August 2012 LUMIANCE LAUNCHES BOUNDARY BREAKING

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August 2012
LUMIANCE LAUNCHES BOUNDARY BREAKING RUBICO
Lumiance, part of the Havells-Sylvania family, has introduced Rubico, a new recessed
luminaire for the office and education applications segments. It is a fitting whose name sums
up the qualities and heritage of the brand; taken from the word Rubicon meaning boundary,
and stemming from Rubeus the Latin word for red (the Lumiance brand colour), Rubico
breaks boundaries with its performance, versatility, stylish design and installation simplicity.
Designed to expand the Lumiance product portfolio in the contractor market segment,
Rubico follows on from the successful launch of the Insaver LED downlighter. The luminaire
has a shallow mounting depth of just 75mm to minimise intrusion into ceiling cavities and
allow for simple and cost-effective installation – whatever the project. Suitable for ‘lay-in’
and ‘pull-up’ installations, Rubico is designed, developed, and manufactured in-house at
Havells-Sylvania’s Saint-Etienne factory in France.
“At Havells-Sylvania we are always striving to improve the performance and design of our
products, and with Rubico we have really moved up to the next level” says Mark King, Senior
Strategic Business Unit Manager at Havells-Sylvania. “The aesthetics, high-level performance
and competitive mid-price point of Rubico means it out-performs many of the products
available on the market. It is designed to sit just below our successful architectural lighting
brand Concord, while still offering the build quality and performance required by the
market.”
The easy-to-install luminaire comes supplied with Sylvania T5 fluorescent lamps, with LOR
of up to 93.4%. There is a choice of three different optics: a micro-prism optic (MPO), a
louvre with opal sides, and a louvre with micro-perforated sides. These options allow
contractors and specifiers to deliver exactly the right brightness and light distribution
required by the project.
Rubico is available in two different sizes; 600 x 600mm and 1200 x 300mm. As standard,
Rubico has both emergency and DALI-compatible control gear with an air handling model
available as special order. Importantly, all Rubico versions meet UK legislation CIBSE
LG3/LG7 and BS EN 12464-1 (2011).
By combining Rubico with the new Sylvania branded microwave and PIR occupancy
detectors, up to 60% extra can be saved on lighting energy and maintenance costs. The PIR
detectors are perfect for smaller spaces where a defined detection pattern is required,
whilst the miniature microwave detectors have much greater coverage and sensitivity.
For additional information about Rubico, or the comprehensive range of other HavellsSylvania products please visit www.havells-sylvania.com.
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Editors Notes:
About Lumiance from Havells-Sylvania
The Lumiance brand is part of the Havells-Sylvania Group. Founded in 1934 in the Netherlands, Lumiance is
synonymous with ‘ease of installation’ making it the contractor’s first choice for timeless design, outstanding
functionality and safety. The Lumiance comprehensive product range is designed for use in professional
interior and exterior applications such as shop lighting, offices, public & residential buildings, hotels and
restaurants throughout the world.
Formed in April 2007, Havells-Sylvania is owned by Havells India Ltd, a US$ Billion plus company. With 94
branches and representative offices worldwide, and over 8000 employees working in more than 50 countries;
Havells has grown rapidly since its humble beginnings in Delhi in 1958. Havells has eighteen manufacturing
plants in India, Europe, Latin America and Africa; producing globally acclaimed products, including: switchgear,
cables, wires, luminaires and lamps.
Havells-Sylvania is a leading, full-spectrum provider of professional and architectural lighting solutions. Built on
over a century of expertise in lamps and luminaires, Havells-Sylvania supplies state-of-the art products and
systems to the public, commercial and private sectors, worldwide. Havells-Sylvania strives to deliver the finest
products, service and consulting possible. All over the world, people rely on group companies: Concord,
Lumiance and Sylvania, for top quality, energy-efficient solutions to suit their individual lighting needs.
www.havells-sylvania.com
www.lumiance.com
For further press information contact:
John Houston / Ruth Chrisp, Wildwood PR: 01293 851115
John.houston@wildwoodpr.co.uk / ruth.chrisp@wildwoodpr.co.uk
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