Business English 3

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Business English 3
Course introduction
Contact information for
Boglarka Kiss Kulenović
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Office hours:
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Tuesdays: 10:00 – 12:00 and 16:00 -17:00
Office 20
Webpage: www.efzg.hr/bkiss
E-mail: bkulenovic@efzg.hr
Course objectives
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increase language competence in spoken and
written English
develop business communication skills in English
expand business English vocabulary
to encourage critical thinking (analysis, synthesis,
foreseeing, deducing, selecting, etc.)
practice working in teams
further develop presentation skills
Business English 3
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elective course
5 ECTS points
Course description: http://www.efzg.unizg.hr/default.aspx?id=16123
Grading: 60% for class work!
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Class participation: 10%
Individual contributions: 15% (3 x 5%)
Project progress report: 15%
Group project presentation: 20%
Progress tests / Final written exam: 40% (2 x 20%)
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100%
Project ideas – example
1) Solve a problem that disturbs you
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Problem: overcrowded motorways in peak
traveling times
 A waste of time
 More pollution of air (cars waiting with
running engines)
Solution 1: build more lanes
 expensive
Solution 2: “smart motorway”
Where is the hard shoulder?
“Smart motorway”
Source: “Tailblazers”, The Economist, 16 Aug 2014
Active traffic management:
 gantries with electronic signs every 500 metres
along the motorway,
 CCTV cameras
 the hard shoulder to be used as an extra lane at
busy times  boosting capacity by around a third.
 A variable speed limit: Cars that travel at a slower,
more uniform speed more can be squeezed on
the roads.
 more effective signs with pictures  non-English
speaking truck drivers understand it better.
Research based project
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Find existing solutions to a problem.
Do research on these solutions.
Show how successful they are.
Present these solutions from different angles.
(e.g., financial viability, effect on the
environment, speed, etc.)
Schedule
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Group 3 (room 31)
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Lecture: 14:00 – 15:15
Seminar: 15:30 – 16:30
Group 2 (room 31)
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Lecture: 17:00 – 18:15
Seminar: 18:30 – 19:30
Required Literature
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Trappe, T., Tullis G. (2006) Intelligent
Business: Upper Intermediate Coursebook
Topics
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Teamworking (teams, meetings)
Projects (management)
Alliances (mergers and acquisitions)
Information (information management, information
flows)
Technology (describing a product, presentations)
Advertising (advertising techniques, story telling)
Brands (dealing with people at work)
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