Chapter Three

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Mgmt 371

Chapter Three

The Environment and Culture of

Organizations

Much of the slide content was created by Dr, Charlie Cook, Houghton Mifflin, Co.©

The Organization’s Environment

 External Environment the set of forces and conditions that operate beyond an organization’s boundaries , but affect a manager’s ability to acquire and utilize resources. Everything outside an organization’s boundaries that might affect it

 General environment: everything outside an organization’s boundaries—economic, legal, political, socio-cultural, international, and technical forces.

 Task environment: specific external groups and organizations that affect the firm.

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The Organization’s Environment

 Internal Environment

 Conditions and forces present and at work within an organization.

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The Organization and Its

Environments

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The External Environment

 General Environment

 Task Environment

The External Environment

 The General Environment

 The set of broad dimensions and forces in an organization’s surroundings that create its overall context .

Economic dimension

Technological dimension

Sociocultural dimension

Political-legal dimension

International dimension

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Economic Dimension

 Interest rates

 Inflation

 Unemployment

 Economic growth

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Technological Dimension

 Effects of changes in technology that affect:

 Product/service design

Bound encyclopedias v. Online (wikipedia)

 Product/service distribution

Internet sales

PayPal

 Product/service production

Industrial robotics

Fax

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Sociocultural Dimension

Sociocultural Dimension - values, mores, and norms of behavior of the society in which the organization functions.

 Customer tastes and preferences.

 Cultural awareness (Split pea & ham baby food in the Middle East, e.g.).

Organizations are affected by changing societal attitudes and characteristics.

Women

Ethnic minorities

Sexual preference

Age

Social class

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Political-Legal Dimension

 Effects of changing laws and regulations.

 Title VII

 Deregulation

 Tax laws

 EPA

 Subsidies (think corn & ethanol)

 Privatization

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International dimension

 Effects of increased global markets

(opportunities) and competition (threats).

 Reduced trade barriers (NAFTA).

 Improved, and reliable, global communications.

 Global labor markets.

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The External Environment

 Task environment: specific external groups and organizations that affect the firm. Change here usually have a direct and immediate effect.

 Government (regulators those who enforce the law)

 Customers

 Strategic Partners

Joint venture partners

Allies

 Suppliers

 Competitors

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Figure 3.2: McDonald’s

General Environment

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Figure 3.3: McDonald’s

Task Environment

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The Internal Environment

 Conditions and stakeholder forces within an organization

 Owners.

 Board of directors

 Employees

 Physical work environment

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How Environments Affect

Organizations

 Change and Complexity

 Environmental change occurs in two ways:

Degree to which change in environment is occurring

Degree of homogeneity or complexity of the environment

The environment is either simple or complex

 Uncertainty

A driving force that influences organizational decisions.

Affects predictability and ability to forecast events.

Stable or dynamic

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How Environments Affect

Organizations

 Environmental Turbulence

 The frequency and magnitude of unexpected changes and upheavals in the environment of an organization.

 Also affects predictability.

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Environmental Change, Complexity, and Uncertainty

Source: From J.D. Thompson, Organizations in Action

, 1967. Copyright © 1967 The McGraw-Hill Companies, Inc. Reprinted with permission.

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Competitive Forces

Porter’s Five Competitive Forces

Threat of new entrants

 Extent to and ease with which competitors can enter market.

 Competitive rivalry

 Competitive rivalry between firms in an industry.

 Threat of substitute products

 Extent to which alternative products/services may replace the need for existing products/services.

 Power of buyers

 Extent to which buyers influence market rivals.

 Power of suppliers

 Extent to which suppliers influence market rivals.

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Creating Barriers to Entry

Economies of

Scale

Brand

Loyalty

Barriers to

Entry

Reduced Threat of New Entrants

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How Organizations Adapt to Their

Environments

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How Organizations Adapt to Their

Environments

 Information Management in Organizations

Boundary spanners Individuals who interact with outside constituencies.

Improve information gathering (government, customers, suppliers, etc.).

Providing information (government, customers, suppliers, etc.).

Environmental scanning

Information systems

Improved collection and dissemination of critical information.

Rapidly informs constituents of changes.

Provides new distribution opportunities (i.e., internet sales).

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How Organizations Adapt to Their

Environments

 Strategic Response

 Maintaining the status quo, altering the current strategy, or adopting a new strategy.

Top management’s Strategic Response reduces uncertainty by scanning the general and task environments to identify opportunities and threats .

Middle managers collect information primarily dealing with the firm’s task environment.

First level managers focus on the daily efficient use of resources.

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How Organizations Adapt to Their

Environments

 Mergers, Acquisitions, Alliances

 Firms combine (merge), purchase (acquisition), or form new venture partnerships or alliances with another firm.

 Uncertainty is offset by mergers, acquisitions, and alliances .

Divides the risk [but also the profits].

Acquisition differs from merger in that in acquisitions one organization loses its identity and becomes part of another.

In a merger both organizations lose their identity an become a new organization

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How Organizations Respond to

Their Environments (cont’d)

 Organizational Design and Flexibility

 Adapting to environmental conditions by incorporating flexibility in its structural design.

Mechanistic firms operate best in stable environments.

Organic firms are best suited for dynamic environments.

Adopts a new structural design, i.e., going from a functional structure to a division structure, or a network structure.

Going from a centralized structure to a decentralized structure

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How Organizations Respond to

Their Environments (cont’d)

 Direct Influence of the Environment

 Attempting to change the nature of the competitive conditions in its environment to suit its needs.

 Pursuing new or changed relationships with suppliers, customers, and regulators.

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A Model of Organizational

Effectiveness

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How Environments Affect

Organizations

 Uncertainty is offset by Top management’s boundary spanning roles .

Individuals who interact with outside constituencies.

 Improve information gathering (government, customers, suppliers, etc.).

 Providing information (government, customers, suppliers, etc.).

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Examples of Admired and High-

Performing Firms

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Fortune Magazine Most Admired

Companies 2009

Most Admired

1. Apple

2. Berkshire Hathaway

3. Toyota Motor

4. Google

5. Johnson & Johnson

6. Procter & Gamble

7. FedEx

7. Southwest Airlines

9. General Electric

10. Microsoft

Best Performing

1 Gilead Sciences

2 CF Industries

3 Diamond Offshore

Drilling

4 Windstream

6 Robinson (C.H.)

Worldwide

7 EXELON

8 Microsoft

9 Best Buy

10 Mastercard

The Bottom 10 Least Admired

Companies

1 Molson Coors Brewing

2 Amtrak

3 Dollar General

4 US Airways Group

5 Family Dollar Stores

6 Constellation Brands (Arbor Mist wine)

7 WellCare Health Plans

8 Amerco (parent company of U-Haul)

9 Northwest Airlines

10 Sears Holdings

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