Lesson 6 Handout.DOC

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Unit 1 Lesson 6 (BBB 4M) Assignment 2: Globalization Group Presentation
In a group of 2 you are to select a global company and research their global positioning,
mode of operation and organizational structure. Your groups will be assigned. You
are to present your findings using PowerPoint or other presentation software. Some
examples of multinationals are: Microsoft, Toyota Motor, Intel, Coca-Cola, Sony, IBM,
General Electric, Nike etc. You can use the Internet to research many more!
Presentation Slide Breakdown:
The following topics must be covered. You may wish to spread this content with
subheadings over 5 to 10 slides.
1. Company Overview - where do they operate, what do they sell, years in operation, future
plans/outlook etc..(a map may be useful, pictures of products, an advertisement etc…)
2. How has this company achieved their global positioning? (franchise, strategic alliance,
joint venture etc…) What are the advantages of this particular structure?
3. International or Global Company? Which of the two structures does this company most
likely have? Do you feel this is a good structure for a company in this industry? Why?
Why not?
Global Organizational Structure- Which of the five organizational structures does this
company follow? What are the advantages and disadvantages of this particular
structure in your view? A diagram is needed!
You and your partners will share in ‘presenting slides’. You should divide your research
according to which person will later be presenting the particular slide.
You will record your presentation for your teacher to listen to as the teacher follows
along with your presentation. For example, one person may record the presentation that
follows along with the first 3 slides, then the next group member records the portion that
follows along with the next 3 slides and finally the last group member records the
remainder of the presentation.
You should save your oral presentation for your teacher in the order you would like the
teacher to listen. You must also submit your PowerPoint slide show as one
document to your teacher.
Before you submit your recording, ensure it is labelled in the order your teacher should
listen to each recording.
Rubric
Globalization Group Project Rubric
Categories
Knowledge and
Understanding
Level 1
(50 - 59%)
Level 2
(60 - 69%)
Level 3
(70 - 79%)
Level 4
(80 - 100%)
- describes in
limited detail the
company’s global
positioning, mode
of operation, and
type of
organizational
structure
- describes in
some detail the
company’s
global
positioning,
mode of
operation, and
type of
organizational
structure
- describes in
considerable
detail the
company’s
global
positioning,
mode of
operation, and
type of
organizational
structure
- describes in
extensive detail
the company’s
global
positioning,
mode of
operation, and
type of
organizational
structure
demonstrates an
understanding of
organizational
structures.
- demonstrates a
limited
understanding of
organizational
structures
- demonstrates
some
understanding of
organizational
structures
- demonstrates
considerable
understanding of
organizational
structures
- demonstrates
an extensive
understanding of
organizational
structures
Communication
demonstrates
limited business
communication
techniques
demonstrates
some business
communication
techniques
demonstrates
considerable
business
communication
techniques
demonstrates
extensive
business
communication
techniques
design and format
of the
presentation is
limited in
appropriateness
design and
format of the
presentation is
somewhat
appropriate
design and
format of the
presentation is
appropriate
design and
format of the
presentation is
very appropriate
describes the
company’s global
positioning, mode
of operation, and
type of
organizational
structure.
Thinking/Inquiry
demonstrates
effective use of
business
communication
techniques when
presenting.
Application
Designs and
formats the
presentation
appropriately
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