Exploratory Observations and Classifications of Attitudes and Emotions in Community College Reference-Desk Encounters Anne Powers Fall 2008 Sabbatical Report The following presentation is a report based on projects of my Fall 2008 Sabbatical: observation of reference desk service at area academic libraries for comparison and contrast with my experience of reference-desk service at SMC Library. This report centers on my observations of students; a second report deals with a survey of the feelings of reference librarians in California community colleges. The focus of my observations and studies was the affective side of reference delivery and reception; important aspects that have implications for library service since 1986, when Constance Mellon addressed the fact that many more library users than supposed approached librarians at reference desks with a trepidation that she articulated for the first time in the term “library anxiety”. Since that time, many studies and commentaries have arisen which treat the topic, but none that adequately, to my mind, addressed the feelings of community college students. My observations focused on the feelings of students (and librarians, to a secondary degree) as I subjectively categorized them. This was a valid approach, since that is what each reference librarian has to do in each encounter with each individual who approaches for service at the desk: gauge the attitudes as well as encompass the information need. Experience has shown that, in order to provide good reference service, the affective as well as cognitive and behavioral aspects of the transactions are very often interdependent on one another for successful conclusion of reference encounters. (continued) FOREWORD The college libraries to which I made multiple visits during September-December 2008, and my primary contacts, included: West Los Angeles College: Judy Chow, Department Chair Glendale College: Brenda Jones, Reference Director Pasadena City College: Dona Itoma, reference Liaison UCLA College Library: Debe Costa and Esther Grassian, Reference Liaisons UCLA Young Research Library: Sarah Watstein, Director of Reference services The community colleges chosen for visits were selected for their similarity to SMC client base. The UCLA sites were chosen because the university is one of the major institutions to which many SMC students transfer; this was an opportunity to observe what preparation was expected of students in UCLA libraries. The practical object of my observations was to learn, from current interactions between librarians and students at different institutions, about what I could take from the experience to inform improvement of student success through library reference service at my own institution. My observations and conclusions have been shared with my department and Iwill be included in my discussions with fellow reference librarians about how we can better serve our students. AP FOREWORD continued Exploratory Observations and Classifications of Attitudes and Emotions in Community College Reference-Desk Encounters Research Objectives: to observe and classify types of affect/attitudes/emotions shown by information seekers and providers at the beginnings and conclusions of reference-desk encounters in Southern California community college libraries How do information seekers feel, at the beginnings of the interactions, when seeking help from community college reference librarians? How do they feel at the conclusions of the encounters? Secondarily, how do community college reference librarians feel, at the beginnings of the interactions, when providing help requested by information seekers? How do they feel at the conclusions of the encounters? Research Questions A total of twelve visits between October and November 2008 were made to libraries where observations took place. Visits took place, by prearrangement, at various times between the morning and evening to allow for a variety of patrons. Visits occurred on all days of the week except Sunday. Observation sessions ranged from a minimum of two hours to a maximum of four hours. Encounters which met criteria for inclusion were analyzed and interpreted. Method Method continued The observation method used was exploratory realtime examination of patron and librarian interaction at Los Angeles area community college libraries. The colleges were selected for similar libraries, librarian personnel, and student-body makeup. The study is based entirely on observation. Observation sessions were arranged beforehand. Observations took place at active reference desks, with observer seated with the library’s regularly scheduled reference librarians. Observed patrons self-selected for approach to the desks. A valid encounter, for purposes of the study, was defined as: the eliciting of information, help with research, etc., by a randomly selfselecting, self-initiating library user from a librarian stationed at the reference desk, which led to interaction between the library user and the librarian, and resulted in an outcome. Definition of “Encounters” All who approached the desk with a query were observed. No overt attempt was made to determine if patrons were students, faculty members, staff employees, or community patrons; the patrons self-disclosed their status. No attempt was made to filter for any specific group or type of patron, except for subjective demographic analysis: All designations of age, ethnicity, etc. were based on the researcher’s observations and conclusions only. Characteristics of Observed Patrons Patron Demographics: Gender GENDER NUMBER of PATRONS % M= MALE 33 49 F=FEMALE 34 51 Totals 67 100 Patron Demographics: Age AGE NUMBER of PATRONS % 18-25 47 32 26-35 5 14 36-49 7 26 50-59 6 19 60+ 2 9 Totals 67 100 Patron Demographics: Ethnicity ETHNICITY NUMBER of PATRONS % Caucasian 25 38 African American 18 28 Asian Americans 7 10 Hispanic American 5 7 Mideastern 5 7 Armenian 4 6 Hispanic/Latino/a 1 1 Asian 2 3 Totals 67 100 Patron Demographics: Language Ability ENGLISH LANGUAGE ABILITY Native Speakers of English=E English Learners=EL Totals NUMBER of PATRONS % 50 75 17 25 67 100 Librarians on duty at the reference desks during the observations included adjunct and fulltime personnel. Male and female librarians were observed. All librarians were professionals with MLS degrees. Most were reference librarians only or combined reference with instruction duties. Two of the librarians had cataloging as well as reference duties. Characteristics of Reference-Desk Librarians Reference area. Arced reference desk where two librarians are usually on duty during daytime hours. Circulation desk at entrance/exit. Signage directs or advises. GCC LIBRARY Reference area. View from upper level. Reference area: Includes reference desk with ready reference shelves, small seating areas and display shelves. Eighty workstations in computer lab, served by “uniformed” student assistant. Circulation desk at entrance/exit at right of reference desk. WLACC LIBRARY View from upper level Each valid encounter occurring during observation was logged in a journal. Each entry contained notations of age, ethnicity, and gender of each information seeker. Each entry noted the type of query. The “emotion” of each participant was noted. Librarians’ “emotions” were also classified. Observation Procedures The categories into which the researcher placed information seekers were the results of subjective, though educated, conclusions. This small study was undertaken to test whether larger, more empirically-structured investigation was warranted. The sampling is too small for extrapolating true generalizations. No appreciable inclusion of formal concepts such as Information Literacy or Web 2.0 models were considered for this study. Focus of the observations centered only on interpreting the one-time transactions at the reference desk. Scope and Limitations The sampling is too small for true generalizing in regard to community-college library reference service; however, results show that a larger, more structured study is indicated. The results provide valuable pointers for further investigation of more user-centered future models of planning, preparing for, and delivering reference service in community college libraries. Future studies should include analysis of how demographics affect study results. The results justify further, more formal investigation, with primary attention to the effects of burgeoning technology on the attitudes and approaches to information seeking and providing in community college libraries. Recommendations for Further Research and Study Research Data: Categories, Numbers, and Percentages Illustrated by Tables and Charts Results The affects noted for each group fell into three main categories, as applicable: Positive Neutral Negative These values were categorized separately for the beginnings of each interaction and ends of each interactions for each group. Main Categories of Emotions/Attitudes Two groups were observed, and their attitudes categorized: Information seekers (students, staff, community patrons) Information providers (librarians) Analysis Positive: Confident/Expectant (hopeful) Negative: Wary (doubtful)/Anxious Classifications of Affect Manifested by Information Seekers at Beginning of Encounter Information Seekers’ Attitudes at Beginning of Reference Desk Encounters A. HOW INFORMATION SEEKERS FELT AT BEGINNING OF REFERENCEDESK ENCOUNTER WARY CONFIDENT 22% 18% EXPECTANT 12% ANXIOUS 48% CONFIDENT EXPECTANT ANXIOUS WARY Information Seekers’ Attitudes at Beginning of Reference Desk Encounters B . P OS I TI VE VS N EGA TI VE A TTI TU D ES OF I N FOR M A TI ON S EEK ER S A T B EGI N N I N G OF R EFER EN C E EN C OU N TER P OSI T I V E (CONFI DE NT + E X P E CT A NT ) 30% NE GA T I V E (A NX I OUS +WA RY ) 70% P OSI T I V E (CONFI DE NT +E X P E CT A NT ) NE GA T I V E (A NX I OUS +WA RY ) Positive: Satisfied Neutral: Limbo Negative: Unsatisfied Classifications of Affect Manifested by Information Seekers at Close of Encounter Information Seekers’ Attitudes at Conclusion of Reference Desk Encounters ATTITUDE OF INFORMATION SEEKER AFTER CONCLUSION OF REFERENCE-DESK ENCOUNTER UNSATISFIED 9% LIMBO 18% SATISFIED LIMBO UNSATISFIED SATISFIED 73% Positive : Welcoming Neutral: Neutral Negative: Remote Classifications of Affect Manifested by Information Providers at Beginning of Encounter Information Providers’ Attitudes at Beginning of Reference Desk Encounters ATTITUDES OF LIBRARIANS AT BEGINNING OF REFERENCE-DESK ENCOUNTERS REMOTE 3% WELCOMING 31% NEUTRAL WELCOMING REMOTE NEUTRAL 66% Positive : Satisfied Negative: Dissatisfied Classifications of Affect Manifested by Information Providers at Close of Encounter Information Providers’ Attitudes at Conclusion of Reference Desk Encounters ATTITUDE OF LIBRARIAN AFTER CONCLUSION OF REFERENCE-DESK ENCOUNTER DISSATISFIED 7% SATISFIED 93% The affective “tone” of interactions between library users and librarians in community college library reference-desk encounters should be taken into account to provide better service. The affective tone of interactions between library users and librarians in community college library reference-desk encounters should be taken into account to lessen library anxiety. Conclusions The principal value of the project was the opportunity to absorb the information seeker’s point of view. The principal lesson was that the gap needs to be bridged between information patrons’ and information professionals’ expectations of each other. Community college librarians should be leaders in crafting the solutions to communications problems between information providers and seekers. Conclusions continued Attitude and emotion are “unacknowledged” but large parts of information-seeking interaction between users and providers in libraries. Although this aspect of librarianship is not particularly neglected in the literature, it is neglected in practice. Conclusions continued Bostick, S. L. (1992). The development and validation of the library anxiety scale. PhD Thesis. 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Bibliography continued Metzger, R. (2008, November 15). Embracing my authority. Library Journal, 133(19), 37-37. Retrieved November 4, 2008, from MasterFILE Premier database. Murley, D. (2008, Winter). What is all the fuss about Library 2.0? Law Library Journal 100 (1), 197-204. Singh, J. (2008, March). Sense-making: Information literacy for lifelong learning and knowledge management. DESIDOC Journal of Library & Information Technology 28 (2), 13-17. Sonntag, G., & Palsson, F. (2007). No longer the sacred cow no longer a desk: Transforming reference service to meet 21st century user needs. Library Philosophy and Practice 2007. Retrieved from http://www.webpages.uidaho.edu/~mbolin/sonntag-palsson.htm Weiler, A. (2001). Two-year college freshmen and the Internet: Do they really “know all that stuff?”. Libraries and the Academy 1 (2), 161-167. Retrieved October 27, 2008, from Library Literature & Information Science Full Text database. Weiler, A. (2005, January). Information-seeking behavior in Generation Y students: motivation, critical thinking, and learning theory. The Journal of Academic Librarianship 31 (1), 46-53. Bibliography continued Selected Images Addenda The Library signage made it clear what uses the computers could be put to. There were other workstations for catalog searching only, and on the upper level several computers offered students e-mail access. GCC Library: Close-Up of Computer Signage Student carrels on the entry level floor of the library ensure privacy of each student. Computer work stations were available in many of the carrels. Group study rooms were also available on the entry level floor. Student Carrels in GCC Library A more detailed view of a carrel that contains a student-use computer, with signage designating the computer’s uses. GCC Library Student Carrels GCC Library Rack of student guides– such as how to use MLA, how to search databases, etc. Their home page also has links to such student helps. The printer sign points out the one printer on the entry floor level. GCC Library: Guides for Students Another example of the use of signage in the GCC Library. Different banks of computers were used for different purposes– some computers on the lower level, like this one, were dedicated to one purpose, such as searching the catalog. GCC Library Posting of Computer Usage Rules on Screens of Student-Use Computers The data in this presentation is for information only. All information presented subject to change and/or correction. All rights reserved. Copyright © 2008, 2009 Disclaimer