Matheswaran Thangavelu
SAP CRM/C4C/Hybris Marketing/ABAP/ Mid-level assignments in Project Management
Exposure in executing life-cycle development projects as a Consultant; aiming for
managing mid-level assignments in within SAP Domain; aspiring to receive a platform to
polish the technical/functional/leadership skills
tmatheswaran@yahoo.com
+971 56 390 8183
Profile Summary
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An SAP certified Professional with over 5.5 years of experience in SAP CRM & 1+ years in SAP C4C
Currently associated with Mindtree Ltd., India & Dubai as Project Lead
Possess over 3 years of overseas experience
Comprehensive experience in SAP CRM, SAP C4C, SAP Hybris Marketing & SAP ABAP, Functional & Technical
Consultation involving Configuration, Customization, Development and Client Interaction
Excelled in SAP CRM 7.0 Implementation (3 full cycle), SAP CRM – C4C Integration, Support, Upgrade & Consulting
assignments and Pre-Sales activities
Sterling working knowledge in Sales, Marketing, and Service modules of SAP CRM, SAP CRM Web Client Customizing
& Development, ABAP/4 Programming, SAP Cloud for Customer – Sales & Social Engagement and SAP Cloud
Applications Studio
Possess both functional and technical expertise in SAP with hands on experience in managing the entire gamut of
SAP CRM/C4C as a Project Lead; developing, documenting and implementing all configuration changes for the SAP
Modules; configuring the various modules and assignments to the overall structure
Skilled in analyzing and interpreting business processes identified & verified with key business representatives and
documenting them as part of the Business Blueprint document; insightful in preparing Functional & Technical
specification documents
An ardent analyst with a flair for adapting quickly to dynamic business environments and resolving complex business
issues; deft in interacting with clients, understanding current business processes, gathering new business user
requirements and mapping them into SAP Products
Analytical and quality-oriented professional with an eye for detail; Possess well-honed Team Management and
Mentoring skills with expertise in leading teams in distributed delivery SAP projects & Onsite/Offshore coordination
Education
2010
B.E. in Electrical & Electronics from Anna University, Chennai with 87.2%
Area of Excellence
SAP CRM Functional
SAP CRM Technical
SAP C4C Implementation
SAP C4C Integration
SAP Cloud Applications Studio
SAP ABAP
Project Coordination/Consultation
Team Management
Design & Development
Career Highlights
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Expertise in configurations related to Transaction Launcher, AET, Status Management, Transactions, Survey Suite,
Multilevel Categorization, Rule & Alert Modeler for IC, UI Framework, Partner Processing, Catalogs, Codes & Profiles,
Action Profiles & Actions, Business Partner, IC Web Client and UI Configuration tools
Implemented/Configured the system single handed - Business Transaction Archival, ERMS, Computer Telephony
Integration, Social Media Integration, C4C Implementation & CRM – C4C Integration using HCI
Efficiently managed SAP CRM system upgrade from EHP 1 to EHP 3 with very minimal post go-live issues
Independently assessed a federal financial authority’s current technology strategy, platform, and business processes
and evaluated its alignment to the business needs
Architected a solution using SAP UI5 & Fiori Framework which when delivered to the end users resulted in business
agility through availability on any device & for any platform & increased user productivity through increased flexibility,
openness and pixel perfect design
Master Data Upload/Migration using LSMW or custom programs involving different BAPIs.
Successfully delivered a completely custom solution involving various platforms, for performing Inspection on various
types of residential/commercial properties on time and budget.
Recipient of Infosys’ SPOT Award in 2012 for outstanding performance in the project, competing other members in the
team
Received Pillar Award in 2014 and 2015 – Award for Nurturing, recognizing and showcasing the Top 5% of high
performers of Mindtree across all locations and geographies
Work Experience
Since Dec’12 with Mindtree Ltd., India & Dubai as Project Lead
Jul’10 – Dec’12 with Infosys Ltd - India as Sr. System Engineer
Key Result Areas:
Project Management
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Gained exposure in management of lifecycle of SAP systems encompassing designing, sizing, setup, configuration,
maintenance and support of SAP landscapes; proficiency in functionality and business process of service management
and providing acceptable level of support to users in coordination with other vendors.
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Acquainted with project planning in mapping requirements of clients as well as different stakeholders, partners, service
providers, sub-contractors, business units; an effective leader with abilities in training & motivating teams to maintain
deliverables as per the SLA as well as identifying factors critical in SAP functions.
CRM Functional
 Marketing: Marketing Plans, Campaigns, Survey Processing, Lead Management, Segmentation, Marketing Analytics,
Social Media Engagement and Loyalty Management
 Sales: Account & contact management, Activity management, Opportunity management, Quotation & order
management, Organizational management, Territory management, Product Master and Pricing & Sales analytics
 Service: IBASE Management, Service Request, Knowledge Management, Service Order Management, Service Level
Agreement and Service Analytics
 Performing Middleware related configurations & developments
 Handling data transfer from R/3 to CRM; non SAP system to CRM; CRM to C4C and vice versa performing Initial Load,
Delta Load and request Load
 Monitoring, analyzing & fixing issues in case of Bdocs & IDocs
C4C Functional
 Configuring the C4C tenant to manage business processes including sales, marketing & social engagement
 Extending Standard integration scenarios
 Demonstrating & Configuring reporting capabilities of C4C
Hybris Marketing
 RDS activation of SAP Hybris Marketing Solution
CRM/C4C Technical & ABAP
 Undertaking activities related to Web UI customizations & developments and BOL programming
 Performing data transfer using inbound and outbound interfaces – Synchronous and Asynchronous
 Creating ODATA services & have done numerous RICEF developments, Enhancements and BADI implementations.
 Preparing Data Dictionary objects like tables, structures, views, lock objects, search helps, data elements and domains
 Developing Master Data Upload/Migration programs using different BAPIs
 Worked on the development/modification of custom solutions involving Reports, Module Pool Programming,
Workflows, WebDynPro, SMARTFORMS, Adobe forms and SAP BI-ABAP
 Precise Expertise in ABAP/4 tools (Menu painter, Debugging tools, SQL Trace and Performance tuning).
 SAP Cloud Applications Studio: Extending the Standard Business Objects, Creating new report, based on the data
source, via Key User Tools
Certifications
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Completed certifications in
o Programming in C valid from Aug 2007
o Programming Using C++ valid from Feb 2008
o Developing Enterprise Applications & Web Services Using J2EE Technologies valid from July 2009
o Introduction to Software Development on SAP HANA valid from July 2013
o SAP Certified Application Associate - CRM Fundamentals with SAP CRM 7.0 EHP1 valid from Nov 2013
o Creating Business Value with User Experience valid from Jun 2015
o Application Development for SAP Business By Design valid from July 2015
o Experience SAP Cloud for Customer valid from Oct 2015
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Attended trainings on:
o SAP CRM Web UI - Internal Training at Infosys in 2011
o Introduction to Software Development on SAP HANA at OpenSAP in 2013
o Creating Business Value with User Experience at OpenSAP in 2015
o SAP Business Suite 4 SAP HANA in a Nutshell at OpenSAP in 2015
o Experience SAP Cloud for Customer at OpenSAP in 2015
Trainings
IT Skills
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SAP CRM 7.0 EHP1 & EHP3; SAP C4C; SAP Hybris Marketing
SAP ECC 6.0 EHP7
Personal Details
Date of Birth:
Languages Known:
Visa Status:
19th May 1989
English and Tamil
UAE Resident/Free Zone
Please refer the Annexure for Project Details
Annexure
Project Details
Project 1
Customer Name
Description
SAP CRM - Support
Aug 13 – Till Date
wasl LLC - UAE
wasl is a Real Estate company which is into the business of Leasing, Construction of Buildings and
Facility Management. wasl uses SAP CRM & SAP C4C as the reliable solutions for reaching out to
customers. Technical/Functional Support is needed for new changes required/rectifying the
issues in the system.
SAP CRM 7.0 EHP 1 & EHP 3/SAP C4C/SAP ERP 6.0 EHP7
4
SAP CRM/C4C Techno Functional Consultant/ Project Lead
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
As a lead consultant support the core user community in the following areas:
 Interaction Center Web Client with CTI (Avaya)
 Service Request Management,
 SLAs
 Rule & Alert Modeler for IC, ERMS, Intent Driven Interaction
 Multilevel Categorization, IBASE Management
 Sales, Marketing & Campaign Management
 Surveys, E-Mail Campaign with Survey Integration
 Call List Management
 Support user reported issues
 CRM - C4C Integration & support for implemented C4C solution
 Social Media Engagement
Project 2
Customer Name
Description
Service Provider Helpdesk Application using SAP UI5
Aug’15 – Oct’15
wasl LLC – UAE
wasl is a Real Estate company which is into the business of Leasing, Construction of
Buildings and Facility Management. wasl wanted to develop an application with a layout similar to a
dashboard where the user i.e. Service Provider help desk operator should be able to have a 360
degree view of all the tasks/requests that are open/pending/yet to be accepted/missed/rated to
improve the service
SAP CRM 7.0 EHP 1 & EHP 3/SAP C4C/SAP ERP 6.0 EHP7/SAP UI5
SAP CRM Techno Functional Consultant/ Project Lead
Platform
Role Played / Designation
Responsibilities / Contribution
 Solution Designing and Effort Estimation.
 Managed overall Project schedule & deliverables
 Conducted Requirement gathering sessions and prepared functional & technical specification documents
 Provided SME support and technical leadership for the SAP CRM objects
 Effectively managed onsite-offshore team model & delivered objects ahead of the schedule
Project 3
Customer Name
Description
Post-Sales Services
May 15 – Jul 15
wasl LLC - UAE
wasl is a Real Estate company which is into the business of Leasing, Construction of Buildings and
Facility Management. wasl uses SAP CRM & SAP C4C as the reliable solutions for reaching out to
customers. wasl started selling apartments & villas and they also provide maintenance & other
services for units sold by them. The aim of the project is to extend the scope of current SAP
system to execute such services through SAP CRM.
SAP CRM 7.0 EHP 3
3
SAP CRM Techno Functional Consultant/ Module Lead
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 New process types to differentiate services for units owned & for units sold by wasl
 Categorization Schemas, Rule Policies, Action Profiles & Actions, Business Roles for new Service Request Types
 Adobe forms in English & Arabic languages for various types of request and approval forms
Project 4
Customer Name
Description
DIFC Enterprise Application Review
Feb 15 – Apr 15
Dubai International Financial Centre (DIFC) - UAE
The Dubai International Financial Centre (DIFC) is a federal financial free zone situated in the
Emirate of Dubai, United Arab Emirates. The DIFC aims to provide a platform for business and
financial institutions to reach into and out of the emerging markets of the region. This project is a
Consulting assignment for independently assessing DIFC’s current technology strategy, platform,
and business processes and evaluate its alignment to the business needs.
SAP CRM 7.0 EHP 3
9
SAP CRM Techno Functional Consultant/ Module Lead
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Evaluated fitment of IT to meet needs of various business functions
 Provided recommendations at a strategic, operational & tactical level which would optimize the IT infrastructure
 The deliverables of the project are:
o Current State Analysis Doc
o Future State Study
o Solution map document for previously defined future state business processes
o Technology Roadmap document
Project 5
Customer Name
Description
SAP CRM Upgrade - EHP1 to EHP3
Oct 14 – Jan 15
wasl LLC - UAE
wasl is a Real Estate company which is into the business of Leasing, Construction of Buildings and
Facility Management. wasl uses SAP CRM as the reliable solution for reaching out to customers.
Technical/Functional Support is needed for upgrading the system from EHP 1 to EHP 3.
SAP CRM 7.0 EHP 3
4
SAP CRM Techno Functional Consultant/ Module Lead
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Performed initial technical upgrade impact analysis on the existing EHP 1 system
 Worked closely with the BASIS team with the initial system setup during the initial phase of the upgrade
 Completed the SPAU and SPDD corrections of the objects in the upgrade landscape
 Adjusted Runtime repository of Enhanced components after comparing it with runtime repository of standard components by
using report BSP_WD_RT_REP_COMPARE
 Worked on the corrections/ enhancements needed for the existing objects due to system upgrade
Project 6
Customer Name
Description
OAM & Lands - CRM Implementation
Dec 12 – July 13
wasl LLC - UAE
The purpose of the project is to extend the implemented functionalities of SAP
CRM to Owners Association Management (OAM) Buildings and Lands owned by
wasl.
SAP CRM 7.0 EHP 1
4
SAP CRM Techno Functional Consultant/ Senior Software Engineer
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Reviewed and analyzed the requirements from the Business Blueprint documents
 Created Functional & Technical specifications by understanding the Business requirements
 Analyzed the custom objects, did code modifications & performance improvements
 Undertook high priority objects, single point of contact for developments
Project 7
Customer Name
Description
Platform
Team Size
Role Played / Designation
ACT! Program – Implementation
Oct 12 - Nov 12
Atlas Copco - Sweden
Atlas Copco is a Swedish industrial company which manufactures compressors, construction and
mining tools and equipment, power tools, assembly systems employing more than 33,000 people.
The ACT! Program is a key enabler for Atlas Copco to be more customers centric in order to
maintain market leadership.
SAP CRM 7.0 EHP 1
20
SAP CRM Techno Functional Consultant/Senior Systems Engineer
Responsibilities / Contribution
 Analyzed the IST/UAT defects, identified the root cause of the issue and provided the fix within desired SLA
 Implemented the changes needed in the system after understanding the change requirements thoroughly
 Documented all the changes implemented and the defects fixed in the system
Project 8
Customer Name
Description
One Syngenta – Implementation
Jun 12 - Jun 12
Syngenta - USA
One Syngenta Program is an extension of the GTM program (second release of GTM) to
make the Syngenta NAFTA Seeds division also to utilize the benefits of SAP CRM.
SAP CRM 7.0 EHP 1
15
SAP CRM Techno Functional Consultant/Systems Engineer
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Performed Gap Analysis to identify any gaps between the AS-IS and TO-BE Documents
 Effort estimates for the objects related to Data Migration, Interfaces and Web UI developments
Project 9
Syngenta GTM - Support
Apr 12 - Sep 12
Customer Name
Description
Syngenta - USA
GTM is the Go To Market initiative of the Syngenta NAFTA Crops division to become a more
customer centric organization. Hi-level functional scope includes SAP CRM Master Data, SAP CRM
Marketing/IC, SAP BI reporting, Integration with ECC/Legacy apps and Downstream Impact.
SAP CRM 7.0 EHP 1
8
SAP CRM Techno Functional Consultant/Systems Engineer
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Technical support for developing the custom objects as per the requirement, undertook various production issues (Incident
Management) and worked with new enhancements as well (Change Management)
 Undertook high priority developments as a part of the development team
 Identified SAP Notes with the proper component for the issue reported in the standard system behavior
 Performed the Root Cause Analysis by reproducing the client's issue either in our local systems or in customers systems in order to
know the exact problem for a better / quick resolution / workaround
 Analyzed the SAP Problem/resolution database to check to see the existence of similar kind of issue in order to provide a
better
/quick resolution
 Performance optimization in the custom objects developed
 Regular Interaction with the end users over phone/emails to know more about the issue, system information or the issue status
Project 10
Customer Name
Description
Syngenta GTM – Implementation
Jan 11 - Mar 12
Syngenta - USA
GTM is the Go to Market initiative of the Syngenta NAFTA Crops division to become a more
customer centric organization. Hi-level functional scope includes SAP CRM Master Data, SAP CRM
Marketing/IC, SAP BI reporting, Integration with ECC/Legacy apps and Downstream Impact.
SAP CRM 7.0 EHP 1
15
SAP CRM Technical Consultant/Systems Engineer
Platform
Team Size
Role Played / Designation
Responsibilities / Contribution
 Reviewed the completeness and analyzed the requirements from the Functional specifications
 Developed Technical specifications by understanding the Functional requirements
 Undertook high priority objects as a part of the development team
 Reviewed the objects and did code modification
 Performance optimization in the custom objects developed
 User interaction and onsite team interaction