Integrating India into the Liberal Arts Curriculum
A Project Sponsored by the National Endowment for the Humanities
Faculty Workshop
Teaching India: A framework for understanding business culture in India
Jacobus F. Boers
Lecturer, Institute of International Business
J. Mack Robinson College of Business
Georgia State University
Friday, November 9, 2012
Chancellor’s Private Dining Room, Anderson Center
Winston-Salem State University
As India has emerged as the second fastest growing economy in the world today,
understanding its business culture provides a significant insight into modern India. The
objective of this seminar & workshop is to explore teaching and learning activities
using the framework proposed by Gordon Redding when "teaching India." In 2005,
elaborating on Whitley’s "sociology of firm behavior," Gordon Redding proposed an
approach for comparing business systems drawing on ‘thick description’ (Geertz –
Anthropology) and holistic analysis (Ragin - Sociology).
PROGRAM
8 am:
Registration
8:30 - 8:45:
Welcome and Introductions
8:50 - 9:30:
Redding's Nine boxes Framework Overview & Discussion
9:40 - 10:20: Using the Nine-Boxes as a framework when doing business in India
10:30 - 11:20: Redding for other disciplines
11:30 - 12:00: Wrap-up Discussion and Evaluation
12:00 - 1:00: Lunch in the Red Room (pay on your own)