Division of Enrollment Management & Student Affairs - Academic Quality & Engagement
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
1. Active student
engagement in
learning
i. In the
classroom
1. Active student
engagement in
learning
ii. Out of the
classroom
ASSESSMENT PLAN
2015-16
2013-14
2011-12
STRATEGIES
Baseline
TIMELINE
GOAL
Recruitment
Strategies
 Leadership – Work with Political Science
to offer a Leadership Studies minor
beginning Fall 2012
 Present proposal in Fall 2011
X
 Proposal approved by College Senate
Technology/
Process
Improvement
 Leadership – Through the maintenance
of an ePortfolio students will engage in
active reflection, assessment and
professional development
 Train students to use ePortfolio software
 Work with various academic
offices/career services on how to
integrate current initiatives and/or
portfolio into major/job search
X
 ePortfolio rubric
 Retention #s in the program, completion rates
 Job placement rates of students involved in the
program
 Qualitative assessment of portfolios
Retention of
Students
 RL/LC - Offer a variety of Living
Learning Community options that meet
the developmental needs of residential
students and enhance their academic
success.
 Living Learning Community Program
 FIR Program
 Interest Floors (Academic
Excellence/Substance free)
X





Community
Building and
Collaboration

EMSA - Provide educational
purposeful opportunities for students
through our graduate assistant and
intern opportunities.
 Employ up to 20 interns/academic year.
 Host 8 summer interns from CSPA and
HEA programs from across the US.
 Employ 12-15 graduate assistants
throughout the academic year who are
interested in EMSA or related work in
higher education.
 Develop comprehensive orientation
programs for Grad Assistants and interns
 Promote opportunities to encourage
applications from underrepresented
populations
X
X
X
X 




Student Conduct Data
Participation
Program Attendance
GPA, retention, graduation rate comparison
Surveys and EBI – learning outcomes and
satisfaction
Feedback from direct supervisors
Number of applicants
Conduct exit interviews with interns and GAs
about their experience
Post evaluation of orientation
Diversity of interns and graduate students
1
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Academic Quality & Engagement (continued)
1. Active student
engagement in
learning
ii. Out of the
classroom
Leadership and
Civic Engagement

Community Development - Through
collaboration with academic
departments, create opportunities to
participate in service learning
 Coordinate a service learning experience
over Winter and Spring Break
 Development of at least three community
/service learning opportunities per year
 Create a departmental service learning
internship that supports at least three
service learning experiences throughout
each academic year
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE



National (President’s Honor Roll) and State and
local recognition
Develop learning outcomes for the program and
jointly assess if outcomes were met – course
grade, attitude changes, content knowledge.
Qualitative data
2
Division of Enrollment Management & Student Affairs - Co-Curricular Programming & Support Services
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
4. Enrichment
programs to:
i. Promote
Student
Development
Technology/
Process
Improvement


 Create recognition systems for
individuals and departments that excel in
the areas of assessment.
 Create an e- newsletter celebrating our
work and communicating data within the
division and within the College.
 Schedule training to build competency of
divisional assessment team members.
 Build our content knowledge through
reading, discussions, workshops,
webinars.
 Include reading and data review in
monthly divisional assessment team
meetings.
 Define the Career Services student lifecycle.
 Identify and implement an effective tool
to track the elements included in the
Career Services student life-cycle and the
learning outcomes involved, including the
development of a way to assess and
measure the Career Advisement SLO.
 Seek opportunities to partner with other
EMSA/College departments that may
benefit from such a system and obtain
their buy-in and monetary support.
Career Services - Benchmark and Identify
“Best Practice” Career Management
Systems (technology to support the
tracking of the use of our services by
the students)
X
ASSESSMENT PLAN
2015-16
EMSA Assessment Team (EAT) Develop an infrastructure to support a
culture of assessment within the
division.
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X 

X

Measure learning of the individual team members
through observation and knowledge that is
flowing through to other members of
departments.
Departmental goals and assessment plans
completed
Use system to track participation in all steps of
career services student life cycle
3
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Technology/
Process
Improvement



 Develop an outdoor reservation process
communicated with campus.
 Update the campus posting policy to
include chalking and other electronic
media
 Develop a policy related to trademarks
and licensing of college marks and brands
 Explore training methods (manual,
webinar, workshops, etc) for new
employees
 Develop a training manual
 Schedule specialized training with staff
from related student services (Student
Accounts, Academic Advisement, etc.)
 Ensure that office policies and
procedures are updated annually
 Implement registration process
 Provide organization leader training
 Implement My Brockport (Collegiate
Link, Filecity, websites, etc.)
 Provide advisor training
Financial Aid - Improve the overall
knowledge and understanding of the
financial aid processes by financial aid
staff members to improve services to
students
Community Development - Develop
electronic support services for
registered student organizations
X
ASSESSMENT PLAN
2015-16
Campus Life - Implement student event
management processes in collaboration
with College Events
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE




X


X







Evaluation and satisfaction related to process and
events
Number of participants
Decrease in violations and/or complaints for
outdoor events and posting related issues.
Conduct student peer advisor audit of the
manual to determine its effectiveness.
Test new employees on financial aid knowledge
upon hire and again after formal training period
Incorporate level of knowledge and expertise
into annual evaluation process
Number of student organizations registered
Qualitative feedback from Advisory Committee
based on learning outcomes of the program.
# of organization leaders attending Spring
Leadership conference
# of organization leaders attending trainings
Qualitative feedback from Advisory Committee
based on learning outcomes of the program to
meet the needs of the student organizations.
Use of My Brockport
Use of The Space
4
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Technology/
Process
Improvement
 Financial Aid - Reorganize and
implement a more effective SUNY
Financial Aid Day to better educate
prospective students and families
 Health and Counseling – As a leader in
college health, implement systems to
improve accessibility and effectiveness
Recruitment
Strategies

Financial Aid - Complete a Federal
Consumer Information Audit to verify
that information is properly being
distributed to students

Financial Aid - Revamp the financial aid
cost of attendance (COA) survey in
order to create more accurate student
financial aid budgets.

Financial Aid - Redesign office policies
and procedures (P&P) manual based on
the Federal Quality Assurance Program
(QAP) format
 Discuss issues and devise
solutions/alternatives
 Implement changes for SUNY Financial
Aid Day on February 12, 2011
 Conduct a debriefing meeting to discuss
participant surveys
 Provide feedback to SUNY about our
outcomes
 Implement Third Party Insurance billing
and set standard for SUNY
 Implement electronic medical record as
part of Third Party Billing
 Compile a listing of Federal Consumer
Information Disclosure Requirements
 Conduct audit
 Review audit results with deficient
departments
 Research how other schools are obtaining
COA information from students
 Develop COA survey proposal for VP of
EMSA
 Utilize online survey tool
 Publicize and conduct the survey
X
X
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE







Participant evaluations
Presentation feedback


National College Health Assessment
Core Alcohol & Drug Survey
Best practice within SUNY
SOS Survey
Funding available for programming that supports
student success
Audit report
Follow up compliance review


Monitor change in number of responses
Student focus groups
 Compile data & create COA for 2012-2013
 Review the information provided by
QAP on P&P manuals
 Discuss and train staff on the new format
 Assign individual policies and procedures
to employees to convert into new format
X
X


Review the manual utilizing QAP guidelines
Assess accuracy and usefulness utilizing input
from new staff members
5
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Recruitment
Strategies

 Targeted communications including: web
based, electronic and print
 Specialized programming and events
 Refine key messaging and enrollment
drivers
 Student Ambassador program
 Update and implement a comprehensive
diversity recruitment program
 Work collaboratively with the
departments enrolling special admit
students
 Develop curriculum, program
requirements and criteria
 Develop employment preparation
materials for various fields of
employment that will be uploaded to
EOP Career website
 EOP staff will participate in recruitment
activities with the Undergraduate
Admissions Office
 Underrepresented males will receive
targeted letters, phone calls, and online
contacts by EOP, admissions staff, and
current EOP students.
 Counselors will increase
student/counselor contacts
 The EOP career service liaison will
maintain career information resources
 EOP counselors and GEP120 instructors
will provide career information in the
GEP120 classes.
 EOP - Develop a Career Mapping
Pathway Program to increase
graduation marketability prior to their
4th and 5th years of enrollment
 EOP – assist to increase the
recruitment and admission of
underrepresented males in the 2012
freshman cohort
Retention of Our
Students

EOP – Increase student/counselor
contacts for the purpose of career
counseling
X
X
X
X
ASSESSMENT PLAN
2015-16
UG Admissions – Meet regional deposit
recruitment, quality and diversity goals.
Recruit 15% of the incoming freshman
class into special admit categories of
EOP, Exceptional Talent, and
Transition
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
 Track historical regional yields to forecast the
number of accepts needed to meet overall,
regional and diversity targets.
 Recruitment strategies will be monitored and
adjusted on a weekly basis utilizing weekly reports.


Pre and post tests
Track completion rate and compare success at
finding careers with other cohorts
 Weekly admissions status and other reports
 Cohort increase of 5%


Compare quantitative data for the 2009-10 to the
2010-11 for 10% increase
Survey each GEP120 class
6
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Retention of Our
Students
Community
Building and
Collaboration
 Student Retention – Provide timely,
consistent and open communication to
feeder institutions
 Transfer Professionals Workshops – each
semester
 Website
 Campus Life - Build collaborative efforts
among campus constituents on the
student experience related to
programming initiatives.
 Develop an application process for
student involvement in campus-wide
programs
 Develop recognizable collaborative
programs that meet student’s
developmental needs (e.g. hazing, sexual
assault, proactive choices)
 Investigate Financial Literacy resources
 Meet with campus constituents to gain
support, combine efforts and plan
workshops/sessions
 Publicize and conduct
workshops/sessions
 Develop evaluation of Financial Literacy
Sessions
 Implement Money Management Day
 Explore opportunities for grant funding
from the US Department of Justice.
 Enhance coordinated community
response to sexual assaults.
 Strengthen existing prevention programs
and implement new programs to create a
comprehensive and ongoing approach to
addressing sexual assault.
 Involve students in the process of
developing, implementing, and assessing
sexual assault prevention programming.
 Title IX Compliance
 Financial Aid - Implement a Financial
Literacy Program targeted at first year
students.

Health and Counseling - Develop,
implement, and assess a comprehensive
Sexual Assault Prevention and
Response Program.
X
X
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
 Participant rates
 Surveys

X





X





Assessment of SLOs for specific programs
through observation, focus groups and surveys
Track number of Participants
Survey
Feedback from APS Courses
Pre and Post testing
Evaluation of sessions held
Appropriate grant applications completed,
submitted, and awarded
Attendance at educational programs and training
sessions
Complete the review and revise current protocols
as needed.
Continuing linking data related high-risk drinking
prevention efforts to sexual assault prevention
efforts.
Reports of sexual assaults
7
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Community Building
and Collaboration
Healthy Campus
2020
Leadership & Civic
Engagement
 Community Development - Provide
opportunities for interested students to
pursue spiritual growth and
development
 Student Retention – Infuse alcohol
awareness within programs
 Health and Counseling - Counseling
Center will develop and implement a
Peer Counseling Program on campus
 Leadership Development Program –
Develop a program targeted toward
student organization leaders
 Recreational Services - Through a
purposeful employee training program,
provide student employees with
knowledge and confidence to ensure
guidelines for a safe structured working
environment.
 Campus Life – Campus Life facilitating
major events and committees will be
recognized for their student centered
focus.
 Foster partnerships with local faith
communities
 Help identify external funding for
registered faith based student
organizations
 Alcohol prevention program within
summer orientation
 Engage students interested in becoming
peer counselors and provide appropriate
training.
 Provide skill building workshops
 Work with organizations to create
succession plans
 Provide training at all levels of employees
 Provide opportunity for advancement
 Intentional promotion to increase student
staff from underrepresented population
X
X
X
X
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X

Presidential initiative




Student surveys
Follow-up into academic year
Midterm and end of semester evaluation
Program assessments







 Reorganize the structure of
Homecoming, Family Weekend, and
Welcome Week to a student centered
focus with direct student leadership for
Homecoming & Family Weekend, and
student leadership for the Welcome
Week Assistant program.
 Increase student involvement in Campus
Life facilitated committees
 Implement a training program for
student leaders in regard to programming
X
X






Reflection of organization officers
Satisfaction with programs
Track student involvement data after training
Number of applications
Pre/post tests related to training and student
learning objectives
Qualitative and quantitative measures related to
satisfaction
Placement rates in graduate school or
professional employment opportunities
Diversity of staff
Identify student leaders for each major events
committee.
Number of student participants increased for the
following major event committees:
o Homecoming / Family Weekend / Welcome
Week
Professional Staff assessment of questions asked
by student in their programming planning.
Training, evaluations and self-reflections from
students
Post-graduate experience
8
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Leadership & Civic
Engagement
 RL/LC - Prepare students to be
engaged members of their communities
by teaching the importance of integrity
and accountability.
 Student Conduct process
 Resident Assistant Training/Leadership
Development Program
 Student Retention – Provide opportunities
for students with disabilities to gather
socially
 Health and Counseling - Provide
opportunities for student engagement
within Health and Counseling Services.
 Mix ‘N Munch mixers

Diversity and
Inclusiveness
Student Retention – Provide authentic
leadership and growth experiences and
to meet overall institutional enrollment
and revenue targets
 RL/LC - Create inclusive and
interactive communities that foster
citizenship, global awareness and social
justice.
 Student Health Advisory Committee
(SHAC)
 Student Health Advocate, Women Center
Assistant, and Late Night Programming
Crew
 Provide outreach, training, and
mentorship to student leaders
 Offer Peer Mentoring course to qualified
students interested in mentoring new
freshmen and transfer students
 Provide comprehensive training
programs for Orientation Student
Advisors and Overnight Hosts
 National Society of Collegiate Scholars
(NSCS) local chapter for first- and
second-year students
 Tau Sigma National Honor Society for
transfer students
 Student internships and student
employee trainings
 Critical Conversations Programming
 RD Educational Programs
 FIR Program
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X




Student conduct data
EBI
Focus groups & anecdotal notes
RA surveys
X


Participation
Qualitative feedback





X
Participant numbers
Midterm & End of Semester Evaluations
Creative/Reflective Self Assessment
Program Assessments
Staff Satisfaction
X







Journal entries
Grades
Staff debriefing
Host surveys
Participation
Activities
Feedback from interns and student employees
X

Surveys/anecdotal notes
9
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
Diversity and
Inclusiveness
 Community Development – Create services
for under-represented student
populations
 Community Development – Promote
academic and personal growth of
traditionally underrepresented students.
 Student Retention - Uphold and maintain
all aspects of Section 504 of the
Rehabilitation Act of 1973 and the
Americans with Disabilities Act
 Develop global community (Brockport
Helping Haiti)
 Interfaith Campus Ministry
 Gospel Choir
 Develop relationships with community
agencies and organizations (ie. Threshold,
Community Place of Greater Rochester)
 Men of Color Summit
 International Student Services
 Coordinate at least three distinctive
programs that connect students to
campus networks and groups and
organizations.
 Coordinate participation in Junior
Achievement
 Establishment of a support system for
under-represented students interested in
STEM disciplines.
 Creation of program aimed at increasing
access to academic, social, cultural,
recreational, and other groups and
activities; opportunities for intentional
interaction and engagement; and
inclusion.
 Implement SmartPen loaning program in
the Office for Students with Disabilities
(OSD).
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE





X


X




X


# of hours contributed to raising awareness
# of program participants
Amount of money collected for disaster relief
Amount of money raised for disaster relief
# of community ministries that participate in
quarterly meetings
Attendance at annual gospel concert
# of participants who enroll in post- Summit
activities (ie, online discussions)
Successful SEVIS recertification
# of students participating
# of students who indicate a willingness to
participate in a future program
Retention and graduation rates of participants,
compared to non-participants
Track usage
Student feedback
10
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
i. Promote
Student
Development
4. Enrichment
programs to:
ii. Promote
engagement in
learning
Diversity and
Inclusiveness
Technology/
Process
Improvement
Recruitment
Strategies
 Student Retention – Help students form a
broader perspective on cultural, racial
and sexual diversity
 Emphasize APS diversity component
 Recruit peer mentors who are more
reflective of the campus population
 Peer mentor training diversity component
 EMSA – Develop a division-wide team
to enhance multi-cultural competence
for staff.
 EMSA - Improve NSSE, SOS and EBI
data related to satisfaction and
experiences for underrepresented
students
 Enrollment Management – Implement
document imaging to streamline
processes and procedures

 Student Retention – Meet institutional
enrollment and revenue targets by
supporting needs of at risk students
 Registration & Records – Increase the
number of students who apply to
graduate and provide more timely
notifications of any possible
complications
X
X
X
X




End of semester student survey
Peer mentor survey
Participant diversity
Peer mentor reflective journals

X

ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X

 Establish Rakov Imaging group to
oversee project
 Pilot undergraduate admissions as well as
the offices that interface with them
 Expand the project to include academic
advisement, financial aid and registration
and records
 Integrate into remaining enrollment
management departments
 Develop an Early Warning System that
uses available technology to identify,
track and intervene with at risk students
X
 Undergraduate admissions operational and
processes documented (August 2011)
 Remaining offices operational (February 2012)
 Imaging of historical documents i.e. academic
transcripts
X
 Develop electronic application to
graduate and initiate necessary
programming
 Conduct testing and implement
X




Faculty and staff participation/feedback
Numbers of students in good academic standing
Retention metrics
Reduce number of those that do not complete
application to graduate by 10% annually
11
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
 EOP - Increase the percentage of return
of the Academic Performance Progress
Reports (APPR) faculty reports from
those academic departments with less
than a 75% return rate
4. Enrichment
programs to:
ii. Promote
engagement in
learning
Recruitment
Strategies

Student Retention - Meet institutional
enrollment and revenue targets, and
promote student engagement
 EOP - Develop a Summer Bridge
Program to improve retention of 2nd
year EOP students*
*Pending Funding
2011-12 – Identify funding
2013-14 Plan in place, notify students &
implementation
Retention of Our
Students

Student Retention - Meet institutional
enrollment and revenue targets
 To review and revise the existing APPR
form and cover letter sent to faculty
 Establish a list of those departments with
less than a 75% return rate
 Meet with the faculty of academic
departments to review the purpose of
APPR and discuss how they are utilized
 Peer Mentoring Program
 Print and online publications
 Sophomore and transfer specific
programming
 Contact students failing to get into
programs/majors of choice
 Establish program requirements and criteria
for those who would be required to attend
Summer Bridge Program
 Develop a 2 week intensive program focusing
on academic courses and learning skills
 Students will complete a minimum of 3
workshops including topics such as stress
mgmt, time management and study skills.
 Students will successfully complete a EOP
developed writing/reading course
 Direct contact with unregistered students
 Direct contact with students close to
graduation
 Collect data regarding retention,
graduation and academic status of
selected groups.
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
 Comparison of quantitative data return of APPR
forms from the targeted departments for increase
of 5%
 Evaluation and feedback from the targeted
departments
X
X
X
X





Feedback at Freshman Council
APS instructor survey
Participation and feedback from events
Qualitative feedback
Retention rates


Pre and post tests
Track completion rate and compare academic
performance with student from other cohorts
Retention rates

X
X 


Number of students contacted
Increased graduation rate
Reports generated
12
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
ii. Promote
engagement in
learning
Retention of Our
Students
Community
Building and
Collaboration
 Student Retention – Provide support to
students identified as academically at
risk within the context of the faculty
advisement system and to meet
institutional enrollment and revenue
targets
 RL/LC - Through a purposeful
residential curriculum, provide our
students with educational programming
and community activities to ensure their
holistic development
 Student Retention – Provide an early
opportunity for APS students and their
mentors to engage in a meaningful
discussion about the summer reading in
the context of their transition to College
 University Police - Enhance cooperation
with the Criminal Justice Dept.
 Student Retention - Support students’
successful completion of first semester
coursework with shared academic
experiences
 Activate an Early Warning System
 Provide the Strategies to Eliminate
Probationary Status (STEPS) program for
direct entry students in their 2nd and 3rd
semesters and transfer students in their 2nd
semester
 Formal communication with advisors
 Provide support to academic vice provost for
those Academic Planning Seminars (APS)
components that will aid students in their
transition to the College
 Expansion of program to full population
X
 Residential Developmental Curriculum
 RA/RD and Resident relationships
 Partnerships with faculty/staff outside of
RL/LC
 Midterm grade process
 Intentional housing placement (Living
Learning Communities, credit hours, etc)
 HPPS residence hall programming
 Liaison Program (University Police and
Health & Counseling Center)
 APS Welcome Week activity
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE






Faculty usage
Student contacts
Pre and post program GPA
Post program academic standing
Faculty and student feedback/surveys
Qualitative feedback from various Student
Council members







Participation
Number of students choosing to stay on campus
Focus groups
Mid-year Angel Surveys to each residence hall
Residence hall grade reports (midterm & final)
Student Conduct Report
Floor diagrams, photo journaling and
observations
Student involvement data tracking
X

X



 Provide a host site for a CJ Internship
experience
 In collaboration with Academic Affairs,
Academic Advisement and Registration
and Records, coordinate the block
scheduling effort
X
X




Submissions from each section
Qualitative feedback from peer mentors and
Freshman Council
Number of participants
Qualitative review of experience
Feedback from Criminal Justice Chair
Compare blocked vs. unblocked student grades in
selected courses
Faculty and student feedback
13
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
ii. Promote
engagement in
learning
Community
Building and
Collaboration
 Student Retention – Help students form
supportive peer groups
 Recreational Services - Integrate best
practices of Campus Recreation to
support success of the students as well
as programs
Leadership & Civic
Engagement
 Community Development - Become
recognized on the President’s community
service honor roll for institutions of
higher education.
http://www.learnandserve.gov/about/prog
rams/higher_ed_honorroll.asp
o Quality of CS
o Quantity of CS
o Commitment to CS
o Exemplary initiatives aligned with
President’s education and
innovation priorities
(Community service consists of organized
programs that address community issues
across a variety of service areas, including, but
not limited to, education, health, economic
opportunity, the environment, disaster
preparedness, or other human needs.)
 Academic Planning Seminar (APS)
 Transfer Academic Planning Seminar
(TAPS)
 Peer mentoring programs for freshmen
and transfer students
 Develop learning outcomes related to all
areas of campus recreation
 Collaborate with EMSA and academic
departments on program development
 Refine the Saturday of Service
 Create opportunities to participate in
service – Eagle Service Days.
 Coordinate a service learning experience
over Winter or Spring Break.
 Develop a system to track hours of
service provided by Brockport students.
 Work collaboratively with Athletics,
Greek Life, Club Sports and other
registered student organizations, and Res
Life to encourage and track participation.
 Leadership and Community Service
Living Learning Community
 Establish campus wide advisory group
with goal of identifying priorities and
implementation of community/service
learning activities
X
X
X
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X 





X








Student surveys
Instructor surveys
Feedback at council meetings
Satisfaction surveys
Qualitative assessment of student learning
outcomes
Program participation
Number of participants
Qualitative feedback from APS courses and focus
groups based on the learning outcomes of the
program
Number of repeat participants in Eagle Service
Days
Number of community service projects compared
to benchmark institutions.
Alignment of learning outcomes to benchmark
institutions.
Course grade, attitude changes, content
knowledge.
Number of, and participation in, collaborative
projects
Qualitative assessment of programmatic learning
outcomes.
14
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
ii. Promote
engagement in
learning
Leadership & Civic
Engagement
Diversity and
Inclusiveness
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
Technology/
Process
Improvement
 Leadership Development Program –
Implementation of certificate programs
 Through involvement in the Certificate
programs students will:
 Establish a thorough understanding of
individual values, including consciousness
of self, congruence and commitment
 Develop a strong understanding of group
values and the processes related to
collaboration, common purpose and
controversy with civility.
 Demonstrate an understanding of
citizenship and their role in the world
around them.
 Be empowered to make meaningful
change for their community.
 Health and Counseling - Academic Credit
for Student Health Advocates
 Student Retention – Increase
independence in OSD students across
the student life cycle
 Develop curriculum for peer education
course.
 Encourage enrollment of students with
print disabilities in outside organizations
 Add more requirements for students to
use and document use of these free
services and before putting in a request
for an electronic book from OSD.
 EMSA - Improve web presence for all
departments within the division,
creating more user friendly sites to
increase traffic to web and provide
better access to services and programs
 Conduct web audit of all divisional web
pages and analyze for content, clarity,
style, relevance and timeliness
 Hold supplemental web construction
workshops for all divisional web
managers
 Meet with each web manager to review
audit results for subsequent revision
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE











X
Attendance tracking
Workshop surveys
End of the year survey
Journal Responses
Rubric
ePortfolio
MSL Report Data
NSSE & SOS
Course evaluation
Internship placements
Written reflection/”publication” on Scholar’s
Day
 NSSE
 ePortfolio
 Course approval
X
 Track student participation and success
X
 Ongoing evaluation and revision of content
o Departmental review
o Student focus groups/evaluation
o Ongoing training/updates
o Site hits
15
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
Technology/
Process
Improvement
Recruitment
Strategies

 Develop rubrics to help measure the
learning and the development of our
students within specific programs, within
departments, as well as throughout their
entire experience at the College.
 Develop a stronger understanding of the
data that already exists and is collected on
a regular basis – NSSE, SOS, EBI, etc.
 Identify key performance indicators for
each department.
 Student Retention – Provide pre-enrolled
students and their families with timely
and relevant information that can
promote their success
 UG Admissions – Enroll 1050 FTE
Freshmen and 875 FTE Transfers
helping ensure that the College achieves
its overall enrollment and revenue
targets
 Brockport Bound
 Brockport 101
 SOAR
 Maintain and/or grow first year prospect
pool via: Search Names, RNT campaign,
Social Networking/Prospect Mining and
Enhanced Admissions website
 Increase the first year regular admit pool
without negatively impacting quality via
segmented marketing/mailings, high
school and college campus visits, School
Counselor receptions, attending and
hosting SUNY Op Inform, 3 Fall Open
Houses, 3 Junior Preview Days and the

X
X
X
X
X
ASSESSMENT PLAN
2015-16
EMSA Assessment Team (EAT) Determine learning and developmental
needs of students in relation to the
institution’s overall desired student
learning outcomes.
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
The assessment plan will be a combination of
programmatic assessments, as well as review of
student learning outcomes measured in national
and College-wide assessments.
 Number of hits/participation rates
 Student feedback from Councils
 Weekly reports used to benchmark and project
final pools
 Prospect reports
 Applicant, accept and deposit reports
 Region / Travel reports
Fridays for Transfers
 Increase acceptance yield via:
resigned/upgraded acceptance packets,
targeted sleepover programs for accepted
students, bus trip of accepted students
from NYC
16
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
Recruitment
Strategies
 Veterans Affairs – Establish first contact
with incoming Veterans.
 Academic Advisement - Provide
information on transfer policies and
individual articulations
 EOP - in conjunction with admissions
office will increase the recruitment and
admissions of the number of students
from Rochester, Buffalo & Syracuse
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
Retention of
Our Students
 Financial Aid – Increase the level of
service provided to Metro Center
students
 Student Retention – Support pre-semester
efforts to increase student/College “fit”
as well as overall success
 Develop means of identifying veterans
using data from their admissions
application
 Contact accepted veterans regarding VA
support services and procedures
 Provide full Degree Audits at time of
acceptance based on transcripts received
 Include information on Transfer Policies
in presentations and in mailings/emails,
transfer guide and other
publications/websites
 Develop relationships with high schools
in Buffalo, Rochester, Syracuse and EOC
in Buffalo, Rochester, Syracuse via visits
and other contacts including booths at
college fairs
 Provide completed list of
counselor/liaison list to area high schools
 Convene meetings to discuss options
with Metro Center and the services
currently provided
 Identify and invite other offices to offer
services at Metro Center
 Determine services & method of delivery
 Conduct events
 Overnight visitation program for students
still deciding on their college
 Summer Orientation
 Orientation segment of SOAR
 Summer Reading Program


X
X
X
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
X
 # of acceptance letters able to be sent out each
week vs the # that need to be delayed
 Track hits on web pages by semester
X
X
 Track participants, applicants and deposits from
these schools
 Cohort increase of 5%



X
Track number of identified veteran students
Survey as to support services offered
Survey participants
Feedback from Metro Center Staff
Feedback from offices




Number of participants /Yield of participants
Student and host surveys
Evaluation forms (student and parent)
Qualitative feedback at Freshman and Transfer
Councils
 Staff debriefing
17
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Co-Curricular Programming & Support Services (continued)
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
4. Enrichment
programs to:
iii. Promote
engagement
with the
institution
Community Building
and Collaboration
Diversity and
Inclusiveness

Athletics - Develop a comprehensive
marketing program that identifies
Golden Eagle athletics as a source of
positive entertainment and as a
community building activity for the
campus alumni and surrounding
community
 EMSA – Increase the number of staff
from underrepresented populations
 Work with student organizations and
departments to create buzz and
excitement around athletic events.
 Develop relationships with local and
corporate sponsors for promotional
activities
 Work with intercollegiate programs to
help teams self-promote their own
programs and create “campus-buzz”
 Work with local community groups,
service organizations and local schools to
increase awareness of Golden Eagle
athletics and The College at Brockport
 Expand the number of high school
rentals for sporting events performed in
Tuttle each year
 Use summer graduation student
internship program as a pipeline to
expand diversity of employment pools.
 Improve multi-cultural competency of
staff through Professional Development
team programs.
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE




X
X
Attendance
Sports sponsorships
Giving by alumni, families and staff/faculty
Collaborative programming efforts with
departments and student organizations
 Track applicant numbers collected by EEO/AA.
 Track retention of all current employees.
 Mentor recent graduates/junior staff from
underrepresented groups to assume senior
management positions
18
Division of Enrollment Management & Student Affairs - Learning Environment & Quality of Place
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
5. High Quality
Facilities that
our students live
and learn in
Technology/
Process
Improvement
 RL/LC - Integrate current technology
initiatives to support student success.
 C-Bord, Odyssey, Residence Hall
websites, Angel, Banner, Card Access
X
Recruitment
Strategies
 Athletics – Address facility
improvements to support recruitment
of academically prepared and talented
student athletes
X
Retention of
Students
 Recreational Services - Provide safe
facilities and equipment that support
and enhance programs and initiatives.
 Synthetic field turf in Eunice Kennedy
Shriver stadium
 SERC
 Tuttle Improvements
 Facilities/Maintenance Communication
 Preventive Maintenance
 Ensure both professional and student
employees are trained in emergency
policies and procedures.
 Life-cycle planning for maintenance and
equipment.
 Capital and project planning
 10 year financial plan
 DIFR Strategic Team
 Strong working relationships with
Facilities and Planning
 Conduct safety and security audits in each
residential quad every three years
 Identify an appropriate design architect.
 Establish a steering committee for the
development of plans.
 Research building projects at other
institutions of higher education.
 RL/LC - Create and execute a
comprehensive plan for maintenance
and capital improvements of the
residence halls to ensure safety and
livability.
Community Building
and Collaboration
 Campus Life – Work with Facilities and
Planning to administer the program
study for renovation of the Seymour
College Union.
ASSESSMENT PLAN/PROGRESS
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
 Student Satisfaction- focus groups, EBI, student
leader feedback
X
X
X
X
 Admissions yield rates, retention rates, grade point
averages, graduation rates and general academic
success of all student-athletes and studentmanagers.
 Certification of staff in CPR, First Aid &
equipment
 Number of maintenance problems
 Number of accidents and injuries
X
X




X
 SOS and EBI Satisfaction Data
 Level of student involvement and demonstration
of student support
Financial health
EBI and SOS Satisfaction Data
Facilities/Residential Life walk-thrus
Completion of projects
19
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Learning Environment & Quality of Place (continued)
5. High Quality
Facilities in
which our
students live
and learn in
Community Building
and Collaboration
 Recreational Services – Open the Special
Events Recreation Center
 Campus Life – The Union known for its
sustainable efforts
6. A Robust and
Transformation
al Environment
to Advance
Learning and
Student
Development
Technology/Process
Improvement
Recruitment Strategies
 Student Retention – provide smooth
transitions for students leaving and
reentering the College
 Academic Advisement - Cultivate
relationships with transfer feeder
institutions
 Establish an advisory board that provides
support for the development of policies
related to members and their privileges
 Develop preventative maintenance and
equipment replacement schedules
 Plan a grand opening
 Create a brand image for the campus
community
 Work collaboratively with BASC on
developing a marketing strategy for
outside agencies
 Develop a plan for sustainable efforts in
the Union
 Further develop relationships and
establish partnerships with key
constituents that can aid this effort
 Transition LOA process from academic
advisement to retention
 Leave of Absence (LOA) Procedures
 Continue/expand the Advisor in
Residence Program
 Continue to be active members in
NYSTAA and other Western NY transfer
articulation opportunities

X
X
X
ASSESSMENT PLAN/PROGRESS
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
 Reduced use of paper, electricity, water and other
resources
X
 Number of students on leave
 Retention metrics
 Faculty feedback
X
 Track # of campus visits and participants
 Evaluate the effectiveness of academic advisement
staff and services via surveys and evaluations
20
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Learning Environment & Quality of Place (continued)
6. A Robust and
Transformation
al Environment
to Advance
Learning and
Student
Development
Retention of
Students
 Academic Advisement - Provide the best
available advisement to all student
populations
 Community Development - Establish a
Student Organization Resource space
dedicated to provide resources for
student leaders and advisors.
Community Building
and Collaboration
 Student Retention – Maintain space that
aligns with and supports student needs
 Athletics - Improve the competitiveness
of our intercollegiate program
 Develop a comprehensive training
program for advisors including mandatory
advisor training on Angel or equivalent
 Advisement Coordinator Brown Bag
Lunch Series
 DARS 101 refresher presentations for all
students
 Develop DARS 101 YouTUBE or
podcasts
 Facilitate development of an advisory
board of students representing
organizations throughout campus
(Resident Councils, Athletics, Rec
Services, Fraternities and Sororities, BSG
committee reps, etc)
 Publish a listing of registered student
organizations
 Provide programs and services to
registered student organizations
 Transfer/Retention Center in Cooper
Hall
 Take full advantage of exceptional talent
program.
 Implement brand across all sports
 Complete renovation projects
 Monitor participation rates and evaluate their
effectiveness via evaluations and other feedback
X
X
X
ASSESSMENT PLAN/PROGRESS
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
X
X
X




EBI satisfaction surveys
Usage tracking
Report/recommendations of Advisory Board
Number of student organizations






Usage rates
Reports from planning committee
Win-loss records
Athlete retention and graduation rates
Top 50 rating in Director’s Cup by 2013
Top 20 rating in Director’s Cup by 2015
21
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Learning Environment & Quality of Place (continued)
 Implement a Union Advisory Board
 Enhance a solid student employee
training program in collaboration with
other departments on campus
 Develop budgetary cycle for meeting
room technological replacements
 Develop a cycle of preventative
maintenance for the Union
 Create an internal public space policy
 Develop a marketing campaign for
outside agencies
 Coordinate Gallery improvement and
redesign
 University Police - Receive Accreditation
Status from the NYS Division of
Criminal Justice Services (DCJS)
 Review/revise Departmental Mission
Statement as appropriate
 Draft goals/objectives for Departmental
operations
 Create Departmental Organizational
Chart
 Create written statement of duties and
responsibilities for each job classification
 Create staffing table, depicting authorized
strength and assigned personnel for each
organizational component
2015-16
 Campus Life - At The College at
Brockport, the Seymour College Union
will become recognized as the center of
campus life focusing on building
community and providing an
environment for active and engaged
learning for our students and larger
community.
2013-14
6. A Robust and Community Building
Transformation and Collaboration
al Environment
to Advance
Learning and
Student
Development
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
X
X
X
ASSESSMENT PLAN/PROGRESS
 Active participation in the Board
 Conduct pre/post training evaluations each
semester
 Create opportunities for self-reflection and
evaluation for student employees
 Use data to set priorities and initiatives
 Providing current technological needs in meeting
rooms and spaces in the Union
 Critical maintenance needs begin to decrease and
are better planned for
 Review/comparison of what other peer
institutions with similar policies practice
 Number of outside agencies utilizing space in the
Union
 Survey students
 Focus groups
 Align with plans for FaMP
 Adherence to standards
 Maintenance of records – arrests, services, etc.
 Cleary Act compliance
22
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Learning Environment & Quality of Place (continued)
6. A Robust and Community Building
Transformation and Collaboration
al Environment
to Advance
Learning and
Student
Development
Healthy Campus
2020
Leadership and Civic
Engagement
7. Engagement
of the Campus
in the
Community
Retention of
Students
 Develop mission and values related to
providing integrated health
 Create an advisory board of faculty, staff,
students and community members
 Re-organize physical space to support the
integrated health model
 EMSA Wide - Create a healthy campus
environment (smoke- free) for faculty,
staff and students to live, study and
work. (Best practice ACHA). Phase III
of Smoke-Free Campus Policy
 Publish new Smoke-free Campus policy
(Student Policy web page, HR, online
resources, etc.)
 Monitor Smoke-free Campus Web page
usage/comments
 Assess compliance with new policy
 Continue to educate campus on new
policy and reinforce compliance.
 Continue to offer smoking cessation
info./resources
 Begin planning for 100% Smoke-free
Campus project.
 Open the Institute for Engaged Learning
 Develop “library of materials” that can be
checked out by students in the program.
 Collaborate with Academic Affairs to
staff Institute
X
 Sponsor student councils for: freshman,
sophomore and transfer students, which
meet regularly throughout the academic
year
 Transfer Advisory Board
 Second Year Advisory Board
X
 Leadership – Through the establishment
of the Institute for Engaged Learning,
faculty, staff and students will utilize a
variety of resources to gain knowledge
of leadership concepts
 Student Retention – Provide authentic
leadership experiences and to meet
overall institutional enrollment and
revenue targets
 Student Retention – Provide opportunities
for faculty/staff input regarding
retention efforts




X
Compare our proposal with best practices.
Obtain outside professional review.
Qualitative feedback
Satisfaction measures of users
 Benchmark Smoke-free Campuses: approx.
o top one-third of NYS colleges and
o top 10% nationally for colleges in process of
smoke-free or have implemented smoke-free
policy.
 Student Conduct referrals
 Supervisor reports








X
X
X
ASSESSMENT PLAN/PROGRESS
2015-16
 Health & Counseling - Health Counseling
and HPPS will merge into the Hazen
Center for Integrated Health.
2011-12
STRATEGIES
Baseline
GOAL
2013-14
TIMELINE
X
X
Participation
Satisfaction survey
MSL Study
NSSE
SOS
Number of meetings
Participation numbers
Ideas proposed/adopted
 Number of meetings
 Participation
 Ideas proposed/adopted
23
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Learning Environment & Quality of Place (continued)
7. Engagement
of the Campus
in the
Community
Community Building
and Collaboration
Leadership and Civic
Engagement
 Leadership - Through collaboration with
the Office of Community
Development, students will engage in a
variety of service and volunteer
opportunities.
 Community service requirement and
offerings.
 Project requirements for certificate
programs
 Partners in promoting opportunities for
service (special events, comprehensive
website, etc.)
 University Police – Provide leadership for
Emergency Management for the
Brockport campus
 Conduct one table top exercises each
semester to keep members of the
Emergency Response Team well trained
and “ready.”
 Conduct annual drill with outside agencies
to improve relationships with these
agencies and continue to develop skill of
campus emergency management team
 Emergency management exercises
involving all of the College community
 Create a back-up Emergency Operations
Center (EOC) in Thompson Hall
 Design, obtain and install an
external/exterior warning system to
complement existing programs (NYALERT, EVNS, email blast, telephone)
 Work with training and development to
host workshops and attend departmental
meetings to show videos and discuss
responses.
 University Police – Cooperatively present
work place violence, safety and
emergency training videos to the college
community
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
ASSESSMENT PLAN/PROGRESS
 Satisfaction surveys – SOS, EBI, MSL, NSSE
 List of student organizations and leaders
 Number of students involved in programs
X
X
X
X
 Debrief all exercises, drills and actual emergencies
and use experiences to improve response times,
readiness and effectiveness
 Implement any “lessons learned” or safeguards
that result from debriefings to avoid or reduce the
risk of future emergencies
X
X
X
 How many people have viewed videos?
 When incidences occur, how were tech videos
used
 Debriefing of any emergency situation
 Reduction in instances of work place violence
24
Division of Enrollment Management & Student Affairs - Culture of Philanthropy and Alumni Connectedness
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
8. Graduates
remain engaged
in the life of the
campus
Technology/
Process
Improvement
 Student Affairs – Create database to
support tracking of program specific
alumni.
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
ASSESSMENT PLAN
X
 RL/LC – Improve systems to
reconnect with former RAs and
residents
 Collaborate with Alumni to program in
residence halls
 Develop a system to re-connect with
former resident assistants
Recruitment
Strategies
 Student Retention – encourage class
affinity by providing class-specific
opportunities
Community
Building and
Collaboration
 Leadership – Through the establishment
of an alumni network, provide
resources, mentors and connection
opportunities for students involved in
the Leadership Development Program,
as well as opportunity for giving











Summer orientation/SOAR
Summer Reading Program
End of Year Celebration
Sophomore Welcome Back
Transfer Luncheon
Manage a database to track students
involved in the program each year
Increase involvement by alumni as
mentors for Green and Gold workshops
and annual Leadership Conference
Recognition of successful alumni
including system for bestowing
Honorary Certificates/Membership
Opportunity for “externship”
experiences for students to connect with
alums
Annual newsletter to Alumni
Facilitate a giving opportunity related to
Marion Schrank Award to establish as an
endowment
 Alumni giving rates among residential students
and residence assistants
X
X
X
X
X
 Participation at events
 Qualitative feedback
X
X
X
 Alumni Involvement Rates
 Qualitative feedback from alumni involved in the
program
 Qualitative data from students connected to
alumni
 Number in Alumni network
 Giving rates
25
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Culture of Philanthropy and Alumni Connectedness (continued)
8. Graduates
remain engaged
in the life of the
campus
Community
Building and
Collaboration
 EOP - Increase the engagement of
EOP alumni in program activities,
financial support, and student support
by 5%
 Career Services - The Career Services
department will actively partner with
the College to further engage
alumni/donors
Leadership and
Civic Engagement
 Recreational Services - To create
Brockport Alumni reunion at selected
Conferences and events
 EOP Alumni data base will be reviewed
and upgraded with the assistance of the
Office of Alumni Relations
 EOP alumni web page will be reviewed
and upgraded.
 EOP alumni will be invited and
encouraged to attend and participate in
all EOP alumni events.
 EOP alumni will be contacted and
invited to become donors
 Continue to induct alumni into Chi
Alpha Epsilon
 Investigate proactive opportunities to
engage alumni/donors in support of the
student career services life cycle and
experiential learning opportunities for
our students.
X




X
NIRSA Conferences
Alumni weekend
Student Employee banquet
SERC grand opening
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
ASSESSMENT PLAN
X
X
 Track number of EOP alumni in attendance at
earmarked events.
 Total amount of contributions from EOP alumni
received each term.
 Track involvement on social network site and
website.
X
X
 Track number of alumni/donors and experiential
learning opportunities in the support of the
student career services life cycle.
 Track contribution rates
X
 Assessment will be made based on number of
alumni in attendance at earmarked events.
26
COLLEGE
PRIORITY
DIVISIONAL
PRIORITY
Culture of Philanthropy and Alumni Connectedness (continued)
Diversity and
Inclusiveness
 Community Development - Explore
opportunities for further engagement
of under-represented alumni
 Facilitate discussion and planning for
biennial reunion of alumni of color
 Establish mentoring program between
alumni of color and current students.
 Establish an externship program for
under-represented students
ASSESSMENT PLAN
2015-16
2013-14
STRATEGIES
2011-12
GOAL
Baseline
TIMELINE
X
X
X
 Increased support and collaboration with campus
departments.
 Increased participation from underrepresented
alumni
 Increased communication with alumni of color
 # of current students matched with alumni of
color
 Satisfaction with support from college
 Recruitment of a representative group of alumni
 Campaign goals and implementation strategy
 Qualitative data of alumni connections to current
students
 Development of strategic plan
X
X
X








 Collaborate w/OSAD for an “80s reunion”
 Coordinate alumni of color campaign to
fund scholarships and/or special
programs (externships, study abroad, etc)
 Explore opportunities for alumni of
color presence at regional and/or special
interest recruitment opportunities
 Coordinate regional alumni of color
events
 Explore opportunities to increase
participation of under-represented students
in affiliation with alumni activities
9. Investment by
stakeholders in
the College as a
quality place
Recruitment
Strategies
 Student Retention – Encourage
parent/family engagement in students’
experiences
Community
Building and
Collaboration
 Athletics – Promote the Golden Eagle
Society as the centerpiece of creating a
culture of giving within the athletic
department




Family Banner adopted
Parent newsletter
Parent Council
Parent/family components in summer
orientation and SOAR
 Increase involvement by coaches
 Have all juniors and seniors in the
program contribute $10 and join the
Society at a drastically reduced rate
 Expand reach of society to local
Brockport and Rochester area through
gifting programs targeted at
corporations and small business
X
Number of log ons
Feedback from Parent Council
Number of meetings
Number of participants
Evaluations
Giving rates by team
Giving rates by sport
Giving rates by faculty/staff
X
27