The best part about Hobsons U is the content, which is provided by

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The best part about Hobsons U is the content, which is provided by our great clients. Presentations
cover successes, best practices, and strategies around all stages of the student lifecycle including
Marketing and Recruitment, Application Management, and Student Success. Products covered include
Connect, Retain, AgileGrad, ApplyYourself, AppReview, Telecenter, Radius (formerly HITS or Intelliworks)
and various marketing solutions. These valuable sessions are supplemented by presentations by
Hobsons staff on our products and solutions.
Thank you to everyone who submitted proposal ideas. We are in the final stages of confirming client
speakers into specific agenda slots. Following is a listing of the institutions that will be presenting and
their presentation topic.
Client Presentations on specific Hobsons' Products and Services:
Bloomfield College
This is how we do it: Retain 2009 to Present
Boise State University
Being Data Driven: Using Hobsons Connect CRM and Analytics to drive Recruiting
Cal Poly, San Luis Obispo
Designing and executing effective communication plans across traditional and digital channels
The Exchange: A moderated exchange of practices in order to gain a perspective into how Connect is
used across the country
Campbell University
Virtual Outreach: Engaging Students Coast to Coast
Central Washington University
Designing and executing effective communication plans across traditional and digital channels
Concordia University Irvine
Embracing and Implementing Social Media
Cornerstone University & The University of Tennessee at Martin
Managing Parent Engagement and Communication: Recruitment to Graduation
CUNY Hunter College
Roundtable Discussion: Best Practices for Gaining Campus Buy-In
CRM Zen - Finding Serenity Through Technology, Tools, and Deep Breathing
CUNY Baruch College
Facelift: Taking your VIP page to the next level
Johns Hopkins University
Communication Plan Build Out: Time to Upgrade
Georgetown University
Annual Update process - Tips for managing yearly application updates
Hostos Community College
Successful integration with your SIS
Lake Forest College
Transitioning from a broad to targeted communication plan on a limited budget
New Mexico State University
Graduate Apply: Incorporating 60 department supplemental applications into one dynamic application.
Northwestern University School of Continuing Studies
Best Practices for Maximizing ApplyYourself: Deploying Dynamic Questions, Sections, and Business Rules
Old Dominion University
The Implementation of AgileAdvisor at Old Dominion University - One advising administrator’s story
Sam Houston State University
Digital Marketing efforts for Graduate and Online programs
Simpson University
Reporting for Rookies: A Beginner’s Guide to Reports and Dashboards in Connect
Southern Illinois University Carbondale
How Hobsons U helped us improve our Recruitment Model
Telecenter Campaigns based on Population Segmentation with Integrated/Automated Communication
Flow
Southern Utah University
Strategies and execution for segmenting and targeting audiences
Spartanburg Methodist College
Taking the Radius Road; SMC’s Migration from Connect to Radius
Stony Brook University
Reinvigorate Your E-mail Campaigns to Prospective Students
The New School
Integrating Hobsons with Your Student Information System
Let Our Growing Pains Be Your Guide: Creating an Informative, Balanced, Sustainable VIP Portal in
Connect.
The Ohio State University
Thinking about using App Review? Here is what you need to know
The University of Arizona
Data are Candy, Filters are Strings: a Creative Approach to Training
The University of Southern Mississippi
Radius Implementation Best Practices
University of Alabama at Birmingham
Pulling it all together: Integrating Events, Interviews and Trips
University of Minnesota & Ashland University
AppReview: The Final Step In Going Paperless?
University of Oregon, University of Richmond, Hope College & Florida International University
Tips and Best Practices – a Radius Panel
University of West Florida
Recruitment Territory Management; Prospect to Enrollment utilizing Dashboards and Reports
University of Wisconsin-Superior
Before, During & After the Visit: The Cycle of Communication
Creative ways to use Connect with various departments
Utica College
How to present to executive leadership the cost benefits and marketing gains of implementing a
new/alternative/better CRM
Villanova University
Radius & SIS integration
Whatcom Community College
Effective use of the AgileGrad advising solution
Yale University Graduate School of Arts and Sciences, University of Minnesota Graduate School &
University of Missouri Graduate School
Achieving Truly Paperless Applications: Taking the final Plunge with Applicant Uploaded Transcripts
Hobsons' Product Roadmap and Showcase Sessions:
"Plan & Learn" Showcase & Roadmap: Includes Hobsons' Web properties, Marketing Solutions and
Search Services
"Engage & Enroll" Roadmap: Includes Connect CRM, ApplyYourself and AppReview
"Progress & Succeed" Roadmap: Includes Retain CRM, AgileGrad and AgileAdvisor
Radius (formerly Intelliworks or HITS) Showcase & Roadmap
Radius and Extensibility: Explore how Radius will integrate and connect with other Hobsons and nonHobsons solutions
Connecting with Undergraduate Students via the Hobsons Network
UI-UX: Learn about Hobsons' activities and initiatives on end user product usability
Learn about Radius Sessions:
Product Showcase and Roadmap for Radius (formerly Intelliworks or HITS)
Radius and Extensibility: Explore how Radius will integrate and connect with other Hobsons and nonHobsons solutions
Transition 101: Learn all there is to know about planning for your transition to Radius
Student Lifecycle Management (SLM): What this is, why it is important and how Radius can help you
Plus various client presentations on their recent experiences
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