The Media Define 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. Muckraker Sound bite Trial balloon Loaded language Equal time rule Right of reply rule Political editorializing rule Fairness doctrine Market Selective attention Routine sorties Feature stories Insider stories Adversarial press Background story Questions 1. Why do politicians worry so much about the media? 2. Why do the media focus on scandal? 3. Can we trust the media to be fair? 4. Should people care more about getting political information rather than relying on media? 5. Why do people rely more on television than newspapers? 6. What do we mean by “media”? 7. Should the media be held more liable for things they do/say? 8. Research any presidential campaign and explain the role media played in the election.