Dara Meyer
85 Amherst Street
Garden City, NY 11530
Cell: 917-414-3157
drbiller@gmail.com
EXPERIENCE
PRECISION EVENT GROUP
New York, NY
2008 – present
Senior Vice-President
 Oversee business development for the New York office
 Responsible for bringing in new clients to expand LA-based business to the East Coast
 Handle all ticket and seating for large scale events on a need basis i.e. award shows and movie
premieres
 Responsible for over fifty percent increase of business in the NY office
MTV/Vh1
New York, NY
Senior Event Director, MTV/Vh1 Production Events
2005 – 2007
Event Director
2002 - 2005
 Oversee yearly budget for MTV and Vh1 event-based productions as well as working with two
separate finance teams to track department spending which includes tracking all ticket revenue as
it pertains to department’s bottom line
 Facilitate and manage aspects of premier events from conception to final production for MTV and
Vh1 event-based shows such as MTV Video Music Awards, MTV Movie Awards, Vh1 Hip Hop
Honors, Vh1 Big in 2005 and Super Bowl Halftime Show
 Supervise following areas on all key events:
o Staffing, Budget, Ticketing/Seating, On-site Marketing Obligations, Event Materials,
Green Room, VIP party, Pre/Post Parties, Red Carpet, Casted Audience, Audience Flow,
Talent Gifts, Talent Seating/accreditation
 Oversee concert ticketing and touring branch of the department
 Develop and implement revenue generating initiatives to incorporate sponsors into all events as
well as pitching ideas to marketing team to bring to clients for added value
 Manage staff of eight employees on a daily basis; supervise up to a forty-person staff for an event
 Responsible for all new department hires, create job descriptions, establishing individual and
departmental goals
Event Manager, MTV Production Events
2000 – 2002
 Hired and managed all staff and vendors for MTV event-based shows; responsible for all deal
memos and contracts
 Worked directly with marketing team to execute all on-site sponsor needs
 Managed all event production elements for the first ever MTV Super Bowl Halftime Show
including all logistics for casting and choreography of 3,000 people on the field
Dara Meyer, page 2
NATIONAL FOOTBALL LEAGUE PROPERTIES, INC.
New York, NY
1995 - 2000
Assistant Manager, Entertainment Marketing and Events
 Spearheaded NFL product placement within the entertainment industry by developing strategic
plans through actual implementation
 Developed marketing events geared toward reaching the teen fan base
 Created entertainment marketing efforts to support NFL-licensed apparel/non-apparel product at
the retail level; responsible for all retail driven events
 Liaison with music industry in securing national acts for various NFL events, member clubs, and
television programming
 Managed $2M NFL Properties Tailgate Party prior to Super Bowl attendees in excess of 10,000
 Managed Super Bowl Concert Series and NFL Experience Concert Series including sponsor
procurement and all marketing obligations on site
 Created/implemented the first ever NFL Under the Helmet Concert Series which included all
marketing efforts for event
Coordinator, Entertainment Events
 Created music and video inventory to enhance game-day excitement for fans with NFL members
clubs
 Associate produced NFL Jams and NFL Country CDs
 Event Coordinator for the following events; NFL Rookie Beach Bowl, NFL Lineman Challenge,
NFL Quarterback Challenge, and NFL Battle of the Gridiron, Cadillac NFL Golf Classic
 Organized NFL company-wide functions including summer outing and holiday party
Assistant, Interactive Events
 Assisted Director of Interactive Events in daily administrative duties including bill books and
presentation decks
 Assisted with planning and execution of various programs including NFL Experience (national
and local), NFL C.I.T.Y., Junior Player Development, K-Mart Family Days, Gatorade Punt, Pass
and Kick, NFL Air-It-Out, Pro Bowl Balloting
NATIONAL FOOTBALL LEAGUE ENTERPRISES
New York, NY
Marketing/Operations Assistant, NFL SUNDAY TICKET
 Departmental assistant for NFL SUNDAY TICKET; worked directly with Director of Operations
and Vice-President of Marketing
 Coordinated all marketing trips for national trade shows inclusive of on-site execution
 Facilitated all promotions for NFL SUNDAY TICKET with both internal departments and
external advertising companies
EDUCATION
BOSTON COLLEGE
Carroll School of Management
Bachelor of Science, 1995, cum laude
REFERENCES
Available Upon Request