Unit 01 - Introductory presentation

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OCR Level 3
Cambridge Technicals
in Business
Unit 1:
Business Environment
Two very different
businesses
In October 1942, following the setting up of a
national Famine Relief Committee, the
Oxford Committee for Famine Relief met for
the first time and Oxfam was born.
Oxfam continues to support relief for poverty
via direct action projects all over the world,
often in areas of severe deprivation.
Two very different
businesses
These
In 1919,
initials,
Jack Cohen
along with
‘Co’
started
fromselling
Cohen,
surplus
gave
Jack
groceries
the idea
from
forathe
market
name
of
stall
hisinown
the label
East –End
TESCO.
of
London.
In 1924 Jack sold his first
own-brand product. This was
tea from a firm of tea suppliers
of whom T E Stockwell was a
partner.
Oxfam
The purpose of Oxfam
is to help create lasting
solutions to the
injustice of poverty.
Oxfam uses a
combination of rightsbased sustainable
development programs,
public education, Fair
Trade, campaigns,
advocacy, and
humanitarian
assistance in disasters
and conflicts.
TESCO
Tesco’s vision is to be:
a modern and
a growth
innovative company
company
and winning locally,
applying their skills
globally
most highly valued by the
customers they serve, the
communities in which they
operate, their loyal and
committed staff and their
shareholders
Business Environment
Oxfam and Tesco are both major businesses,
but are very different.
Has no commercial or
Oxfam
International
financial
aims in itsis
aAconfederation
of 15
registered
charity
vision
statement
organisations
A publicPerformance
limited company
is with
Works primarily in the
clear
measured
aims to grow
by profit
its position
and
retail sector
in the
revenue
market
levels
place
Business Environment
Charity
Relieve suffering
of those in need
Retail
Sector
No maximisation
of profit
No
shareholders
Income from
donations
Respond to worldwide
emergencies/disasters
Business Environment
Growth
Customer
loyalty
Fierce
competition
Maximise profits
Customer
preferences
Customer
satisfaction
Value for
money
Retail
Sector
Public Limited Company
Brand
value
Shareholders
Business Environment
However both:
Oxfam
and Tesco
Have strong
Operate within a
business represent very different core values
organisations operatingand strategies
environment where
Are efficient
which are
global economic in very
different
and effective
paramount to
uncertainty can
business
environments.
organisations
have a major
impact
their success
that achieve
their very
different
purposes
What will you learn?
After completing this unit you will:
Know how
political, legal
and social
factors impact on
business
Know the range
of different
businesses and
their ownership
Understand how
businesses are
organised to
achieve their
purposes
Know the impact of
the economic
environment on
businesses
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