BRANDON R. LOTT
lott.brandon@gmail.com
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974 South Memphis Way, Aurora, CO, 80017
720.481.7773 (Cell)
Sales/Business Development Executive
Sales and business development executive with a record of achievement in startup, turnaround, and
growth markets. "Hits the ground running" with a solid understanding of products, mid-markets and
enterprise level, competitors, and untapped opportunities. A solid understanding of the mid-markets,
sales process, cross-functional leadership, emerging technologies, and key business drivers to
strengthen revenue. Builds long-term relationships with clients and colleagues. Leverages knowledge
and fluency in the technology and healthcare/clinical aspects of products to convey benefits, cost
effectiveness, and benefits to patients. Collaborative leader with a highly competitive nature, tireless
work ethic, and commitment to working with a company that values character and integrity.
AREAS OF EXPERTISE
Business Development
Product & Market Knowledge
Market Identification & Expansion
Healthcare Systems & Hospitals
Sales & Marketing
Client Relationship Management (CRM Tools)
Account & Territory Management
Technology Platforms
CAREER SUMMARY
Sales Professional, Ralph Lauren Corporation, 8/2014-Present
 Promote the global luxury brand of Ralph Lauren via all communications media to increase
client understanding, loyalty and purchasing.
 Client Engagement and development.
 Meet and exceeded my monthly sales goals (73% to yearly fiscal goal)
Independent SMB Consulting Projects, 2014
 Project 1 – Set-up and executed new technology platform and social media campaign for
local medium size business. Completed the project on time, and under budget.
 Project 2 - Consulted on business strategy and marketing plan for medium stage digital
healthcare complete focused on patient engagement technology.
Account Executive, AIT Laboratories, 2013. The American Institute of Toxicology is a reference lab
specializing in medication monitoring services.
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Promoted within the first four months from (PSR) Provider Solution Representative (100%
“Hunting & Gathering”) to (AE) Account Executive role to manage and growth of 23
existing accounts.
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Covered a large seven state territory (CO, KS, WY, MT, ND, & SD), which required 98%
weekly traveling.
Responsible for forecasting sales projections, volume and monthly sale/quarter financial
objective with regional sales director.
Targeted C-Level hospital and network administrators, clinics and physician decision
makers on AIT healthcare delivery model, medication monitoring and consulting services.
Negotiated and implemented new contracts with three major accounts, generating
approximately $500k in new revenue annually.
4Q 2013 pipeline ended in the conversion of 12 new accounts signing annual contract.
Met and exceeded monthly and quarter quotas (quotas based on total monthly samples).
monthly quota met on average in the 80 percentile.
Proficient and utilized Concur travel and financial software.
President/Senior Consultant, Gazelle Web & Consulting, LLC, 2006-2012. Gazelle Web & Consulting,
LLC was a mid-market/enterprise business-consulting group focused on organizations within the life
sciences and technology industries.
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Specialized in business development, organizational and sales strategies, tactical
implementation, communications, funding acquisitions, and commercialization of priority
company intellectual property.
Consulted on a capital formation project for a new pharmaceutical company based on a
newly license molecule from Indiana University Health. Closed seed funding round and
started Series A funding round ($25-$55M).
Established and maintained a working relationship with Indiana University TTO, Indiana
University Health and Eli Lilly.
The organizations Gazelle served ranged from startups to multi-nation corporations.
Responsible for 100% business development and sales via prospecting, cold calling,
identifying, qualifying and closing new business.
Partnered with Exact Target (a SalesForce.com company), and Right-On-Interactive to
sale, and executive technology platforms for clients.
Consulted for technology companies on IT applications, SEO, e-mail campaigns, ecommerce and social media campaigns.
Project lead on business development and sales for Hey Otto online presentation software
system (SaaS). Demonstrated software to executives, achieving a 74% client retention rate.
EDUCATION
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BS in Public Health Administration & Marketing, Indiana University, 1998,
Certification Program in Life Sciences Management, Indiana University, 2010
Currently Completing Certified National Pharmaceutical Representative (CNPR)
accreditation class. (Expected completion 12/2015)
VOLUNTEER
Fundraiser, Cystic Fibrosis Foundation, Guys and Dolls Auction Gala, 2012.