The best part about Hobsons U is the content, which is provided by our great clients. Presentations
cover successes, best practices, and strategies around all stages of the student lifecycle including
Marketing and Recruitment, Application Management, and Student Success. Products covered include
Connect, Retain, AgileGrad, ApplyYourself, AppReview, Telecenter, Radius (formerly HITS or Intelliworks)
and various marketing solutions. These valuable sessions are supplemented by presentations by
Hobsons staff on our products and solutions.
Thank you to everyone who submitted proposal ideas. We are in the final stages of confirming client
speakers into specific agenda slots. Following is a listing of the institutions that will be presenting and
their presentation topic.
Bloomington College
Retain: This is how we do it
Boise State University
Being Data Driven: Using Hobsons Connect CRM and Analytics to drive Recruiting
Cal Poly, San Luis Obispo
Designing and executing effective communication plans across traditional and digital channels
The Exchange: A moderated exchange of practices in order to gain a perspective into how Connect is
used across the country
Campbell University
Virtual Outreach: Engaging Students Coast to Coast
Central Washington University
Designing and executing effective communication plans across traditional and digital channels
Concordia University Irvine
Embracing and Implementing Social Media
Cornerstone University & The University of Tennessee at Martin
Managing Parent Engagement and Communication: Recruitment to Graduation
CUNY Hunter College
Roundtable Discussion: Best Practices for Gaining Campus Buy-In
CRM Zen - Finding Serenity Through Technology, Tools, and Deep Breathing
CUNY Baruch College
Taking your VIP page to the next level
Georgetown University
Annual Update process - Tips for managing yearly application updates
Hostos Community College
Successful integration with your SIS
Lake Forest College
Transitioning from a broad to targeted communication plan on a limited budget
New Mexico State University
Using Dynamic Sections to streamline application choices and processes
Northwestern University School of Continuing Studies
Best Practices for Maximizing ApplyYourself: Deploying Dynamic Questions, Sections, and Business Rules
Old Dominion University
The Implementation of AgileGrad—one advising administrator’s story
Sam Houston State University
Digital Marketing efforts for Graduate and Online programs
Simpson University
Reporting for Rookies
Southern Illinois University Carbondale
How Hobsons U helped us improve our Recruitment Model
Telecenter Campaigns based on Population Segmentation with Integrated/Automated Communication
Flow
Southern Utah University
Using Lifecycle Role/Stage to segment and target audiences within Radius
Spartanburg Methodist College
Connecting to “HITS”: SMC’s Migration from Connect to Radius
Stony Brook University
Reinvigorate Your Institution's E-mail Campaigns Using Data, Analytics and Personalization
The New School
Data Exchange and Data Catalogs
Creating an Informative, balanced, sustainable VIP Portal in Connect
The Ohio State University
Success and tips using Hobsons' new application review solution
The University of Arizona
Keeping your staff trained and engaged; managing staff turnover
The University of Southern Mississippi
Radius Implementation Best Practices
University of Alabama at Birmingham
Pulling it all together: Integrating Events, Interviews and Trips
University of Minnesota & Ashland University
Success and tips using AppReview
University of Oregon
Tips and Best Practices – a Radius Panel
University of West Florida
Recruitment Territory Management; Prospect to Enrollment utilizing Dashboards and Reports
University of Wisconsin-Superior
Before, During & After the Visit: The Cycle of Communication
Creative ways to use Connect with various departments
Utica College
How to present to executive leadership the cost benefits and marketing gains of implementing a
new/alternative/better CRM
Villanova University
Radius & SIS integration
Whatcom Community College
Effective use of the AgileGrad advising solution
Yale University Graduate School of Arts & Sciences
Shifting Responsibilities- Implementing and Managing Applicant Uploaded Transcripts in ApplyYourself