2012 National Advisors Trust Annual Shareholder Conference
Agenda
WEDNESDAY, MAY 23
11:00 AM - 1:00 PM
TRO Lunch and Learn
Ross Ozer, Vice President and Head of Fidelity Institutional Wealth
Services' Marketing Consulting, Fidelity Investments
Are your marketing efforts running on all cylinders—your story honed,
relationships and communication streams maximized? Join Ross Ozer,
Fidelity Institutional Wealth Services, for this interactive session to help you
take your business development and marketing efforts to the next level.
Please note that this lunch session is for TRO firms only.
1:00 PM - 5:00 PM
AdvisorDesk™ Boot Camp
Laurie Bloom and Abbie Lankford, National Advisors Trust
If you are new to National Advisors Trust or haven't taken a look lately, this
Boot Camp is for you. Attend this session to get an introduction to the trust
company as well as a detailed overview of our account platform and our
technology platform, AdvisorDesk™. Topics will include opening new
accounts, asset transfers, distributions, trading, rebalancing and much
more.
1:00 PM - 5:00 PM
Marketing Workshop: Communicating is a Contact Sport
Kelly Decker, Executive Vice President, Decker Communications
The Workshop: “Communicating Is a Contact Sport” focuses on high level
communication and strengthening relationships. Communicating is about
trust and influence, and this program emphasizes specific behaviors that
communicate the authenticity and passion that is required in building trust –
and influencing others. It includes the concepts of the Decker Method™
communication program, which is behavioral skills combined with the new
Decker Grid® system, which enables one to always have a focused,
listener-based message. It is also relevant and useful to all managers and
leaders who often have to influence.
1:00 PM - 2:00 PM
Practice Management - Leading and Mentoring Team Members
Cheryl Holland, CFP, President, Abacus Planning Group, Inc.
This session will help attendees create a roadmap for developing leadership
capability within your firm including practical tools for mentoring and
managing your team. The session will also provide step by step strategies
for giving critical feedback, effective delegation, and self-management in
tough situations.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
WEDNESDAY, May 23
2:00 PM - 3:00 PM
Collaboration -- Why it Isn't Working and What You Can Do About It
Pete Wheeler, President and CEO, WheelerFrost
Collaboration means the “the act of working together.” For years wealth
advisor professionals have talked about working together. In reality, few do.
This presentation discusses the advantages of collaborative work for clients
and advisors. It reviews the inhibitors to effective collaboration. Why do
attorneys, accountants, insurance agents, financial planners and others not
work together? What benefits would they and their clients realize if they
truly embraced a collaborative model? And, how new technologies can help
overcome the inhibitors to collaboration.
3:00 PM - 5:00 PM
Increasing Your Firm's Revenues with Retirement Plan Sales
[1 CE CFP credit hour - PENDING]
Carolyn Richardson, Sales Consultant, EPIC Advisors; Abram Claude, Vice
President, Columbia Management Learning Center
Retirement plan sales continue to present a significant opportunity and
challenge for many advisors. Please join us for a presentation on the
retirement plan market and a discussion on how you can prospect and sell
retirement plan clients. Keeping plans sold and building your sold plan base
is an important contributor to your firm's revenues. We'll be reviewing
National Advisors Trust Retirement Platform solution and the tools we
provide to help you sell and keep sold your valuable clients including a
review of Matrix RetireTool(kit), a fund selection, monitoring and reporting
tool that lets you easily manage a universe of 20,000 investment options
including all mutual fund share classes, ETFs, and Stable Value products.
Additional discussions will include what our speakers see coming out of
Washington.
5:00 PM - 9:00 PM
Dinner Reception and Registration
Join us for a welcoming reception and dinner under the stars to enjoy the
delicious tastes of Americana and spend time with fellow shareholders,
staff, sponsors and guests. Savor the view from our location beside the
Potomac River, overlooking the famed Woodrow Wilson Bridge and the
Washington, DC skyline and monuments illuminated in the distance at
night.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
THURSDAY, MAY 24
7:00 AM - 8:00 AM
Full Breakfast Buffet - Sponsored by Plymouth Real Estate Investors
Enjoy a full breakfast buffet while spending time with our sponsors, speakers, guests and
fellow shareholders. Take a moment to thank our sponsors, Plymouth Real Estate
Investors, for a wonderful breakfast.
8:00 AM - 8:30 AM
Welcome and Opening Remarks: Roadmap for your Future, Value Based Strategies
for Profitable Growth
Ron Ferguson, CEO, National Advisors Trust; and Steve Janachowski, President & CEO,
Brouwer & Janachowski.
8:30 AM - 9:45 AM
The Charismatic Advisor
David Richman, National Director, Eaton Vance Advisor Institute.
What “mindsets” lead to great success in this business? How does an advisor create an
environment in which clients and prospects will be motivated to collaborate? What does it
feel like to be your client? This presentation provides practical insights to help advisors build
deeper client connectivity and to, thereby, decommoditize their business. Featuring clientadvisor vignettes, this provocative presentation’s content is drawn from The Charismatic
Advisor™, co-authored by David Richman and Robert Brooks, Ph.D., and released in 2010.
Session attendees will receive a complimentary copy of the book, "The Charismatic
Advisor."
9:45 AM - 10:15 AM
Get to Know Our Sponsors and Network with Fellow Shareholders
This is a great time to visit with our sponsors and learn about their excellent services and
solutions. It's also a wonderful time to network with fellow shareholders and share best
practices.
10:15 AM - 11:15 AM
State of the RIA Industry and Succession Planning
Mike Durbin, President, Fidelity Institutional Wealth Services
As we consider the trends affecting wealth management and the future of our industry,
there is a renewed sense of energy and growth potential for all of us. How we proceed from
this point forward will define us as an industry. Will the independence message continue to
differentiate us as business models continue to converge? Will the next generation of RIAs
continue the legacy that's been built? How do we, as business owners, make the
independence message personal and relevant to the next generation of investors and
embrace the opportunities we have ahead?
11:15 AM - 12:15 PM
Cyber Fraud Trends
Bill French, Vice President, Fidelity Institutional Risk Management Group
This discussion will focus on the range of formidable cyber fraud threats challenging the
financial services industry today. Following this presentation, you will understand the threats
targeting the brokerage industry specifically involving wire frauds and other fraudulent
money movement schemes. You will learn best practices, and how to create awareness
and best practices that your firm may want to consider.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
THURSDAY, MAY 24
11:15 AM - 12:15 PM
Opportunities in Alternative Investments
[1 CE Credit Hour- CFP and IMCA]
Gary Henson, CIO, Montage Investments
Yesterday’s portfolios may no longer adequately meet the challenges of today’s market
environment. In many cases, the traditional mix of stocks, bond and cash – the core of
modern portfolio theory – has proven more correlated than not in the new global economy.
Asset allocation changes have the potential to increase returns while helping to moderate
risk – a phenomenon referred to as the “Efficient Frontier.” A landmark study conducted in
1986 by Gary P. Brinson, L. Randolph Hood and Gilbert L. Beebower found that the vast
majority of share price variation in a portfolio was attributable to asset allocation. In this
session, we examine the basic myths surrounding alternative investments and how these
investments can be positioned in clients’ portfolios to decrease correlation to overall market
trends and provide a hedge against downside risk. [1 CE credit hour - CFP and IMCA]
11:15 AM - 12:15 PM
Trust Education
Janet Bandera, Senior Vice President, National Advisors Trust
This session will focus on asset protection strategies.
12:15 PM - 1:15 PM
Lunch - Sponsored by Sierra Investment
Please join us in thanking Sierra Investment for sponsoring a wonderful lunch.
1:15 PM - 2:15 PM
European Economic Situation
[1 CE CFP credit hour]
Louis Gargour, Chief Investment Officer, LNG Capital
This overview of the European economic situation will examine the following: Why is
Greece in trouble? What are the events that led to the situation? Who is next? What is the
solution? Where is there value? And a discussion of topics including corporate debt, and
telecoms, utilities, recycling, gaming.
1:15 PM - 2:15 PM
AdvisorDesk Enhancements
Laurie Bloom and Abbie Lankford, National Advisors Trust
Come see what is new with AdvisorDesk™. This session will include a walkthrough of
recent enhancements, such as alerting, reporting, the new face to AddVantage and a
secure document transfer portal. We will also be discussing the roadmap for new features
and functionality coming up 2012.
1:15 PM - 2:15 PM
Unified Managed Accounts: Ease, Access and Flexibility for Investors
[1 CE CFP credit hour]
Sean Mullen, Senior Vice President, Envestnet
While describing what investors want is easy, delivering it has been difficult…until now.
Understand how utilizing the UMA structure improves the investor and advisor experience
alike.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
THURSDAY, MAY 24
2:15 PM - 3:15 PM
The Latest Congressional Focus and the Effects on RIAs
[1 CE CFP credit hour]
David Tittsworth, Executive Director, Investment Adviser Association
Mr. Tittsworth will discuss the impact of the Dodd-Frank Wall Street Reform and Consumer
Protection Act on investment advisers and provide an “inside the beltway” perspective and
recent developments on Capitol Hill. He will particularly focus on the potential effects of
Sections 913 and 914 of the Dodd-Frank Act. Section 913 required the SEC to study
“harmonizing” investment adviser and broker-dealer regulation and authorized the SEC to
conduct rulemaking that could extend the Advisers Act fiduciary duty to broker-dealers who
provide personalized investment advice to retail clients. Section 914 required the SEC to
study how imposing “user fees” or designating a self-regulatory organization (SRO) for
advisers -- like FINRA -- could aid in increasing the rate of inspection and examination for
federally-registered investment advisers.
2:15 PM - 3:15 PM
AdvisorDesk CRM
Laurie Bloom and Abbie Lankford, National Advisors Trust
One of the greatest challenges facing today’s RIA is scalability. Advances in technology
have made it possible for firms to increase their AUM while maintaining their current staff,
particularly in the realm of CRM. Join us for an in-depth discussion on the benefits of
adopting an integrated CRM into your firm using AdvisorDesk™ CRM. Using the powerful
Microsoft Dynamics® CRM 2011 platform, National Advisors Trust has developed a custom
CRM system, tailored to the RIA industry. AdvisorDesk™ CRM gives advisors access to all
client and portfolio information from a single, multi-custodian system and offers Householdlevel data aggregation and reporting, portfolio position and tax lot data, automated
workflows, document management and financial planning software integration. This session
will focus on the following key strategic objectives: (1) Increasing productivity and
profitability while enhancing client relationships; (2) Automating internal processes to
increase efficiencies and reduce errors; (3) Maintaining a culture of compliance across the
firm.
3:15 PM - 3:45 PM
Get to Know Our Sponsors and Network with Fellow Shareholders
This is a great time to visit with our sponsors and learn about their excellent services and
solutions. It's also a wonderful time to network with fellow shareholders and share best
practices.
3:45 PM - 4:45 PM
Growing Your Business through the TRO Program; Panel Discussion
Janet Bandera, Senior Vice President, National Advisors Trust
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
THURSDAY, MAY 24
3:45 PM - 4:45 PM
What Every Advisor Needs to Know about Captive Insurance Companies
[1 CE CFP credit hour]
Peter Strauss, JD, The Strauss Law Firm
This is an overview of the nuts and bolts of captive insurance companies and how they are
utilized and implemented. The presentation explains “one of the most valuable, well‐kept
secrets of the insurance industry for American businesses in the past 70 years.” Owners
can send up to $1.2MM in tax‐free income to their captive insurance company, providing
tax, estate planning, insurance and asset protection planning benefits. The presentation will
provide information including, but not limited to, the following topics: What a captive
insurance company is; The history of captive insurance companies; Pertinent IRS Revenue
Rulings and Procedures; Type of risk captives can insure; Who makes a good captive
candidate; How a captive is managed; The benefits from an estate planning, insurance, tax
planning and asset protection planning perspective; Types of captives; How and where they
are managed, owned and established; and specific examples of how a captive insurance
company will benefit it’s owner(s) in terms of costs and savings.
3:45 PM - 4:45 PM
Regaining Clarity During Regulatory Instability
[1 CE CFP credit hour]
Dan Bernstein, Director of Research & Development, MarketCounsel
Join MarketCounsel’s Director of Research & Development, Dan Bernstein, as he surveys
the day’s most pressing legal and regulatory issues affecting investment advisers. In this
session, he will provide some much needed clarity on these new and proposed changes,
their effect on investment advisers, and ideas for maintaining regulatory compliance.
Attendees will gain a comfortable handle on the issues at hand, develop action items for
maintaining compliance and perhaps, along the way, even identify some business
opportunities amidst regulatory chaos.
4:45 PM - 6:00 PM
Shareholder Business Meeting - This meeting is for shareholders of National
Advisors Trust only.
Robert Kaspar, Chairman of the Board, National Advisors Trust.
6:00 PM - 7:00 PM
Cocktail Reception - Sponsored by Advisors Asset Management
Please take a moment to toast Advisors Asset Management for sponsoring a wonderful
cocktail reception.
7:00 PM - 9:00 PM
Dinner and entertainment
Join us by the riverfront for a special dinner featuring an authentic Maryland boil with a
menu filled with the best cuisine the East Coast has to offer. Dining outdoors beside the
Potomac River will give you an appetite for food and fun, and we've arranged for some
terrific entertainment that is sure to leave you smiling. If you have special food
requirements, vegan and non-seafood meals will be provided on request.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
FRIDAY, MAY 25
7:00 AM - 8:00 AM
Full Breakfast Buffet
8:00 AM - 8:30 AM
2012 Conference Remarks
Steve Janachowski, President and CEO, Brouwer & Janachowski; and Ron Ferguson, CEO, National
Advisors Trust.
8:30 AM - 9:30 AM
Guide to the Markets
[1 CE CFP credit hour]
Dr. David Kelly, Chief Market Strategist, JP Morgan Funds Management
Dr. David Kelly, Chief Market Strategist of J.P. Morgan Funds, will share thoughts on the current
economic landscape and discuss key drivers and trends taking place in the markets both domestically
and globally. He will also provide perspective on the uncertainties and opportunities facing investors
today, and explain the investment implications of current market events across asset classes. His
comments will be followed by a Q&A.
9:30 AM - 10:30 AM
What Principals Need to Know about the Changing RIA Technology Landscape
Joel P. Bruckenstein, Technology Tools for Today (T3)
Technology trends are fundamentally changing the advisor landscape, and altering the conventional
wisdom with regard to practice management and IT provisioning. Technology is playing an ever larger
role in the success of top RIA firms. More changes are on the way, and it is vital for RIAs to keep
abreast of developments. Integration, mobility, mobile adoption, and advisors and the Cloud are just
some of the timely technology topics that will be discussed.
10:30 AM - 11:00 AM
Get to Know Our Sponsors and Network with Fellow Shareholders
This is a great time to visit with our sponsors and learn about their excellent services and solutions. It's
also a wonderful time to network with fellow shareholders and share best practices.
11:00 AM - 12:00 PM
The Brain-Smart Approach to the Healthiest You
Dr. Kelly Traver, Founder and CEO, Healthiest You
It’s rare to find someone who doesn’t want to live a happy, healthy life. But wanting to live healthfully is
one thing; doing it is quite another. Change can be a tricky process, so the more you know about it, the
better. The brain is the command center of the human body, and if you change it, the body will follow.
Dr. Traver teaches people how to retrain their brain so that it not only accepts healthy lifestyle changes,
it embraces them. This session will explore: How your brain works; Why it is so difficult to change; The
12 Brain Principles that can empower you; The science behind the methodology; How knowing this can
help your health; How this approach is different than other methods.
11:00 AM - 12:00 PM
Operations Session - Hot Topics: Cost Basis and Alternative Investments Changes
Laurie Bloom and Abbie Lankford, National Advisors Trust
Key operations staff of National Advisors Trust will be on hand to discuss “hot topics” and address any
questions you may have. Related topics will include the ever-changing cost basis regulations as well as
alternative investment custody and our new approval process. Take this opportunity to share and learn
what your fellow shareholders are doing to effectively incorporate National Advisors Trust into their
practice model as well as stay current with industry changes.
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com
2012 National Advisors Trust Annual Shareholder Conference
Friday, May 25
12:00 PM - 12:30 PM
Lunch - Sponsored by Preferred Apartment Communities
Please take a moment to thank Preferred Apartment Communities for sponsoring a wonderful lunch.
12:30 PM - 2:00 PM
Panel Discussions: Lessons Learned from M&A and Internal Succession Transactions
Kelli Cruz, Director of Custom Research, InvestmentNews
Are you prepared for the succession and transfer of ownership of your firm? Most firms are not - which
is one of the largest issues facing our industry. In this two-part session, Kelli Cruz from IN Adviser
Solutions will present their recently released findings from their new succession planning study which
will provide you with insights on how you can create a sustainable and transferable business. Ms. Cruz
will then bring the research data to life by moderating two separate panel discussions with firms who
have successfully undergone M&A transactions and internal succession transactions. The panelists will
share their successes, challenges and lessons learned to help you prepare for your own firm’s
succession and transfer of ownership.
2:00 PM - 2:30 PM
Dessert and Conference Wrap-up
Ron Ferguson, CEO, National Advisors Trust; and Steve Janachowski, President & CEO, Brouwer &
Janachowski
National Advisors Trust  8717 W. 110th St., Suite 700, Overland Park, KS 66210  913-234-8200  877-527-3476  www.nationaladvisorstrust.com