Beginning Activities
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Title today’s lesson: The Second Industrial Revolution/New Urban Culture
Discussion Activity: What do you think of when you think of the 1920s?
Mission Statement: To prepare you for a life of responsible citizenship
Daily Expectations:
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Use bathroom before class
Come in quietly and get to work immediately
Pay attention and be respectful
No phones
No food or drinks other than water
Do your work
Give AP quality effort
• 5 bonus points for supplies
Extra Credit
• 5 points each 6 weeks for bringing supplies:
– Paper clips
– Pens
– Paper
– Staples
– Tape
The Second Industrial
Revolution/New Urban Culture
Chapter 25
Transition to Modern America
1920-1928
Discussion Activity
What do you think of when you think about the
1920s?
Economic Growth
• The American economy boomed thanks to technology
powered by electricity to produce consumer goods more
efficiently.
– Ex. Frederick Winslow Taylor’s Taylor System
– Ex. Henry Ford and the assembly line
– Led to standardization across the country
• Biggest consumer good were cars, which gave people more
mobility and created lots of jobs.
• Car production spurred growth in other industries like steel
and rubber production that boosted the economy.
• Marketing became a major industry in order to convince
people to buy new goods, even when they already had
things that worked.
Economic Weakness
• New businesses prospered, but old ones
declined.
– Railroads were mismanaged.
– Farmers lost markets in Europe after WWI.
– Unions suffered a decline in membership and
leadership.
– Minorities made no gains socially or economically.
• The white middle and upper class saw all the
prosperity.
Urban Culture
• People moved to the city looking for
opportunity.
• The office building became the symbol of
America.
• Cities had less of a sense of community.
Women and the Family
• Gaining the right to vote did little to help women.
• Feminists still worked to improve the lives of
women.
• Flappers rebelled against social restraints by
cutting their hair, wearing short skirts, and
smoking in public.
• Smaller families with higher education levels
became common.
• Young people rebelled against authority.
The Roaring Twenties
• Bootleggers provided alcohol during prohibition.
• Professional sports became big business and created
celebrity status for athletes.
– Ex. Charles Lindbergh flew across the Atlantic.
– Ex. Babe Ruth hit 60 home runs.
• Many writers expressed disillusionment with American
society’s consumerism.
– Ex. Eliot, Pound, Hemingway, Fitzgerald, and other expatriates
– Most went to Paris to find inspiration among European artists.
• Harlem Renaissance
– W.E.B. Du Bois edited The Crisis for the NAACP.
– Zora Neale Hurston and Langston Hughes expressed the views
of African Americans through literature.
Ending Activity
• Writing Activity: Compare and contrast
American society in the 1920s to today.
Provide at least three examples and must be
at least ½ page.
• Make sure the floor is clean
• Connect to our objectives: How does this
prepare you for life and the future?