The new Eco-Calculator Series from
CITIZEN SYSTEMS EUROPE
New product concept
Holistic product concept for environment protection
• Pro-environment from start to finish
• ECO5:
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–
–
1=
“Blue Angel” eco-certificate
2 = only solar powered – no batteries, no need to change batteries
3 = casing made of 70% recycled plastic
4 = cardboard packaging and manual made of 100% recycled material
5 = window film 100% compostable
New product concept
Blue Angel
•
•
•
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•
Launched by RAL in 1978
Eco-based quality mark
Internationally known and recognised
Awarded only after strict audit
Only awarded to the most environment-friendly products worldwide
New product concept
100% solar powered
• Highly efficient solar panel
• Batteries no longer required
• Longer service life
New product concept
Product made of 70% recycled plastic
• Far higher proportion than conventional
eco calculators
New product concept
Cardboard packaging and manual made of
100% recycled material
•
•
•
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Clearly recognisable as recycled board
Monochrome printing
Not coated or painted
With window
New product concept
Entire packaging 100% compostable
• Disposal in organic waste bin
• Window film also 100% compostable
New product name
As the product concept is geared fully and
not just partly to recycling and sustainability:
CITIZEN
ECO COMPLETE
New logo for product series
New products
1. Citizen ECC-110
Description:
Size: 120x72x15 mm
Weight: 52 g
Display: 8-digit
New products
1. Citizen ECC-110
Functions:
% key
+/- key
Memory function
Root calculation
New products
2. Citizen ECC-210
Description:
Size: 143x102x29 mm
Weight: 96 g
Display: 8-digit
New products
2. Citizen ECC-210
Functions:
% key
+/- key
Memory function
Root calculation
New products
3. Citizen ECC-310
Description:
Size: 184x132x34 mm
Weight: 183 g
Display: 12-digit
New products
3. Citizen ECC-310
Functions:
% key
00 key
+/- key
Grand Total function
Delete key
Mark-up function
Float key
Root calculation
etc.
New product packaging
New product packaging
Catalogue page
Advertisement
Data sheets
Data sheets
Data sheets
Press texts
Text for press releases
Overhead:
New eco pocket calculators from CITIZEN
(Headline:)
Calculators that count for your carbon footprint
(Lead in:)
City, DD.MM,YYYY. CITIZEN’s desktop and pocket calculators are already well known for their excellent
brand quality. The company has now set a new benchmark with particularly eco-friendly calculators. The new Eco
Complete series consists of three models: ECC-110, ECC-210 and ECC-310.
(copy)
Attractive design, intelligent functions and a product concept that is consistently geared to saving natural resources are the
distinguishing features of the new CITIZEN Eco Complete series. Three top-quality solar models that have been
designed with consistent attention to ecological aspects, from 70 % recycled plastic content to fully compostable
packaging made of recycled paper: ECC-110 is a pocket calculator with 8-digit display and all important basics features
(e.g. memory, square root). ECC-210 is a semi-desktop calculator, which offers basic features and an 8-digit display as
well.
ECC-310 is the top featured calculator of the series. It is a desktop calculator with 12-digit tilt display and many convenient
features such as mark-up and grand total.
All models have been awarded the Blue Angel eco-certificate and are on sale now. And despite all these outstanding eco
benefits, they come at surprisingly affordable prices.
Recommended retail prices:
ECC-110 € 4.99, ECC-210 € 7.99, ECC-310 € 11.99
Catalogue texts ECC-110
Catalogue texts
Size:
(mm) 120.0 x 72.0 x 15.0
(ECC-110):
Weight:
CITIZEN ECC-110: pocket-sized environment protection (g) 52.0
With 70 % produced from recycled plastic, no batteries and Functions:
packaging made of fully compostable recycled paper, the
- % key
ECC-110 from the new CITIZEN Eco Complete series gets - +/- key
top marks for environment protection. It comes with all
- Memory function
important basic features and maximum reliability in the
- Root calculation
traditional CITIZEN brand quality.
- 8-digit display
- Solar power
- Blue Angel eco-certificated
Catalogue texts ECC-210
Catalogue texts
(ECC-210):
CITIZEN ECC-210: the eco-friendly semi-desktop
With pure solar power, casing made of 70 % recycled
plastic and packaged in recycled material that is 100
% compostable, the handy ECC-210 from the
CITIZEN Eco Complete series also counts towards
environment protection. It comes with a clear 8-digit
display and offers all basic calculation functions and
maximum reliability in the traditional CITIZEN brand
quality.
Size:
(mm) 143.0 x 102.0 x 29.0
Weight:
(g) 96.0
Functions:
% key
+/- key
Decimal places selector
Memory function
Root calculation
8-digit display
Solar power
Blue Angel eco-certificated
Catalogue texts ECC-310
Catalogue texts
Size:
(mm) 184.0 x 132.0 x 34.0
(ECC-310):
Weight:
CITIZEN ECC-310: top features and top eco(g) 183.0
performance
Functions:
The latest top model from the CITIZEN Eco Complete
% key
series features numerous convenient functions and
00 key
outstanding environmental criteria: pure solar power,
+/- key
casing made of 70 % recycled plastic and fully
Grand total function
compostable packaging made of recycled material. With Delete key
its 12-digit tilt display and intelligent functions, it reliably Mark-up function
copes with all office routines in the traditional CITIZEN Float key
brand quality.
Memory
Decimal places selector
Last digit correction key
Rounding selector
Square root function
12-digit display
Solar power
Blue Angel eco-certificated
Thank you for your attention.