Sponsors for Educational Opportunity
Investment Banking Overview
SEO-U Webinar
Patrice Mitchell & Andrea M. O’Neal
Co-Managers, Investment Banking Program
The big idea
 After you see this webinar you should know exactly what
investment banking is
 You should know why you want to do investment banking
 You should know why you are a good fit for investment
banking
 You should know what you want to do as a SEO intern in
investment banking
 You should know what resources you have to build
industry knowledge and exposure
 You should feel confidant going to an interview
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What is Investment Banking /
Corporate Finance?
 Business of offering strategic and financial
advisory services to corporate clients
 Underwriting - Raising capital for corporate clients
 M&A - Assist in negotiating and structuring a merger
or acquisition
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Three areas of Corporate Finance
Investment Banking Coverage
Capital Markets
Mergers & Acquisitions
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Investment Banking Coverage
 The coverage groups manage the relationship between the
firm and its corporate clients
 Continually generating new ideas presented in the form
of pitchbooks
 Industry Groups include:
 Technology, Media & Telecom (TMT)
 Consumer/Healthcare
 Diversified Industrials/Transportation
 Natural Resources
 Financial Institutions (FIG)
 Real Estate, Lodging & Gaming
 Financial Sponsors
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Capital Markets
 Equity Capital Markets
Public & Private
Company
Shares / Bonds
 Initial Public Offering (IPO): the initial sale of stock by
a private company to public investors
 Secondary Offering: the sale of additional stock by a
public company to the public
Capital Markets
Cash
Institutional &
Retail Investors
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 Raises capital for companies by marketing and selling
equity to retail and institutional investors
 Debt Capital Markets
 Addresses the capital needs of companies by tapping
into the debt markets
 Assesses clients’ assets and cash flows to structure
liabilities to match (fixed vs. floating)
Capital Markets (cont.)


Corporate
Finance
Sales &
Research Trading
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Provides a very holistic and complete view of investment banking
 Opportunity to see process from origination to execution and the
end (aftermarket trading)
Interact with every investment banking group
 Work with Corporate Finance to secure the mandate
 Speak with Research to understand the fundamentals of the
company and offering
 Work with Sales to set up meeting between company
management and investors
 Drive sales force to convert interest into actual demand /
orders
 After pricing, work with Traders to monitor trading
Mergers & Acquisitions
 Why do companies acquire and merge with other companies?
 Source of growth
 Size, scale, products
 Revenue synergies
 Cost synergies
 Types of M&A transactions
 Strategic acquisitions
 Mergers
 Leveraged buyouts
 Hostile takeovers
 Takeover defense
 Joint ventures
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Questions?
Patrice Mitchell
pmitchell@seo-usa.org
Andrea O’Neal
aoneal@seo-usa.org
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