ppt-indonesian-electronics-industry

advertisement
Indonesian Electronics
Industry:
An Educational Perspective
Onno W. Purbo
Inter University Center on
Microelectronics ITB
FAX 022 214417
CNRG-ITB
Outline
Vision
 Overview of the electronics industrial
processes.
 Who will survive in the long run.
 What are the industry looking for?
 Case Study: Motorola’s Strategy.
 Summary.

CNRG-ITB
Vision in Policy
Totally Free Market
Competition is a must.
Incentive for Investors
(Customer Oriented in
Government Services)
CNRG-ITB
Vision in Technology
System on a Chip!
(cost effective & robust)
Human Resource Development
CNRG-ITB
Major Electronics Subsector
Telecommunication
Some even have its own R&D
Consumer Electronics
CNRG-ITB
Where to Get Current Data
Internet!!!
http://www.iptek.net.id
PUSDATA DEPRIN
http://www.inn.bppt.go.id
CNRG-ITB
Overview of Electronics
Industrial Processes


Define System
Specification
Design Process


– System Design.
– Component Design.
– IC Process Design.


CNRG-ITB
Manufacture
Process
Test & Evaluation
R&D & Market
Analysis.
R&D & using:
– Data book.
– Process Parameters.

Manufacturing Plant

Manufacturing Plant
Trend in Electronics
Manufacturing
Design at Chip / System Level
Surface Mount Technology
For Automation
CNRG-ITB
Who will survive in the long
run?
CNRG-ITB

Those who have
their own design
center / R&D.

Those who have the
capacity for SMT &
rapid manufacture.
How can they survive?
CNRG-ITB

Incentive for Human
Resource
Development.

Incentive for
Investor.

Tax Incentive &
Reduce overhead
costs.
Investor requirements .....
Labor (Human Resource)
 Land
 Utility (Water, Power, Waste Disposal)
 Taxes

 Efficient
& Cooperativeness of
Government (Customer Oriented
Government - “One stop non-stop
policy” in Singapore).
CNRG-ITB
It would be nice if ....
All the required data can be easily
obtained.
 All the required form and information
can be easily obtained.
 Think Customer Oriented.

 Make
the life of Investor in
Indonesia a bit easier ....
CNRG-ITB
Role of Government ...

Resource Manager
Indonesia Resources & Capacity.

Facilitator
Networking & Advertising Agency.

Motivator
Regulation & Incentive.
CNRG-ITB
Case Study
Motorola’s Effort for Long Term
Stay in Indonesia.
CNRG-ITB
Strategic Planning
Own Feasibility Study
Help Human Resource
Development
CNRG-ITB
Helping Human Resource
Development

Objectives:
– Qualified Technicians / Operators (STT
Telkom)
– Design Center (Institute of Tech Bandung)

CNRG-ITB
Organization based on the direction of a
steering committee (not directed by
Motorola).
Motorola’s Activities at ITB
Invest many books & manuals for use
by the students in an 24hr open lab.
 Invest some equipment for use in some
teaching and mostly research activities.
 Giving some (currently small) grants for
research activities.

CNRG-ITB
Motorola’s Activities (cont’d)
Invitation to seminars for many
educational institutions.
 Internship program for Indonesian
students at Motorola Facilities in
Malaysia & Singapore.
 Internship program for Indonesian
lecturers at Motorola University
(Singapore).

CNRG-ITB
What if ....
The regulation and environment in
Indonesia is not supportive towards
investors in electronics industries.
 We are looking at building a:

Motorola’s Design Center

CNRG-ITB
Require less people, less capital, hassle
free & can be initiated at University.
Some Surprises ....
The quantity of qualified engineers in
Indonesia is very small ....
 Motorola is trying to find 20 engineers
for IC Process ... we cannot provide it!
 Most Indonesian electronics “industries”
are reseller, operator, assembly, install.
 It may be better to send the Indonesian
engineers to work in Malaysia &
Singapore manufactures.

CNRG-ITB
Summary
An intense competition is a must ...
 Government attitude towards customer
oriented is a must.
 Telecommunication industries is more
interesting for local / national market.
 Consumer electronics is more
interesting for export driven.
 Force investors to help human resource
development.
CNRG-ITB

Summary (cont’d)
Professionalism in the Indonesian
Government.
 Professionalism in the Indonesia
educational institutes.

CNRG-ITB
Download