Team Strategies.2013

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TEAM
A group of people with complementary skills who are committed to a
common purpose, performance goals and purposefully approach the
tasks for which they are mutually accountable to.
STRATEGIES
Long-term action plans for achieving goals.
GOT PR?
Public Relations benefits include:
•Economical way to reach your target audience in masses
•Stimulates awareness of, and the demand for your company's products or
services
•Strengthens your company image and perception
•Paints the picture of a company that is active and innovative
•Creates more credibility than traditional advertising
•Creates an advantage of your competitors that are not utilizing PR effectively
•Increase search engine visibility and organic results
•Added value to traditional marketing and advertising
•Attracts a more talented employment pool
Team Strategies, LLC is a diversified communications company providing strategic marketing
and public relations services, publicity, social media, promotions, event management and
planning as well as crisis public relations and consulting services.
From securing national media coverage to developing community outreach ideas, we work with
individuals, corporations and philanthropic organizations to create the right image and obtain
maximum exposure. We are branding experts with a talent for forging strategic alliances
tailored to fit individual clients’ needs. Our services include:
-Targeted press releases, media pitches, marketing plans, social media
-Event planning and management
-Branding, sponsorships and synergy
-Business, government and community relations
-Strategic planning, consultation and evaluation
-Image consultation and media training
-Crisis management and litigation support
-Creative services: supervising production of audio, video, print materials and
electronic press kits
We pride ourselves on strong relationships with editors, reporters, bookers and producers at many of America’s top media
outlets.
Our clients have appeared in the Associated Press, Getty Images, Southwest Airlines Magazine, Runner's World, Men’s
Health, Ladies’ Home Journal, Sports Illustrated, National Geographic’s Green Guide, Extreme Home Make Over, and The
New York Times, USA Today as well as on CBS, ABC, NBC, FOX, BBC, CNN, CMT, GAC and thousands of local regional
news outlets across North America.
Since 2000, Team Strategies has worked with the Competitor Group’s Country Music Marathon & ½ Marathon. The event
has seen tremendous growth since its inception 10 years ago growing from 7,500 runners to a field of over 35,000 in 2011
with additions such as the 1/2 marathon and the ING KiDS Rock. The race, along with the 2 day Sports Expo and postrace concert, contributed over $44 million to the local economy in 2009.
Additional Competitor Group national events, include the ING Philadelphia Distance Run, the REI Muddy Buddy series
and the Women’s Running Series.
For over 12 years, Team Strategies worked with NFL Head Coach, Jeff Fisher, on his community relations off the football field.
The company organized and executed events such as the Comcast “Jeff Fisher & Friends” Charity Softball, NFL Coaching
Clinic for high school coaches and role as spokesperson for the Country Music Kids Marathon as well as other numerous
charity and speaking events raising hundreds of thousands of dollars for local and national non-profits.
For 4 years, Team Strategies worked with Soles4Souls, the international shoe charity, during which they experienced
phenomenal growth. The charity has grown from 3 million to over 13 million pairs (one pair every 7 seconds) of new
and gently worn shoes distributed in 125 countries, including Haiti, Kenya, Nepal and the United States.
During this time, Soles4Souls launched Barefoot Week, a 50 city RV Tour, a celebrity fundraising website
www.50kshoes.com, Clothes4 Soles and Project Haiti. Wayne Elsey, the Founder and CEO, recently launched a new
book “Almost Isn’t Good Enough” and received two 2010 Humanitarian of the Year Awards from K.I.D.S. (Kids In
Distressed Situations) and Footwear News.
Additional present/past Team Strategies’ clients include: MAFIAoZA’S Pizzeria & Neighborhood Bar; Piedmont Natural Gas
Nashville Christmas Parade; Power Source Media Group’s Inspirational Country Music Week and Awards; 58 November;
Gibson Guitar Family of Brands; IEBA; Colon Cancer Alliance’s “The Stars Go Blue” Benefit Cancer; Luke Perry;
International Entertainment Buyers Association; All-Pro Safety, Chris Hope; All-Pro Tackle, Albert Haynesworth; All-Pro
Linebacker, Keith Bulluck’s Believe & Achieve Foundation; “Art of Strength” founder, Anthony DiLugio,; Titled Palm
Beverages; The Vinny, (Vince Gill) Pro-Am Golf Tournament; Format Entertainment; Planet Hollywood Hotel & Casino;
Format Entertainment Group; Coyote Ugly Saloon; B.B. Kings Blue Bar; visual artist, Rob Hendon; and best-selling mystery
writer, JT Ellison.
Kim Dettwiller, prior to starting Team Strategies, served as Director of Public and Community Relations for The Shop At
Home Network and collectibles.com and previously, Regional PR Director for Planet Hollywood, International and the Official
All Star Café. A veteran of numerous movie tours, promotions, premieres, grand opening galas, celebrity and charity events,
she has executed high-profile events such as the World Premieres of Steven Seagal’s, Fire Down Below and Patrick
Swayze’s Black Dog, GuitarTown Nashville and Austin, Coyote Ugly Nashville, B.B, King Nashville and Planet Hollywood
Hotel & Casino Las Vegas Grand Openings, Music City’s Walk of Fame launch and induction Ceremonies.
Kim received her Bachelor of Science in Political Science from Vanderbilt University. Aside from volunteering her time and
resources for several local charities and political campaigns, she has also served on the Board of Directors the Gilda’s Club
of Nashville, The Parthenon, Advisory Board for The Nashville Independent Film Festival, The Chris Sanders Foundation,
Keith Bulluck’s Believe & Achieve Foundation, the Marcus Robertson Foundation for Children and the Comprehensive Care
Center.
Kim was recently chosen as Strathmore’s Who’s Who in America 2011 and Nashville Business Journals’ Women of
Influence-Entrepreneur 2011. She is currently a member of the Country Music Association, Academy of Country Music, the
Nashville Chamber of Commerce, SOURCE, C.A.B.L.E., Nashville Sports Council and the Better Business Bureau.
Kim, thank you for another wonderful year on the charity softball game. For 11 years, the event’s success is a true reflection of
your hard work. Your support and leadership is an integral part of my on-going work in the community.
~~ Jeff Fisher, NFL Head Coach
Kim, you have done such great job in Nashville and with the music community building this event and making it a citywide
event! This event has become an awesome way to showcase country acts and to get them national attention. With your
guidance the agents and managers know their artists will be presented very well and have a great experience!!! Thanks again
for letting myself and CAA be a part of this in 2011.
~~ Rod Essig, CAA Nashville, regarding the Country Music Marathon’s post race concert.
Kim, thank you for your assistance to the Pigman Family following the tragic loss of Sergeant Benjamin “Levi” Pigman following
the 2009 Country Music Marathon in Nashville. Your steadfast stance to protect the Pigman family’s privacy from interested
and persistent media members in the hours following his death went above and beyond the scope of your duties as the event
public relations representative. With equal determination, your voluntary assistance helped this unit in honoring Levi’s memory
with the official release of the information through your vast media contacts at the appropriate time. Your concern and support
are a thru reflection on your values and professionalism.
~~ Thomas, R. Drew, LTC, 2nd Battalion, 160th Special Operations Aviation Regiment.
Kim Dettwiller
President
Team Strategies, LLC
615-330-5656
teamstrategies@gmail.com
www.teamstrategies.net
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