Business Plan
Waste Management and Recycling
“Clean and Green Company”
Emma Knezović and Selma Hrnjić
Emma Knezović
E-mail: emmaknezovic@hotmail.com
Phone:061/989-104
Selma Hrnjić
E-mail: selmahrnjic@live.com
Phone:061/513-471
Why?
Waste handiling problem (capacity
crisis and soil pollution)
Environmental and financial benefits
Minimize land filling
Create jobs
Offer natural fertilizers
 No direct competition
Executive summary
What?
Make the factory that will offer alternative for
municipal waste disposing
All waste will be sorted,packed and sold to
customers who operate recycling
Collect biological waste to produce compost
(natural soil enhancements-alternative to
chemical fertilizers)
How?






Purchase one landfill;
Make a building for the
factory;
Purchase equipment;
Employ people;
Sort incoming waste and;
Compost organic waste to
make organic fertilizer.
Where ?
Clean and Green „would be
located on the periphery of the
city of Visoko,
-Zeničko –Dobojski Kanton has
a need for this plant, it can be
located in rural area in this
region
-transfer station, press container, baling
press, MBT equipment,compost
equipment
- Supplier:TEHNIX
•Decomposition - by high temperature bacteria
•Maturation -transformation compost rich in
humus
thanks to the action of low-temperature yeast
(35-45°C).
-Biological waste
-Recycyble waste
Compost
Recyclable waste
paper,
glass (brown, green, colorless),
Tetra Pak
PET material,
Colorful Nylon
Metals
Photos taken in Konjic
Market Analysis
Customers

Alternative for waste disposal

Change in the market away from chemical
fertilizers toward more natural soil
enhancements.
Market segments
•Agriculture (for food and nonfood crops)
•Landscapers (for industrial and commercial properties)
•Companies (companies for redemption of plastic, glass and
paper)
•Public agencies ( for construction of , parks, recreational areas
etc.)
•Homeowners (for home landscaping and gardening)
Main competitors
-Direct: No competitors
-Indirect: Companies which import chemical fertilzers
Market Growth
•Municipalities must have an alternative solution for disposing
human waste
•Market trends are focused on classification of the waste and
toward natural compost, we also meet this need.
•We don't have direct competition in ZE-DO Canton
Price:180 BAM
/500-1000 BAM
Customers
Compost releases
nutrients over a long
period of time
No soil
pollution
Pricing Strategy
Competitive edges:
•Cost of products
•Natural product
•Classified waste
•Elimination of disposal issues
The marketing and promotion
strategy
•Highlights high value, high
quality products and services
•Build a relationship oriented
business
•Focus on market segments
•Promotion:
Awarness, Advertising, Internet,
Alliances

Why?

Waste handiling problem
(capacity crisis and soil pollution)

Environmental and financial
benefits

Minimize land filling

Create jobs

Offer natural fertilizers

No direct competition
Financial plan
Start-up
Summary
Year 1
Sales revenue
Sales discounts
Year 2
667.157,50
6.671,58
Year 3
1.124.940,00
56.247,00
1.578.863,16
78.943,16
Net sales
660.485,93
1.068.693,00
1.499.920,00
Cost of goods sold
130.815,00
184.680,00
259.200,00
Gross profit
529.670,93
884.013,00
1.240.720,00
Operating expenses
369.061,50
700.738,00
988.298,00
Operating income
160.609,43
183.275,00
252.422,00
Interest expense
159.383,00
155.495,00
151.335,00
1.226,43
27.780,00
101.087,00
122,64
2.778,00
10.108,70
1.103,78
25.002,00
90.978,30
21,65
2,64
Income before taxes
Taxes 10%
Net income
Inrease (%)
Observing the income
statement we may spot the
increase in net income on
annual basis
THANK YOU FOR YOUR ATTENTION!
A full business plan is available for your review