Data on Cigarettes • • • • • • Who? Brands of domestic cigarettes. What? Tar content (mg), Nicotine content (mg). When? 1998. Where? Tobacco Institute Testing Laboratory. How? The cigarettes were tested using the Cambridge Method. This method is approved by the Federal Trade Commission and has been the standard for cigarette testing since 1966. Why? The Federal Trade Commission reports tar and nicotine contents of cigarettes in an effort to better inform consumers. Brand Alpine Benson & Hedges Camel Light Carlton Light Chesterfield Light Gold Coast Light Kent Kool L and M Lark Light Lucky Strike Marlboro Merit Tar 16 15 11 5 11 9 14 16 10 12 24 16 9 Nicotine 1.1 1.1 0.9 0.5 1.1 0.7 1.0 1.2 0.7 0.9 1.5 1.2 0.8 Brand Multi Filter Newport Light Now Gold Pall Mall Light Raleigh Salem Ultra Light Tareyton True Viceroy Light Virginia Slims Winston Light Tar 13 10 2 15 12 16 5 15 6 11 15 10 Nicotine 0.8 0.8 0.2 1.2 0.9 1.1 0.5 1.1 0.6 0.9 1.1 0.8 Nicotine Content vs. Tar Content 1 JMP Analyze – Multivariate Methods – Multivariate Y, Columns Tar Nicotine OK Correlations Tar Nicotine Tar 1.0000 0.9560 Nicotine 0.9560 1.0000 Scatter plot Matrix 2