SE Seattle P.E.A.C.E.
Coalition
Prevention Education & Action
for Community Empowerment
Strategic Plan
April 30th 2013
[Coalition logo]
Prevention Redesign Initiative
[Name Coalition] Strategic Plan – March 2013
1
Table of Contents
EXECUTIVE SUMMARY .................................................................................................................................. 3
STRATEGIC PLAN ......................................................................................................................................... 4
GETTING STARTED – ORGANIZATIONAL PLAN................................................................................................... 5
PLAN FOR CAPACITY BUILDING .................................................................................................................... 10
ASSESSMENT ............................................................................................................................................ 17
Needs Assessment............................................................................ Error! Bookmark not defined.
Process: ................................................................................... Error! Bookmark not defined.
Key Findings: ......................................................................... Error! Bookmark not defined.
Logic Model.......................................................................................... Error! Bookmark not defined.
PLAN FOR ACTION ........................................................................................ Error! Bookmark not defined.
PLAN FOR IMPLEMENTATION .......................................................................... Error! Bookmark not defined.
PLAN FOR REPORTING AND EVALUATION .......................................................... Error! Bookmark not defined.
Appendix .................................................................................................. Error! Bookmark not defined.
Appendix 1.Logic Model .......................................................................... Error! Bookmark not defined.
Appendix 2.List of Coalition Members .................................................... Error! Bookmark not defined.
Appendix 3.Needs Assessment ................................................................ Error! Bookmark not defined.
Appendix 4.Resources Assessment ......................................................... Error! Bookmark not defined.
Appendix 5.Action Plan............................................................................ Error! Bookmark not defined.
Appendix 6.Budget TEMPLATE ................................................................ Error! Bookmark not defined.
Appendix 7.Plan-on-a-Page TEMPLATE ................................................... Error! Bookmark not defined.
EXECUTIVE SUMMARY
The SE Seattle P.E.A.C.E. Coalition (Prevention Education and Action for Community
Empowerment) was formed in October 2012 by SE Seattle service providers, parents, Aki
Kurose Middle School staff and concerned citizens. The mission of the Coalition is to educate,
empower and mobilize SE Seattle to ensure our kids are safe, happy and healthy so they can
learn. The Coalition strives to reduce and prevent youth substance abuse and violence in SE
Seattle using culturally appropriate strategies.
The Coalition is funded through the WA State DSHS - Division of Behavioral Health and
Recovery Prevention Redesign Initiative (PRI), and King County Alcohol and Other Drug
Prevention Program, with additional support from Puget Sound Educational Service District,
Therapeutic Health Services and Seattle Public Schools. Neighborhood House was selected as
the fiscal sponsor and staffs the coalition.
Southeast Seattle is located between I-5 on the west, Lake Washington on the east, I-90 on the
North and the southern city limit boundary of Seattle. It includes two large mixed income
public housing communities of Rainier Vista and New Holly and is home to Seattle’s most
diverse and lowest income families as well as many middle income and affluent families.
- Pending
- Pending
STRATEGIC PLAN
Introduction
The SE Seattle P.E.A.C.E. Coalition (Prevention Education and Action for Community
Empowerment) was formed in October 2012 to educate, empower and mobilize SE Seattle
residents to reduce and prevent youth substance abuse and violence in SE Seattle using
culturally appropriate strategies. This strategic plan outlines our purpose, goals and strategies
in order to achieve our mission. It was developed by the coalition members with input from
over 400 SE Seattle residents. This plan provides a five year roadmap to coordinate services,
collaborate with all sectors of the community and implement evidence based and effective
strategies to make the most of our financial and community based resources.
Logic Model – (
Provide an explanation of the logic model and how it demonstrates the plan that follows.
Include the Logic Model using the instructions and template provided in Appendix 4. - beginning
on page 27, of this Guide.
GETTING STARTED – ORGANIZATIONAL PLAN
Our planning process began in October 2012 and included engaging over 30 community
partners in our monthly Coalition meetings. Coalition members developed and approved our
mission, guiding principles, vision and strategies.. In addition to our Coalition Members we
surveyed over 300 parents in SE Seattle, and conducted key informant interviews with service
providers and ethnic/cultural organizations in order to identify current local conditions
including barriers, gaps in services, and existing risk factors and protective factors. We also
utilized WA State Healthy Youth Survey and Core GIS data for SE Seattle during our needs
assessment process.
Our strategic planning process has been based upon the Strategic Prevention Framework (SPF),
a nationally recognized planning strategy that includes needs assessment, capacity building,
planning, implementation, evaluation, cultural competency and sustainability of our substance
abuse prevention programs.
Our plan incorporates the research based risk and protective factors framework, a public health
model using a theoretical framework of risk reduction and protection enhancement.
Developments in prevention and intervention science have shown that there are characteristics
of individuals and their families and their environment (i.e., community neighborhood, school)
that affect the likelihood of negative outcomes including substance abuse, delinquency,
violence, and school dropout. Other characteristics serve to protect or provide a buffer to
moderate the influence of the negative characteristics. These characteristics are identified as
risk factors and protective factors (Arthur, Hawkins, et al., 1994, Hawkins, Catalano, Miller,
1992).
.
MISSION
To educate, empower and mobilize SE Seattle to ensure our kids are safe, happy and
healthy so they can learn. Reduce and prevent youth substance abuse and violence in SE
Seattle using culturally appropriate strategies.
GUIDING PRINCIPLES (VALUES)
-
Collaboration
Empowerment Culturally responsive services
Act with urgency
Effective and innovative strategies that are measurable and that see results
Authentically engage the community, youth, and families
Use data transparently to inform parents, youth and service providers.
VISION – “In 5 years we want to see…”
1. Measurable Impact
- Reduce youth drug use at Aki Kurose MS and in SE Seattle
-
Reduce drug and alcohol related suspensions and provide productive alternatives to at
home suspensions
Increase academic success
2. Set Youth Up for Success
- Consistent prevention curriculum aligned with school curricular standards K-12 and
prevention programs in all SE Seattle schools
- More in-school resources for youth in SE Seattle
- Youth feel supported, happy and healthy
- Strong community support and involvement in prevention activities
3. Access to Substance Abuse Services
- Process to identify and support youth or parents with substance abuse issues with a
therapeutic rather than punitive approach
- Trained youth, adult, and parent facilitators who can educate and promote prevention
activities to their peers/ethnic communities
- Prevention/Intervention Specialists at all middle and high schools in SE Seattle.
4.
-
Engaged and Informed Community, Youth, and Families
Leadership Training addressing the full health spectrum for all that is empowering.
More youth are informed, think critically, are self-motivated and responsible.
Youth giving back to the community and mentoring other youth
Education on how mass media/commercial driven media affects youth decision making.
Peer led youth prevention groups. Youth train other youth and adults on prevention
topics
Innovative programs that engage youth, are youth led & culturally relevant
More Family Involvement (Family Engagement Coordinators) to increase relationship
between school and family
Community dialogues and events to create inclusive and effective prevention strategies
Coalition Structure and Organization
The P.E.A.C.E. Coalition is a membership based community group composed of residents,
service providers and concerned citizens of SE Seattle. The Coalition has a minimum of 8
representatives from the following sectors: school, health, State/City/County agency, parent,
youth, media, youth serving organization, religious, business, volunteer/civic, mental health,
faith-based, law enforcement, other substance abuse prevention agencies as well as individual
community members.
The Coalition is led by elected officers and currently has three committees: 1) Youth
Engagement; Parent Engagement, 2) Parent and Family Engagement; and 3) Data and
Evaluation. These committees reflect our Coalition still being in the development and capacity
building stage and may change over time.. The committees meet monthly or as needed to make
decision on specialized projects or activities (i.e. review new HYS data, plan youth and
promotional events). Committee members present finding and recommendations to the full
coalition at coalition meetings for approval.
Coalition members have been involved in all aspects of the Strategic Plan through seven
planning meetings beginning in October 2012. The development of the proposed plan was
based the PRI Strategic Prevention Framework (SPF) with strategies that include needs
assessment, capacity building, planning, implementation, evaluation, sustainability and cultural
competency. The SPF process involved multiple meetings with coalition members, collection
of community/parent surveys, review of various literatures/data and a comprehensive needs
assessment and resource assessment process. Coalition members developed and approved the
mission statement, values, vision and action strategies They reviewed and discussed risk and
protective factors, SE Seattle and Aki Kurose Middle School Healthy Youth Survey data, our
resource assessment data and participated in community/parent surveys.
Aki Kurose Middle School staff and the Principal have been intimately engage in the Strategic
Planning process and have been involved in all planning meetings. A fulltime Prevention
Intervention Specialist (P/I) based at Aki Kurose Middle School has also been instrumental in
engaging the school, parents and students in the process. The (P/I) joins coalition meetings and
serves on coalition committees as well as helps plan prevention activities for Aki Kurose youth
and parents. The P/I will be invited to join the Coalition at National, State and local prevention
trainings and conferences. The P/I and Coalition Coordinator meet weekly to coordinate
efforts.
Our Coalition is fiscally sponsored and administratively supported by Neighborhood House
(NH). NH has successfully organized a community based drug and alcohol prevention
coalition in SE and SW Seattle since 2004 through a Drug Free Communities Support grant
and STOP Act Grant. Through these grants, as well as through funding from King County
Alcohol and Other Drug Prevention Programs, NH has implemented several evidence based
prevention curriculums for ethnically diverse communities including: Guiding Good Choices,
Strengthening Families, Life Skills Training and Creating Lasting Family Connections (see
organizational chart).
The Coalition is currently supported by a 0.5 FTE Coalition Coordinator. Additional support
is provided by other Neighborhood House staff who have experience working with specific
ethnic and cultural groups as well as experience organizing our other community coalition and
past prevention programs. The Coalition Coordinator and Coalition Officers are the points of
contact to communicate to the Coalition Members, Committee Chairs, schools, media and
community inquiries (see By-Law). The Coordinator sends out the agenda and other related
information to the Coalition Members. The NH Program Manager and Program Director
communicate directly with funding partners regarding fiscal, contract, administrative and
reporting issues.
Many community partners have helped fund the Coalition’s work including: WA State
Department of Social and Health Services Division of Behavioral Health and Recovery, King
County Alcohol and Other Drug Prevention Programs, Puget Sound Educational Service
District, Therapeutic Health Services and Seattle Public Schools.
Organizational Chart
Membership Recruitment and Retention –
Currently, the coalition has involvement from 10 or more sectors. The Coalition Coordinator
keeps a list of current coalition members, their sector representation, and activity status. In the
event a vacancy occurs due to resignation, removal or lack of participation, the coalition staff
and/or members shall recommend a replacement. The Coordinator will track and follow-up
(i.e. phone, visit or email) with coalition members that have not attended the coalition meetings
for three consecutive months. Grassroots/non-fiduciary/volunteer citizens can attend coalition
meeting and participate in community events and other public activities. As well, they can join
the coalition as voting member representing parent or other applicable sectors.
Our strategies to maintain involvement and engagement of members include monthly coalition
meetings, subcommittee meetings, community events, newspaper, media campaign, educating
policy makers and other community information dissemination.
Our strategies to recruit and retain membership that represent SE Seattle include identifying
needed sectors each year in May and seeking coalition candidates, Coalition staff, coalition
members and other stakeholders can be involved in the recruitment and retention of new
coalition members. Recruitment should be face-to-face and include both formal and informal
sources. Potential coalition members should be assessed for their interest in joining substance
abuse and violence prevention coalition, knowledge of SE Seattle community/Aki Kurose
Middle School, their skills and competence level, the level of involvement, language skills
and business contacts.
New members are engaged through their participation in coalition meeting, mentoring by other
coalition member, orientation and training of coalition members on our strategic plan,
programming and services, environmental strategies and other activities.

For more information See Attached Bylaws

Include in the appendix of the Plan a list of Coalition Members using the template provided in
Appendix 5. – page 30, of this Guide. PENDING
PLAN FOR CAPACITY BUILDING
Cultural Competency in Getting Started
It is expected that all tasks associated with the coalition are conducted in a culturally competent
manner. SE Seattle is one of the most diverse communities in the United States so respecting
all cultures and acting in culturally responsive ways are essential to the success of our
Coalition. Throughout our process of building the coalition we have intentionally built
relationships with key leaders from diverse ethnic communities to engage them in the
Coalition’s work. Building these trusting relationships across cultures takes time and will be
an ongoing process.
Our values and practices are based on four characteristics of cultural process: 1. Cultural
Knowledge – knowledge of cultural characteristics, history, values, beliefs, and behaviors of
different groups within our coalition; 2. Cultural awareness – openness to ideas of changing
cultural attitudes; 3. Cultural sensitivity – knowledge of cultural difference without assigning
values to the differences; and 4. Cultural competence – ability to bring different behaviors,
attitudes, and policies and work effectively in cross-cultural settings to produce better results.
According to King County City Health Profile Seattle, December 2012 from Public Health
Seattle and King County, SE Seattle is one of the most diverse neighborhoods in Seattle and
has one of the highest foreign born and non-English speaking individuals. About 31% are
foreign born and 41% are non-English speaking at home. Over 34.9% are White, 26.2% are
Black/African American, 27.6% are Asians and 8.3% are Hispanic/Latino. About 16% of the
SE Seattle residents live below 100% federal poverty level or 35% live below 200% federal
poverty level.
Our coalition will focus on prevention and intervention efforts at Aki Kurose Middle School.
The following chart illustrates the numbers of students enrolled at the 3 comprehensive High
Schools and 2 Middle Schools in SE Seattle. The percentage of free/reduced lunch and bilingual education students in SE Seattle Schools is significantly higher than the Seattle Public
School District as a whole:
#s of Students
Enrolled
%Free/Reduced Lunch
% Bi-lingual
Education
Franklin High School
Cleveland High School
1,369
751
69.00%
77.40%
12.40%
6.70%
Rainier Beach High School
Aki Kurose Middle School
Mercer Middle School
Seattle School District
361
661
921
49,184
82.00%
86.50%
75.20%
43.2%
27.10%
10.40%
9.10%
10%
School
Data from OSPI, WA State Report Card, May 2012
–
The Coalition seeks to focus our work on youth ages 10 - 20 years old and their parents in SE
Seattle. In addition we will seek to engage schools, youth programs, community groups,
businesses, ethnic organizations and other institutions that serve these populations. To be
culturally competent our coalition must reflect the diversity of the community including but not
limited to the national origin, race, language, ethnicity, gender, sexual orientation, religion,
tradition norms, customs, location (urban), socioeconomic status, age, literacy, and other
factors. Our Coalition members and staff currently come from at least 12 different
ethnic/cultural backgrounds which is a good start, however we will continue to identify and fill
gaps such as among youth members, and additional representatives from the Somali, Lao,
Vietnamese, Pacific Islander and Oromo communities. The Coalition can engage these
individuals through their specific organizations located in SE Seattle and through community
activities (i.e. Vietnamese/Lao New Years and Ethiopian Health Fair.
Our coalition can ensure cultural competency through multiple efforts: 1. Outreach to diverse
groups to be active members of the coalition and in the strategic planning process; 2. Offer
inclusive language by providing translated materials and interpreters; 3. Committed leadership
and staff that are from the targeted community or who embrace cultural competence; 4. On
going cultural competence training and development for coalition staff, coalition members and
other stakeholders; and 5. Continual evaluation and improvement of cultural competence with
a shared responsibility and accountability between coalition staff, coalition members,
volunteers and other stakeholders.
Our strategies to recruit and retain membership that represent SE Seattle includes an annual
review of our current diversity and identifying gaps to fill. All stakeholders can be involved in
the recruitment and retention of new coalition members (see membership recruitment and
retention section).
Sustainability in Getting Started
Sustaining the coalition services will involve many key segments of the SE Seattle diverse
community. The Coalition’s goal for sustainability will focus on six main items: 1. What We
Want to Sustain; 2. What Resources We Will Need; 3. Clear Case Statement; 4. Development
of Funding Strategies; 5. Potential Partners; and 6. Action Plan to Secure Potential Partners. A
combination of diverse internal and external financial and in-kind resources is needed to
accomplish our goals.
Internal resources include sound leadership; committed well-trained staff, partners and
coalition members, and strong administrative and financial management systems. Critical
external resources include public and key stakeholders and the engagement of communitybased organizations, parents and other residents of SE Seattle. Our coalition needs the
following human, materials and social resources to support our strategic plan:
a. Coalition Staff: The coalition needs resources to sustain a minimum of 0.5 FTE for
Coalition Coordinator, 1.0 FTE for Prevention/Intervention Specialist, 1.0 FTE for Prevention
Educator, 0.1 FTE for Data Specialist/Evaluator, 0.1 FTE for Project Director and 0.2 FTE for
Manager. Resources needed to sustain programming include: mileage, food, supplies and
office space and technology. The Project Director and Manager are needed to seek funding, to
report to funders and to develop and implement new programs and environmental strategies.
The Coordinator is needed to build and expand the coalition work into the African American,
East African, Asian Pacific Islanders and Latino communities and expanded our substance
abuse project with other sectors. Staff time is also necessary for appropriate data collection,
evaluation and for facilitating evidence-based curriculum.
b. Interpretation/translation: Funding and volunteers are needed for interpreters and for
translation of surveys, educational materials, consent forms and other PRI related materials.
Translation services are a critical component to the success and effectiveness of the coalition.
Translation services allow us to authentically integrate all communities into our work and to
conduct community outreach
c. Food, Childcare, Mileage: These items help ensure our meetings are accessible and
attractive to the community. Continuing to offer this service will increase the likelihood of full
participation at meetings and events.
d. Evaluation and Technology Consultants: In order to work effectively on these public health
issues, we must continue to work closely with partners with expertise in these areas.
Furthermore, we need to establish an adequate foundation internally to track and analyze data
as well as stay up to date technologically to conduct our work efficiently and use new social
media for communication.
f. Administrative/Accounting Support, Office Space and Community Space for Events and
Meetings: Comfortable, accessible, appropriate meeting space allows the coalition to meet
regularly and schedule programs and events that help us achieve our targeted outcomes.
Neighborhood House, Aki Kurose and our coalition’s partners have adequate meeting space at
multiple locations; our programs are also held at spaces operated by our partners such as the
local housing authorities. State, Federal and King County grants require sophisticated financial
and audit record keeping and reporting that requires Administrative/Accounting support.
PLAN FOR CAPACITY BUILDING (Note: I inserted a page break so it’s easier to see where a new
section begins)
Outreach
public health policy efforts and programs in the community and how the Coalition will
support and make use of collaboration and linkages with these other efforts (i.e., Public
Health Improvement Plan, DFC grantees, Community Transformation Grant, Community
Networks, Community Mobilization). Include information on agency/Coalition involvement
with the community’s other local substance abuse prevention Coalition(s) if such an entity
exists.
Our Coalition’s goals for substance abuse prevention are directly linked to many broader public
health policy efforts and programs in the following ways:

Broader Public Health Policy: Our coalition will continue to support King County Public
Health and Seattle Housing Authority to implement Tobacco Free Policy in their housing
residents. This effort will mobilize variety of community networks including Parent
Support Network at High Point, Drug Free Communities Coalition for SE and SW,
Seattle Housing Authority residents, law enforcement and other community organizations
(primary care and mental health?).

Linkages with DFC grantees: Our coalition will participate with the King County
Coalition of Coalition and Washington State Coalition DFC Coalitions (WCoC) to
share information and coordinate prevention campaigns among the 31 DFC grantees
throughout the state. Our PRI’s Program Manager currently serves as President of this
group and represents it at monthly RUaD meetings. Composed of Washington State
representatives from the Governor’s office, the Attorney General’s Office, the Office
of Superintendent of Public Instruction, the Department of Social and Health Services
and its Division of Behavioral Health and Recovery, the Parent Teacher Association,
the State Patrol, the Liquor Control Board and others, RUaD provides local underage
drinking prevention mini-grants, creates statewide media campaigns, and promotes
state and local policy change.

initiatives, including outreach strategies and how the Coalition will seek input.
how will you will bring the community-at-large into coalition efforts not just push out. Can you provide more
detail about how you will bring others into your efforts in specific ways?
The Coalition’s plan to engage the broader community includes involvements in ethnic and health
fairs/festivals, law enforcement and other community coalitions, participation in community and
coordinate meeting with community stakeholders and/or policy makers one-on-one. Our
coalition members, and partner organizations linkage partners can help distribute our prevention
strategies throughout their network system. The Coalition can seek input from the broader
community at coalition meetings, through client satisfaction surveys, phone/email contact with
coalition staff and coalition members, Facebook, community survey, focus group and other forms
of community inputs.
planning and implementation.
Coalition can involve Key Leaders through one-on-one meetings, invitation to the coalition
community meetings/events and town halls, letter campaign drives and phone calls and emails.
What sis the value of KL? How can they help the coalition? Why have them involved? How can the coalition
help KL? Etc…
Training/Technical Assistance
Identify the training/technical assistance the Coalition staff has completed related to the
Coalition’s Plan.
The Coalition staff has completed the following trainings:

Substance Abuse Prevention Specialist Training (SAPST) and Train the Trainer Training

CADCA’s National Leadership Training

National Institute Academy

Washington State Prevention Summit

Washington State Spring Youth Forum

Power of Parents Training

Monthly Community Learning by Washington State DBHR

PRI - Cohort 2 Workshop Series: Conducting a Resources Assessment and Gaps Analysis

PRI-Cohort 2 Workshop Series: Incorporating Resources Assessment Information into
your Strategic Plan

PRI-Cohort 2 Workshop Series (#3): Fine Tuning your Logic Model

HYS 101: Your HYS results and how to talk about them (Beginner)

HYS 201: Your HYS results and how to talk about them (Advance)

Pri coordinator Orientation??

Task Category guide review?
the Coalition staff, including how the Coalition determined the need for this training, who will be
trained, who will provide the training, when, how often, and resources available to complete it.
We value training for staff and encourage staff to participate in professional development as much
as they are able to while balancing their required work and existing training resources. Staff have
discussed and identified the follow training needs::

Yearly cultural competency training (trainer and date of training TBA). All staff should
attend the training.

Logic Model Development by WA State DBHR can be recorded to be reviewed as needed.
Coalition Coordinator, Manager and Project Director and selected coalition members
should be attend this training.

CADCA’s Mid-Year – yearly training conducted by CADCA. If funding allows, a coalition
staff should this yearly training in July of every year.

Monthly Community Learning conducted WA State DBHR. All staff should attend this
training every first Thursday of the month.

Washington State Prevention Summit- yearly training conducted by WA DBHR. All staff
should attend this training every October/November of the year in Yakima.

Washington State Spring Youth Forum – yearly training conducted by WA DBHR.
Coordinator should attend this training in May.

Prevention curriculum training related to the coalition strategies/ logic model (i.e. Guiding
Good Choices, Strengthening Families).
the Coalition’s Plan.
Two Coalition members and 8 staff has received training at the CADCA National Leadership
Conference, and WA State PRI Monthly Community Learning Webinars, which included
information on environmental prevention strategies, needs assessment, evaluation and prevention
programming.
the Coalition’s Plan for
the Coalition members, including how the Coalition determined the need for this training, who
will be trained, who will provide the training, when, how often, and resources available to
complete it.
Training opportunities will be announced at each Coalition meeting as well as sent out via email
between meetings encouraging Coalition members to participate in the follow trainings/technical
assistance as well as others that are identified or offered in the future:

Cultural competency training (offered Coalition annually))

Substance Abuse Prevention Specialist Training (SAPST) and Train the Trainer Training,
provided by the Prevention Specialist Certification Board of Washington (annually)WA
State Pr. Substance abuse prevention and youth organization sectors should attend.

CADCA’s National Leadership Forum (Annually)). Substance abuse, youth and school
sector members should attend.

CADCA National Coalition Academy Tacoma National Guard (3 weeks offered
annually)).

Washington State Prevention Summit provided by WA State DBHR (annually).

Washington State Spring Youth Forum conducted by WA State DBHR (Annually) MADD
Power of Parents facilitator training provided by Neighborhood House Staff (Annually or
as needed) – parent and parent/youth provider sector members (TBA).

Monthly PRI Learning Community Webinars provided by Washington State DBHR –
recorded webinar- via AthenaForum.org

PRI - Cohort 2 Workshop Series: Conducting a Resources Assessment and Gaps
Analysis- recorded webinar via AthenaForum.org

PRI-Cohort 2 Workshop Series: Incorporating Resources Assessment Information into
your Strategic Plan recorded webinar via AthenaForum.org

HYS 101: Your HYS results and how to talk about them (Beginner) – recorded webinar
via AthenaForum.org

HYS 201: Your HYS results and how to talk about them (Advance)- recorded webinar via
AthenaForum.org
For this section please explain a little more about why these trainings would be taken by members? What
would you expect from them after?
the Coalition’s Plan.
Promotional, marketing and youth engagement training have been provided to the broader
community.
the broader community, including how the Coalition determined the need for this training, who
will be trained, who will provide the training, when, how often and resources available to
complete it.
Outreach, promotion, marketing, youth/community engagement and advocacy training can be
completed by the broader community.
Cultural Competency in Capacity Building
Our SE Seattle P.E.A.C.E. coalition follows non-discrimination and Equal Opportunity policies in
hiring, purchasing and contracting for all services. Our outreach effort will address factors such as
age, race, ethnicity, culture, language, sexual orientation, disability, literacy, religion, and gender of
our targeted population. Key project staff and coalition members should be experienced and/or
reflect the race and ethnic groups targeted. Additionally, coalition staff and consultants are trained
in cultural competence and sensitive to our diverse clients’ economic and social circumstances. We
strive to provide all services in ways that respect our clients’ culture and provide them equal access
to services.
The coalition is budgeted and staffed to ensure delivery of services in clients’ preferred language,
with written materials provided in all target languages (English, Amharic, Tigrinya, Oromiffa,
Somali, Khmer, Spanish and Vietnamese). Because some of our target population may be
preliterate in their primary language, our coalition will ensure that they verbally receive accurate
and timely information by utilizing our bilingual staff, partner organizations and paid interpreters..
All our materials should be age and gender-appropriate.
The East African, Cambodian, Hispanic, and Vietnamese communities we target have limited
English proficiency furthering the need for culturally and linguistically competent alcohol and
substance abuse prevention services. Our facilities are held at neutral public locations near public
transit for those who lack cars.
Coalition staff and members will participate in annual cultural competency training. These
trainings will be offered during a regular coalition meeting and/or offered by other partner
organizations.
Sustainability in Capacity Building
It is expected that all tasks associated with PRI include sustainability planning and
implementation.
term. Pending
community, which support the Coalition efforts for the long-term.
Our partner agencies/organizations and the broader community can support our coalition efforts
by involving in the following activities:

Environmental strategies such as integration of culturally and linguistically appropriate
substance abuse and youth violence prevention materials, provision of transportation to
scheduled programs and events, US Department of Housing Urban Development’s HOPE IV
public housing renovation related issues, and translation services to ensure complete and
meaningful participation from community members.
broader community members in
promoting and continuing Coalition efforts.
Pending
ASSESSMENT
Needs Assessment
Process:
Explain the process used for collecting, compiling, and reviewing data.
The P.E.A.C. E. Coalition needs assessment process involved multiple methods. Both qualitative
and quantitative data were collected, compiled, reviewed and analyzed involving diverse
community members. Collected information included demographic data for SE Seattle general
population, SE Seattle Public School students and Aki Kurose Middle School Students, overview
of substance abuse problems in SE Seattle and Aki Kurose Middle School Students, risk and
protective factors, environmental condition and services/resources needed.
Processes/Methods:
1. Reviewed and compiled findings from literatures, reports and web-based search of
the following demographic and health data:
a. Annual School Report 2011-2012
http://www.seattleschools.org/modules/groups/homepagefiles/cms/1583136/Fil
e/Departmental%20Content/strategicplan/schoolreports/2011/SchoolReport_20
11_130.pdf
b. OSPI Report Card 20112012http://reportcard.ospi.k12.wa.us/summary.aspx?schoolId=1124&OrgType=
4&reportLevel=School&year=2011-12
c. School Climate Survey 2011-2012
http://www.seattleschools.org/modules/groups/homepagefiles/cms/1583136/Fil
e/Departmental%20Content/siso/studclimate/2012/climatesurvey_2012_130.pdf
d. Continual School Improvement Plan 20122014. http://www.seattleschools.org/modules/groups/homepagefiles/cms/1583
136/File/Departmental%20Content/csip/akikurose.pdf?sessionid=1ae0759db51f
7afbc96ceb971f53a1d4
e. Seattle Public School (SPS) website www.seattleschool.org
f. Public Health Seattle & King County, King County City Health Profile Seattle
Report, December 2012. SE Health Planning Area for 2010 and 2008 – Closest
match to our geographic area.
g. U.S Census Data http://www.census.gov/regions/
h. WA State AthenaForum website.
i.
Mapping – Geographical Information System (GIS) of outlets and licenses.
2. Reviewed, compiled and analyzed the following school and substance abuse
surveys and data:
- Beacon/SE Seattle Aki Kurose HYS Results for 2008, 2010, 2012
- Aki Kurose HYS from data book for 2008 and 2010
- Compliance Check data for King County (Alcohol/Tobacco)
- Hard Liquor Licenses in Zip codes 98118, 98108 and 98144 2011 vs present (before and
after privatization)
3. Collected and Analyzed Parent and Community surveys:
This survey is designed for an anonymous self-administered and/or self-completed without
identifiers, to yield cross-sectional data with variables, including: age, age of children in the
household, gender, ethnicity, knowledge on problem about tobacco use, alcohol use, marijuana
use, depression, suicide and youth violence among SE Seattle youth, perception of alcohol use,
and whether law enforcement are effective when response to calls and requests about underage
drinking and drug use at parties or gatherings. Surveys were conduced by individual interview (for
non English speakers), self-administered and on-line. Only a few surveys came from on-line
respondents. Most respondents came from eight surveyors in the African American, Asian, East
African, and Latino communities. The survey was conducted in Amharic, Tigrinya, Khmer,
Khmu, Laotian, Spanish, and Vietnamese languages.
4. Collected Key Informant Interviews for Resources and Gap Assessment—local
substance abuse prevention, youth, health care and care service providers. (see Resource
and Gap Assessment section below)
5. Group Discussion:
Small group discussion that focused on specific topics (i.e. logic model, parent/community survey
and data review)
involved, and how they were trained to do the work.
Our coalition members comprised of school officials, parent participants, community leaders, and
other key stakeholders were involved and participate in all phases of the data collection process
assuring full participation, community involvement and accountability. Coalition member activities
included: review of data and data analysis, participation in the design and collection of
community/parent surveys, data analysis of the Washington Healthy Youth Surveys 2008, 2010
and 2012, collected and participated in the key informant interviewers through resources and gap
assessment and implementation, prioritized risk and protective factors, identified problem
statement and other factors for the logic model, review of results/findings and assurance that the
community’s priorities and interests remain at the forefront of substance abuse prevention
strategies and activities, dissemination/reporting of findings to community members, conduct
community need assessment, pilot test evaluation instruments, prepare publication articles and
identify areas and strategies for improvements. Trainings and selection of mission statement,
values, vision, logic model and data collection were included in the coalition meetings and in small
workgroup meetings. As well, coalition members were encouraged to participate in monthly
learning community webinars conducted by Washington State Department of Behavioral Health
and Recovery.
community survey and/or other information used for review of the community regarding
substance use and abuse, attitudes, and behaviors relating to substance use and trends over
time).
See above section
and nature of the substance abuse problem in the community (for example, prevalence rate,
trends, economic impact, social impact, health disparities based on demographics, etc.).
See section above for samples of data of used
Key Findings:
Identify important and/or significant data that demonstrates areas to focus substance abuse
efforts (for example, substance of choice, deficiency of protective factor or high prevalence of a
risk factor). Provide summary of key data findings that led to the Coalition’s priorities. (Include
detailed data in an appendix to the Strategic Plan.)
School data were focused on three zip codes (98144, 98108 and 981) in the Southeast Seattle
catchment area. The middle schools located in these catchment zip codes included Aki Kurose
and Mercer and Washington. High schools in the catchment area were Cleveland, Franklin,
Rainier Beach. This catchment area also included three alternative schools (Orca, South Lake
High School and Southshore).
Table 1 provides the total students, their ethnic breakdown and the percentage of students on free
or reduced lunch from the 2010-2011 school year. This data was obtained from the Seattle Public
School (SPS) website www.seattleschool.org which provided a school report for each of the
schools in the Seattle Public School District. Free or reduced lunch was being used as a proxy for
income level by the SPS. Table 1 showed that Aki Kurose MS had the largest percentage of
students on free or reduced lunch at 85% followed by Mercer MS at 72%. For High Schools
Rainier Beach HS had the highest rate of free or reduced lunch at 74%, followed by Cleveland HS
69% and Franklin HS at 67%.
Table 1
School
Aki Kurose
Mercer
Cleveland
Franklin
Rainier
Beach
Orca K-8
Southlake
Southshore
Total
Students
Free/
Reduced
Lunch
(%)
588
807
738
1,301
83%
72%
69%
67%
425
316
165
395
74%
27%
71%
53%
Ethnicity
Native
Black
API
Hispanic American White
47%
35%
12%
1%
3%
26%
53%
15%
1%
5%
43%
37%
12%
2%
5%
33%
53%
8%
1%
4%
59%
18%
51%
39%
20%
10%
29%
32%
13%
7%
17%
8%
1%
0%
2%
1%
7%
53%
1%
12%