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Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Chapter 7
Service Failure & Recovery: Marketing Chapter Extract
Chapter 7
Chapter 7
Chapter 7
Chapter 6—Scanning the Marketing Environment
Chapter 6a - Understanding Organizations as Customers
Chapter 6: Writing Bad
Chapter 6: Strict Liability & Product Liability
Chapter 6: Segmentation Targeting Positioning
Chapter 6: Product Specifications
Chapter 6: Prices
Chapter 6: Marketing Research
CHAPTER 6: LINEAR PROGRAMMING
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