Targeted Industries Study Presentation

advertisement
New Broward County
Targeted Industries Study
DCG Corplan
Appomattox Basin Industrial Development Corporation (VA)
Ashland Alliance Corporation (KY)
Baldwin County Economic Development Alliance (AL)
Barbados Investment and Development Corporation
Bennington County Industrial Corporation (VT)
Bus. & Industrial Development Corporation of Charleston (WV)
Carolinas Gateway Partnership (NC)
Centralia Economic Development (IL)
Charleston Regional Development Alliance (SC)
City of Albuquerque Dept. of Economic Development (NM)
City of Kingston Dept. of Economic Development (NY)
City of Millville Economic Development Office (NJ)
City of Palmdale Dept. of Economic Development (CA)
City of Rahway Dept. of Economic Development (NJ)
City of Trenton Dept. of Economic Development (NJ)
Continental Cooperative Services (IL)
Corpus Christi Regional Economic Development Corp. (TX)
East Texas Council of Governments (TX)
Economic Development Board for Tacoma-Pierce County (WA)
Empire State Development Corporation (NY)
England Airpark (LA)
Governor’s Office of Trade, Tourism & Economic Development (FL)
Greater Baltimore Committee (MD)
Development Federation (IA)
Greater Scranton Chamber of Commerce (PA)
Ind. Dev. Auth. Of f Front Royal and Cty of Warren (VA)
Market Lubbock, Inc.(TX)
MEAG Power Economic Development (GA)
Meigs County Economic Development Office (OH)
Memphis Area Chamber of Commerce (TN)
Morgan County Commission (WV)
Peninsula Alliance for Economic Development (VA)
Piedmont Triad Partnership (NC)
Pittsburgh Regional Alliance (PA)
Port Authority of New York & New Jersey
Port of South Louisiana (LA)
Prince William County Office of Economic Development (VA)
Pueblo Economic Development Corp. (CO)
Staunton Office of Economic Development (VA)
Tri-County Council for Western Maryland (MD)
Tulsa Port of Cattoosa (OK)
Union County Dept. of Economic Development (NJ)
University Heights Science Park (NJ)
Washington-Baltimore Regional Association (MD)
West Kentucky Corporation (KY)
West Virginia Development Office (WV)
DCG Corplan Consulting LLC
Location and Development Advisory Services
NJ Headquarters Office
West Orange, NJ
Western Regional Office
Pleasanton, CA
Economic Development
 Assignments in 18 US states
 Over 400 public-sector
assignments
 More than 150 target
industry studies
Current form: 1997 merger
Outgrowth from original
Fantus Company: 1955
DCG Corplan
Project Objectives
This study is intended to assess the
opportunities for recruiting desired new
industries to Broward County that will
create high skilled / high wage jobs
consistent with the area’s overall
economic development strategy.
DCG Corplan
Project Constraints
1. Destabilizing of economic conditions
over the duration of the project period.
2. Requirement to be sensitive to the needs of
structural drivers such as the Marine
industry, traditionally not a high skill/high
wage candidate.
DCG Corplan
Sources of data
 US Census Bureau (County Business Patterns 2006,
American Community Survey 2007), North American
Industrial Classification System (NAICS)
 US Dept. of Labor (Bureau of Labor Statistics,
Occupational Employment Statistics 2007)
 Florida Agency for Workforce Innovation (Labor Market
Statistics, Quarterly Census of Employment 2006-7)
 Enterprise Florida Inc., Florida Research and Economic
Database (FRED), and the Employ Florida Marketplace
2007 datasets establish the pre-recessionary employment pattern
and the possibility of return to full employment.
DCG Corplan
Project Organization
DCG Corplan
Project Components
Task One – Industry and Workforce
Analysis
 Existing industry review – labor, growth rankings
 Current target industry performance
 Emerging industries – scale, growth potential
 Interviews with Broward County employers (517)
 Workforce Addendum – skills, demographics,
education, migration patterns, languages,
diversity, non-citizens
DCG Corplan
Project Components
Task Two – Comparative Analysis of
Competing areas (12 MSA’s)
 Econographics – 153 locational factors
 Business Climate Index
 Location Quotient (LQ) charts
-- Industries make the regional economy unique
-- “Export orientation” of an industry
-- Emerging export industries beginning to bring
money into the region
-- Endangered industries that could erode the region’s
economic base
DCG Corplan
Project Components
Task Two – Comparative Analysis of
Competing areas (12 MSA’s)











Cincinnati-Middletown, OH-KY-IN MSA
San Diego-Carlsbad-San Marcos, CA MSA
Houston-Baytown-Sugar Land, TX MSA
Raleigh-Cary, NC MSA and Durham, NC MSA
Atlanta-Sandy Springs-Marietta, GA MSA
Los Angeles-Long Beach-Santa Ana, CA MSA
San Jose-Sunnyvale-Santa Clara, CA MSA
Austin-Round Rock, TX MSA
Boston-Cambridge-Quincy, MA-NH MSA
Seattle-Tacoma-Bellevue, WA MSA
Washington-Arlington-Alexandria, DC-MD-VA-WV MSA
DCG Corplan
Project Components
Task Three – Recommendation of Ten
Target Industries
 Systematic screening of 295 industry sectors
 Location Quotient analysis
 Cluster theory – 27 groups of inter-related industries
 Preliminary identification of 12 potential clusters
 Modeling of operational scale & profitability
 Ranking and final screening for 10 recommended
target clusters
 Impact on Workforce (wages, income standards)
DCG Corplan
Project Components
Task Four – Strategic Business
Development
 Promotional plan to market the new target
industries
 Media promotion (print, Internet, TV)
 Political support and incentive development
 Budgets and timeline
DCG Corplan
Critical Findings
DCG Corplan
Market Description
Broward County: 32% of the 5.4 million person
Miami-Fort Lauderdale-Pompano Beach
Metropolitan Statistical Area (MSA)
Broward County Population Change
2000-2007
Growth leveled
off in 2006 for
all 3 counties
1,800,000
1,750,000
1,700,000
1,650,000
1,600,000
1,550,000
Yr.
2000
Yr.
2001
Yr.
2002
Yr.
2003
Yr.
2004
Yr.
2005
Yr.
2006
Yr.
2007
2007 population: 1,759,591
2030 population: 2,439,260
DCG Corplan
Economic Distribution
Utilities
Broward County’s
Other Services
Balanced
Accomm. &
Economy
Food Srvcs.
Broward County Distribution of Industry
Establishment Size
1-4
66.0%
5-9
14.6%
10-19
9.1%
1,000+
0.04%
500-999
0.1%
100-249
250-499 1.4%
0.3%
50-99
2.4%
20-49
6.0%
Arts, Entert. &
Rec.
Agri.
Support
Mining
Unclassified
Constr.
Manf'g.
Wholesale
Trade
Healthcare
Retail Trade
Educational
Transp. &
Wrhsng.
Admin. Support
& Waste Mgnt
Mgmnt. of Cos.
Prof. Sci, and
Tech.l Srvcs.
Finance &
Real Estate & Insurance
Leasing
Information
DCG Corplan
Current Target Industries












Potential for HS/HW Jobs
Warehouse and Distribution
Alternative Energy
Motion picture production
Materials Science
Administrative/Operations Offices Nanotechnology
Marine Science
Information Technology
Photovoltaics
Biomedical R & D
Life Sciences
Pharmaceuticals
Information Technology
Surgical and Medical Instruments
Computing Equipment
Electronics
Book and periodical Publishing
Corporate or Regional Headquarters
Other Non-retail Operations, or target industries identified
under Qualified Target Industry Tax Refund Program
DCG Corplan
Current Target Industries











Warehouse and Distribution – RETAIN
Motion picture production – MODIFY
Administrative/Operations Offices – RETAIN
Information Technology – MODIFY
Biomedical R & D – RETAIN
Pharmaceuticals – RETAIN
Surgical and Medical Instruments – REPLACE
Computing Equipment – REPLACE
Electronics – MODIFY
Book and periodical Publishing – RETAIN
Corporate or Regional Headquarters – MODIFY
Current target industries performance – mixed, at best,
but not needing wholesale replacement
DCG Corplan
Broward County Employers Interviews
 Objective: interview 500 companies
 Obtain insight form “C”-level executives
 Build a database of companies large
enough to ensure response rate
 Use web resources to gather and process
responses
DCG Corplan
Broward County Employers Interviews
SharePoint
Broward
County
employer
questionnaire
In-person,
telephone,
mail, and online interview
results
recorded and
statistically
evaluated
 517 completed
interviews
DCG Corplan
Broward County Employers Interviews
Key Survey results












Average age of
company: 17 yrs
New companies since
2000: 36.5%
Labor union: 8.1%
Air express cargo use: 9.7%
Ocean container use: 6.4%
High school or GED: 44.7%
Associate or higher: 38.5%
Avg. size: 134
English only required: 65.2%
Avg. annual
English & Spanish required: 24.5%
wage: $28.01
Recruit from Broward County: 25.3%
Recruit from Tri-Counties: 36.9%
Local vendor preference: 67.5%
Revenues from Broward County: 41.2%
Expected business contraction: 9.1%
DCG Corplan
Broward County Employers Interviews
Supply chain “wish list” – parts & products














Aircraft parts
Assembly hardware
Computer electronic parts
Electrical wire
Elevators and escalators
Engines & other OEM parts
Extruded aluminum castings
Fuel tanks
Galvanized piping
Generator enclosures
Glazing materials
Joist and deck
Latex
Lightning Protection
 Paints













Plastic resin
Pressure sensitive materials
Pumps & pressure vessels
Reinforced fiberglass enclosures
Screen print vinyl
Solar Panels
Solvents
Steel fans & silencers
Steel sheet & pole
Structural Sealant
Surgical instrumentation products
Switch gear, light fixtures
Windows & door frames
DCG Corplan
Broward County Employers Interviews
Supply chain “wish list” – services
 Construction testing services -








advanced
Construction, metals, custom
fabrication
Copywriting
Core banking processing
Custom foil circuitry & design
services
Efficiency and effectiveness
consulting, coaching
Electronic component repair
Industry software
Industry specific data
processing services
 Machine shop, welding services
 Meat equipment maintenance &
repairs
 Mega yacht repair facilities
 Modular building manufacturing
 Product fabrication
 Qualified translators
 Specialty international law services
 Stock photography
 Testing equipment, equipment
calibration
 Website design/programming
DCG Corplan
Broward County Employers Interviews
Most needed improvements
 East/West transportation & mass systems
 TL & LTL trucking carrier services & choices
 Technical skills, sales & management skills
 Permitting and approvals expediting
 Reducing operating costs
 Business incentives & tax credits
 Larger employer base & international investment
 Reduction of property taxes on mfg. companies
 Apprenticeship programs for the Marine Industry
DCG Corplan
Workforce Assessment – Leading Industries
and Occupations
Industry
% of Total
Occupation
% of Total
Retail trade
Health care and social assistance
Accommodation and food services
Administrative support and waste management
Construction
Subtotal industries employment
Office and administrative support
Sales and related
Food preparation and serving related
Transportation and material moving
Construction and extraction
Subtotal occupations employment
16.3%
11.1
10.0
9.3
8.2
54.9%
20.6%
14.0
8.6
6.0
5.9
55.1%
DCG Corplan
Workforce Assessment – Labor Force
Benchmark (2007)
Population 16 years and over
In labor force
Civilian labor force
Employed
Unemployed
Armed forces
Not in labor force
Unemployment rate
Between 2000 and 2006, total private
non-farm employment in the County
increased by 46,169 net gain of 7.5%
1,394,454
923,129
921,734
864,561
57,173
1,394
471,325
6.2%
Average Broward
County wage 2007
= $18.75/hr.
October 2009 Unemployment rate = 9.7%
DCG Corplan
Workforce Assessment – Skills
Skills Offered – 8,047 resumes review










Transportation and material moving (500+)
Sales and related (499)
Office and administrative support (498)
Food preparation and serving related (495)
Installation, maintenance & repair (495)
Business and financial operations (494)
Construction and extraction (494)
Management (486)
Production (486)
Healthcare support (470)
DCG Corplan
Workforce Assessment – Skills
Skills Offered – 8,047 resumes review










Cashiers ($9.50)
Accountants and Auditors ($16.75)
Customer Service Representatives ($12.00)
Security Guards ($9.50)
Truck Drivers – Heavy and Tractor Trailer ($14.50)
Healthcare Support Workers, All Other ($12.00)
Computer Support Specialists ($14.50)
Medical Assistants ($12.00)
Managers, All Other ($19.25)
Nursing Aides, Orderlies, and Attendants ($9.50)
DCG Corplan
Workforce Assessment – Skills
Skills Offered – Missing Fields












Animal Scientists
Anthropologists and Archeologists
Astronomers
AudioVisual Collections Specialists
Biochemists and Biophysicists
Camera and Photographic Equipment
Repairers
Epidemiologists
Forest Fire Inspectors and Prevention
Specialists
Forestry and Conservation Science
Teachers, Post Secondary
Gas Compressor/Pumping Station
Operators
Gas Plant Operators
Geological and Petroleum Technicians
 Historians
 Industrial Organizational
Psychologists
 Makeup Artists, Theatrical and
Performance
 Materials Scientists
 Model Makers, Wood
 Models
 Oral and Maxillofacial Surgeons
 Patternmakers, Metal and Plastic
 Patternmakers, Wood
 Prosthodontists
 Semiconductor Processors
 Timing Device Assemblers,
Adjusters, and Calibrators
 Traffic Technicians
DCG Corplan
Workforce Assessment – Skills
Skills Wanted – Noted Shortfalls
Group
Jobs $18.75
and over
Jobs
at any salary
Management
258
500+
Computer and Mathematical
136
500+
Business and Financial
Operations
126
500+
Architecture and Engineering
85
500+
Sales and Related
76
500+
Total
927
7,349+
DCG Corplan
Workforce Assessment – Skills
Skills Wanted – Noted Shortfalls








Alternative energy
Advanced materials
Advanced surgical/prosthestic devices
Research & development/pilot manufacturing
Business and financial operations
Computer and mathematical
Management
Performing arts/theatrical arts
23,000 job seekers looking for 7,000 positions
= 3:1 selectivity ratio adequate applicant flow
DCG Corplan
Workforce Assessment – Education
Educational achievement
Broward
Co.
FL
US
Less than High School
14.3%
15.6%
15.7%
High school diploma or GED
30.1%
31.8%
30.6%
Some college, no degree
19.8%
20.5%
21.6%
Associate's degree
8.3%
8.3%
7.1%
Bachelor's degree
18.2%
15.7%
16.2%
9.3%
7.9%
8.8%
Graduate or professional degree
Totals
Associate, Bachelors or Higher degrees
100.0%
100.0% 100.0%
35.8%
32.0%
32.1%
The Broward County workforce is generally welleducated but is perhaps polarized at the high
school attainment benchmark.
DCG Corplan
Workforce Assessment – Income Standards
Broward County Monthly Owners
Housing Costs (Mortgage) as a
Percent of Income (2007)
100,000
90,000
80,000
70,000
60,000
Le
ss
th a
n1
0.0
%
10
.0%
-1
4.9
%
15
.0%
-1
9.9
%
20
.0%
-2
4.9
%
25
.0%
-2
9.9
%
30
.0%
-3
4.9
%
35
.0%
-3
9.9
%
40
.0%
-4
9.9
%
50
.0%
or
mo
re
50,000
40,000
30,000
20,000
10,000
0
Owner’s Housing
costs
Housing as
Percent of
Income
Required Estimated
Household
Earnings
$18,000
29.6%
$60,811
$23,988
29.6%
$81,041
$20,944 (avg.)
29.6%
$70,926 (avg.)
$77,950/yr income
= $23,000/yr
housing costs
DCG Corplan
Workforce Assessment – Cultural Diversity
Key metrics
 4th among a list of 26
counties in the 1 million to
2 million range.
Broward County Labor Force Age Distribution
2000
65 years and
over
4%
20 to 34 years
31%
45 to 64 years
32%
 8th in age diversity
 4th in nativity diversity
 11th in race diversity

6th
35 to 44 years
29%
Broward County Labor Force Distribution
2015 proj.
65 years and
over
4%
in language diversity
 1st in Overall cultural
diversity Southern tier of
US states
16 to 19 years
4%
16 to 19 years
4%
20 to 34 years
24%
45 to 64 years
44%
35 to 44 years
24%
DCG Corplan
Competitive Assessment
DCG Corplan
Business Climate Index
BCI for Broward County
against US (100) =133
 Broward County
Strengths:
population growth,
ethnicity diversity,
educational
attainment, labor
availability, business
patterns, retail sales
per capita, mean
hourly wages,
commercial rents
DCG Corplan
Business Climate Index
BCI for Broward County
against US (100) =133
 Broward County
Weaknesses:
# of younger
working age persons
(18-44), # knowledge
workers, market
access, 2nd car
purchases, housing
costs, cost of living,
consumer
expenditures,
construction costs,
electric costs
DCG Corplan
Business Climate Index
MSA Competitive
rankings
 9th overall rank
 6th in population
growth
vs.
Broward
County
Vs.
United
States
Los Angeles
161
214
1
Houston
155
206
2
Atlanta
145
193
3
Austin
135
180
4
Raleigh-Durham
133
177
5
117
157
6
MSA
 4th in commercial rents Cincinnati
BCI
Rank
 1st in labor market
Seattle
108
144
7
 2nd in retail
sales/capita
Washington DC
104
138
8
Broward County
100
133
9
San Jose
95
126
10
San Diego
93
124
11
Boston
86
114
12
 2nd in income distrib.
 1st in mean hrly.
wages
DCG Corplan
Business Climate Index
Broward County’s
Competitive summary
Advantages over:
Silicon Valley, San
Diego, Boston
 Moderate ethnic diversity
 A high degree of well trained
working–age persons
 Strong retail sales performance
 Modest median income levels
 Attractive wage levels
 Affordable commercial rents and
construction costs
DCG Corplan
10 New Target
Industries (clusters)
DCG Corplan
Miami-Fort Lauderdale-Pompano Beach
MSA
 2,031,977
11%
employed workers
(2006)
177,851
establishments
24%
Broward County:
32.8% labor
33.0% estbl.
 MSA: 290 of 295
national industries
8%
DCG Corplan
Cluster Theory – 27 channels for 295
Industries














Aviation/Aerospace (4)
Agriculture (9)
Automotive (5)
Business Services (9)
Chemicals (8)
Computers & electronic equip.(6)
Construction srvcs. & matr'ls. (20)
Consumer Products (16)
Consumer Services (11)
Education (7)
Energy & Utilities (7)
Environmental Services (3)
Financial Services (12)
Food & beverages (11)













Health Care (17)
HQ & Management Operations (3)
Industrial mfg. (34)
Information & Media (8)
Leisure & Tourism (16)
Life Sciences (4)
Metals & Mining (11)
Not-for-Profits (5)
Real Estate (3)
Retail (29)
Telecom srvcs. & equip. (11)
Transportation - Land & Sea (25)
Unclassified (1)
DCG Corplan
Expanding High Skill/High Wage
Industries
Miami-Fort Lauderdale-Pompano Beach MSA Industry Clusters
Location Quotients (LQ) 2006-2016
Projected
growth
Legacy Industries
Premium Industries
1.60
1.40
Retail
1.20
2016 MSA LQ
 Location
Quotients –
local industry
concentration
versus US
over time
Cons.
Srvcs.
Aviation /
Aerospace
Leisure &
Tour.
Bus.
Srvcs.
-1.80
-1.30
-0.80
Transp.
Telecom
Environ.
Srvcs.
Constr.
1.00
-0.30
Cons.
Fin.
Prdcts.
Srvcs.
Education
Infor. &
Media
Premium
Industries
Unclassified
0.20
HQ & 0.70
1.20
Not -for- Mgmnt.
Energy
Profits Health
& Util.
Life
0.80
Sciences
0.60
Agriculture
Indsutry
concentration
Real
Estate
Care
Food &
Bvg.
Comp. &
Electr.
Industrial
mfg.
1.70
2.20
3.20
Increased
market
share/time
3.70
4.20
Chemicals
Automotive
0.40
Metals & Mining
Passive industries
2.70
Emerging Industries
0.20
MSA 2006-2016 LQ Annual % Change
DCG Corplan
Expanding High Skill/High Wage
Exhibit 3.a.1(26) - Transportation - Land & Sea Cluster
Industries
MSA Wage & Productivity Analysis
High Skill/
High Wage
definition
 Exceeds mean
Broward
County wage
of $18.75/hr.
High Skill /
High Wage
Industries
26.00
2006 FL Hrly $
Higher skill /
higher wage
4831
Wages
Above
$18.75
 Increased
productivity
(resulting from
skill growth)
Less skill
/
30.00
higher wage
22.00
4879
4885
4841
-1.0
18.00 0.0
1.0
4889
4882
2.0
4832
3.0
4921
4931 4.0
5.0
3366
4842
4883
4851
14.00
4884
4871
4872
4859
4852
4855
4853
10.00
Less skills /
lower wage
6.00
MSA cluster
total
Productivity
growth
4922
4854
Higher skill /
lower wage
2006-2016 Productivity Annual % Change
DCG Corplan
Cluster Analysis – Methodology
Aviation/Aerospace Cluster – key factors
 US cluster growth is expected to be 4.91% over 2006.
 25,837 workers in the MSA, will reach 33% above US avg.

 Maintenance and support services are a high priority due to
Broward County’s strength in this area is impressive.
 Broward County represents 26.3% of the MSA cluster total.
 Cluster has $3.89 per hour overall wage differential in favor
of FL operation.
 FL Aerospace Products & Parts Mfg. at a $7.12/hr wage
advantage over US.
DCG Corplan
Cluster Analysis – Methodology
2006
Broward
County
Industry
share %
2016
Broward
County
Direct
Econ.
Impact $
mill.
Aviation/Aerospace Cluster
20162006 Est.
US Job
Chnge
20162006 Est.
MSA Job
Chnge
2006
Broward
County
Industry
empl
Aerospace Product & Parts Mfg.
13,697
228
791
24.3
4.1
11,149
-296
3,636
44.2
-4.5
2,241
-77
408
19.1
-0.7
23,529
1,369
1,686
15.0
13.5
1,224
6,521
26.3
12.4
20162006 MSA 2016 MSA
Exp.
LQ >1.0
MSA High
wage /
high skill
FL - US $
wage
Diff.
X
X
X
X
X
X
Scheduled Air Transportation
Nonscheduled Air Transportation
Support Activities for Air Transport
Aviation/Aerospace Cluster Summary
20162006 US
Exp.
Aerospace Product & Parts Mfg.
X
Scheduled Air Transportation
X
Nonscheduled Air Transportation
X
Support Activities for Air Transport
X
X
X
X
X
X
DCG Corplan
Cluster Analysis – Methodology
Economic development effort levels (LQ 1.5)
No action:
Employment is already generating an LQ
of 1.5 or higher
Achievable: Fewer than 150 jobs necessary to achieve
1.5 LQ
Moderate:
Between 150 and 500 jobs necessary to
achieve 1.5 LQ
Significant:
Between 500 and 1,000 jobs necessary to
achieve 1.5 LQ
Major:
1,000 or more jobs necessary to achieve
1.5 LQ
DCG Corplan
Cluster Analysis – Methodology
NAICS 3364
subdivision
336411 - Aircraft
Mfg.
336412 - Aircraft
Engine and Engine
Parts Mfg.
336413 - Other
Aircraft Parts and
Auxiliary
Equipment Mfg.
488111 - Air Traffic
Control
488119 - Other
Airport Operations
488190 - Other
Support Activities for
Air Transportation
Broward
County
2006 LQ
0.06
0.87
0.75
0.95
2.28
1.61
Broward
County
2006
Employ.
Broward County
2006 1.5 LQ
Empl. Target
Critical
assessment
Cluster
Assignment
1,361
Major
promotion
effort req’d.
AVIATION /
AEROSPACE
586
Moderate
Promotion
effort req’d.
AVIATION /
AEROSPACE
803
Moderate
Promotion
effort req’d.
AVIATION /
AEROSPACE
9
14
Achievable
through
promotion
AVIATION /
AEROSPACE
866
Base Target
Achieved
No Action
req’d.
AVIATION /
AEROSPACE
791
Base Target
Achieved
No Action
req’d.
AVIATION /
AEROSPACE
52
340
399
DCG Corplan
Cluster Summaries
Aviation/aerospace
Action: requires attention, but still a dominant industry.
Recommendation: Retain, but remove space vehicles and guided missile mfg.
industries.
Agriculture
Action: no new opportunities.
Recommendation: Withhold.
Automotive
Action: some potential opportunities.
Recommendation: Withhold, but re-assign some wholesale components to new
International trade and logistics cluster.
Business services
Action: requires immediate action.
Recommendation: Retain and rename Global Business Services; assign some
components to Headquarters & management operations, Int’l trade & logistics,
and create new Alternative energy cluster.
DCG Corplan
Cluster Summaries
Chemicals
Action: opportunity for promotion.
Recommendation: Retain, but rename Advanced materials & hi-tech mfg.
Computers & electronic equipment
Action: some stalling in further development.
Recommendation: Withhold, but separate into other clusters devoted to logistics,
life sciences, energy and marine industries.
Construction services & materials
Action: some weakening in the sector.
Recommendation: Withhold, but assign Architectural/engineering and specialized
design services to Alternative energy cluster, and wholesaling to International
trade and logistics cluster.
Consumer products
Action: reveals growth in key component industries
Recommendation: Withhold, but re-assign wholesaling components to Int’l trade
& logistics cluster.
DCG Corplan
Cluster Summaries
Consumer services
Action: continued dominance of the industry, but new growth requires action.
Recommendation: Withhold, but reassign some components to a new enhanced
tourism cluster and marine components to a new Marine cluster.
Education
Action: reveals how important this industry is to the market.
Recommendation: Retain, but rename Human resources and development &
higher education; assign flight education to the Aviation/aerospace cluster.
Energy & utilities
Action: require support to promote the cluster for growth.
Recommendation: Retain, but assign to Alternative energy; reassign wholesaling
components to Int’l trade & logistics cluster.
Environmental services
Action: possible weakening in remediation services component.
Recommendation: Retain, but re-group with Alternative energy cluster and
expand to include renewable resources.
DCG Corplan
Cluster Summaries
Financial services
Action: dominant role of this industry.
Recommendation: Retain, rename Global business services, and re-group with
key global components from Business services.
Food & beverages
Action: some strength in specific sectors.
Recommendation: Withhold, but re-assign wholesaling industries to Int’l trade &
logistics cluster.
Health care
Action: some weaknesses needing to be addressed.
Recommendation: Retain, but consider as a supplemental cluster target; reassign non-patient care related industries into the Life sciences cluster.
HQ & Management operations
Action: indicates growth potential.
Recommendation: Retain, and absorb some key elements of Business services.
DCG Corplan
Cluster Summaries
Industrial manufacturing
Action: reveal positive movements in certain wholesaling sectors.
Recommendation: Withhold, but re-assign wholesale and repair industries to Int’l
trade & logistics cluster.
Information & media
Action: Real growth is seen in this cluster
Recommendation: Retain, and rename Global media & production.
Leisure & tourism
Action: may indicate softening in this key driver.
Recommendation: Retain, but consider as a supplemental target renamed as
Enhanced tourism; assign marina industries to Marine cluster.
Life sciences
Action: continues to advance the potential for growth.
Recommendation: Retain, but absorb non-patient care related scientific
components from health care.
DCG Corplan
Cluster Summaries
Metals & mining
Action: without much change in employment.
Recommendation: Withhold, but re-assign the wholesaling components to Int’l.
trade & logistics.
Not-for-profits
Action: reveals negative trends.
Recommendation: Withhold, but re-assign business organizations to HQ &
management operations cluster.
Real estate
Action: softening reflected by effects of the recession.
Recommendation: Withhold.
Retail
Action: decline a result of population decline.
Recommendation: Withhold, but assign wholesale industries to Int’l. trade &
logistics cluster.
DCG Corplan
Cluster Summaries
Telecommunications services & equipment
Action: jobs are shifted.
Recommendation: Withhold, but combine cable and Internet-based industries
with Information and media into newly formed Global media & production.
Transportation – Land & sea
Action: Recommendation: Retain, but combine with logistics components;
assign ship and boat industries to Marine cluster; and assign passenger cruise
transportation to a supplemental Enhanced tourism cluster.
Unclassified – Although change to premium is indicated for 2016 from 2006’s
Emerging location, no other data is available, and the cluster is omitted from
further consideration.
DCG Corplan
10 New Target Industries
Principal targets
Advanced Materials & Hi-tech Mfg.
Alternative Energy & Renewable Resources
Aviation/Aerospace
Global Business Services
Global Media & Production
HQ & Management Operations
Human Resources Development & Higher Education
International Trade & Logistics
Life Sciences
Marine
Supplemental targets
Enhanced Tourism
Healthcare
Supplemental targets should only be
considered in reserve and will no longer
be featured in favor of promotion of the
principal targets
DCG Corplan
10 New Target Industries
Advanced Materials & Hi-Tech Mfg.
 Plastics
 Cement and Concrete
 Chemicals wholesaling
 Rubber
Alternative Energy & Renewable Resources
 Electric Power Generation
 Architectural, Engineering, & Related Services
 Environmental services
 Water Utility Systems
Aviation / Aerospace
 Aerospace Product And Parts
 Avionics
 Air Transportation Support
DCG Corplan
10 New Target Industries
Global Business Services
 Commercial Banking
 Computer Systems Design
 Insurance Carriers
 Commercial credit
Global Media & Production
 Radio and Television Broadcasting
 Motion Picture & Video Industries
 Advertising, Public Relations, & Related Services
 Internet Service Providers & Web Search Portals
 Cable & Other Subscription Programming
HQ & Management Operations
 Corporate headquarters
 Business, Professional, Labor, Political Organizations
 HR & Management, Consulting Services
 Commercial Equipment Leasing
DCG Corplan
10 New Target Industries
Human Resources Development & Higher Education
 Colleges, Universities, and Professional Schools
 Other Schools and Instruction
 Business Schools & Computer & Management Training
Int’l Trade & Logistics
 Professional & Commercial Equipment Wholesalers
 Machinery, Equipment, & Supplies Wholesalers
 Freight Transportation Arrangement
 Miscellaneous Durable Goods Wholesalers
 Electrical & Electronic Goods Wholesalers
 Grocery & Related Product Wholesalers
 Metal &Mineral Wholesalers
 Logistics Consulting Services
DCG Corplan
10 New Target Industries
Life Sciences
 Biotechnology research
 Pharmaceuticals
 Medical devices
 Medical Equipment & Supplies
Marine
 Ship & Boat Building
 Electronics Repair and Maintenance
Target employment (2016):
73,203 total new jobs
55,044 new HS/HW jobs
DCG Corplan
Action Plan
DCG Corplan
Action Plan
Media Promotion
Direct mail campaigns
Print advertising
Field missions
We are finalizing the scheduling for
“Inside Business Report” with Fred
Thompson and more specifically, our
segments for the 2010 series. We are
considering Broward County for a five
(5) minute segment on topics, trends
and issues related to “Leaders in
Economic Development” in our
“Global Economy” series.
- Jack Schwartz, Inside Business
Trade shows
Internet marketing
Cable Television “spots”
DCG Corplan
Action Plan
Political Support
 Qualified Target Industry Tax Refund Incentive (QTI) –
up to $3,000 per new hire
 20 cluster component industries qualify for QTI; 22
cluster component industries do not qualify for QTI
 Allowance of $750 per new hire for marketing &
recruitment of non-QTI industries
 Return on investment from sales tax from new hires
will average 3.2 years (adequate return)
 New energy policy – Alternative Energy Credits
exchange
DCG Corplan
Action Plan
Timeline (5 to 7 years)
 Year 1 – mission statements, public visioning; marketing
materials reports prepared from DCG Corplan report; interactive
website developed
 Year 2 – dedicated outreach campaign; 10,000 mailing
pieces/year issued; major trade show attended; invited guests
to Broward County accommodated
 Years 3-4 – field missions, trade shows, continued mailing,
follow-ups
 Years 5-7 – Program evaluation, fine-tuning or major overhaul,
or end
DCG Corplan
DCG Corplan Consulting LLC
together with our team members
would like to thank the Broward County
Board of County Commissioners, the
Broward County Department of
Economic and Small Business
Development, the Broward Alliance, and
Workforce One for the their assistance
in preparation of this important study.
DCG Corplan
Download