Course Introduction, Role and Mission,
Standards, and forms
Module 1
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Review Course Information & obtain all needed materials:
◦ Course websites, syllabus & schedule
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Prepare to Introduce yourself to the class. Students should use
some kind of visual to support their introduction (PowerPoint
presentation, Outline in Word, etc.).
◦ See more details within M1.
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Review Module 1 and all information provided within it.
Business and Marketing Education’s Role and Mission
Business & Marketing Education History
Curriculum and courses within Business and Marketing Education
◦ Standards website: Examine standards and programs of study
◦ Technical Skill Assessment (TSA). What is this?
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Video technology for presentations
◦ Students obtain access to video equipment and develop skills to be
able to post video clips to websites or other outlet sources.
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Provide occupational competence
Develop positive interpersonal and leadership skills
Develop economic competence
Prepare students for entry into and advancement in jobs
within business, and equally important, prepare
students to handle their own business affairs and to
function intelligently as consumers and citizens in a
free market economy.
Prepare students for further education.
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Strengthen the basic skills – listening,
speaking, writing and computing, problemsolving, and computer-related. Strengthen
each individual’s self-concept and desire to
succeed.
Formulate plans to ensure continued
educational growth, whether it be formal or
informal.
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“Understanding the various tasks and duties associated with managing
a secondary program in business or marketing is an important first
step in prioritizing professional development needs. In addition to the
traditional duties associated with teaching academic subjects, business
and marketing teachers also involve students in leadership activities
that require advanced preparation, travel, teamwork, fundraising, and
community involvement. They maintain laboratories that need to
utilize modern technology used in industry. They recruit and manage
advisory boards of industry experts who inform and provide direction
for their programs, and they seek to provide students an education that
will build a strong foundation for entering the workforce or pursuing
additional education. While engaged in these tasks, they must also
maintain records and complete program reports to various local and
state agencies” (Kitchel, Cannon, & Duncan, 2009, p. 1).
Kitchel, A., Cannon, J., & Duncan, D. (*2009). A framework for the prioritization of program management
educational needs of Idaho business teachers. Journal of Career and Technical Education Research,
34(3), 175-189.
*note. July 2010 publication date
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http://www.webpages.uidaho.edu/standards/
◦ Course Titles, Codes, and Descriptions
◦ Programs of Study
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Content areas addressed within CTE 492
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Accounting
Business Law
Business Technology
Communication
Computation
Entrepreneurship
International Business
Marketing
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See Module 1 for links to the following:
Program Budget Request form
Secondary Program Review form
Professional Teaching Disposition Evaluation form
Idaho Career and Technical Schools Essential
Criteria rubric
◦ More forms and documents
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Be familiar with the meaning of each of the
following:
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Programs of Study
Career Pathways
Course Participant
Course Completer
Capstone Course
Technical Skills Assessment (TSA)
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Idaho Core Teacher Standards
CTE Foundation, Business Technology,
Marketing, and Technology Education
Standards
◦ Note: Only for CTE Teachers
 Standard 11 - Learning Environment - The teacher
creates and manages a safe and productive learning
environment.
 Standard 12 - Workplace Preparation - The teacher
prepares students to meet the competing demands
and responsibilities of the workplace.
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Idaho Business and Marketing Education:
Standards and Crosswalk
◦ http://www.webpages.uidaho.edu/standards/
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Video camera access
◦ Obtain access to a video camera and learn to
operate it.
◦ Develop skills to convert video to electronic format
for posting to websites or other outlet sources.
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See Module 1 for information and directions
related to assignments to complete and
submit.
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Prepare to Introduce yourself to the class.
Introductory Survey
Programs of study (POS) Assignment
Role, Mission and History (RMH) Presentation
M1 Discussion Item (Technical Skill Assessment)
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In order to complete this course successfully, students
should pay attention to the due dates and stay on
schedule
I would recommend that you block out dedicated time
each week to work on the course requirements.
Please be aware that this course requires both
independent completion of various activities, as well as
working with others in the course through discussion
boards and some group projects.
Overall, my goal is that each of you completes the course
successfully and are happy with the process, thus the
importance of understanding the course before we begin.
Please be sure to closely review the supporting websites.