1.
2.
3.
Executive Summary
Milestones
Organization and Industry Analysis




Industry Analysis: Porter’s five forces
Distinctive Competencies of the firm
Resources and Capabilities
Organization Structure
4.
Current Challenges: What are some of the current
challenges with the company? Are they related to
products, processes, services, mergers, industry etc.
5.
Recommendations: How do you Propose the
problems be solved? What are your future
directions?
Categories
Final paper (Final
Paper (overall length
21-41 pages
Excluding References,
TOC)
Presentation Slide
Delivery and
Questions answers
1. Executive Summary
Overall Summary
(5 Points)
1page
2 Slides on the overall
agenda and summary of the
Presentation
(5 points)
2-4 slides on major
milestones
(5 points)
2-4 slides
How you deliver it
2. Milestones
3. Organization
Industry Analysis
Distinctive competencies.
Org Structure
(10 points)
5-10 pages on major
milestones
 Industry Analysis:
Porter’s five forces
 Distinctive
Competencies of the firm
 Value Chain Activities
 Resources and
Capabilities
 Organization Structure
5-10 pages
(15 Points)
(5 points)
How you deliver it
(5 points)
How you deliver it
(10 points)
(10 points)
Categories
1.
Current Challenges
1.
Looking ahead
1.
Organization/
references/ Cover Sheet/
TOC/ FILE NAME
Final paper (Final Paper
(overall length 21-41
pages Excluding
References, TOC)
 What are some of the
current challenges with the
company? Are they related
to products, processes,
services, mergers, industry
etc
(10 points)
5-10 pages
Future Directions
Recommendations (10
Points)
5-10 pages
10 points . Reference must
follow AMR standard. See:
http://mqm385.weebly.co
m/uploads/8/4/9/1/84916
62/amrstyleguide.pdf
Presentation Slide
Delivery and Questions
answers
2-4 slides on Current Challenges
How you deliver it
(5 points)
(5 points)
2-4 Slides Reco
(5 points)
How you deliver it
(5points)
N/A
N/A
Cite when you use the Internet, the cases and
everything.
 References at the end. Should follow AMR
standard.

http://mqm385.weebly.com/uploads/8/4/9/1/8491662/amrstyleguide.p
df

If you take a figure, a table from a source, cite it.
All figures and tables must be named and
numbered.
 Due date: Check Schedule in the Syllabus, 5:00PM
Central.
 Don’t be late.


Full names of members and the course
number on cover page

Relevant title (not Pepsico project or
Denmark)

Page number on every page

Table of Contents in the beginning

Read carefully for typos, sentence
construction problems etc.

Some comparison with close industry rivals

Every group member to check before final
submission

Bind or properly staple

General recommendations
[…the company should keep on doing what it is currently
doing
…the company should do what it can do best
…the business model should be changed
… the company should increase innovation or efficiency
…the company should expand overseas]

Use of may be in recommendations

Illegible printing
 Take
Questions from Audience
 Don’t
read from notes
 Each
member must be present





Slides should reflect the content of the
project report
Slides should appear in proper sequence
Use charts / tables to reduce # of slides
Choose appropriate color scheme and
Font
Slides should not be busy (i.e. contain
excess information)







Decide beforehand who is going to say
what
Divide time accordingly
Each members should know his/her part
well
Know your slides well
Don’t spend too much time on one topic
(e.g., company history)
Include charts / tables / video as necessary
Rehearse at least one time





Introduce yourselves
Show that you are enthused
Do not just read from the hand-held cards /
console monitor
Don’t turn back too many times to see the
slides
Maintain eye-contact with the audience





Speak with confidence
No chewing gums
Don’t lean on the console
Thank the audience
Answer questions with confidence

If you want to Swap a slot, you need to
talk to the other group, before talking to
me.

If you want to use a free slot, please feel
free to contact me.

As a respect to your colleagues, I urge all
of you to be present during the
presentation even if your group is not
presenting.

50 points are reserved for peer
Evaluations. Check Schedule in the
Syllabus for Due date. Need Hard Copy
http://mqm385.weebly.com/uploads/8/
4/9/1/8491662/peer_evaluation.docx