Katey Van Hoosier Rahul Dhami Emily Cornell Was founded in 2009 in Denver, Colorado. CEO- Rahul Dhami CFO- Katey Van Hoosier CTO- Emily Cornell Caters specifically to women within the sport Offers: dirt bikes, accessories, bike repairs, parts Price Price range for the bikes, $2,999.00- $7,000.00. Non-Bike Products $10-$2,000 Product- Dirt bikes, parts, accessories and clothing Promotion Target women in advertisements and TV commercials Place- Physical and Online Membership card $200 spent gets $20 off next purchase Member only discounts during large sales Daily Specials Specials on items not selling well Mostly accessories Salesperson Interaction/Store Atmosphere Search Engine Ads targeted at consumers buying related items. Classified Ads in Auto Sections Sponsorships Honda puts ads on their product page Advertising Revenue Model Profit made through ads on web Sales Revenue Model Profits made based on customers making purchase We value our customer relationships! Sales Cloud is efficient Good for small business Fast interface Easy to navigate User friendly interface Invoice Dude Iconify Manage Me 7.0 Facebook Advantages and disadvantages of crm. (2012). Retrieved from http://www.salesboom.com/crm/crm-software/advantages-anddisadvantages-crm.html Carpenter, B. (2012). In-store marketing strategies. Retrieved from http://www.ehow.com/info_8111209_instore-marketingstrategies.html Facebook. (n.d.). Retrieved from www.facebook.com Laudon, K., & Laudon, J. (2012). Management information systems . Upper Saddle River, New Jersey: Prentice Hall. Lendino, J. (2012). Salesforce.com professional edition. Retrieved from http://www.pcmag.com/article2/0,2817,2364726,00.asp Iconify. (n.d.). Retrieved from http://www.iconify.co/ Personal finance software, management online, and accounting tool. (n.d.). Retrieved from http://www.manageme7.com/ Pride, W., & Ferrell, O. C. (2012). Marketing. (16th ed., pp. 4-10). Mason, Ohio: South-Western Cengage Learning. Sales cloud . (2012). Retrieved from http://www.salesforce.com/ Salesforce. (2012). Retrieved from http://contact-managementsoftware-review.toptenreviews.com/sales-cloud-review.html Salesforce.com independent review. (2012). Retrieved from http://www.crmsearch.com/salesforce-review.php Salesforce.com sales cloud contact manager crm tools. (2012). Retrieved from http://customermanagement.entrepreneur.com/l/4/SalesForce-com-Sales-CloudContact-Manager Salesforce pricing. (2012). Retrieved from http://www.salesforce.com/sales-cloud/free-trial-pricing/ salescloud/features/ Top 10 cloud crm solutions. (n.d.). Retrieved from http://www.crmcafe.com/cloud-crm.php Online billing software & invoicing software. (n.d.). Retrieved from http://www.invoicedude.com/