overview of Freight in the City commercial opportunities

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Freight in the City –

Promoting sustainable urban deliveries

Brought to you by:

31%

Of traffic in central

London between 8am and 9am is Freight*

86%

Of the population will live in urban areas by 2050*

London’s population set to reach:

11,000,000

By 2050

*(11% HGVs, 20% vans) Of the

HGV traffic, 47% is construction vehicles.

Source: Transport for London

*In developed countries.

Source: United Nations

*Currently 8.6 million

Source: Office of National Statistics

Air Pollution levels in London, Birmingham and Leeds will continue to exceed EU limits for nitrogen dioxide until at least 2030. Source: DEFRA

What’s DRIVING the increases?

As we have moved out of recession a variety of economic trends have come together to increase the level of commercial traffic in our city centres.

Large scale commercial and residential infrastructure projects have increased traffic while expanding leisure and retail complexes require more frequent deliveries.

Finding the SOLUTION to the problem

In response, local authorities, businesses and local residents are focusing on keeping the environment cleaner, safer and quieter. Road transport companies and their suppliers of products and services have a key role to play in finding solutions.

Focusing on the issues

Road Transport Media’s Freight in the City initiative draws together all the key audiences to debate the issues and identify the solutions.

Road Transport Media (RTM) has been covering and championing the issues editorially as debate and new issues have grown around the topic of urban logistics.

We have organised two successful events:

Quiet Cities

2 day summit in November 2014 with

Transport for London as a main sponsor

200 visitors

CLOCS

Construction logistics and cycle safety event

– February 2015

600 visitors

CLOCS at Harrogate seminar (@Tip-ex)

85 attendees

Website: freightinthecity.com

Newsletter: Freight in the City News

Event: Freight in the City Expo,

27 October 2015, London

The information portal for all things associated with sustainable urban deliveries

Three core streams of content: ‘clean, safe and quiet’.

Any product, equipment or vehicle that enables deliveries to be made cleanly, safely and quietly will be reported about on freightinthecity.com

Any initiatives or projects that are working towards making deliveries in a more sustainable way will feature in Freight in the

City editorial coverage.

May 2015:

Freight in the

City product launched.

Website live and e-newsletter commences

October 2015:

Freight in the

City Expo showcases key suppliers, practitioners and stakeholders

March 2016:

Freight in the

City Spring

Summit. Key stakeholders attend conference to share ideas and best practice

One-day exhibition with seminar sessions throughout the day for visitors to select

Three streams of seminar content: Clean, Safe, Quiet

Free to attend

Alexandra Palace, 27 October 2015

Set up day, 26 October 2015

Full show sponsorship package available as well as individual sponsorship of seminar streams

Exhibition opportunities from stands for smaller suppliers and service providers to larger areas for equipment and vehicle exhibitors

Guided tours to take place around the equipment area

Sponsorship Packages:

Headline Sponsor

Top billing as event sponsor

Logo on all pre-event marketing

Logo on all marketing at the event

Exhibitor space in the exhibition hall

Opportunity to display a vehicle outside in front of the visitor entrance

Editorial coverage across RTM products

Sponsor profile on website

Social Media promotion

Listing in online directory

Post-event media coverage

Quotes in pre-and-post event PR

A seminar speaker slot

Freight in the city website landing page

Listing in event programme

Inclusion in the guided tours

Invites pack

Cost: £25,000

Seminar Sponsor

(x3 opportunities)

Billing as SAFE/QUIET/CLEAN seminar sponsor

Branding in and around seminar/s rooms

Branding on seminar section on website

Contributory speaker slot

Sponsor profile on website

Listing in event programme

Listing in online directory

Invites pack

Post-event media coverage

Quotes in pre-and-post event PR

Cost: £15,000

Exhibitor Stand spaces:

Stand

Listing in event programme

Invites pack

*Inclusion in the guided tours

Prices

2mx4m

£1,320

3mx3m

£1,500

6mx6m

£3,060

10mx8m

£4,800

12mx10m

POA

*Guided tours will take place throughout the event for small groups of delegates to see the larger vehicles and equipment.

Information hub focused on

3 areas of sustainable urban deliveries:

Safe,

Quiet and

Clean.

Content will include:

News;

Blog for 3 rd party contributors;

Resource for relevant reports and whitepapers;

Case studies; and interviews

Content:

News round-up from

freightinthecity.com;

Social media highlights;

Event updates

Frequency:

Fortnightly,

Wednesdays;

Target audience of

2,000 retailers, logistics operators and local authorities

To discuss commercial opportunities for Freight in the City please contact:

Tim George

075576 77758 timgeorge@campbelluk.com

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