Welcome to our
Presentation
Someone who is taking India to a
new stage.
He can change the nation…….
 Full name:
Ratan Naval Tata
 Formal CEO of Tata
Group of Industries.
 The products are fully
made in India.
# Ratan Tata
Group Members:
Maruf Reza
Din Islam
Nuzhat Nuha
Nazmul Hossain
Ashraful Haque
Atiqur Rahman
Content:
1. Founder
2. Childhood
3. Organizations
associated
With him
4. Tata Group
5. Products
6. Tata Nano
7. Market Share
8. Compare &
Compititor
9. Success
10. Major
Achievements
11. Aim
THE FOUNDER OF THE HOUSE OF TATA:
 Jamsetji Nusserwanji
Tata.
 The Founder of the
House of Tata.
 The son of a merchant.
 Jamsetji entered his
father's business in 1859.
 Mr. Jamsetji Tata passed
away in Germany, on
May 19, 1904.
JEHANGIR R. D. TATA: THE AVIATOR
 The son of Mr. Ratanji
Dadabhai.
 Born in France in 1904.
 1925 he joined Tata.
 Played a critical role in
increasing India's scientific,
medical and artistic
quotient.
 He died in Geneva on
November 29, 1993.
NAVAL HORMUSJI TATA: THE PEOPLE'S
PERSON
 Son of Jamsetji Tata.
 Joined the Tata Group in 1930.
 His most valuable contribution
outside of business was in the
domain of labor relations.
 Mr. Naval Tata became part of
Geneva-based International
Labor Organisation governing
body in 1951.
 Tata passed away in 1989.
RATAN NAVAL TATA: 21ST CENTURY
AND BEYOND
 Born Bombay, December
28, 1937.
 Son of Naval Hormusji Tata.
 Made the Tata Group a
global player.
 In January 10, 2005 issue of
Forbes Asia, named Ratan
Tata as Asia's Businessman
of the Year.
Childhood & The way he is here:
 Ratan squirmed when their British
driver dropped him off at the all-boys
Campion School in the family Rolls
Royce.
 He was thirteen when he was
suddenly picked up by childless and
widowed Lady Navajbai Tata.
 He received a Bachelor of Science
degree in architecture from Cornell
University in 1962.
 Honored with Padma Bhushan, one
of the highest civilian awards in
2000.
Childhood & The way he is here:
 From his grandmother, the young Ratan imbibed the
importance of dignity, keeping promises and being
dependable. Tata has never married. In Bombay, he
would date on and off; more off than on, and once
even got engaged, but broke it off before the cards
could be printed.
 He joined the Tata Group in 1971.
 Appointed Chairman of Tata Industries in 1981.
 In 1991, Ratan Tata took over the Chairmanship from
JRD Tata.
 Tata Motors came up with Tata Indica, the first truly
Indian car.
 He was also conferred an honorary doctorate in
business administration by Ohio State University.
Some organizations he is associated with:
 Chairman, government of India's Investment
Commission.
 Member, Prime Minister's Council on Trade and
Industry .
 Member, National Hydrogen Energy Board.
 Member, National Manufacturing Competitiveness
Council.
 Member, International Advisory Council of Singapore's
Economic Development Board.
 Member, Asia-Pacific Advisory Committee.
 President, court of the Indian Institute of Science,
Bangalore.
 Chair, advisory board of RAND's Center for Asia
Pacific Policy.
 Member, Global Business Council on HIV / AIDS.
Tata Group:
Type
Private Conglomerate (BSE)
Founded
Headquarters
1868 by Jamshedji Tata
Mumbai, Maharastra, India
Key people
Industry
Ratan Tata, Chairman.
Engineering, Materials, Information
technology,
Communication, Automotive, Chemicals,
Energy.
Steel, Automobiles, Telecommunications,
Software,Hotels, Consumer goods.
Products
Revenue
USD 28.9 billion[1](FY 2007) (31.5%)
Employees
289,500 (2007)
Website
www.tata.com
Products of Tata Group:
 1. Engineering
(a) Automotive
-Tata AutoComp Systems,
-Tata Motors.
(b) Engineering Services
-Tata Projects
-TCE Consulting Engineers
-Voltas
(c) Engineering Products
-TAL Manufacturing Solutions
-Telco Construction Equipment Company
-TRF
 2. Materials
(a) Composites
-Tata Advanced Materials
(b) Metals -Tata Steel
 3. Energy
(a) Power
-Tata BP Solar India
-Tata Power
(b) Oil & Gas
-Tata Petrodyne
 4. Chemicals
-Tata Chemicals
-Tata Pigments
 5. Services
(a) Hotels
(b) Financial Services
-Tata AIG General Insurance
-Tata AIG Life Insurance
(c) Other Services
-Tata Quality
Management Services
-Tata Strategic
Management Group
 6. Consumer Products
-Infiniti Retail
-Tata Tea
-Tata Ceramics
 7. Information Systems and
Communications
(a) Information Systems
-Nelito Systems
(b) Communications
-Tata Sky
-Tata Teleservices
-VSNL
-Tatanet
(c) Industrial Automation
-Nelco
Note: The above information was
last updated on 21-07-2007.
Tata Truck:
Indica:
 The 1st passenger car of
tata.
 Type - 475 IDI with
Microprocessor based
Engine Management System
(ECU).
 Seating Capacity - 5 Person.
 Fuel Capacity - 37 litres.
 Maximum Power - 5500 rpm.
 Weight (kg) – 995.
Different Tata Indica models are:
 Tata Indica V2 (Rs. 3 to 4 lacs)*
– DLS
– DLE
 Tata Indica V2 Xeta (Rs. 2.5 to 4
lacs)*
– GL
– GLX
– GLG
– GLS
– GLE
 Tata Indica V2 Turbo (Rs. 3.5 to 5
lacs)*
– DLS
– DLG
– DLX
 Tata Indica V2 Dicor (Rs. 4 to 4.5
lacs)*
– DLS
– DLG
 Various colors are found
for this model:
Mint White
Flora Green
Smoked Metal
Arctic Silver
Carbon Black
Limitations For Tata Nano:
1.Tata Nano must not be
used for commercial
purposes.
2. Tata Nano must not
be sold to metro and
Cosmo cities in India.
3. Spare parts must be
easily available but must
come with premium cost.
4. Free emission
checkups must be done
for.
Market Share:




The domestic
passenger car market
grew 12.17% to 15.47
lakh units
Tata Motors’ market
share dipped 1.72% to
2,27,919 vehicles
FY08.
Market leader Maruti
Suzuki India.
Ford Motor Co sells
its British luxury
brands Jaguar and
Land Rover to Tata
Motors for over $2
billion.
 Tata Tea Ltd acquires UK's
Tetley for $432 million,
becoming the world's No. 2
packaged tea company - Feb
2004.
 Two years later he paid $530
million for a 46% stake in
VSNL(Videsh Sanchar Nigam
Ltd), India's state-owned
international telecom carrier.
 Tata Steel Ltd buys
Singapore's lone steel miller,
NatSteel Ltd, for $286 million June 2005.
 Tata Tea buys 30 per cent of US
enhanced water firm Energy
Brands Inc for $677 million.
 Tata leads branded salt market
with 37% share.
 Last year profits at four of the
group's biggest listed
companies -- Tata Motors, Tata
Steel, Taj Hotels, and Tata Tea -grew 178%.
Tata Indicom:
 Post paid and pre-paid
plans.
 The price of set will be only
1299 rupees.
 The set is based on WLL
technology with CDMA
back-end.
 Broadband cunnection.
 Walky Talky phones.
 Spread across nineteen
circles in the country.
 Serves more than 25 million
customers in over 5000
towns.
Tata mobile:
 Tata Indicom Prepaid connection:
-SMS
-Roaming in over 2400 cities
-STD & ISD Facility
-Caller Line Identification
-Balance Carry Forward
-Anywhere/ Anytime
-Recharge
-Instant Balance Enquiry
 Postpaid mobile phone
connections:
-STD call charges are lowest.
-Superior voice clarity.
-Congestion-free networks.
-High speed data access.
-Coverage in over 1000 cities.
Indicom Broadband:
Under broadband plans, there are Unlimited Plans
Infinity - Speed 256 kbps, Monthly
charges Rs 1000.
Infinity - Speed 384 kbps, Monthly
charges Rs 1400.
Infinity - Speed 512 kbps, Monthly
charges Rs 1850.
Infinity - Speed 1 Mbps, Monthly
charges Rs 3600.
Volume based Plans
Business Plus – 5000, Monthly
charges Rs 1060.
Business Plus – 8000, Monthly
charges Rs 1550.
Business Plus – 20000, Monthly
charges Rs 3400.
Tata AIG Life Insurance:
-We can help you achieve
your dreams of financial
security for you and your
family.
Solutions For individuals:
-We can help your
customers and employees
achieve their dreams of
financial security.
Tata Tea:
Subsidiaries / associates /
joint ventures: Tetley
Group, Tata Coffee, Tata
Tetley.
Tata Tea:
 Tata Tea have different Flavor & test.
 Tata Tea brand, has a blend of 85%
CTC and 15% long leaf tea.
 Red Label and Godrej flavor tea.
 Launched in 250 gm and 500 gm packs.
 Tata Tea brand: at Rs.45 for 250 grams
and Rs.90 for 500 grams, making it
competitive and attractive for
customers.
"Na kahonge toh pachtaonge"
Tata Credit Card:
 The Tata Credit Card is brought to
you by SBI Card, a joint venture
between the State Bank of India
and GE Capital.
 The Empower programme is now
available in the following 13 cities:
Mumbai, Delhi, Bangalore,
Chennai, Cochin, Kolkata,
Jamshedpur, Hyderabad, Pune,
Lucknow, Jaipur, Ahmedabad and
Chandigarh.
 It combines the convenience of a
powerful, globally accepted credit
card with a rewarding membership
of the Empower programme.
Type
Joint venture
between Tata Group
(80% stake) and
STAR TV (20% stake)
Founded
2004
Headquart Kirloskar Business
ers
Park,
Bangalore, India
Industry
DTH Pay TV
Products
Direct broadcast
satellite
Channels
110
Website
www.TataSky.com
Compare with
Compititor:
 TVS Auto -Competitor for
Tata’s 1 Lakh car?
 Tata Nano vs Maruti 800:
Who Will Win?
-Maruti 800 is perhaps the
most popular car in India.
It is the "the smallest car
in production" in India.
The car came into
existence in 1984 and
survived ups and downs
in the last 2 decades and
more.
Compare with Compititor:
 Airtel, Tata Indicom slash prepaid tariff.
 Reliance mobiles is the direct competitor of
Tata Indicom.
 The Mahindra Scorpio is the competitor of
Tata Safari.Safari engine that develops an
astonishing 140bhp, the Scorpio engine has
been tuned to put out only 120 horses,
although it can be tuned for higher power
delivery.
The spectrum of success:
 The “collaborative work”.
 New product development.
 High manufacturing
quality.
 Sales improvement.
 Build a web of network
outside the Country.
 Consider the “people
factor.”
 Proper use of the Raw
Materials.
Major Achievements:
 Modernized the Tata Group from an engineering-toservices conglomerate into new areas such as
telecom, passenger cars, retail, biotech
 Turned Tata Steel into the world's lowest-cost steel
producer
 Introduced India's first Indigenous car, the Indica and,
now, the Tata-Nano, which has nearly doubled the
value of Tata Motors
 Led the Tata Group into the global marketplace with
acquisitions of Tetley Tea for $475m, steelmaker
Corus for $11.3bn, Jaguar and Land rover for $2.3bn.
Aim:
 Tata Group aims to lift sales abroad.
 Indian giant wants overseas revenue to make
up 30% of total.
 Tata Group plans to invest up to $2 billion to set
up steel mills.
 Rising exports up to 5 percent in current year.
 Tata will try to buy HUMMER.
 Tata Power Company would invest Rs. 18,500
crore in the next five years in new projects
including some abroad and is planning a 500
MW plant in South Africa at an investment of
Rs. 2,000 crore.
Not everybody thinks He's
as great as we do:
 Tata Motors car
worries
environmentalist.
 The environment can
be polluted by toxic
chemicals.
 Only lower-class
people will use the
public Transport.
 Government Transport
will be less popular.
Who will replace
Ratan Tata?
 A man with no obvious
successor, has less
than five years to find
one
 Ratan Tata, who turned
70 in December 2007,
has never married and
bears no children.
 Noel Tata, Ratan's
step-brother and the
only remaining Tata
working in the group.
Thanks For
Being With Us.