Module Descriptor
Module Title
Programme
Term
Credits
:
:
:
:
International Aspects of Business Operations (IB2)
MBA
III
3
Time required in terms of Student Learning:
Learning
Contact
Guided study
Assessment
Total
Hours
35
30
10
75
Aim and Objectives:
International Business Operations and global market place are complex in nature. This module
aims to identify the key challenges in International business operations. Further it is aimed to
understand and analyze the structure, monitoring, composition, magnitude, and integration of
international business operations in Indian context.
Upon successful completion of this course, students will be able to:
 Comprehend and evaluate the operational perspective of international business
 appreciate the challenges of strengthening the operational contents of International Business
in keeping with the reform process ushered in India.
 Have a lucid knowledge of the documentation process to be followed in international
transactions.
Teaching and Learning Approach:
Students will learn through a combination of face-to-face contact and guided study. Personal
contact sessions will include case study analysis, simulation exercises, numerical problem
solving, and presentations. Guided study will include preliminary text readings (defined by
lecturer). Additional material will also be emailed by presenters.
Guided Study:
Guided study will include text readings, articles on contemporary issues in organization,
assignments, case analysis and power point presentations.
Assessment:
Assessment of the student will be based on mid-term and end term examination and continuous
assessment subject to class participation, assignments and presentations.
Indicative Content:
Topic
Coverage
Global
Production ,
outsourcing and
logistics
Strategy of production and logistics;
where to produce; the role of foreign
workhouses; Outsourcing production:
make or Buy, the Indian Perspective;
managing a global supply chains;
logistics: key to global advantages;
logistics practices; inventory planning
and control.
6
Global
Marketing and
R&D
Introduction; The global brands; Market
segmentation in global market; Product
attributes; Distribution strategy: the
game; India’s response. Communication
channels in international market; pricing
strategy and marketing mix.
6
Issues in
International
HRM
Introduction; the strategic role of
international HRM; Staffing; training
and management development;
International mobility of labour.
Regulatory frameworks vis-à-vis labour
mobility in the USA and EU
International
financial issues
The global capital market:
Eurocurrencies and Eurocurrency
market; international bonds; stock
exchanges; Role of International
Monetary fund; Foreign exchange and
contemporary environment; The global
financial environment in developing
countries.
7
Export import procedures; Terms of
delivery and international transactions;
Documentation for international trade
transactions.
10
Documentation
and
International
Operations
Total
No. of
Lectures
6
35
Presentation
Case
study
Recommended Reading:
1. Hill, C.W.L. and Jain “International Business” Competing in the Global Marketplace,
McGraw-Hill, 6th Edition(2007).
2. Morrison, Janet. “The international Business Environment” Global and local market
places in changing world, Palgrave.
3. Daniels, J.D., Radebaugh, L.L. and Sullivan, D. P. “International Business
Environments and Operations” Prentice-Hall, 10th Edition. (2004)
4. Joshi, R. M. “International Business” Oxford
5. Bartlett, C.A., Ghoshal, S. & Birkinshaw, J. “Transnational Management” Text, Cases,
and Readings in Cross-Border Management, 4/E, McGraw-Hill. (2004)