Serta Pick Your Gift New Years 2016

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FMG / Serta
New Years
Pick Your Gift Promotion
December 26, 2015
Through
January 13, 2016
Is there a national Serta
advertising campaign
supporting this event?
Gifts for this promotion include
Fitbit
Apple TV
No.
This event is exclusively
for FMG member retailers
that carry Serta products.
Philips Blu-ray & DVD Player
West Bend Versatility Slow Cooker
Brookstone Personal Cordless Massager
Visual Land Prestige Tablet
iGrill Bluetooth Grilling Thermometer
Keurig Mini Coffee Maker
Nyne Cruiser Bluetooth Wireless Speaker
Which Serta products
are included in the
event?
Consumers qualify to receive one of
ten, amazing gifts by making a
purchase of $999 or more of any
combination of the following Serta
branded products:
 iComfort , iSeries, Bellagio
iSeries, Bellagio at Home iSeries,
Trump iSeries and Perfect
Sleeper mattresses and
foundations
 iComfort Directions and iSeries
Profiles motion adjustable bed
bases
 Serta brand pillows, sheets or
mattress protectors
What has to happen for the
customer to get their gift?
Here are the steps(continued):
1. Customer makes purchase. Store provides
Customer a flyer explaining how to go about
getting their gift. (see last year’s flyer, page
7). Stores will be sent flyers to be given
customers at time of sale. If, for any reason,
flyers are not available, it is possible to go to
the Current News page at
www.fmgbuyinggroup.com/currentnews.aspx
to download and print a copy of the flyer
which can be given to the customer. (No
password is required to access this page.)
2. After the sale has been processed, the
customer should refer to the information on
the back of the flyer explaining the process by
which the customer will get their choice of
great gifts.
What has to happen for the
customer to get their gift?
Here are the steps(continued):
3. Record of qualifying sale.
At the conclusion of the event,
each participating retailer must
provide to FMG a listing of all
Customers that have made a
qualifying purchase during the
event.
This simple spreadsheet requires
only a modest amount of
information--name, address,
phone, retailer, branch, date and
items purchased.
At the end of the event a copy of
this is to be sent to
bonniew@fmgbuyinggroup.com
Go to
http://www.fmgbuyinggroup.com/currentnews.aspx
to view and download the spreadsheet “Pick Your
Gift New Years Dealer Worksheet”
What has to happen for the
customer to get their gift?
Here are the steps
(continued):
4. Following delivery of
purchased items are delivered
to the Customer. Store
notifies FMG using the Pick
Your Gift Dealer Worksheet
(see prior page) that the
Customer should be sent a
voucher. FMG notifies Capitol
Marketing that the voucher is
to be released to the
Customer.
Note: Stores will not receive
vouchers.
Vouchers will be sent directly to
consumers.
Banner graphic file available for download at
www.fmgbuyinggroup/currentnews.aspx
How is the event being
supported?
Flyers, such as the one on this page, will
be provided.
Vinyl 24 x 62.5" banner will be available
to stores for this event (see page 6).
The banners have grommets so that
they can be used on X-stands, mounted
to a wall, or hung from the ceiling.
The banners are being provided to FMG
member retailers at no charge.
Notes regarding this promotion
Customers will receive a voucher allowing them to select one of eight amazing gifts upon completion of the sale.
The voucher is to be completed by the consumer by mail or on-line. Customer will choose from among the eight
different options at that time.
Offer valid for purchases made between December 26, 2015 and January 13, 2016 only.
Only one gift may be selected per voucher. Customers will be eligible to receive one voucher for each qualifying
set purchased. There is no limit to the number of vouchers a customer may receive.
Following receipt of the properly completed voucher (by mail or on-line), the processor will mail gift directly to the
consumer in 4 to 6 weeks.
In case of a return or cancellation, the value of the gift (approx. $100) will be deducted from any refund.
Certificates are completely transferable, but may not be resold under any circumstances.
Voucher must submitted by purchasing customer on or before May 1, 2016. Submissions beyond that date will not
be eligible to receive a gift.
Should the selected item no longer be available, the consumer will have the opportunity to make an alternate
selection.
Prior sales excluded.
Valid only at participating Furniture Marketing Group member retailers.
Still have a question?
If you have a question regarding this
event, please go to the Current
News page at the FMG website
www.fmgbuyinggroup.com/current
news.aspx
or contact
Bonnie Wallace
336.885.0866
bonniew@fmgbuyinggroup.com
or
Michael Herschel IV
336.885.0866
michaelh@fmgbuyinggroup.com
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