYourHolidays
• Green Celebrations Training
– March 13, Dubuque, 1- 4:30 pm, salterberg@uni.edu
More Resources – ISUE&O
• Eco Family Blog
• http://blogs.extension.ia
state.edu/isuecofamily
• Eco Family Facebook
https://www.facebook.c
om/pages/ISUEcoFamily/
• EcoFamilyISU Twitter
Eco Family Virtual
Conference
Online “Flipped” class
• March 7 “ENERGY”
• April 4 “STUFF”
• May 2 “FOOD”
• June 6 “NEIGHBORS”
http://www.extension.iastate.edu/linn/news/livegreen-2013
Special thanks for funding…
The Resource
Enhancement and
Protection Conservation
Education Program
&
The Iowa Department of
Natural Resources Solid
Waste Alternatives Program
Green Celebrations
A program of Reclaim Your Holidays
Susan Salterberg
salterberg@uni.edu
Center for Energy & Environmental
Education, University of Northern Iowa
In partnership with:
Kristi Cooper
kcoop@iastate.edu
Iowa State University Extension &
Outreach