Shane R. Leighton
(603) 290.2848
leighton.shane@gmail.com
PROFILE – Digital Media professional with a focus on technology, product management, and digital advertising.




Exceptional Communication
Results Driven
Excellent Interpersonal Skills
Strong Web and Design Skills




Vast Social Media, Digital Media Knowledge
Loves to Learn, Goal-Orientated
Great Sense of Humor
Highly Organized
JOB EXPERIENCE –
Monster World Wide – Monster is a global online employment solution for people seeking jobs and the employers
who need great people. with approx. 4000 employees, headquartered in Weston, MA.
Associate Product Manager, Ad Platform Technology, April 2015 - Present
In my role as a Product Manager at Monster I help support the many systems Monster uses to deliver ad campaigns
across all of their global web properties acting as the technical liaison between Media Product, Development, and
Operations. I serve as a subject matter expert on all things ads. I spend time assisting in troubleshooting ad
campaigns scheduled by the Ad Operations team; I also assist in testing and rolling-out new ad products to the
market, and assist with any new ad technology platform integrations or migrations.





Provide technical support to end-users with
questions/issues relating to Monster’s ad
serving platforms
Perform and maintain platform configuration
and changes
Provide excellent customer service for the
internal teams, clients and partners
Assign, and manage reporting and system
tickets to ensure timely response and
support of internal customers
Work in Agile/Scrum enviroment




Provide technical support to Product,
Development, and Operations on special
projects
Communicate and coordinate with external
partners to troubleshoot issues and
questions
Work with internal partners on impact of
various system/site changes
Maintain and update system documentation
and communication
Walt Disney Company – Fortune 500 Company with approx. 150,000 employees, and $38 billion in yearly revenue.
ESPN – A subsidiary of the Walt Disney, with approx. 6,500 employees, headquartered in Bristol, CT.
Associate Manager, Digital Production, ESPN the Magazine - Production, September 2011 – April 2015
In my role on the Digital Production team I acted as a liaison between printing plant and magazine staff. Maintaining
active line of communication, and constantly improve magazine quality standards we part of my daily duties. I
routinely would run tests on new paper, or check printing procedures, to ensure best quality reproduction of the
magazine. I was responsible for color correcting all images used by ESPN the Magazine. Bi-weekly I produced color
reports based on magazine proofs, versus the final magazine product from the plant, to ensure the continued quality
of the product. I used used Adobe Indesign and Photoshop heavily to layout pages and make color corrections. I
transmitted proofs to plant after final pages were signed off on. Lastly, I ran weekly EPSON printer calibrations and
monitor calibrations to ensure quality of magazine reproduction.




Increased Ad Retrieval Efficiency Over 100%
Bi-weekly Print and Monitor Calibrations
Digital Newsstand File Delivery
Color Reproduction Reporting and Creation



Magazine Mobile iPad App
Assist in Ad Positioning
Proof Final Pages

Technically Direct Art Directors, Designers
Web Developer I, Digital Media – Site Development, October 2009 – September 2011
As part of the site development technology staff I assisted the development and maintenance of
ESPN.com, from the ESPN.com front page to player cards, team clubhouses, stats, standings,
league pages, chats, and stories.





NBA Free Agent Machine (4 million+ views)
Golf: Top 25 under 25
NBA Clubhouse Redesign
MMA: Pride & Glory
NFL, NHL, NBA Playoff Packages





Multiple Wordpress Plugins
Tennis Expert Picks
NFL, NBA, MLB, NHL Coach Pages
MMA Power Rankings
Yankees Greatest Team
Fluxure, Advanced Motion Media – A small start-up media and web-development company, located in New York
City.
Web Developer, June 2009 – October 2009
Being a web developer at Fluxure meant knowing how to deliver results fast and meet tight deadlines. As
a developer I worked on their proprietary software, Dynamond Web Portals, and also sites that we
developed for clients.


URC Front / Back End
Dynamod HTML Newsletters


Dynamod Web Portals
Researched New Technologies
Priceline, Inc – A company that operates a commercial website that helps users obtain discount rates for travel
related items such as airline tickets and hotel stays.
Web Designer, Marketing Department, October 2008 – May 2009
In my duties as a Web Designer I was responsible for creating numerous banner ads, booking boxes,
and XML files. It was during my tenure at Priceline that I gathered many marketing skills and tactics as
part of the marketing team.



Static & Animated Banners
Booking Boxes
XML File Creation



Retouched Existing Graphics
SEO Optimization on Splash Pages
Image Lightboxes
T3Live, LLC – An independent day-trading stock company.
Web Developer, June 2008 – October 2008
As a web developer at T3Live I worked to help improve on a product that presented trading media and a
chat platform for users of the T3Live proprietary software. Users could subscribe and get all the T3Live
insider material.


CMS Creation for News Articles
Maintained Site Database


Updated SEO Information
XML Feeds Parser
EDUCATION –
Siena College – A coeducational, independent, liberal arts college with a Franciscan and Catholic tradition
founded in 1937, located in Loudonville, NY.
B.S. in Computer Science, May 2008
COMPUTER SKILLS –





HTML5, XHTML, XML
CSS3, CSS, Bootstrap, JQuery
jQuery, JavaScript
PHP, MySQL
Adobe CS Suite, Microsoft Office





Firefox, I.E., Chrome Browsers
OSX, Windows, Ubuntu OS
FileMaker Pro
SendMyAd
Flite, OAS, DFP




Self-Starter, Quick Learner
Excellent Communication Skills
Active Weightlifter / Fitness Enthusiast
Avid Boston Sports Fan
ADDITIONAL EXPERIENCE & ACTIVITES –




Social Media Strategist
Telemarketing Experience
ESPN Intramural Basketball League
Siena College Cross-Country D1