September 2013
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
1
Mobile Devices Are an Integral Part of Our Lives
IT leaders consider BYOD growth positive*
US digital shoppers would buy more with a
personalized experience*
Opportunity for mobile commerce**
*2012 Cisco IBSG Horizons Study, **Hitha Prabhakar via “Today Show”
The Business Is Looking Towards IT To:
Differentiate with
Innovative
Experiences
© 2013 Cisco and/or its affiliates. All rights reserved.
Deploy Business
Apps. Without
Incident
Provide Secure,
Anywhere Access
Streamline
Operations with
Cloud
Reduce Cost and
Complexity
Cisco Confidential
2
New Connected
Experiences
Optimal Application
Experience
BYOD and
Mobility
Managed Cloud
Services
IT Simplicity and
Programmability
the network is more critical to delivering
applications than a year ago
Policy for employee device access**
the network is not ready for BYOD*
the network is not ready for
cloud
*2013 Cisco Global IT Impact Survey, **2012 Cisco IBSG Horizons Study
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
3
Removing the Barriers to Innovation
Converge the Wired and Wireless Network to Simplify
Management and Operations
Support Higher Density Environments and
Cutting Edge Mobile Devices
Deliver High-Quality Mobile Device
Experiences Indoors and Outdoors
Secure Business Sensitive Information
On End-User Devices
Effectively Engage Targeted Audiences
Through Their Mobile Devices
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
4
Total Unified
Access Migration
Stackable Access Switching
Migration Contribution
802.11ac Migration Contribution
(Distributed Between Cisco Catalyst 3850 & Catalyst 3650
606,228 @ $4300)
(Migration of legacy 802.11a/b/g Access Points 3,348,648 @ ASP
of $1000 and Migration of legacy controllers 62,486 @ $11000)
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
5
Business Opportunity
New Revenue
Increased Profitability
• Enhance profitability with incentive
Unlock new revenue opportunities for
programs in 2013: OIP, VIP, CTMP
Partners by starting new LoB conversations
• Compelling Programs and tools to
• Increased deal size through architecture
generate leads
linkages and cross sell
• Accelerate business growth with
• Lucrative Promotions:
Converged platform to capture BYOD,
• Create predictable revenue streams-with
Cloud innovations
• UA Breakaway Promotion
high-margin CMX services
• BYOD Smart Solution Promotion
• Start new conversations with LoB
• Create lucrative services practice with
owners- Shift IT from being a cost
• SMARTnet 3-for-2 PromotionMeraki Cloud managed Solution
center to catalyst for business
innovation and growth
•
Capitalize on $7.6 Billion migration
opportunity - Sell more Wireless and
pull through infrastructure sales
© 2013 Cisco and/or its affiliates. All rights reserved.
•
Cisco Confidential
6
Unified Access:
Extending the Reach and Power of Unified Access
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
7
Extending Reach and Power
Catalyst 3650 Series Switch: Unified Access to More Organizations
Aironet 3700 Access Point w/ High Density Experience :Scale &
Performance for Mobile Devices
Aironet 1530 Access Point: Extend Unified Access Outdoors
Simple
ISE Partner Ecosystem: Security and Control to All Devices
Secure
CMX For Facebook Wi-Fi : Location-based Social Mobile Experiences
Lower TCO
CMX Dashboard: Browser-based marketing tool with metrics reporting
CMX Partner Ecosystem : Enable Better Connected Experiences
Accelerate Business Innovation and Growth
Greater Business Efficiencies
The Intelligent Platform for a Connected World
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
8
Catalyst 3650 Series
Aironet 3700 Access Point
Accelerating Unified Access Adoption for
the Broader Market
HDX Technology for Scale and Performance
in High-Density Environments
Aironet 1530 Access Point
Extending Unified Access
Outdoors
• Simplify the Infrastructure
• 3x Performance of Current Wi-Fi
• Small and Ruggedized Design
• Improve Efficiency
• Optimized AP roaming
• Blends into the Environment
• Increase Business Agility
• RF Excellence
• Flexible Dual-band Antenna
• Modular Design
Key Components of Cisco Unified Access:
ONE NETWORK
Wi-Fi Excellence & Consistent
ASIC and OS
© 2013 Cisco and/or its affiliates. All rights reserved.
ONE POLICY
Consistent Policy and Control
ONE MANAGEMENT
Single View of Wired and Wireless
Cisco Confidential
9
Accelerating Unified Access Adoption For Broader Market
Simple, Affordable, Programmable for Converged Access
Simplify the Infrastructure : Wired + Wireless
Wired
40G WLAN w/ 25 APs
StackWise-160: 160G Stacking
IOS XE
Improve Efficiency : Consistent Services
Increase Business Agility: Programmable
Wireless
UADP ASIC
• Flexible NetFlow on all ports
• 802.11ac Ready
• TrustSec & Medianet in HW
• CleanAir
• Fixed Uplinks
• VideoStream
Key Component of Cisco Unified Access:
ONE NETWORK
Consistent ASIC and OS
© 2013 Cisco and/or its affiliates. All rights reserved.
ONE POLICY
Consistent Policy and Control
ONE MANAGEMENT
Single View of Wired and Wireless
Cisco Confidential
10
Industry-Leading Switching - Deployment Choices, Flexibility, Affordability
STACKABLE SWITCHES
Advanced Functionality
High Performance Stackable Switch
APs support
Base Stackable Switch
• 25 APs
• 160G Stacking Bandwidth
• Fixed Uplink
Catalyst 3650
Stacking Bandwidth
• Modular Uplinks
Catalyst 3850
MODULAR SWITCHES
Highly Adopted Switching Platform
Bandwidth
(928Gbps)
• Modular 8 x 1 / 10G Uplinks
Catalyst 4500E with Supervisor 8-E
Performance and Investment Protection
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
11
HDX Technology for Scale and Performance in High-Density Environments
3x Performance of Current Wi-Fi: Higher
performance at a Greater Distance
High-Density Experience (HDX)
• CleanAir with 80Mhz
• ClientLink 3.0
Optimized AP Roaming: Faster
Attach and Release
• Cross-AP Noise Reduction
• Enhanced Location Accuracy
RF Excellence Enabled by Purpose Built
Chipset
With Integrated
802.11ac (4x4:3SS)
• Integrated 802.11ac (Wave 1)
Modules
• WSSI
Modular Design: Future-proof for NextGen Mobile Devices and Wi-Fi Standards
• 3G Small Cell
• 802.11ac (Wave 2)
Key Component of Cisco Unified Access:
ONE NETWORK
Wi-Fi Excellence
© 2013 Cisco and/or its affiliates. All rights reserved.
ONE POLICY
Consistent Policy and Control
ONE MANAGEMENT
Single View of Wired and Wireless
Cisco Confidential
12
Industry-Leading Wireless Connectivity
High-Density Enterprise
Wireless
Data Rate
Mid to Large Enterprise
Advanced Functionality
Feature-Optimized Enterprise
Wireless
Data Rate
Small to Mid Enterprise
• 802.11a/g/n
• ClientLink 2.0
• CleanAir Express
Aironet 1600
• 802.11a/g/n
• ClientLink 2.0
• CleanAir
Aironet 2600
Wireless
Data Rate
•
•
•
•
802.11a/g/n/ac
Modular
ClientLink 2.0
CleanAir
Aironet 3600
•
•
•
•
•
802.11a/g/n/ac (Native)
Modular
ClientLink 3.0
CleanAir with 80 Mhz
Enhanced Location
Accuracy
• Cross-AP RF Noise
Reduction
Aironet 3700
With HDX
Performance and Investment Protection
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
13
Extend Unified Access Outdoors
• Ruggedized IP67 Design
Small and Ruggedized for Outdoors
• Low profile
• 802.11n Dual-band
• Flexible-band Inter/External
Antenna
Blends into the Environment
• Unified/Autonomous Mode
• 2.4/5Ghz Bridging
Flexible Dual Band Antenna Technology
• Daisy Chaining
Key Component of Cisco Unified Access
ONE NETWORK
Wi-Fi Excellence
© 2013 Cisco and/or its affiliates. All rights reserved.
ONE POLICY
Consistent Policy and Control
ONE MANAGEMENT
Single View of Wired and Wireless
Cisco Confidential
14
Industry-Leading Wireless Connectivity
Outdoor Coverage for
Hazardous Locations
Advanced Functionality
Use in Cable Service
Providers Networks
Larger Deployments:
Cities, Malls, Stadiums and
Arenas
Aesthetically Sensitive
Locations:
City, Malls and Arenas
Aironet 1530
• ClientLink/CleanAir
• Cable Modem Backhaul
• ClientLink/CleanAir
• PoE for Surveillance
• Fiber Backhaul
• ClientLink/CleanAir
• PoE for Surveillance
• Fiber Backhaul
Aironet 1552E/I
Aironet 1552C
Aironet 1552S/H
Performance and Investment Protection
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
15
CISCO ISE PROVIDES CONTEXT
Identity, Device Type, Posture,
Authorization Level, Location
SIEM & TD TAKE ACTION
Network quarantine users &
devices via ISE
•
Clarify what security events in which to focus
•
Device, user and group driven security analytics enable SIEM/TD to scrutinize specific
environments like BYOD or high-risk user groups
•
Make security events actionable in the network
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
16
Increasing Device and Network Security – Most Comprehensive Secure Access
NETWORK & DEVICE CONTROL
• User/device
authentication
• Posture
assessment
• Threat defense
• Web usage policy
MOBILE DEVICE CONTROL
• Secure Remote
Access
• Web application
• Devices inventory
• Device provisioning
and de-provisioning
• Device data security
• Policy
enforcement
• Device app. security
• Context-aware
access control
• Full/selective device
remote wipe
ISE
© 2013 Cisco and/or its affiliates. All rights reserved.
• Cost management
Web Security WSA
AnyConnect
ASA
MDM/MAM
THREAT CONTROL
• Associate users with
network events
• Quarantine users/
devices
• Enforce on the
intelligent network
SIEM
Cisco Confidential
17
Unified Access:
Driving New Connected Experience
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
18
CMX for Facebook
CMX Partner Ecosystem
CMX—Dashboard
x
Connect: Facebook
Wi-Fi Check-In
Over a dozen new CMX
Ecosystem partners added
Engage: Location-based
Facebook mobile experience
New REST APIs
New Dashboard for creating
browser-based advertising
campaigns and
metrics reporting
Analytics: Demographic tied
to location reporting
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
19
How It Works
DETECT
CONNECT
ENGAGE
GUEST PRESENCE
GUEST ACCESS
GUEST EXPERIENCE
Mobile Device Detected
Seamless, Secure
Wi-Fi Onboarding
Local Services
ANALYTICS—Onsite, Online, Social
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
20
Solution Architecture
MOBILE
APPLICATION
SERVICES
Guest
Access
Device
Based
Services
Browser
Based
Services
Locationenabled
Apps
Onsite/
Online
Analytics
Social
Analytics
Marketing
Tools
Ads And
Offers
…
CISCO AND ECOSYSTEM PARTNERS APPS AND SERVICES
REST
SOAP/XML
MOBILE
NETWORK
SERVICES
SDK
API
Presence
Service
Discovery
Location
Engine
Wireless
Security
Analytics
Engine
Application
Engine
MOBILE SERVICES
NETWORK
ELEMENT
LAYER
Visibility | Control | Optimization | Security
One Policy
One Management
One Network
UNIFIED ACCESS
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
21
Better Engagement Through Infrastructure Data Abstraction
Guest
Access
Device
Based
Services
BrowserBased
Services
LocationEnabled
Apps
Onsite/
Online
Analytics
Social
Analytics
Marketing
Tools
…
Ads And
Offers
Cisco and Ecosystem Partners Apps and Services
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
22
Delivering New Connected Experiences
DETECT
CONNECT
ENGAGE
Unified Access
infrastructure detects
presence and prompts
users to authenticate
End-users authenticate to
wireless network and ‘check-in’
to the location using their
Facebook credentials
End-Users receive venue
information on the venue’s
Facebook Mobile page
ANALYTICS—Demographic Information
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
23
KEY LOCATION INFORMATION
KEY DEMOGRAPHIC INFORMATION
Where people spend time
Age
Peak time in venue
Marital status
Profession
Best in
Social
Analytics
Best in
Wi-Fi
Analytics
NEW
Education
New or repeat customer
Most frequent traffic patterns
Wi-Fi stats:
Associated vs. non-associated
Friends with similar interest
Walk-Bys
Pairing Profile and Location Analytics
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
24
CUSTOMER PROFILE
Location-based
Analytics
Demographic
Analytics
(Aggregate Analysis)
60%: Women 25-35 Married
70%: Like High-Fashion Magazines
12:30–2:30PM: Peak Time When Like
Customers Shop
NEW
60%: Visit Frequently
Most Visited Dept.: Shoes.
Actionable Information About Your Environment
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
25
Competitive Differentiators
NETWORK ELEMENT—UNIFIED ACCESS
One Policy—Wired + Wireless + VPN + 3rd Party MDM
One Management—Wired + Wireless + Devices + Users
One Network—Converged Access + Programmable ASIC + Common OS
End-to-End Network Services — Visibility, Control, Optimization, Security
MOBILITY SERVICES
Presence
Location—Service Discovery
Security—WIPS
Analytics—Onsite, Online, Social
MOBILE APPLICATIONS AND SERVICES
Open APIs, SDK
Location Enabled—Device, Browser, and App Based Services
Ecosystem Partners—Analytics, Guest Access, Ads, Apps,
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
26
• Why Now!
Compelling offer that drives business growth, maximizes profitability, creates opportunities, and transforms
business
Create sales pipeline for converged network infrastructure opportunities with Cisco and competitors
customers
Act as a trusted advisor on market trends and offer differentiated Unified Access solutions that competitors
cannot match
• Global Opportunity
Total available market over $15 Billion of legacy Cisco products (Catalyst 3K, 4K and wireless products)
 Over 3 Million Catalyst 3K units (~$10B)
 Over 150K Catalyst 4K non-E series units (~$2B)
 Over 7 Million legacy 802.11abg AP units (~$3B)
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
27
• Refresh install base across Access Switching and Wireless
• Target Competitive customer base (including HP, Aruba, Juniper, others)
Partner offer
• Offer up to 55% discount (deal must include both wireless and switching)
• Offer up to 60% discount with TMP credits – deals are VIP eligible; stacking of other discounts NOT allowed
• Requires any combination of switching and wireless deal to be at least $10K (list)
• Cisco Rewards maybe available to partner AMs / SEs
End-user offer
• May qualify for Cisco Capital offer (please check availability, terms and conditions)
• Deal registration and approval via OIP/TIP/SIP programs in CCW. Eligible products include –
 Catalyst 2KS/X/XR, C3KX, C3850, 4K, 6K
Products
eligible
And Guidelines
 Wireless products include Access Points 1600/2600/3600 series, all controllers (WLC) and Mobility Service Engine
 Other products may qualify per OIP/TIP/SIP discount guidelines
• Program effective from 15-JUN-2013 through 26-JAN-2014
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
28
• DISCOUNT: Up to 60% Off
• ELIGIBLE PRODUCTS:
 WIRELESS, ISE, ANYCONNECT, ASA 5500-X, PRIME,
WEBEX, And CLOUD WEB SECURITY
• PROGRAM RULES:
 Wireless & ISE MUST BE in BOM
 ISE MUST BE at least 10% of the Promotional BOM
 Minimum $10K List Price for Overall BOM
• ELIGIBLE PARTNERS:
 Advanced Wireless Specialization
• DURATION:
 The last day to register a deal is January 25, 2014
 The last day for bookings is July 25, 2014
• PROCESS: Enroll, Register in SIP
• DETAILED INFORMATION:
 Partner Central Promotional Pricing:
www.cisco.com/go/byodpromotion
 Partner Central BYOD Smart Solution:
www.cisco.com/go/partnerbyod
 Advanced Security Specialization
 Advanced Borderless Networks Specialization
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
30
Promotion
UA Breakaway
BYOD Smart Solution
Product mix requirement
Wireless and Switching deal at least $10K (list)
Wireless and ISE deal at least $10K (list). ISE must be at least 10% of
the Core BYOD SmS solution to qualify
Discount
•
•
•
Up to 55% switching + wireless
Up to 60% switching + wireless (when
combined with 5% TMP credits)
Partner Certification
•
Up to 60% on Wireless, ISE, Prime, ASA 5500-X, AnyConnect,
Cloud Web Security, WebEx
Up to 55% on Switching
Must hold at least one Resale Certification (Select, Premier, Silver and Gold)
OR
One Managed Service certification (Cloud, Managed Service Express, Advanced, Master)
Partner Specialization
None
Must hold at least one Specialization –

Advanced Borderless Network Architecture

Advanced Security

Advanced Unified Communications

Advanced Wireless LAN
Programs
OIP, TIP, SIP
SIP
* When combined with TMP credits
• UA Breakaway promotion is the foundation for Unified Access Solutions
• Partners are rewarded up to 60% discount* for selling wired and wireless together
• Partners are rewarded additional discount for selling BYOD solutions
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
31
Americas / EMEA
List price (switching + wireless)
OIP Deal
OIP with UA Breakaway OIP with UA Breakaway offer
offer
+ TMP
BYOD SmS Offer
$10,000
$10,000
$10,000
$10,000
Partner discount *
50%
55%
55%
60%
TMP credit (Max 5%)
0%
0%
5%
0%
Partner Net Discount
50%
55%
60%
60%
$5,000
$4,500
$4,000
$4,000
$150
$135
$120
$120
Adjusted partner net price
$4,850
$4,365
$3,880
$3,880
Final Partner Discount
51.50%
56.35%
61.20%
61.20%
Partner Net Price
VIP Rebate (3% Blended)
• Deal must include both wireless + switching (UA Breakaway) OR wireless + security (BYOD SmS) for eligibility
• Please note, combining TMP credits with SIP discount is available in Canada and EMEAR only
* Partner discount is for illustration purposes only, please contact your authorized Cisco distributor or account manager for pricing and discount
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
32
New eligibility for all routers, switches, access points, and WaaS technologies**
•
Product Transitions in all major technology areas provide opportunities for partners to engage with customers on Architectural planning.
•
Leverage VIP to Enable with all Cisco Routers, Switches and Wireless products, then Drive to newer technology for additional profitability.
Enable with Borderless Networks
•
All Wireless APs, WLAN Controllers, Switches and Routers are now eligible for a base level VIP Rebate**
Drive to upsell for additional VIP Opportunities
•
Look to upsell to the newer technologies to Drive additional margin and VIP Rebate
WAN Optimization
Security and Content Security
Wireless and Routing and
Switching
Total Addressable Market: $40B
**Excludes accessories, cables, power supplies, certain switch modules, and previous gen products.
** Excludes Cat 4K Top Of Rack range.
Full list of eligible SKUs available on VIP 22 website.
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
33
Enable – 2%
ALL Access Switching Product Range **
Drive – 5%
Catalyst 3850 Switches;
Catalyst 3650 Switches;
Catalyst SUP 8E Modules; **
Catalyst 4500E R chassis; C4500E R bundles; C4500E w/
Redundant SUPs **
Drive – 6%
Enable– 2%
ALL Backbone Switching,**
Legacy SUP 2T, **
C2 (SUP 720) **
Select Legacy Sup 2T **
Current Model Sup 2T**
Catalyst 4500X
Catalyst 6800
** Excludes accessories, cables, power supplies, certain switch modules, and previous gen products.
** Excludes Cat 4K Top Of Rack range.
** Full list of eligible SKUs available on VIP 22 website.
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
34
Enable – 5%
Access Points: * and **
600 series,
700 series,
1500 Series
1600 series,
2600 series
Drive – 10%
Access Points:
3700 series & Modules,
3600 series & Modules,
Cisco Prime
Connected Mobile Exchange (CMX)
Controllers:
8500, 7500, 5760, 5500,
2500, Virtual Controller
* Excludes Meraki Products and Services
** Excludes accessories, cables, power supplies, certain switch modules, and previous gen products.
** Excludes Cat 4K Top Of Rack range.
** Full list of eligible SKUs available on VIP 22 website.
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
35
If Partner Is Used to Selling
Under VIP 22, Partners Should Consider Selling
ASA 5500
ASA 5500-X series with Next-Generation Firewall Services (Application Visibility
and Control, Cloud Web Security, IPS, Web Security Essentials, AnyConnect,
Botnet)
Routers and Switches with
No Security Services
Attachment of Advanced Technologies with Each Sale
(Secure Sockets Layer [SSL] and Intrusion Prevention System [IPS])
IronPort® Nonhosted Email
and Web Security
Cisco Email and Web Content Security
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
36
Promo/Incentives
Target Products
Rewards
Competitive Technology Migration Program
Legacy and Competitors
Up to 12% with product trade-in
Opportunity Incentive Program (OIP)
Any new switching deals
Earn up 50% in payouts for registering new deals
Cisco Rewards
Catalyst 2960, 3560X, 3650, 3750X 4500E,
and 4500X
Earn points for selling eligible SKUs
Fast Track
Catalyst 2960, 2960S, 3560, 3560X, 3750,
3750X
Competitive pricing for easy quoting
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
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Promo/Incentives
Target Products
Rewards
Controller Migration Program
Cisco 4400 to 5500, 7500 Cisco Wireless Service
Module 2
Up to 30%
Competitive Technology Migration Program
Legacy and Competitors
Up to 12% with product trade-in
Value Incentive Program (VIP 22)
07/28/13 – 01/25/2014
Cisco Aironet 2600, 3600, 3700 Access Points
VIP22—10%
VIP 22
Cisco Prime Infrastructure
Cisco Prime Assurance
VIP22—10%
VIP20 – 5%
VIP 22
Cisco Identity Services Engine (ISE) – Base License
Cisco ISE – Advance License
Cisco ISE Wireless License
Cisco ISE Wireless Upgrade to Wireless License
Cisco Connected Mobile Experience
VIP22—5%
VIP22—15%
VIP22—5%
VIP22—15%
VIP22—5 – 15%
VIP22—10%
Opportunity Incentive Program (OIP)
Any new deals
Earn up 50% in payouts for registering new deals
Cisco Rewards
Varied Wireless Controllers and Access Points
Cisco ISE
Earn points for selling eligible SKUs
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
38
Standard Gold
Partner Discount
OIP/TIP/SIP
Incentive Discount
Partner
List Price
More Ways to
Increase Profitability
= $500,000
- 42% = $290,000
- 8% = $250,000
TMP
Incentive Discount
- 10% = $200,000
Upfront Savings
Potential Net Cost After Upfront Incentives:
$200,000 ($90,000 Savings)
Save
$210,000
Save
$40,000
Save
$50,000
Additional Rewards Available
Standard Deal
BOM Amount
(Bill of Materials)
Value Incentive
Program (VIP)
Rebates can pay up
to 20% on eligible
product SKUs
Partner Plus
Offers growth rebates
and learning credits for
midmarket partners
Other Partner Differentiators
• Network assessments
• Deployment services
• Business applications
• Professional services
Learn more at
www.cisco.com/go/incentives
*Please note: The percentages shown in this scenario are based on program averages. Actual discounts may be higher or lower depending on product mix.
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
39
Services for Unified Access
Delivered by Cisco and Our Partners
Drive Business Agility
Increase Operational Efficiencies
Create Connected Experiences
Align Business
and Technical
Requirements
© 2012 Cisco and/or its affiliates. All rights reserved.
Provide
Network Architecture
Frameworks
Deliver Scalable,
Converged
Network Solutions
Cisco Confidential
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Enable your own service offers with Cisco expertise and smart capabilities…
Resell Cisco Unified Access services to expand your reach and quickly capture the market, or you can also leverage our
collaborative services portfolio to enable your own services practice .
Assessment Services for Unified Access:
CPS IPv6 Assessment Service
CPS Routing and Switching Assessment Service
CPS ISE Assessment Service
Design Services for Unified Access:
CPS Borderless Networks Guidance Service
CPS Borderless Networks Development Service
CPS ISE Guidance Service
Collaborative Support Services: Leverage the following collaborative services to enable your own technical support offers with
Cisco smart capabilities and intellectual capital:
Cisco Partner Support Service
Cisco Smart Care Service
Resell Cisco branded support offers (SMARTnet, Smart Net Total Care)
Cisco Collaborative Professional Services (CPS) www.cisco.com/go/cps
© 2013 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
41
Need to put link to virtual events
•
Visit & Review Partner Resources
:
www.cisco.com/go/uaupdate
•
Engage Cisco Partner Account
Manager (PAM)
•
Exchange customer intelligence
•
Use sales guides, playbooks to
compete to win
Plan with your PAM
•
Sell
•
•
WAN Refresh – Add Cloud
Services
Please visit:
www.cisco.com/go/unifiedaccess (Live
Oct 3rd)
•
Make the Network CloudReady
Please invite your customers to attend
the BDM and TDM events
•
Invite customers to Cisco Live Virtual
Events on Oct and
•
Sell More Wireless
Learn More – Attend
Events on Oct 4th
Partner Support Community for BN
Partner Training
Design Zones for BYOD
Campaign and Plays:
Borderless Networks:
Unified Access
Partner Incentives and Programs
Cisco Funded
Network Assessments
Global IBLM Website
Partner Practice Builder
Cisco Partner Program
Partner Launch and Resources: www.cisco.com/go/uaupdate