Welcome
Course name
Faculty name
YOUR COURSE MATERIALS
N. Gregory Mankiw’s
Principles of Economics, 4e
You will…
— be tested
— receive homework
assignments
— have reading assignments
…from these materials
WHAT’S SO DIFFERENT ABOUT THE NEW EDITION?
–
–
–
–
Extensive Current Events
Updates: 40 new items have
been added to the popular text
features.
New International Content and
Examples.
Revised Content on Aggregate
Demand and Aggregate Supply
The AD/AS content has been
revised to streamline the
instructor's experience teaching
the material in the classroom and
to clarify student thinking on an
economy's transition from the
short run to the long run.
GET THE GRADE RESOURCES!
—
—
—
—
Aplia
ThomsonNOW
Study Guide
Learning Path Videos
FOUR TOOLS TO HELP YOU SUCCEED!
– Tutorials
Interactive tutorials if you need additional
help with math, graphs, and statistics.
– Problem Sets
Automatically graded homework problems
with interactive graphing tools and built in
feedback that correspond to your
textbook.
– Online Experiments
Real time, online market interactions that
help you actively learn key economic
concepts (and are also a lot of fun).
– News Analyses
Regularly updated articles focused on core
economics concepts with auto-graded
problems, an article summary, and
discussion questions
SELF-PACED TUTORIALS THAT YOU CAN DO ON
YOUR OWN HELP YOU GET UP TO SPEED.
BOTH PRACTICE AND GRADED ASSIGNMENTS
HELP YOU GRASP THE CONCEPTS
Online experiments allow you to experience how
real economic markets work. And are a lot of fun!
NEWS ANALYSIS INTRODUCES YOU TO INTERESTING
ARTICLES ABOUT EVERY-DAY ECONOMICS
APLIA…YOU HAVE CHOICES ON WHAT AND
WHERE TO BUY
— The Aplia program is a Required component of your course. Embedded
within every Aplia program is a digital edition of your South-Western
Textbook. We call this Program + Digital text the Integrated Textbook
Solution (ITS).
— If you choose to save money by only buying the ITS, you will have
everything you need for the course, Aplia plus electronic access to your
textbook material.
— If you decide that you want to have the physical textbook as well, you
can buy a bundle which includes your physical textbook + ITS.
— Note: If you buy only the ITS and later decide that you also want a copy
of the physical textbook, you can buy a physical textbook directly from
Aplia at a discounted price.
WHAT IS THOMSONNOW?
ThomsonNOW is an easy-to-use
online resource that helps you study
in less time to get the grade you
want-NOW!
– Personalized Study Plan
– Videos
– Online homework
– Interactive Tutorials
– Integrated ebook
WHAT IS THOMSONNOW?
WILL THOMSONNOW HELP ME GET A BETTER
GRADE?
87.3% of students agree using
ThomsonNOW regularly helped
them perform better on exams.
83.9% of students agree that
Personalized Study was a valuable
study tool.
95% of students responded that
using ThomsonNOW on a regular
basis helped them get a better
grade
82.7% of students are likely to tell a
friend about ThomsonNOW
FREE COMPANION WEBSITE!
LEARNING PATH VIDEO for Mankiw- Featuring
Steven Tomlinson ACCESS
Mankiw 4/e
—
When there is a concept that you
“just don’t get”
—
When you would like to see a topic
explained “just once more” before
an exam or quiz.
—
Learning Path video access featuring
Steven Tomlinson is available for this
text.
ISBN for Video Access:
0324647964
ANYTHING TO HELP STUDENTS WITHOUT
COMPUTERS?
— Study Guide
Includes learning objectives, a
description of the chapter's
context and purpose, a
chapter review, key terms and
definitions, advanced critical
thinking questions, practice
tests, and helpful hints for
understanding difficult
concepts.
ISBN for Study Guide
0324319029
YOU HAVE CHOICES OF HOW TO BUY THE BOOK!
Purchase textbooks in the format and at
the price that is right for you.
Print Options
NEW print textbooks at up to 25% off,
shipped free!
Digital Options
Electronic texts up to 50% off
Individual chapters for as little as $1.99
Study Tools
Study Guides, Online Homework
Assistance, Audio Content, and more!
STUDENTS…PLEASE READ
If your textbook doesn’t already
come with the helpful study
aids we’ve discussed, go to
your local college bookstore or
go on-line to iChapters.com.