NetLink Ka Private Networks
Confidential
1
Agenda
– Introductions
– Overview of Broad Sky Networks
– Partnership with Hughes
– NetLink Ka Private Network
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• The Market
• Who are we targeting
• What specific requirements or problems do we fulfill or resolve
• How do we compare to the competition
• The NetLink Ka Private Solution
• What is it
• The Benefits
• Plans and Pricing
• Broad Sky Private and Meshed Satellite Scenarios
• Summary
3
•
•
•
The Problem
• Expensive, long-loop T1’s are the only broadband option at some
percentage of a company’s locations
• In non-urban locations, long-loop T1 access is typically >$500/mo and can
often be as much as $1000/mo.
The Market - Who experiences this situation?
• 1) Those converting from a legacy Frame or Leased-line network.
• They will likely not be able to get cost-effective broadband to all
locations.
• 2) Those with existing MPLS networks with a small percentage of sites
contributing a significant portion of network costs due to long-loop T1
charges
• 3) Those on dial-up in underserved areas who need a private, broadband
network but don’t want to pay expensive, long-loop T1 charges
The Solution
• Why pay for expensive long-loop T1’s at underserved locations when there is
a BETTER alternative…
• NetLink Ka Private Networks
• MPLS-like performance starting as low as $39.95*/mo no matter
where your sites are located *Not including HQ/Data center service
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•
The Problem(s)
• Network availability is of paramount importance and needs to be
improved
• A second land-line as backup often goes down at the same time as the
primary land-line.
• Network speed and performance needs to be improved and you can’t
get anymore from your existing technology
• You need more bandwidth - new applications require more bandwidth
•
The Market - Who experiences this situation?
•
•
Those with IP-VPN (MPLS, DSL and other) networks seeking to improve
network availability and performance by adding a truly path diverse, private
network to backup the primary and load-share
The Solution:
•
•
Why implement a backup network with the same wireline technologies used
for the primary network when you can get true path diversity and improved
performance with a BETTER alternative…
Broad Sky NetLink Ka Private Networks
• Dramatically improve speed and availability for as little as $39.95/mo
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The Solution – NetLink Ka
Private Networks
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Premise Equipment
• NetLink Ka professional-grade satellite
BSN NetLink Ka Private Networks
Architecture
router and antenna plus professional
installation for all sites, branch sites and
data center
NetLink 256 + NetLink 1200
Connectivity
• Broadband
• Secure
• Full mesh
• QoS for sensitive traffic like VoIP and Video
• Direct Internet access (optional)
Data rates
• Upstream rates up to 2mbps
• Downstream rates up to 8mbps
• Usage-based, rate connections up to
Internet
D500H
D100
1.5mbps
Network Management
• Proactive monitoring
• 24x7 Business-grade technical support
• Enterprise Field Maintenance up to 24x7
coverage
.98 meter antenna
2-watt radio
HN9500 Router
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Private Networks for ANY
Enterprise location
Branch Site
Internet
Branch Site
Data Center
• Security - A non-Internet-based private network that protects your company's sensitive data
• Savings - Save 30% on network costs vs Frame Relay and Private Line networks
• Performance - Speeds up to 8Mb with QoS for those critical applications. Bandwidth on Demand!
• Reliability - Proactive monitoring and 24x7 support for optimum network uptime
• Nationwide Coverage - Connect locations with flat-rate pricing, no matter where they are located
• Simplicity - One technology, one provider, one management system for all locations
• Flexibility - Mesh connectivity for virtually any network configuration
• Scalability - Upgrade and downgrade service plans on a per-site basis. Future-proof your network
• Convergence - Support voice and video applications with QoS guarantees
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End-to-End Class of Service
Delivering optimum application performance
Mission-critical
applications set to
high-priority
Voice and video
conferencing
applications set to
Constant-Bit-Rate
Regular Web, email,
and intranet traffic set
to normal priority
Prioritize applications for
the best performance possible
Point-of-Sale (POS)
traffic set to low
latency setting
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NetLink Ka Private Network Service Plan Pricing
Primary Access
Private, full-time use plans for your entire network
Remote Plans
Data Center Plans
Service Plan
D-64
D-128
D-256
D-512
D-1024
D-8X100H
D-8X256H
D-8X512H
Upstream Speed
64Kb
128Kb
256Kb
512Kb
1024Kb
128Kb
256Kb
512Kb
1024Kb
2048Kb
Downstream Speed
Standard Equipment (HN9500 - .98-2W)
Monthly Fee - Primary Access
D-8X2000H D-8X5000H
Up to 8Mbps
$1,499.00
$1,499.00
$1,499.00
$1,499.00
$1,499.00
$1,999.00
$1,999.00
$1,999.00
$1,999.00
$1,999.00
$39.95
$49.95
$99.95
$219.95
$289.95
$599.00
$999.00
$1,999.00
$3,999.00
$6,499.00
Remote Plans
• Speeds are “burstable” speeds
Data Center Plans
• Upstream capacity is dedicated for data center plans
• Downstream speeds are up to 8mbps for all plans
Equipment
• Standard equipment is .98m 2w and applies to all remote plans
• Data center plans may require larger antenna assemblies
• Standard Enterprise Installation is not included
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Internet Access Overlay Option
Broadband service that maintains network security
Internet Access Option
 Add Internet on a site by site
basis to any site in a private
network
 Maintains security of private
Internet
Branch
Location
network traffic while delivering
broadband Internet performance
– Upstream: Up to 200 Kbps
– Downstream: Up 1.2 Mbps
Offloads Internet traffic from
the corporate network
Branch
Location
Headquarters
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NetLink Ka Private Networks for SMBs
Service Plan Pricing – Internet Overlay
Internet access direct to each site
• Don’t let Internet traffic congest your corporate network
Internet Overlay Plans - Remote and HQ
Service Plan
Netlink Ka 1000
Netlink Ka 1200
Netlink Ka 1600
Netlink Ka 2000
Netlink Ka 3000
Netlink Ka 3000
Netlink Ka 5000
•
•
•
1000Kb x 128Kb
1200Kb x 200Kb
1600Kb x 250Kb
2000Kb x 300Kb
3000Kb x 512Kb
3000Kb x 1024Kb
5000Kb x 1024Kb
FAP
200 Kb
300 Kb
425 Kb
500 Kb
800 Kb
800 Kb
1000 Kb
Monthly Service
$49.95
$69.95
$99.95
$149.95
$249.95
$399.95
$499.95
Internet Overlay plans can be added to remote or data center Private Network plans
on per site basis. Pricing is additive and not offered as standalone service without a
Private Network plan.
Internet access is provided by direct communication with the Broad Sky NetLink Ka
Network Operations Center (NOC) which interfaces to the Internet
Speeds indicate upstream and downstream speeds, respectively and are “best
efforts” speeds
• Speeds are additive to the Private Network speeds and do not take away from
the Private Network capacity
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Service & Repair included – Support & Field Maintenance
Service and RepairAround the clock first level support so you can focus on
your business, not your network
Enterprise-grade on-site maintenance with 24x7 coverage
Next Business Day Repair provided at no additional
charge
(1)
Next Business Day (9x5) On-Site Maintenance includes next business day coverage, 8 am to 5 pm local time,
Monday through Friday included at no additional charge.
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NetLink Ka Private Networks
25-Site Pro-Forma Example for a Primary Network
A Regional Bank Requires a Primary Private Network for 25 locations for
–
–
–
–
–
–
Transaction processing
File transfers
Email
Security Video
Intranet Access
Internet/Extranet Access
Network Requirements
–
–
–
Headquarters
• 1 Mbps dedicated link for backhaul into network
• Up to 128 Kbps/1 Mbps high-duty-cycle service for Internet & Extranet access
• On-demand security video
• Same-day On-Site Maintenance Monday through Saturday
4 medium branch locations
• 256 Kbps (upstream) service for private network access (up to 8 Mbps receive)
• Up to 128 Kbps/1 Mbps high-duty-cycle service for Internet & Extranet access
• On-demand security video
• Same-day On-Site Maintenance Monday through Saturday
20 small branch locations
• 128 Kbps (upstream) service for private network access (up to 8 Mbps receive)
• Up to 128 Kbps/1 Mbps low-duty-cycle service for Extranet access
• On-demand security video
• Same-day On-Site Maintenance Monday through Saturday
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NetLink Ka Private Networks Economics
25-Site Pro-Forma Example for a Primary Network
Location
Headquarters/
Datacenter
Product
Category
Hardware
.98 2W
Private Network Plan
Netlink Ka D-8X1024
Inernet Overlay
Netlink Ka 1200
On-demand CBR
384 Kb w/ 100 mins
Field Maintenance Next Day Service and Repair
Price
$1,999.00
$3,999.00
$69.95
$42.00
$0.00
Unit
each
monthly
monthly
monthly
monthly
Quantity
1
1
1
1
1
Ext. Price
$1,999.00
$3,999.00
$69.95
$42.00
$0.00
Medium
Branch
Office
Hardware
.98M 2W
Private Network Plan
Netlink Ka D-256
Internet Overlay
Netlink Ka 1000
On-demand CBR
384 Kb w/ 100 mins
Field Maintenance Next Day Service and Repair
$1,499.00
$99.95
$49.95
$42.00
$0.00
each
monthly
monthly
monthly
monthly
4
4
4
4
4
$5,996.00
$399.80
$199.80
$168.00
$0.00
Small
Branch
Office
Hardware
.98M 2W
Private Network Plan
Netlink Ka D-128
Internet Overlay
Netlink Ka 1000
On-demand CBR
384Kb w/ 100 mins
Field Maintenance Next Day Service and Repair
$1,499.00
$49.95
$49.95
$42.00
$0.00
each
monthly
monthly
monthly
monthly
20
20
20
20
20
$29,980.00
$999.00
$999.00
$840.00
$0.00
Total
Capital
Monthly
Avg One time per site
Avg Monthly per site
$37,975.00
$7,716.55
$1,519.00
$308.66
Netlink Ka
MPLS
How we stack up with 100% coverage!
One-time
$1,519.00
$600.00
*example does not include installation and shipping
Monthly
$309.00
$399.00
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Broad Sky NetLink Ka Applied
Solution Scenarios
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NetLink Ka Redundancy to an Existing Network
Router
Remote Location
MPLS
Network
PBR
Store/Branch
Devices
HughesNet
HN9500
• Policy Based Routing (PBR) selects the optimum data path based on application
 Latency-sensitive applications transit terrestrial circuits
 Other data transits satellite circuits
• Automatic failover to either link for the best in availability
 Load share to get the most of available bandwidth
 Highest possible network availability achieved with a totally path-diverse design
 All of the benefits of a primary network with the advantage of path-diverse failover
• Flexible architecture and service plans on a site-by-site basis
 Gracefully scale network capacity and functionality as network requirements evolve
More bandwidth and higher availability at a lower cost !
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NetLink Ka as Backup to an Existing Private Network
Router
Existing
MPLS
Network
LAN-Connected
Devices
HughesNet
HN9500
• Virtual Router Redundancy Protocol (VRRP)
– Provides automatic failure detection and recovery of link and router
– Delivers no-loss-of-data operation
• Maintains MPLS “class-of-service” tags (DiffServ)
– Delivers data with proper class of service
– End-to-end class of service ensures critical application performance
• Complete bypass of the terrestrial network to the primary and backup data center
– True path diversity
Very High Network Availability!
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Target Markets and Solutions - Summary
Target Market
Alternatives
The Better Alternative
Broad Sky NetLink Ka
1) FR/MPLS/T1 Networks non-Tier 1 areas
- Replacement of Expensive T1 Access
• Long-loop T1’s at
>$400/mo
HughesNet Private Networks @ an average per site
per month price of <$250/mo/site
2) Dark spots of DIY VPN – where dial-up
and expensive T1 access is the DIY’er’s
only option
•
•
T1 @ >$400/mo
Dial
HughesNet Private Networks @ an average per site
per month price of <$250/mo/site
3) Rural Networks – Companies with
locations in non-urban areas
•
T1 @ >$400/mo
HughesNet Private Networks @ an average per site
per month price of <$250/mo/site
4) Companies in need of enhancing
network performance – increase
performance and reliability of existing
wireline (e.g.MPLS) networks
•
•
2nd T1 @ >$400/mo
Ku @ ~$200/mo
Load-sharing and backup: HughesNet Private
Networks @ an average per site per month price of
<$150/mo/site
5) Broadband Internet Access - Broadband
access to underserved areas
•
T1 @ >$400/mo
HughesNet Business Internet starting at
$59.99/mo/site
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Technology Comparison
Better Price – Performance Value
NetLink Ka
Internet
VPN
MPLS VPN
a
a
a
Limited
a
a
High QoS (Quality of Service)
a
(w/overlay CBR plan)
Various CoS (Class of Service)
a
a
Depends on
Configuration
a
Feature/Service
Meshed service
High upload speed
High download speed
a
Private Network
a
Consistent nationwide pricing
a
Cost-effective remote TX at up to 2
Mbps
a
Cost-effective remote RX at up to 8
Mbps
a
Size ingress independent of egress
a
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Constant Bit Rate (CBR) Overlay Option
Voice & Video-grade circuits on demand
 Add site-to-site private network
bandwidth on-demand
Constant Bit Rate
Option
 Low-jitter circuits support constant-
bit-rate applications
– Voice calls
– Video-conferencing
Internet
Branch
Location
 Standard Service Plans
– Usage-based & Bundled plans
– Voice-grade circuits at 32Kbps
– Video-grade circuits at 384Kbps or
1.5mbps
Branch
Location
Headquarters
Pay only for the bandwidth
required, when it’s required
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Digital Signage and Distance Learning
– Opportunities
– Markets
– Access Agnostic – Works with any broadband
connection
– Immediate opportunities with your existing
customers
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Managed Digital Media Services
Training & Learning
• Live Training
• On Demand Training
• Interactive distance
learning
• Self-directed learning
• Compliance &
certification
• Product & Sales
Training
• Product launches
Corporate
Communications
• IPTV for Business
• Employee-Facing
Signage
• Executive briefings
• Corporate & marketing
communications
• Sensitive file
distribution
• Financial Updates
• Private TV Networks
• Special Events
Digital Signage
• Point-of-sale (POS)
• Point of purchase
promotions
• Merchandise
Promotions
• Advertising playlists
• Message/Ad insertion
• Kiosks
• Support for RSS feeds
• Hosted Solutions
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Featured Customers
Automotive
Service
9,000 sites – training/corp. comm
400 sites – training/digital signage
300 sites – training/digital signage
Retail
Government
1,200 sites – training/corp. comm.
(SSA ) 1,000 sites – training/signage
2,000 sites – training/corp. comm.
(DoD) 1,000 users – live training
Medical
4,500 users – eLearning
1,200 users – eLearning
Education
17,000 users – eLearning
20,000 users – eLearning
4,000 users – eLearning
Health
9,000 users – eLearning
18,000 users – eLearning
Finance
10,000 sites (in process) – training
25,000 users – corp. comm
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Broad Sky - A Multimedia Platform
Front Office Sales Tools
• Re-invent your business processes
• Enhanced management options
POS/Back Office
Digital Signage
Solutions
• Cost saving
• Data exchange
• Credit Card Verification, SAP, etc.
• Queue management (Banks)
• New revenue streams (Retail)
• Engaging, entertaining &
informing customers
LAN (optional)
Business Continuity
e-Learning/Training
• Cost saving
• Customer satisfaction & sales
uplift
• Increases competitiveness
VSAT (optional)
Can leverage existing
Customer infrastructure
File Distribution
• Backup to terrestrial network
• Increased network resilience
• Cost saving (fraud reduction)
• Cost saving
• Consistent and confirmed delivery
• Customer satisfaction
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Broad Sky Networks - Digital Signage Solutions (DSS)
• MediaAuthor
–
–
–
–
–
–
Entry-Level Digital signage content authoring tool
Local Content Management
Automatically creates Flash output from PowerPoint®
Installs as a plug-in to PowerPoint®
PowerPoint® XP, 2003, and 2007 compatible
Economical Solution
• Starting at $2,499 includes:
– MediaAuthor Software
– Digital Signage Software
– SST-Mi Player Device
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Broad Sky Networks - Digital Signage Solutions (DSS)
• MediaSignage
– Digital signage content management solution
– Works over any IP connection (satellite, wireless, &
broadband)
– Web management interface
– Suitable for large deployment across many locations
– Multiple content types/sources (RSS, XML, Video,
Flash, etc.)
– Distributed Enterprise Solution
• Starting at $6,000 includes:
– MediaGate Software
– MediaGate Router
– SST-Mi Player Device
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Broad Sky Networks - Training & Learning Solutions
• Pointecast Publisher
–
–
–
–
–
–
–
–
•
Rapid eLearning authoring tool
Automatically converts PowerPoint® to Flash®
PowerPoint® XP, 2003, and 2007 compatible
Multiple outputs - Email, CD-ROM, Online, LMS,Podcast
Presentations easily viewed in a web browser
Record or import audio narration
Insert Flash video and graphics
Create interactive Flash quizzes and surveys
Professional Edition: $599/author
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Thank you for your interest.
Contact Maureen Donovan at
maureen@broadskynetworks.net or
323-302-5209
www.BroadSkyNetworks.net/NetLink
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