TURKISH TOURISM
Mr. Osman Ayık
TÜROFED Chairman of the Board
2
Facility Numbers in Turkey
3500
2982
3000
2500
1938
2000
3300
2124
1498
1500
1138
1000
500
3131
569
1056
1117
987
339
0
1982
1992
2002
2013
2014
2015
Tourism Operation
Licenced
Tourism Investment
Licenced
3
Room and Bed Numbers in Turkey
1400000
1148083
1200000
982896
1000000
800000
600000
463039
543739
396148
400000
200000
32011
219940
190327
105476
62372
0
1982
1992
2002
2012
2015
Room Number
Bed Number
4
Type of Facility (2015)
1000
900
800
700
600
500
400
300
200
100
0
860
724
614
582
399
308
48
Turkey
5* Hotel
4* Hotel
193
101
41 70
11
Antalya
3* Hotel
2* Hotel
1* Hotel
Other
5
Number of Tourists
(1982-2015)
40,000,000
36,837,900
35,000,000
Number of Tourists
31,782,832
30,000,000
25,506,223
25,000,000
20,000,000
15,214,516
15,000,000
10,000,000
5,000,000
7,760,960
1,391,717
0
1982 1992 2002 2012 2014 2015*
* First 8-Month
6
2012-2014 Inbound tourist numbers of major
cities
2012
2013
2014
ANTALYA
10.299.366
11.122.510
11.506.133
İSTANBUL
9.381.670
10.474.867
11.842.983
MUĞLA
3.132.475
3.222.315
3.302.688
İZMİR
1.341.116
1.407.240
1.847.567
7
Number of tourists coming to Turkey in past
25 years
40000
35000
30000
25000
20000
15000
10000
5000
0
Number
of
tourists
coming to
Turkey in
past 25
years
8
Number of Green-Star Facilities In
Terms of Cities
CITIES
FACILITY NUMBER
Antalya
147
İstanbul
36
Muğla
21
İzmir
15
Ankara
6
Other
45
TOTAL
270
9
International Blue Flag Numbers (2015)
700
600
578
500
436
395
400
Beaches
Marinas
283
300
200
100
112
104
0
Spain
10
22
Greece
Turkey
*Turkey is on the second place of the world rank
66
Italy
59
Holland
10
Tourism Income
(1982-2015)
40,000,000.00
34,305,904.00
35,000,000.00
32,309,000.00
Tourism Income ($
1000)
30,000,000.00
25,000,000.00
20,000,000.00
15,000,000.00
11,900,925.00
12,602,567.00
10,000,000.00
5,000,000.00
0.00
3,639,000.00
370,320.00
1982 1992 2002 2012 2014 2015*
* First 6-Month
11
Place of Turkey in the World in terms of Incoming
Tourists (2014)
90
80
70
60
50
40
30
20
10
0
83.7
74.8
65
55.6
48.6
39.8
33
32.6
29.8
29.1
12
Tourism Income World Ranking
No
Country
2013
2014
1
United States of
America
172,9 billion
177,2 billion
2
Spain
62,6 billion
65,2 billion
3
China
51,7 billion
56,9 billion
4
France
56,7 billion
55,4 billion
5
Italy
43,9 billion
45,5 billion
6
England
41 billion
45,3 billion
7
Germany
41,3 billion
43,3 billion
8
Hong Kong
38,9 billion
38,4 billion
9
Australia
31,2 billion
32 billion
10
Turkey
27,9 billion
29,5 billion
Change
13
The biggest costumers in Europe according to
overnights abroad
1.Germany (630 million nights)
2.England (505 million nights)
3.France (200 million nights)
4.Holland (170 million nights)
5.Italy (100 million nights)
6.Spain (85 million nights)
7.Sweden (81 million nights)
8.Belgium (60 million nights)
9.Austria (60 million nights)
10.Denmark (50 million nights)
14
TURKEY’S SITUATION IN SOURCE MARKETS
GERMANY
70 million travels
1.Spain
2.Italy
3.Turkey
4.Austria
5.France
6.Croatia
7.Greece
15
RUSSIA
18-20 million travels
1.Turkey
2.Egypt
3.Greece
4.China
5.Thailand
6.Spain
7.Germany
8.Italy
9.United Arab Emirates
16
ENGLAND
36-38 million travels
1.Spain
2.France
3.Italy
4.USA
5.Portugal
6.Greece
7.Turkey
8.Holland
17
FRANCE
20-22 million travels
1.Spain
2.Italy
3.Portugal
4.Greece
5.Turkey
18
AUSTRIA
8-10 million travels
1.Italy
2.Germany
3.Spain
4.Greece
5.Turkey
19
HOLLAND
18-20 million departures per year
1.France
2.Spain
3.Italy
4.Greece
5.Turkey
20
ITALY
16-17 million travels
1.France
2.Spain
3.Greece
4.Turkey
21
How Our Tourism Developed?
• Within the context of five-year development plans, tourism
goals have been determined since 1963.
• Between 1970 and 1980, the planning of tourism lands had
been organized.
• In 1982, with legal regulations, tourism sector considered as
privileged sector and obstacles were removed. In this regard,
Tourism Promotion Law (2634) pioneered.
• With build-operate-transfer model, tourism lands were
supplied to entrepreneurs by land allocation for 49 years.
22
• Tourism area and centers were established with regional
plannings.
• Tourist comings were eased by development of
infrastructures (especially airports, highways, marinas).
• Mass tourism has developed in European and Russian
market, thanks to Turkish ownered tour operators and
charter firms (e.g. Öger Tour, Kayı Tour, Anex, Coral,
Pegas); especially for Muğla and Antalya band
23
OUR TOURISM ASSETS
• İstanbul as culture and shopping tourism
• Kapadokya, Nemrut, Efes, Pamukkale because of
cultural features
• İstanbul, Topkapı Palace, Hagia Sophia
Museum, Anatolian Civilizations Museum,
Hattusa, Aspendos, Hierapolis, Göbeklitepe,
Antique Site of Zeugma, Antique Site of Troy etc.
because of historical features
24
•
•
•
•
•
Gastronomy
Sports tourism
Paragliding
Tableland Tourism- Karadeniz Tablelands
Winter Sports- Uludağ, Ilgaz, Kartalkaya,
Palandöken, Sarıkamış, Erciyes
• Health Tourism-Surgeries, beautification, hair
transplantation, spa, wellness, thermal, etc.
25
The Places in UNESCO’s World Heritage
List
•
•
•
•
•
•
•
•
•
Historic Areas of İstanbul
Hospital of Divriği and Great Mosque
Hattusa(Boğazköy)- Hittite Capital (Çorum)
Nemrut Mountain
Xanthos-Letoon(Antalya- Muğla)
Safranbolu (Karabük)
Archaeological Site of Troy (Çanakkale)
Edirne Selimiye Mosque and its Social Complex
Neolithic Site of Çatalhöyük (Konya)
26
• Bergama Multi-Layer Cultural Landscape Areas
(İzmir)
• Bursa ve Cumalıkızık (Bursa)
• Göreme National Park ve Kapadokya (Nevşehir)
• Pamukkale- Hierapolis (Denizli)
• Ephesus
• Diyarbakır Fortrees and Hevsel Gardens
Cultural Landscape
27
THANK YOU