Business Development Plan Template
Stage 2
Business Development Track
This template is for schools that are developing an existing school business
IMPORTANT: HOW TO COMPLETE AND SUBMIT YOUR BUSINESS DEVELOPMENT PLAN
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This template should be completed by students with the support of teachers.
Please use the format provided as this is aligned to our marking scheme.
There are 2 Parts to the Business Plan template.
- Part 1: Business Plan. Please answer ALL questions.
- Part 2: Financial Plan. Please answer ALL questions in Sections A-G. Section H and I are
optional.
You can add extra pages to this document. However, please try and keep your submission to
10 pages maximum.
The numbers in brackets e.g. (10) indicates the highest number of points that can be awarded
for that question.
Follow our top tips to score high points and increase your chances of winning a prize!
You can also earn bonus points by including supporting documents in the Appendix!
When you are ready to submit your completed business development plan to us, please follow
these instructions:- Log in to your account at: www.schoolenterprisechallenge.org/login
- Go to the ‘Progress Report’ on the right hand side.
- Click on 2) ‘Submit Your Business Plan!’
- Choose your file and upload your completed Template. Click SUBMIT!
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Any Questions
Contact the School Enterprise Challenge team at:E-mail: info@schoolenterprisechallenge.org
Blog: http://schoolenterprisechallenge.wordpress.com
Website: www.schoolenterprisechallenge.org
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New Business Development Plan Template 2015
PART ONE
Section A: Your Details
School name
Country
Lead teacher
St. Mark’s Sr. Sec. Public School, Meera Bagh
India
Manasi Verma Manchanda
Section B: Your Business Details
Business Name
Business Activity (E.g. Beekeeping)
Main product / service (E.g. Honey)
No. of students in business team
No. of students in school
Net Profit in previous year in US $ (Actual)
Business Development Budget in US $ (Estimated)
Additional Capital required in US $ (Estimated)
Total Sales Income in US $ (Estimated)
Net Profit in US $ (Estimated)
Nirmaan Enterprises
Stitching, Plantation
Folders, bags and plants
40
3800
452.68
34.0034
nil
749.495
487.566
Section C: Market Research and Target Market
1.
What Market Research did you do? Please include how you did your market research and how many
people you spoke to. (5)
Market Research was conducted to know about the demand of the newly launched products of the
enterprise like paper bags and cloth folders. This research was conducted through a discussion with
different shopkeepers and retailers. It was also a means of market survey to hit the target group
and save on time. Initially, a questionnaire was given to them and then a short oral interview was
taken to know the response. Around 5-10 people, dealing in different businesses in different
locations, were spoken to.
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New Business Development Plan Template 2015
2.
What were the results of your Market research? Please include how your market has changed and
how you will adapt. Also who is going to buy your new product or service and why? (10)
The results indicated
 Higher quality requirements from our products at reasonable prices because of other competitors
in the market.
 The scope of sale is big due to huge demand for it.
Our market has changed from focussing on retail shops to other shops and stores as the retailers already
have bulk of paper bags in advance.
We are focussing on
 reasonable prices with standard quality and
 To expand through new markets, in order to adapt.
Certain grocery store shopkeepers, stationary dealers and medicine and drug dealers are willing to
buy our products due to
 lower prices and
 eco-friendly nature of our products.(survey attached in the appendix)
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New Business Development Plan Template 2015
Section D: Competitors and Competitive Advantage
TOP TIP!
To help you score high marks in Section D, read our Competitor Analysis guidance in Weekly Guide 5 and in
the ‘Resources’ section of your school profile!
3.
a) Who are your main competitors and what are their strengths and weaknesses? Please fill in the
table below. You may add extra rows if you need to. (5)
Competitor Name
Strengths
Weaknesses
Who are your main
competitors?
What are your competitor’s main
strengths?
What are your competitor’s main
weaknesses?
Stationery shop
Durable material
Price higher than that in the local
markets
Superstore
High quality stuff
Finite number of product
Grocery store
Reasonable cost
Opening hours are late
Photocopy shop
Located near the school
Low ambient
Plant Nursery
Diversity of plants
Desolate location
Bag and luggage shop
Publicity and advertisement
Very High price
b) Please provide a short summary of your competitor analysis (5).
The competitor analysis gave us the following results.
 Some of our competitors hold a good reputation.
 Great publicity as they have brochures and cards.
 Products are of high quality and quite durable.
 Although they provide a variety of options, some of them have desolate locations.
 Prices offered by them vary from being very cheap to very expensive.
4.
How are you going to be better than your competitors? Please consider your answer to Question 3
in this response
The competitor analysis showed that some of our competitors hold a good reputation in the
market. The main reason behind this is their marketing strategy. The publicity and advertisements
by them help them in creating a good base in the market.
To be better than our competitors we have to
 Be more innovative - Pamphlets & brochures being sent to people along with the daily
newspaper will be a very innovative idea
 Products should be more durable.
 Provide a variety of options to their customers by bringing out variations in the colour
scheme, type, and design, etc. of the product to give the customers a good choice.
 Door to door sales and putting up stalls in various localities will help us in increasing the
sale of the product and also give us an advertising platform.
 Last, but not the least, we will try to offer slightly lower and moderate prices to the
customers keeping in mind that we also earn profit out of it.
Section E: SWOT Analysis
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New Business Development Plan Template 2015
TOP TIP!
To help you score high marks in Section E, refer to the SWOT Analysis guidance in Weekly Guide 5.
Remember! Your Strengths and Weaknesses are internal to your business and in the present.
Your Opportunities and Threats are external to your business and in the future.
5.
Complete the SWOT Analysis below. (5)
Strengths – What are your strengths?
E.g. We have a good reputation.
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Weaknesses – What are your weaknesses?
- E.g. High transport cost to market
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Our entire team is a mix of experienced
and fresh members.
Our members are innovative in their
approach.
There is demand for our new products in
the market.
Our business enterprise has a good
reputation.
All are products are eco-friendly.
There are meetings in regular intervals
with brainstorming sessions while
discussing plans.
We have expanded our business through
new markets in nearby areas.
We have a loyal customer base- parent
community to help us.
Our team handles sales outside school
premises, efficiently
Our old products now seem to be
repetitive and are no longer much in
demand.
We still have a long way to earn a big
name for our enterprise.
Due to other activities in school, at times
there is chaos while managing things.
Due to huge membership, every member
cannot have a say in the decisions taken
by top management.
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Opportunities – What opportunities do you have?
E.g. Arrival of new farming technology.
 The new products are in demand in the
new market.
 With sales reaching out to different
localities, bigger profits opportunities
have increased.
 Parent teacher meetings, exhibitions and
other activities in the school increases
chances for sales.
 We are expanding our business focussing
on target groups.
Threats – Does your business face any threats?
E.g. More competitors enter the market.
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More competitors with similar business
are in the market.
We are able allocate a limited period of
time for the business so business is not
able to expand.
Business may require greater funds in
the future.
Section F: Operational Plan
6.
What steps will you take to develop your business? Think about the one-off tasks you need to do to
start growing your business. E.g. first, we are going to source new suppliers. (5)
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To keep the buyers enthusiastic about our products and to take a step ahead to develop our
business, this time we have come up with a new product that is a folder. We believe that
everybody needs to keep important documents in an organised manner and nothing can be better
than a folder.
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Hence, we will be making cloth folders which are more durable and of good quality which is
one elementary and coherent step that will attract buyers.
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These folders will be eco friendly and , hence, we keep in line with our basic motto of three
Ps-Planet, People and Profit
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We will be targeting new areas and colonies this time so that we can sell our products to
more number of people.
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To encourage our buyers to go for our products, we intend to introduce profitable schemes.
For example, with every 2 folders, we will be providing them with a free pen.
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We shall continue selling saplings grown by the team members in their homes to spread the
message of Go Green.
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7.
How do you produce or deliver your product or service? Use the table below to list the ongoing
tasks you need to do to make your business run. You can add rows if you need to. (5)
Task
How long?
How often?
Who?
What tasks need to be
How long will these
How often do these
Who will be responsible
done on a daily, weekly
tasks take?
tasks need to take
for these tasks? E.g.
or monthly basis to
place? E.g. Daily?
communications team
make your business
Weekly?
run?
1. Collection of raw
All the members of the
30 min
Monthly
team are responsible for
material- For collecting
the collection of raw
the raw material, we
material.
will go from class to
class asking students
and teachers to get
cloth material from
their homes. For egshirts, pants, jeans that
no longer fit in.
This year we are also
planning to ask the
students to collect such
material from their
localities to increase
the raw material and,
thereby, reusing them
into make something
useful.
Lady workers
2. Stitching of the folders- 20 min
Monthly
The folders will be
stitched by the ladies of
EWS (Economically
Weaker Section).So coordination with the
ladies, providing them
with the raw material,
explaining them about
the product and
teaching them to make
it will be carried out on
regular basis. Also, this
year we are planning to
engage more ladies
with us.
Departmental heads
3. Regular Meetings30 min
weekly
meetings are held on a
regular basis so as to
discuss the pros and
cons, strategies, agenda
and innovation that can
be done to attract
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buyers.
4. Promotion of the
product- As this year we
intend to target new
areas, promotion of the
product will be one
difficult task. We will
be distributing
handmade pamphlets
& brochures to tell the
people about our
mission. We will ask
our newspaper vendors
to distribute them with
the newspapers.
5. We will have regular
conversations with
buyers, shopkeepers
and people around to
understand what they
want from our product
whether it is the quality
or the low price. To be
fair with the prices, we
take frequent surveys
to different shops to
know the market price
of the product we are
trying to sell.
6. Feedbacks- We will
quite take regular
feedbacks from our
buyers so as to know
what better ways we
can include to sell our
product better.
30 min
Monthly
Marketing Team
10 min
Monthly
Marketing executives
10 min
Monthly
Marketing Team
8. How is your business team structured and what changes have you made to it? You may like to
include your Organ gram here. (5)
Like last year, we will go by the same structure of the team except for a couple of changes. Our
Finance head and Human Resource head will be either removed or will be given a junior rank as
they did not perform well. Our enterprise runs on corporate lines and we do performance appraisal
of each member every year. We are not planning any other changes for now as the team has
worked quite efficiently and with great enthusiasm. The only change we are planning in to is to
include younger students so that they can learn the entrepreneurship skills. The following is our
Organ gram.
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Rohan Garg
Chief Executive Officer (CEO)
Shivangi Stuti
Urvi Goel
Advisory Panel
Department In Charge
Advisory Panel
Deputy In Charge
Shikhar Juneja
Pratishtha
Verhwani
Shivam Juneja
Mansi Marwah
Shivam Gupta
Human
Resource
Department In
Charge
Human
Resource
Deputy In
Charge
Karman Singh
Shivangi Sinha
Production
Department In
Charge
Kaushik Koul
Production
Deputy In
Charge
Rohan Suri
Divyansh Singh
Shresht
Chhabra
Finance
Department In
Charge
Sakshi Khaneja
Sanya Batra
Hardik Bharti
Shambhavi
PrabhakarChief
Finance Officer
(CFO)
Dhanukh
Bhatnagar
Manya Pahwa
Mandeep Singh
Kunal Sharma
Vansh Vohra
Aashima
Chugh Chief
Operation
Officer (COO)
Maanvi Mudgil
Kabir Nagpal
Harshita Luthra
Shivam Shah
Pulkit Sharma
Finance
Department In
Charge
Mansi Gupta
Vatsal Sharma
Shivangi Sinha
Part Vashist
Marketing
Department In
Charge
Siddarth Bajaj
Marketing
Deputy In
Charge
Anidhya Bharti
Chief marketing
Officer (CMO)
Anjali Labh
Riya Nagpal
Rashi Aggarwal
Advertisement
Department In
Charge
Advertisement
Deputy In
Charge
Shreya
Manocha
Anandita
Bhagat
9Payal Bhatia
Avleen Kaur
Bakshi
Aastha Nagpal
New Business Development Plan Template 2015
Aashima Gulati
Anurag Chawla
Section G: Marketing and Sales Plan
9.
Tell us about your 4 P’s (Product, Price, Place, Promotion). (10)
a) Product – What is your product? Are you changing your product?
Our main product is cloth bags but we also grow saplings.
However,this year we plan to make cloth folders.We believe that we need to concentrate both on
the folders as well as the saplings.We also believe that we need to focus on
specialisation.Specialisation always helps in many ways.Most important is that the more we
produce a particular product,we can reap economies of scale of production.
We also wish to add more varieties of bags.We have realised that sale of bags is losing its
charm.People are not very keen on buying them.We have certain mimitations too.
Hence,this year we have diversified.We are selling cloth folders .As of now,there is not much
competition as most of the folders available in the market are plastic folders, ours is totally eco
friendly made of cloth.
b) Price – What price will you sell it at? Have you changed your pricing strategy?
We have changed our pricing strategy.We have reduced the number of total cloth bags so the
income earned on these bags has also subsequently decreased as the revenue earned from them
did not give us a good profit to cover up our costs and pay wages to the ladies.
We hope to earn good revenue from the cloth folders so we plan to produce quite a number of
cloth folders. The cloth folders will be available in different sizes and varieties. We shall get a good
market response because of our not very expensive and good quality folders. Moreover these are
eco friendly.
The saplings are also priced very economically priced just 30 INR .We aren’t investing much apart
from the manure.The investment is human labour for students have to toil to do real gardening.
c) Place – Where will you sell your product? Will you change where you sell your product?
All events in the school-the Parent Teacher Meetings,the various events,exhibitions are places
where we
already sell our product.But we are tapping other venues too.Our students have
been going to different colonies around the school and have been able to sell quite a number of
bags. Moreover, other people who are not connected to the school also are aware about our
business and about its social cause.People wantto try our other products so we plan to sell the
folders in all these venues too.
Our saplings are in collaboration with our ECO CLUB.Our Eco Club is very vibrant..It keeps putting
up stalls in many places,nearby localities,parks etc..as part of their Green Campaign Initiative.So,we
have many venues to sell these.
d) Promotion – How will you promote your product? How will your reach your market more
effectively?
We intend to promote our product through Word of Mouth to the students, and guardians/parents
visiting the school. This will be all the year round. The information will be shared in school notices
and flyers, leaflets, banners. Our products would be sold during the Results Distribution Days,
Diwali fete, Christmas Carnival, Annual Program and Parents Meetings. Special discounts, family
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packs and offers during such programs will be also available.
We will also use our school website and newsletter for advertising. We have a blog which has all
details about the enterprise.
Apart from all these , promotion of Product saplings will be carried out by distributing leaflets
which will have all the benefits of medicinal plants…This will not only be a good promotional
campaign but will also add to the knowledge of our customers.
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Section H: People, Profit, Planet
10.How does your business meet the People, Profit and Planet criteria? Please give an example
for each criteria. Refer back to Question 7 in your Business Idea Template to help you. (6)
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People – How will your business further help your community?
Nirmaan Enterprise works for a noble cause. We do not earn profits for ourselves but for the
women engaged in our enterprise. Money that we get is given to the women involved in the
enterprise. These women are not economically sound, thus, we help them to earn money for their
livelihood. This practice will continue and we shall keep giving them employment opportunities...
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Profit – How are you going to increase your profits?
Selling saplings has increased our profits. Now, we are focusing on paper folders and are
introducing many more new things, for example-more variety of plants, pencil pouches, new
designs in bags and ,of course, new ways of selling our products. This is, certainly, going to
increase profits in our enterprise.
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Planet – How will your business benefit the planet and be more environmentally friendly?
We have been promoting eco friendly things - we shall continue promoting the use of cloth bags
instead of polybags. We have been selling saplings grown from our own nursery. We have, in fact,
created a nursery for this purpose which means we have created a special green patch in our
school. Our paper folders are also one way of spreading the message of `Go Green`.
Section I: Financing Strategy
11.
How much money do you have to re-invest in your business? Do you need to raise additional
capital to develop your business? If so, how will you raise this money? (10) Refer back to Question
8 in your Business Idea Template to help you.
We have a decent profit of approximately Rs.20,000 from our enterprise. Even after ploughing
enough into buying material for the bags and folders that we intend making, a part can be used
for the maintenance of our nursery, especially, using the expert advice of professionals.
Moreover, this year the cloth for making the bags as well as folders is being collected from the
staff members of our school. We are collecting sarees for this purpose.We have got an impressive
number of good silk sarees which have already been given to the women to make the bags and
folders…also the waste cardboard from old registers, books, bed sheet packing has been planned
to be collected from students only.
Hence, most part of the profits can be used to develop the garden. So raising money for the
development of our school business is not a challenge…
Section J: Financial Management
12.
What is your method of record-keeping and how are you going to improve your financial
management processes? (5)
E.g. We use a spreadsheet.
We aim to update our accounts on a weekly basis. Here are two examples…It looks to be a
monthly affair but it is more or less a fortnightly affair…Moreover, this is the work of a very junior
student who has just learnt to keep records.(record attached in the appendix)
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Section K: Sustainability and Business Development
13.
How will you keep your business running after this school year? E.g. We will mentor new
students and pass the business onto them. (5)
We always mentor new students. This year, we even have an advisory board…The advisory board is the
think-tank of the Enterprise. They come up with ideas which are then implemented.
The year we started, we had students who toiled hard to make it a real force to reckon with. Two girls from
the founder members- Shivangi Arora & Tanya Gupta, who shall join university this year, are still attached
to the enterprise as mentors.We have Rohan Garg & Shambhavi Prabhakar as mentors ( still in school ).By
inducting new members, we are creating new entrepreneurs every year. The mentors are torch bearers
who explain the working and other aspects to the new members and keep devising novel and innovative
ways and methods to improve our business.
14.
Where do you see the business in 5 years? E.g. We will grow our product range to include other
vegetables and we will expand our market by selling our products in 3 new districts.(5)
In five years, we see our business registered as a small scale industry with the Department of Industries,
Delhi.
We also see more of green patches in and around our school neighbourhood.
Appendix (OPTIONAL Bonus Points)
You can use this space to paste any items which support your business plan, e.g. a completed customer
survey, a detailed competitor analysis,reports or photos (4 Photos MAX). (10 Bonus Points)
Survey
Work in progress
Record notebook
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Check out our blog : http://smsnirmaanenterprises.blogspot.in/
PART TWO
Financial Plan
This section will be awarded a total of 15 Points. These 15 Points will be allocated as follows:Section A (5), Section B+C+D (5), Section E+F+G (5), Section H+I.
TOP TIP!
You may complete your Financial Plan using your local currency. Please tell us what this is, E.g. Indian
Rupees. In the template we will ask you to convert your TOTALS into US $. You can use this website to do
this: http://www.xe.com. Remember to write down the exchange rate you are using in the box below!
Please add any extra rows to the tables where necessary.
Local Currency used (E.g. Indian Rupees)
Indian rupees
Exchange rate to US Dollars (E.g. 1 US $ = 59.7
Indian Rupees)
Period of time budgeted for (E.g. 3 months)
1 US$=63.1260 INR
6 months
Section A: Business Development Budget (Estimated)
TOP TIP
Your Business Development Budget is the costs of the additional Equipment and Supplies that you will
need to develop your business. Please note: if you do not need to buy extra equipment or supplies to
develop your business, go directly to Question 2.
1.
Please list all your Business Development Costs.
Business Development Quantity
Unit Cost
Equipment
Manure machine(rolly
polly)
Axe
Sickle
Sewing machine
1
Total Costs of your
Equipment (Quantity x Unit
Cost) INR
Nil
1
2
1
Nil (already a school
resource)
Nil (already a resource)
Nil(already a resource)
Nil(already a resource)
Business Development
Supplies/Expenses
Quantity
Unit Costs
Total Costs of your Supplies/
Expenses (Quantity x Unit
Costs) INR
Seeds of plants
Polythene
Stem Cuttings
Manure
Needle
40-80
300
40
10 kg
5
Nil (From our garden)
0.50 INR
Nil(From our Garden)
Nil(Self- production)
1
Nil
150
Nil
Nil
5
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Nil
Nil
Nil
Cardboard
20 packets
Total Business Development Budget
(Add your Total Costs Together)
100/packet
Local Currency INR
2000
2155
In US Dollars $
34.0034
…………………………………………………………………………………………………………………………………………………
Section B: Income (Estimated)
2.
Please list all the products or services that your business will sell during the budget period.
Please tell us the amount you think you will sell and the price at which you will sell them.
Name of Product or
Quantity
Sales Price
INR
Sales Income (Quantity x
service
Sales Price)
INR
Simple Bags
Flap Bags
Folders(big size)
Folders(small size)
Saplings
Manure
50
50
250
250
200
100 packets
Total Income
(Add all the ‘Sales Income’ together)
120
150
60
40
40
10/packet
Local Currency
INR
In US Dollars $
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6000
7500
15000
10000
8000
1000
47500
749.495
Section C: Direct Costs (Estimated)
TOP TIP
Direct Costs refer to materials, labour and expenses related to the production of a specific product or
service. Don’t forget that the direct costs from your Business Development Supplies/Expenses in Section A
should be included here too.
3.
Please list all of the items you will need to buy in order to make or provide each product or
service.
Name of Item
Quantity
Unit Cost
INR
Total Costs (Quantity x Unit
Cost) INR
Product/Service 1 Please tell us what this product or service is here:
Simple Bags
Scrap cloth
Threads
Velcro
Wages
Needles
5 kg
25 strands
One fourth roll
50 bags
5
Donated
4
Donated
35/bag
1
NIL
100
NIL
1750
5
Product/Service 2 Please tell us what this product or service is here:
Flap Bags
Fabric
Scrap Cloth
Velcro
Threads
Needles
50 metres
10 kg
Half roll
25 strands
5
Wages
50 bags
Donated
Donated
Donated
4
Can be used from
Product 1
35/bag
Nil
Nil
Nil
100
Nil
1750
Product / Service 3 Please tell us what this product or service is here:
Folders of two sizes
Cardboard
Thin sheet for sponge
Cloth pieces
20 packets
250
2 boxes
2000
250
Nil
5
400 folders
100/packet
Rs. 1/sheet
Donated from export
houses
Rs. 1
Rs. 25/folder
Threads
Wages
Velcro
1 roll
Donated
Nil
5
10000
Product/Service 4 Please tell us what this product or service is here:
Saplings & Manure
Seeds
40-80
Stem cuttings
40
Manure
Water
10 kg
20-30 litres
Nil( from our school
garden)
Nil (from our school
garden)
Nil (Self production)
Nil (from school
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Nil
Nil
Nil
Nil
Polythene paper
300 pieces
Total Direct Costs
(Add up all the Total Costs)
resources)
0.50/piece
150
Local Currency
16,110
In US Dollars $
254.197
Section D: Gross Profit (Estimated)
4.
Please calculate your Gross Profit in your Local Currency and then convert it to US Dollars $.
Calculation
Local Currency INR
US Dollars $
Total Sales Income
Total Direct Costs
Gross Profit
(Total Sales Income – Total Direct Costs)
47500
16110
31400
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749.495
254.197
495.456
Section E: Indirect Costs (Estimated)
Top Tip
Indirect costs are items that you need to spend money on to run your business. However, they are not
related to the making of your product or service. E.g. Marketing or transportation costs involved in
getting your product to market.
5.
Please list all of your Indirect costs
Name of item
Quantity
Advertising posters
30
Repair and maintenance
of machines
Stationery
1 service
1 rim of sheets, pens,
colours, erasers, pencils,
ruler
Total Indirect Costs
(Add up all the Total Costs)
Unit Cost
INR
Total Costs (Quantity x Unit
Cost)
INR
Nil(to be made by
students)
500
Nil
Nil(students to use their
personal stationary)
Nil
Local Currency
500
In US Dollars $
7.89
500
Section F: Net Profit (Estimated)
6.
Please calculate your Net Profit in your local currency and convert this to US Dollars.
Calculation
Local Currency INR
US Dollars $
Gross profit
31400
495.456
Total Indirect Costs
500
7.89
Net Profit (Gross Profit – Total Indirect Costs)
30900
487.566
Section G: Additional Capital Required
7.
Please calculate how much, if any, additional capital you need to raise to develop your business.
Please note: you may not need additional capital if your Business Development Budget is less than
the profit you have available to fund your business development.
Calculation
Local Currency INR
US Dollars $
a. Net Profit last year
28855
452.68
b. Profit from last year used for other purposes
e.g. donation to charity
c. Profit from last year available to fund
business development (a-b)
nil
nil
28855
452.68
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New Business Development Plan Template 2015
2155
nil
d. Business Development Budget
e. Additional Capital Required ( d-c )
34.0034
nil
Section H: Pay Back Period (OPTIONAL)
8.
a.
b.
c.
d.
e.
Please calculate the Pay Back Period for your Business Development Budget
6 months
30900
5150
2155
.418
Budget Period E.g. 4 months
Net Profit
Average Net Profit per month ( b / a )
Business Development Budget
Pay Back Period ( d / c )
Section I: Product Profitability (OPTIONAL)
9.
Please complete the following Product Profitability Worksheet for each Product or Service you
are selling. We have provided you with two worksheets, however please add additional sheets if
necessary. For this section ‘Product’ refers to the Product or Service that you are selling.
Product / Service 1
Name of product
Sales price of product
Predicted Amount of Sales
Total Sales Income of product (Sales Price x
Amount)
Simple bags
INR 120
50 pieces
INR 6000
Direct Costs
Unit Cost
Quantity
Scrap cloth
5 kg
Threads
25 strands
Velcro
One fourth roll
Wages
50 bags
Needles
5
Total Direct Costs for Product 1
Profitability
Gross Profit of Product (Total Sales Income for
Product – Total Direct Costs for Product)
Direct Cost per Product Item (Total Direct Cost
for Product ÷ Amount produced of Product)
Percentage Profitability (Sales price for Product
– Direct Cost per Product Item) x 100 ÷ Sales
Price
INR
Donated
4
donated
35/bag
1
INR 4145
INR 37.1
69.08
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New Business Development Plan Template 2015
Total Cost
NIL
100
Nil
1750
5
INR 1855
INR
Product / Service 2
Name of product
Sales price of product
Predicted Amount of Sales
Total Sales Income of product (Sales Price x
Amount)
Flap bags
150
50
INR 7500
Direct Costs
Unit Cost INR
Total Cost
Donated
Donated
donated
4
Can be used from Product 1
35/bag
Nil
Nil
Nil
100
Nil
1750
INR 1850
Quantity
Fabric
50 metres
Scrap Cloth
10 kg
Velcro
Half roll
Threads
25 strands
Needles
5
wages
50 bags
Total direct costs for product 2
Profitability
Gross Profit of Product (Total Sales Income for
Product – Total Direct Costs for Product) INR
Direct Cost per Product Item (Total Direct Cost
for Product ÷ Amount produced of Product)
INR
Percentage Profitability (Sales price for Product
– Direct Cost per Product Item) x 100 ÷ Sales
Price
INR 5650
INR 37
75.33
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New Business Development Plan Template 2015
INR
Product / Service 3
Name of product
Sales price of product
Predicted Amount of Sales
Total Sales Income of product (Sales Price x
Amount)
Folders ( big and small )
40, 50
500 ( 250 + 250 )
INR 22500
Direct Costs
Quantity
Unit Cost INR
Total Cost
Cardboard
Thin sheet for sponge
Cloth pieces
Threads
Wages
20 packets
250
50 pieces
5
400 folders
100/packet
1/sheet
Donated from export houses
1
20/folder
2000
250
Nil
5
8000
Velcro
1 roll
donated
nil
Total Direct Costs for Product 3
INR 10255
Profitability
Gross Profit of Product (Total Sales Income for
Product – Total Direct Costs for Product)
Direct Cost per Product Item (Total Direct Cost
for Product ÷ Amount produced of Product)
Percentage Profitability (Sales price for Product
– Direct Cost per Product Item) x 100 ÷ Sales
Price
INR 12245
INR 20.51
54.422
Product / Service 4
Name of product
Saplings and manure
Sales price of product
INR 40 , 10
200 plants, 100packets of manures
Predicted Amount of Sales
9000
Total Sales Income of product (Sales Price x
Amount)
INR
Direct Costs
Quantity
Seeds
40-80
Stem cuttings
40
Manure
10 kg
Water
20-30 litres
Polythene paper
300 pieces
Total Direct Costs for Product 4
Unit Cost
Total Cost
Nil( from our school garden)
Nil (from our school garden)
Nil (Self production)
Nil (from school resources)
0.50/piece
Nil
Nil
Nil
Nil
INR 150
INR 150
Profitability
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New Business Development Plan Template 2015
INR
Gross Profit of Product (Total Sales Income for
Product – Total Direct Costs for Product) INR
Direct Cost per Product Item (Total Direct Cost
for Product ÷ Amount produced of Product) INR
Percentage Profitability (Sales price for Product
– Direct Cost per Product Item) x 100 ÷ Sales
Price
8850
0.5
98
Product Profitability Summary
Additional Comments: If you have any additional comments about your Financial Plan please put them in here:
i) Our policy will be to sell on cash basis and nothing would be sold on credit.
ii) Wages will be paid as per piece wage system to the ladies stitching bags as per the number of bags
stitched.
iii) Saplings and Manure are combined together while doing individual profitability analysis as its difficult to
calculate their Direct Cost separately and Manure is a supplement required for saplings and both are dependent on
each other. They are complementary goods. Although we will sell them separately.
iv) Imputed cost is not taken into account while calculating profit as it is not an explicit cost. It is only
the opportunity cost .
v) Cloth scrap is available from boutiques and tailors free of cost. Also seeds and other resources are
already available from the school garden.
vi) Sewing machine, electric iron directly given as donations in the first year itself. Scissors were
bought in the very first year. Therefore, no depreciation is charged on these items. Axe, sickle and
other equipments are already there for the school garden.
vii) Costs are subject to vary with the quality of material and price changes due to inflation.
CONGRATULATIONS on writing your Business Development Plan! You have completed Stage 2!
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New Business Development Plan Template 2015