course syllabus
b l e n d e d
m o d e l
instructor version
weekend classes
MGT 220
Entrepreneurship
(Capstone)
home
Cover
about
expectations
resources
course
overview
learning
outcomes
Benedictine Hallmarks 2011-2012
STABILITY  STEWARDSHIP
IDEA
schedule &
sessions
next
course syllabus
Addresses the educational
needs of adult students by
developing and providing
engaging, relevant and
accelerated programs.
blended model
MGT 220
Enhances scholarship,
leadership skills, social
responsibility, and promotes
life-long learning.
Provides high-quality, easily
accessible educational
opportunities for adult
learners.
Entrepreneurship (Capstone)
instructor version
Enables adults to earn
specific undergraduate and
graduate degrees while
maintaining their personal and
professional commitments.
Develops new degree and
non-degree programs that
address the expressed needs of
the professional community.
content links index
about this document
about Moser College
about blended learning
hallmarks of a Benedictine education
student expectations
attendance policy
financial aid
submission of work
library resources
services for students with disabilities
Academic Honesty Policy
APA formatting and style
netiquette
course overview
required textbooks
grading scale
IDEA objectives
IDEA description
learning outcomes
course schedule
Moser College Mission
Statement: Moser College
embodies the values of respect,
excellence, collaboration, and
professionalism. We are
committed to delivering
innovative and dynamic
programs designed for adult
students who are dedicated to
enhancing their professional,
local, and global communities.
Moser College Vision
Statement: To be one of the
premier university colleges in
the nation.
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience
Discipline  Humility  Stewardship  Hospitality  Community
Benedictine University
Margaret and Harold Moser Center
1832 Centre Point Circle
Naperville, IL 60563
Phone: (630) 829-6289
Fax: (630) 829-1375
moser college mission and vision
2
Content Links
MGT 220 | Entrepreneurship (Capstone)
About Your Program at Benedictine University – Moser College
About This Document
This is a hypermedia document – it has been built to mimic navigation on the
web. This document can also be viewed as a presentation or it can be printed
like a traditional document. We use this sort of document because it allows for
navigation links (hyperlinks) to text, graphics, audio/video, and the web. This
type of document also allows you to navigate in a nontraditional, nonlinear way
– by following the page links you are not bound to read or flip through the
document in any sort of order. This is yet another example of Moser College’s
commitment to advancements in technology and blended learning.
About Moser College
The Moser College of Adult & Professional Studies delivers its curricular
programs in a specifically designed structure deliberately oriented for working,
adult learners. The Moser College is committed to providing a learning
environment which extends beyond the classroom and is designed specifically
to meet the needs of its students and their employers by bringing a quality
educational experience without requiring the student to relocate or travel
extensively beyond their home area. Benedictine University's Moser College of
Adult & Professional Studies is fully accredited by the Higher Learning
Commission of the North Central Association of Colleges and Schools*.
* web path
Benedictine Univ
Academic Programs
Moser College
About Blended Learning
Blended learning is the integration of different learning environments: mainly the
online format with the face-to-face format, but may also include mobile learning.
Blended learning, also referred to as hybrid learning, relies on both the advantages
of digital/technology innovation and the methods of face-to-face instruction. At
Moser College, we use blended learning by combining asynchronous online
classroom sessions with a face-to-face classroom environment.
hallmarks of a Benedictine Education:
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
3
About
MGT 220 | Entrepreneurship (Capstone)
The Ten Hallmarks of a Benedictine Education
A Benedictine Education
Based on the Rules of Saint Benedict, a Benedictine
Education is based on the Benedictine Wisdom
Tradition that sets as its goals the transformation of the
Human mind AND Heart and has at its foundation “The
Ten Hallmarks of a Benedictine Education”.
The Ten Hallmarks
Each academic year Moser College will be celebrating
two of the Hallmarks. This academic year 2011-2012,
the Hallmarks Stability and Stewardship have been
chosen. The ten hallmarks are:
1. Love of Christ and Neighbor
2. Prayer: a Life marked by liturgy, lection and
Mindfulness
3. Stability: commitment to the daily life of this place,
its heritage and tradition
4. Conversatio: the way of formation and
transformation
5. Obedience: a commitment to listening and
consequent action
6. Discipline: a way toward learning and freedom
7. Humility: knowledge of self in relation to God,
others and creation
8. Stewardship: responsible use of creation, culture
and the arts
9. Hospitality: openness to others
10. Community: call to serve the common good
home
about
expectations
resources
Portrait (1926) by Herman Nieg
(1849–1928); Heiligenkreuz Abbey, Austria
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
4
Hallmarks
MGT 220 | Entrepreneurship (Capstone)
Student Expectations
Expectations of Students
In order to get the maximum use of the time available, it is expected that you
will:
•
Read the material to be covered in the class and complete required
assignments prior to attending the class/session;
•
Arrive/login to class/session prepared to participate actively;
•
Be prepared to actively participate in the collaborative activities of each
class/session; and
•
Always feel free to seek additional help from the instructor when the need
arises.
Attendance Policy
Students may not miss more than 25% of the live classroom sessions. Doing so
will result in an F for the course.
financial aid information
Submission of Work
All assignments are to be submitted into Desire 2 Learn (D2L) unless otherwise noted by instructor.
Assignments must be submitted by due date. Any assigned work submitted late for any unexcused
reason will receive a lowered grade. Please refer to your instructor’s late work policy located in D2L.
In the event that you miss an examination for due cause, arrangements must be made with the
instructor for a make-up examination. Important criteria concerning the submission of work:
•
Make-up examinations may differ from the original class examination.
•
Per University policy, assignments cannot be accepted by an instructor after the last day of the course.
•
Only discussions threads posted by 11:59 pm CST on the due date will count for grading purposes.
information concerning netiquette:
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
5
Expectations
MGT 220 | Entrepreneurship (Capstone)
Financial Aid Information
Applying for Financial Aid
A college education is one of the largest financial investments a family will make. We believe that an education
from Benedictine University will provide valuable returns throughout a student's lifetime. The Office of Financial
Aid is dedicated to helping students and their families make a Benedictine University education affordable. We
view the process of financing an education as a partnership. Although the student and his/her family have primary
responsibility for meeting college costs, Benedictine University, as well as the federal and state governments have
a variety of financial aid programs available to students who need financial assistance.
Types of Financial Aid
Benedictine University's Office of Financial Aid administers a variety of federal, state
and institutional programs of student financial assistance. All financial aid recipients
must maintain satisfactory academic progress in accordance with the published,
"Satisfactory Academic Progress Policy for Financial Aid Recipients.“
•
After completing the financial aid application process, the student will receive a
financial aid award notification letter. The award letter will include the
program(s) that the student is eligible to receive and the award amount(s).
•
Grants/Scholarships - Grants and scholarships are considered to be gift
assistance. This means the awards do not have to be repaid.
•
Loans - Loans are considered to be a form of self-help assistance. Loan programs
provide funds for educational purposes and are paid back with interest.
•
Employment - Part-time jobs on campus are available to students through the
University and Federal Work-Study program. Students working on campus
receive a bi-weekly paycheck.
•
Applying for Financial Aid – All students applying for financial aid are asked to
complete the Free Application for Federal Student Aid (FAFSA).
FAFSA – Free Application for Federal Student Aid
The FAFSA is required for all federal, state (Illinois residents) and Benedictine University need-based assistance.
It should be completed as soon as possible after January 1st. Applying online with FAFSA on the Web at
www.fafsa.gov is faster and easier than using a paper FAFSA. Have your completed U.S. Federal Income Tax
returns readily available when completing the FAFSA. Include Benedictine University's school code:
001767 so the results of your FAFSA application will automatically be sent to our financial aid office. Sign you
FAFSA with a Federal Student Aid PIN. Apply for a PIN at www.pin.ed.gov. If you are providing parent
information, one parent must also sign you FAFSA.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
6
Financial Aid
MGT 220 | Entrepreneurship (Capstone)
About Netiquette
What is Netiquette?
"Netiquette" stands for "Internet Etiquette", and refers to the set of practices which help to make the online
experiences pleasant for all involved. As you might expect, netiquette, like other forms of etiquette, is about
courtesy, manners, codes of behavior, protocols and respect. Netiquette primarily focuses on how we interact with
one another online, by being aware of: our use of language, others’ cultural background, conventional norms, and
other behaviors. Below you will find guidelines concerning the basics of online interaction. If it isn’t something you
would say or do in the face-to-face classroom, it is probably inappropriate in the online class as well.
Netiquette Basics
1. Follow the Golden Rule (“One should treat others as one would like others to treat oneself”)
2. Be ethical, fair, tolerant and mindful of others – avoid stereotyping, judgment and prejudice
3. Know the boundaries of particular cyberspaces – what is acceptable in a text or chatroom with friends may
not be appropriate in a classroom or in an online conversation with an instructor
4. Respect the time of others by: 1) using descriptive subject lines, 2) resizing images for the web, 3) providing
links instead of copying and pasting content, 5) using white space by inserting blank lines between paragraphs
and headers and 6) limiting your use of attachments
5. Copy the minimum number of people – it is tempting to send “email” or “message blasts” because it is easier
for the poster, but it is not easier for the reader
Inappropriate Online Usage
1. Avoid “flaming” – flaming is sending offensive, insulting or criticizing messages. This happens more often
online then in face-to-face interaction, because there is an illusion of anonymity.
2. Flaming is neither productive nor appropriate for the learning environment
3. Always avoid flaming when it comes to content and opinions, but also avoid it when it comes to grammar,
punctuation and spelling corrections
4. Avoid using CAPS if possible and never type messages in ALL CAPS – this is considered yelling and is often
seen as a form of aggression
5. Use emoticons ( :) , :( , :-) ) sparingly and avoid the use of JK, BRB, LOL and other text language
Confidentiality and Privacy
1.
2.
3.
4.
Email, messaging and posting are forms of written record and are just as permanent as a letter or document
Do not publicize your own or others’ personal information (such as email, phone numbers, last names etc.)
Respect copyright and cite any and all sources
Do not expect that your communications are private, instead assume all communications are public
For more information please review Netiquette by Virginia Shea
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
7
Netiquette
MGT 220 | Entrepreneurship (Capstone)
Resources for Success
Benedictine’s Library Resources
Benedictine University Libraries strive to provide the resources for all of your academic and research
needs. Providing access to over 120 databases, 200,000 books and eBooks, and helpful librarians 7
days a week, we are here to assist you in person and online.
The primary mission of the Benedictine University Library is to provide library resources and services
that support the Benedictine University community and meet its academic and research needs. To
support our mission, the Library has made provisions for all students to gain access to important
academic resources through the Benedictine Library Website. As you begin your academic journey
please take note of these key concepts that will affect that access:
•
Entry into academic databases and most Library resources must be made through the Benedictine
Library Website at www.ben.edu/library
•
Within one week of your official enrollment your patron information will be automatically entered
into the library system, where once entered, you will be able to check out books and access
databases
•
When off-campus you will be prompted by authentication software (a proxy server) to provide
your Library ID number and last name to access article databases and request books. This software
proxy server confirms that you are a current Benedictine University student and thus allowed
access
•
Your Library ID number is a combination of the Benedictine Library prefix 2281100 and your
seven-digit student ID number (also called your “b” number). Thus 2281100XXXXXXX is
the Library ID number with X’s being the seven digit student number. This number is prominently
located just below the barcode on your Benedictine ID card
•
For further information on any aspect of Library resources and access please call or write the
Benedictine Library Reference Desk at 630-829-6057 or libref@ben.edu. Please take note of
Library hours and staff directory located on the Library Website under About the Library and feel
free to contact us about any concern or need you might have
additional resources for student success:
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
8
Library
MGT 220 | Entrepreneurship (Capstone)
Resources for Success
University Academic Honesty Policy
The search for truth and the dissemination of knowledge are the central missions of a university.
Benedictine University pursues these missions in an environment guided by our Roman Catholic
tradition and our Benedictine Heritage. Integrity and honesty are therefore expected of all University
students. Actions such as cheating, plagiarism, collusion, fabrication, forgery, falsification,
destruction, multiple submission, solicitation, and misrepresentation are violations of these
expectations and constitute unacceptable behavior in the University community.
To access the complete Academic Honesty Policy, which includes student responsibility, responsibility
and authority of faculty, violations, reporting and communicating, responsibilities of the provost,
appeals, composition of the academic appeals board, procedures of the academic appeals board, and
records, please select the following link: www.ben.edu/ahp
APA Formatting and Style
All course assignments must use APA citation and formatting. This is a
mandatory requirement for all assignments, including discussions, if a
publication or other work is being referenced. For more information on
APA, please see the APA Style section at the website of the American
Psychological Association, linked here: www.apa.org/
APA resources for students: www.apa.org/about/students.aspx
Services for Students with Disabilities
Section 504 of the Rehabilitation Act of 1973 and the Americans with Disabilities Act (ADA) of 1990
prohibit discrimination against individuals with disabilities by standing provision of reasonable
accommodations to make programs and activities accessible to qualified individuals with disabilities.
If you have a documented learning, psychological, or physical disability, you may be eligible for
reasonable academic accommodations or services. To request accommodations or services, please
contact the Student Success Center, Krasa Center - 012A, 630-829-6340. All students are expected to
fulfill essential course requirements. The University will not waive any essential skill or requirement
of a course or degree program.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
9
Other Resources
MGT 220 | Entrepreneurship (Capstone)
Individual Development and Educational Assessment
IDEA Objectives
•
Acquiring skills in working with others as a member of a team.
•
Developing creative capacities (writing, inventing, designing,
performing in art, music, drama, etc.)
•
Gaining a broader understanding and appreciation of intellectual/
cultural activity (music, science, literature, etc.)
•
Developing skill in expressing oneself orally or in writing.
•
Learning how to find and use resources for answering questions or
solving problems.
•
Developing a clearer understanding of, and commitment to, personal
values.
•
Learning to analyze and critically evaluate ideas, arguments, and
points of view.
•
Acquiring an interest in learning more by asking questions and
seeking answers.
IDEA Description
The IDEA student survey focuses on the instructor’s learning objectives for the course and on the
progress each student made toward achieving those objectives. By answering thoughtfully and
honestly, your ratings and comments will be much more helpful – to the instructor, the department
chair, and the dean of the college. As students, you should also know that student ratings and
comments have been used to help evaluate courses and to improve the educational experience at
Benedictine University. The appropriate standard of conduct with respect to student surveys is
thoughtful comments and constructive criticism – respectfully communicated.
A Focus on Learning
“The IDEA Student Ratings system looks at instruction in terms of its endgame. Rather than
emphasizing teaching style or personality, the IDEA system focuses on student learning and the
methods used to facilitate it.” – from the IDEA website: www.theideacenter.org/node/5
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
10
IDEA
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Course Overview
Course Description
Application of business principles to planning, organizing and operating the
entrepreneurial enterprise. 3 semester hours.
Course Materials
Required Textbook and Materials
Required Textbook and Materials
Hisrich, R.D., Peters, M., Shepherd, D. (2010). Entrepreneurship (8th ed.) New York, NY:
McGraw-Hill
Technological Computer Requirements
Students in the Blended program will need: High-speed Internet access; a sound card and speakers;
Windows XP (minimum)/Windows 7 (recommended) or Mac OS X 10.5 or higher; and Firefox 3.6 or
higher. It is also highly recommended that students have access to a microphone or webcam for
optional audio/videoconferencing.
Discussion Forum Guidelines
The Course Grading Scale
A
=
4.00
90 - 100%
EXCELLENT
B
=
3.00
80 – 89%
GOOD
C
=
2.00
70 – 79%
SATISFACTORY
D
=
1.00
60 – 69%
PASS
F
=
0.00
BELOW 60%
FAIL
I
=
INC
INCOMPLETE
home
about
expectations
resources
To receive a minimum passing grade, students must
make a post to each discussion question for that
week by day 4 of each week and respond to at least
two other postings by the end of the week. Individual
Posts are worth up to 5 points and the total
Response Posts are worth up to 5 points total. Each
discussion will total up to 10 points.
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
11
Course Overview
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Course Outcomes Based in Bloom’s
Taxonomy
Learning Outcomes
Assignments
Points
•
•
•
Design an interview questionnaire
Identify an entrepreneurial intention
Discover the characteristics of an entrepreneur
Individual assignment
Team assignment/Activity
Discussion Post & Response
10 pts
10 pts
10 pts
•
•
•
•
Summarize the strategies of an entrepreneur
Describe trends affecting idea generation
Examine international opportunities
Assess your knowledge – Quiz 1 (chap. 1-6)
Individual assignment
Team assignment/Activity
Discussion Post & Response
Quiz 1 (Chap. 1-6)
10 pts
10 pts
10 pts
25 pts
•
•
•
Create a SWOT analysis
Develop a marketing plan
Asses the benefits and restrictions of business entities
Individual assignment
Team assignment/Activity
Discussion Post & Response
10 pts
10 pts
10 pts
•
•
•
Describe the relationship between financial statements
Generate financial statements
Defend financing alternatives for a start up business
Individual assignment
Team assignment/Activity
Discussion Post & Response
10 pts
10 pts
10 pts
•
•
•
•
•
Explain a successful exit strategy
Describe a business venture strategy
Defend the potential ethical issues of financial transparency
Assess your knowledge – Quiz 2 (chap. 7-12)
Develop a detailed and successful business plan
Individual assignment
Team assignment/Activity
Discussion Post & Response
Quiz 2 (Chap. 7-12)
Team Project
10
10
10
25
100
Total Points for course
300 pts
pts
pts
pts
pts
pts
about Bloom’s Taxonomy
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
12
Learning Outcomes
le
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Course Schedule
Session
Loc.
Class Title
Assignments
01 A
F2F
Entrepreneurial
Perspective
•
•
•
•
Review Chap. 1-2, pp. 1-63
In-Class: Chap. 1, Self assessment pp. 16,
Chap. 2 discussion questions 1-2 on pp. 58
Group: Identify a product or service topic for business plan
01 B
F2F
Entrepreneurial
Perspective
•
•
•
•
•
Read Chap. 1-2, pp. 1-63 and Chap. 3-4, pp. 64-123
In-Class: Chap. 3 discussion questions 1-3 on pp. 80
In-Class: Review business plan topic
In-Class: Identify websites/articles on international marketing,
research via the internet sites on intellectual property
Group: Business plan outline due in class 03A
02 A
online
From Idea to
Opportunity
•
•
•
•
Read Chap. 1-4, pp. 1-123
Written : prepare interview questions
Discussion Post & Response Post
Group: Study case 2 on pp. 467
02 B
online
From Idea to
Opportunity
•
•
•
Review Chap. 5-6, pp. 124-184, be prepared to discuss Chap. 7-9,
pp. 186-279 in class 3A
Written : Conduct and summarize an interview with an
entrepreneur. Please submit in D2L Dropbox Folders
Discussion Post & Response Post
Group: Study case 6 on pp. 492
•
03 A
F2F
From
Opportunity to
Business Plan
•
•
•
•
•
Review Chap. 7-9, pp. 186-279
In-Class: Review Chap 1-6 for quiz 1
In groups, create a SWOT analysis
Group: Business plan presentation draft due in class 03B
Discussion Post & Response Post
03 B
F2F
From
Opportunity to
Business Plan
•
•
•
•
•
Review Chap. 10, pp. 280-302
In-Class: in small groups, build a financial budget
Quiz 1
Written: Study case 10 on pp. 516
Group: Marketing plan on pp. 251 – 253
04 A
online
Entrepreneurial
Venture
•
•
•
•
Read Chap. 11-12, pp. 303-376
Written: Study case 13 on pp. 550
Discussion Post & Response Post
Group: Study case 14 on pp. 557
04 B
online
Entrepreneurial
Venture
•
•
•
•
•
Review Chap. 7-12, pp. 186-376
Quiz 2
Written: Prepare an exit strategy for team’s business plan
Discussion Post & Response Post
Group: Answer question #2 on pp. 373 re; business angels
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
13
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 1A
Learning Objectives
1.
2.
3.
4.
5.
6.
Discover the characteristics of an entrepreneur
Differentiate between learning and cognitive adaptability in entrepreneurship
Identify an entrepreneurial intention
Compare and contrast the attributes on an entrepreneurial culture
Assess the feasibility of a new venture
Understand the risks associated in entrepreneurship
Activities, Assignments and Agenda
Reading: No pre-class reading, this will be completed after class 1A.
Chapters 1-2 covering the Entrepreneurial Perspective
Individual Assignments
No assignments due. Reading, individual and team discussion questions are assigned after class 1A.
Group Assignments
Business plan product or service concept is due in class2B
Reading, individual and team discussion questions are assigned after class 1A
In Class Assignments
Introductions and set course expectations. Provide an overview of the team project that is due during
class five. Discuss how this business plan will be built through the weekly material covered in the
chapters and reinforced by lecture materials. Review chapters 1-2 covering the entrepreneurial mindset, corporate entrepreneurship and the generation of entrepreneurial strategy. Utilize on-line articles
to stimulate discussion from Entrepreneur.com. Complete the following exercises in to support the
entrepreneurial perspective. Take the self-assessment on pages 16-17 in class to measure cognitive
flexibility as discussed in Chapter 1. Chapter 2 discussion questions 1-2 on page 58.
Final Team Project, objective is to start a business for a new product or service. A written business
plan will be evaluated on the elements of the outline, including a comprehensive marketing & financial
plan, and feasibility of the product or service venture. The business plan should be at least 20 pages
in length and accompanied by a Power Point presentation during week 5. The oral presentation
should be at least 25 minutes in length, but not to exceed 30 minutes. A question and answer period
will be provided at the at the end of each presentation to answer and address outstanding items
related to your plan.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
14
Session 1A
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 1B
Learning Objectives
1.
2.
3.
4.
5.
Summarize the creative process leading to an entrepreneurial idea
Describe the trends which affect the timing of ideas
Develop a product or service idea for the team project
Create an outline for the team project
Compile a list of interview questions appropriate for individual assignment
Activities, Assignments and Agenda
Reading: Chapters 3-4 prior to class meeting.
Group Assignments
Identify a product or service for the team project. A briefly written paragraph describing the business
is due in class
In Class Assignments
•
Chapter 3, discuss questions 1-3 on page 80 on providing advice to an entrepreneur. Introduce
Table 7.3, Outline of a Business Plan on page 201. Spend time discussing activities for online
sessions 2A and 2B.
•
For an in-class activity, via the internet, review current articles on translation of marketing
concepts into ideas for small business start ups. In small groups have students identify five web
sites or articles pertaining to creative ideas and new business strategies.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
15
Session 1B
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 2A
Learning Objectives
1.
2.
3.
4.
5.
Participate in discussion question post and response to demonstrate learnings
Prepare and contribute to group activity assignment
Compile a list of interview questions appropriate for individual assignment
Develop a product or service idea for the team project
Recognize the relationship between the on-line discussion and the material covered in class
Activities, Assignments and Agenda
Reading: Read Chapters 1-4 that were covered in class 1A and 1B.
Individual Assignments
Develop an interview questionnaire for an interview with an entrepreneur or small business owner, be
sure to include topics from Chapter 3. Include a minimum of 25 thought provoking questions requiring
an extended response to each.
Group Assignments
Study Case #2 on page 467, Jim Boothe, Inventor. Assignment should be at least 2 pages in length
and answer the following questions: Compare an inventor with an entrepreneur and explain whether
Jim Boothe has the character to become a successful entrepreneur. Does Jim have a complete
business plan ready to be submitted to a bank? Risk for the entrepreneur involves more than just
financial risk. What types of risk would someone like Jim assume if he decided to proceed with the
business venture
Discussion Question
During our class we discussed entrepreneurs, small business owners and corporate entrepreneurs.
Choose one of the entrepreneurial categories and describe what you feel is the most important
characteristic to be successful in that venture? Support your opinion.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
16
Session 1A
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 2B
Learning Objectives
1.
2.
3.
4.
5.
6.
7.
Summarize the creative process leading to an entrepreneurial idea
Describe the trends which affect the timing of ideas
Examine international opportunities
Compare and contrast domestic and international entrepreneurial ventures
Describe intellectual property rights and how to defend them
Participate in discussion question post and response to demonstrate learnings
Prepare and contribute to group activity assignment
Activities, Assignments and Agenda
Reading: Review Chap. 5-6, pp. 124-184, be prepared to discuss Chap. 7-9, pp. 186-279 in class 3A
Individual Assignments
Conduct and summarize an interview with an entrepreneur. Please submit in D2L Dropbox Folders
Study Group Assignments
Study case 6 on pp. 492, please submit in D2L Dropbox Folders
Discussion Question
Discussion topic: International marketing and cultural influences. Please make your initial post to the
discussion questions by midweek, and respond to at least one other students’ post by the end of the
week.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
17
Session 1B
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 3A
Learning Objectives
1.
2.
3.
4.
5.
Explain the importance of a business plan
Define the various marketing plans and their uses
Develop a SWOT analysis for competitive marketing
Describe the connection between the parts of a business plan
Asses the benefits and restrictions of the various legal forms of business
Activities, Assignments and Agenda
Reading: Chapters 7-9 prior to class meeting.
Individual Assignments
Entrepreneur interview is due.
Group Assignments
Case #6 on page 492, The Beach Carrier, is due.
In Class Assignments
Facilitate a review of quiz 1. Lead a discussion and review of individual and team homework form
class 2A and 2B. Review Chapters 7-9 emphasizing the nature of a business plan and the various
sources of information available as a guide to completing the project. Detail the connection between
a marketing and organizational plan to effectively build a successful plan. In class, review web sites,
such as, businessplanblog.com, to identify readily available resources. In groups during class, create
a SWOT analysis for each group’s business plan. Samples are available on-line. Lead a discussion
on each group’s draft.
Discussion Question
There are several legal forms of business that have varying attributes. Some are more favorable at
different stages in a business’ life cycle. Discuss why a certain business entity is preferable to
another at a specific point in the maturity of a business.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
18
Session 1A
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 3B
Learning Objectives
1.
2.
3.
4.
5.
6.
7.
8.
Describe the relationship and importance of financial statements
Assemble a comprehensive financial budget
Generate financial statements to support a viable business
Practice the continuity of sections within a business plan
Defend financing alternatives for a start up business
Describe business venture in presentation and plan
Construct all integral parts of the plan in a contiguous and fluent manner
Defend the potential success of the business plan
Activities, Assignments and Agenda
Reading: Chapter 10 prior to class meeting
Individual Assignments
Study Case #10, The Winslow Clock Company is due
Group Assignments
Marketing plan activity is due
Review PowerPoint Drafts of final group project
In Class Assignments
Lead a discussion and review of individual and team homework form class 3B. Review Chapters 1012 detailing the importance of a strong financial plan and structure. Reiterate the importance of
continuity between sections of the business plan, including marketing and finance to create a
cohesive plan. In class, review the article: Building a Financial Budget. (2006, April 20).
Entrepreneur Magazine. Retrieved from Entrepreneur Magazine. and in groups, respond to the
questions posed. Discuss the progress of the team final project and answer questions regarding final
papers and presentations. Review expectations for class 5A
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
19
Session 1B
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 4A
Learning Objectives
1.
2.
3.
4.
5.
Participate in discussion question post and response to demonstrate learnings
Prepare and contribute to group activity assignment
Analyze and summarize case study for individual assignment
Prepare final team presentation and paper
Recognize the relationship between the on-line discussion and the material covered in class
Activities, Assignments and Agenda
Reading: Read Chapters 10 – 12
Individual Assignments
Study Case #13, Nature Bros. LTD, minimum of 2 pages, answering the following questions:
1. Is the capital sought appropriate for the circumstances? If more information is needed, state what
it is and how it could be obtained.
2. What sources should Morris approach for this amount of capital?
3. Based on the current balance sheet, how much equity should he give up for the investment?
Group Assignments
Study Case #14, Amy’s Bread, minimum of 2 pages, answering the following questions:
1. How many more wholesale customers does Amy’s Bread need to cover first year costs of the 31st
street and 15th street options?
2. What would you do if you were Amy? What additional information would you like before making
your decision?
Prepare final team presentation and paper due in class 5A.
Discussion Question
Explain the advantages and disadvantages of equity and debt financing. What business
characteristics would benefit from the different sources of financing.
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
20
Session 1A
MGT 220 | Entrepreneurship (Capstone)
Faculty Weekend Session 4B
Learning Objectives
1.
2.
3.
4.
5.
6.
7.
Support operational measures objectively
Analyze the financial components of the plan.
Participate in discussion question post and response to demonstrate learnings
Prepare and contribute to group activity assignment
Analyze and summarize case study for individual assignment
Complete quiz 2 to assess learning
Recognize the relationship between the on-line discussion and the material covered in class
Activities, Assignments and Agenda
Reading: Review chapters 7 – 12 to prepare for quiz 2
Individual Assignments
Prepare an exit strategy for your team’s business plan. Be specific to the timing, financial and legal
considerations.
Group Assignments
Prepare a 2 page summary on question #2 (Class discussion) on page 373.
Discussion Question
Financial transparency is a required component of a publicly traded corporation. From an ethics
standpoint, should all business entities be held to the same standards? Why or why not?
home
about
expectations
resources
course
overview
learning
outcomes
IDEA
schedule &
sessions
Love of Christ and Neighbor  Prayer  Stability  Conversatio  Obedience  Discipline  Humility  Stewardship  Hospitality  Community
21
Session 1B